Messy In The Middle: Podcast for Realtors

In this week’s Messy in the Middle episode, Jefi Moultrie and Ed Billings talk about calendaring, its benefits, and challenges. They discuss how calendaring can help you stay motivated throughout the year. Jefi and Ed also share how having structure can create a sense of freedom in your life, protect your personal life, and allow you to work more efficiently.  QUOTES “Calendaring can become a...

In this week’s episode of Messy in the Middle, Jefi Moultrie, and Ed Billings continue their series on listings. Jefi and Ed discuss the purpose of MLS listings and why succinct, professional photos are important when showing a home. They also talk about MLS remarks and using genuine vocabulary to describe what you love about the property and feel a buyer would also appreciate about the space.&nbs...

In this week’s episode of Messy in the Middle, Jefi Moultrie, and Ed Billings talk about pre-listing activities and why you shouldn’t negotiate twice. They discuss common issues you want to be ahead of and how you can control them. They also give examples of talk tracks you can use with both buyers and sellers and a checklist that can help you guide your clients and prepare them for whatever the h...

In this week’s episode of Messy in the Middle, Jefi Moultrie, and Ed Billings take a look at the market and examine the facts. They discuss what is happening in their specific markets in North Carolina and California and advise on the best decisions you can now if buying or selling your home. Listen to this episode to hear Jefi and Ed unpack accurate facts about the current real estate market that...

In this week’s episode of Messy in the Middle, Jefi Moultrie, and Ed Billings talk about the three key numbers you can manage to make progress in your business. They discuss how you can set specific goals for 2023, create friendly competition within your office, and measure your success week-to-week. They also talk about the importance of intentionally setting your focus on specific goals to produ...

In this week’s episode of Messy in the Middle, Jefi Moultrie, and Ed Billings kick off a series that will explore the fundamentals of realty by discussing open houses. They share tips on how to increase the exposure of homes, maintain safety when holding an open house, engage people in the neighborhoods you are representing, and gather information on people with their consent, to deepen relationsh...

In this week’s episode of Messy in the Middle, Jefi Moultrie and Ed Billings reflect on their Thanksgiving parties and give an after-action report. They share what they felt they did well, what they could improve next time, and creative ideas they used to connect with their clients and celebrate them. They talk about the importance of loving on your people and committing to the events that allow y...

In this week’s episode of Messy in the Middle, Jefi Moultrie and Ed Billings talk about the power of doing all things with intention. They discuss what intentionality looks like in your personal and professional life and how consistent daily activities can make a huge impact on your long-term goals. They also reflect on the past year and evaluate what they desire to improve in their business appro...

In this week’s episode of Messy in the Middle, Jefi Moultrie continues the discussion on asking for referrals with Alex Varela, a loan officer based in the Dallas/Ft. Worth market. Alex shares methods that he utilizes when asking for referrals that can help generate leads and create genuine connection between you and your clients. He also talks about the importance of consistency and following thr...

In this week’s episode of Messy in the Middle, Ed Billings talks with Scott Wurtzbacher, a Charlotte, NC-based realtor at W Realty Group. Ed and Scott discuss the value of being relational and not transactional with clients. Scott shares how referrals can help realtors work smarter and why building trust can stretch throughout your referral trees and create long-lasting relationships. QUOTES “The...

In this week’s episode of Messy in the Middle, Jefi Moultrie talks with Brian Yampolsky, Owner of Orion Mortgage in Phoenix, Arizona. Jefi and Brian discuss three different ways to ask for referrals. Brian shares the importance of having genuine conversations with clients and how getting to know them personally can enable you to ask for referrals with ease.  QUOTES “You don’t have to sell you...

In this week’s episode of Messy in the Middle, Ed Billings, and Jefi Moultrie talk about the elements of a great business plan and why you need one. They discuss the importance of client referrals, setting transaction goals, and making calls to clients throughout the year. Ed and Jefi share strategic initiatives that have helped them grow their business and equipped them to develop critical skills...

In this week’s episode of Messy in the Middle, Ed Billings, and Jefi Moultrie talk about pricing listings in Q4 and as the new year approaches. They discuss why realtors need to have a price reduction plan upfront with clients and why sellers need to hire agents that know how to price homes. They also talk about the value of working with an appraiser and how realtors can utilize price reductions a...

In this week’s episode of Messy in the Middle, Ed Billings, and Jefi Moultrie share how you can prepare for power shifts in the market as a realtor. They discuss how to evaluate buyer's agents when you get offers, how to shorten the contingency removal period, and how to handle seller expectations in the current market. They also share how you can evaluate the market accurately regardless of what...

In this ten minute takedown episode of Messy in the Middle, Ed Billings, and Jefi Moultrie share the three most important things you can do in the fourth quarter. They share their methods to the madness and how you can set up your “harvest” for the next year.  QUOTES “Being in touch with folks in the fourth quarter is the most important quarter to contact them in because it sets up the next y...

In this episode of Messy in the Middle, Ed Billings, and Jefi Moultrie discuss the key statistics that every realtor should know and break down the current market for the third quarter of the year. They talk about the current status of inventory, pricing, and sales. They also share tips on how to position yourself well as a buyer or seller and navigate the market creatively.  QUOTES “The numb...

In this episode of Messy in the Middle, Ed Billings, and Jefi Moultrie discuss key topics from the book “The Five Dysfunctions Of A Team”, by Author Patrick Lencioni. They talk about the five necessary elements to becoming a successful and impactful team. From healthy conflict to building trust, they share how understanding these five elements have helped them as business leaders and teammates.   ...

In this episode of Messy in the Middle, Ed Billings, and Jefi Moultrie discuss the current state of the real estate market and the fundamentals of navigating a constantly shifting market. They talk about the power of having a coach, the importance of having emotional intelligence, and why you need to consistently engage your clients.   They also discuss the value of working with a team and maintai...

In this episode of Messy in the Middle, Ed Billings, and Jefi Moultrie talk to Ryan McMullen from MetPro, a program focused on Nutrition, Fitness, and Lifestyle Coaching. Ryan shares his personal journey with weight loss and his passion for helping people reach their goals in a healthy way. He talks about the importance of life balance and why we need it.    They also discuss many of the variables...

In this Ten Minute Takedown episode of Messy in the Middle, Ed Billings, and Jefi Moultrie talk about working remotely and the systems and technology that help your clients feel taken care of when you are working out of the office.    They also discuss the biggest challenges they have faced when working remotely and the solutions they have discovered. QUOTES “It is important to have a single point...

In this Ten Minute Takedown episode of Messy in the Middle, Ed Billings, and Jefi Moultrie talk about how you can create a backup system when a crisis comes up in your business or when you step away for a much-needed break. They discuss the importance of creating structure ahead of time and utilizing your team members.    They also talk about how a backup plan can create longevity in your business...

In this Ten Minute Takedown episode of Messy in the Middle, Ed Billings, and Jefi Moultrie talk about the important tasks that help nurture your business. They discuss how you can work on your business, navigate the intense shifts of the real estate market with ease and find balance in it all.    They also share why strategic planning and taking time for yourself are both necessary for the success...

In this episode of Messy in the Middle, Ed Billings, and Jefi Moultrie talk about the number one lead generation tool for your business: Calling your clients. They discuss why clients want to hear from you, the benefits of setting personal objectives, and why it is important to connect with your clients as the market keeps shifting.  Jefi and Ed also discuss call resistance, a fear we all have in...

In this Ten Minute Takedown episode of Messy in the Middle, Ed Billings, and Jefi Moultrie talk about their summer party ideas. They share their top takeaways like how to create party budgets, the importance of having a social media presence, and ways you can foster personal connections with your clients at events.     Jefi and Ed also discuss what they would do differently and the areas they cons...

In this episode of Messy in the Middle, Ed Billings, and Jefi Moultrie talk about the exact numbers every realtor needs to know, especially with the current state of the market. They share how you can define the market you want to track, spot trends over time, and better understand actives and pendings.   Jefi and Ed also discuss how to have productive conversations with buyers and share a spreads...