MerchantSpring Marketplace Masters

In this episode of Marketplace Masters, host Paul Sonneveld welcomes David Milstein, Co-founder and COO of Sellcord, a full-service Walmart agency. They discuss the exciting opportunities that Walmart's marketplace offers to Amazon brands and service providers.  David shares his expertise on how to leverage walmart.com to diversify revenue and achieve unparalleled growth. Tune in to learn mor...

In this episode of Marketplace Masters, host Paul Sonneveld is joined by Asha Bhalsod , founder of Etopia Consultancy , to discuss Amazon Vendor Services (AVS) and whether it is the right offering for vendors.  Asha, who has worked at Amazon and now manages marketplaces from the other side, shares her expertise and insights on navigating Amazon as a sales and marketing platform.  They delve into t...

In this episode, host Paul Sonneveld is joined by Martin Heubel from Consulterce to discuss the results of an industry-wide survey conducted with over 500 first-party vendors.  The survey provides insights into the relationship between one-piece suppliers and Amazon, the annual negotiation process, and future priorities with the online retail giant.  Martin, a former Amazon employee, founded Consu...

In this episode of Marketplace Masters, host Paul Sonneveld has invited Justin Willhite , owner of Consumer Quest which discussed the impact of video content on Amazon sales.  Justin, a seasoned video content creator, shares his expertise on how user-generated video content can help highlight product features and increase rankings, sales, and conversion rates.  They discuss the different types of...

Are you struggling to navigate the Amazon Health Dashboard and manage those scary performance notifications? Join us for an exciting session with Valerie Bleus from Brand Side Marketing as she unleashes her expertise and tips on how to navigate the Amazon Health Dashboard efficiently. This session covered: ➡️High-risk categories ➡️Most common performance notifications ➡️Anatomy of an effective POA...

Are you ready to take your Amazon Vendor channel to the next level? Join us for an exciting session with Bruno Ferreira from BlueDot Ecommerce as he shares his expert tips on how to set up a cross-functional team that will guarantee commercial success in the Amazon Vendor Channel. This is the last session in a three-part series and we're diving into all things finance. We covered topics such...

Are you a marketing professional wondering if your client should expand their advertising strategy to include Target+ and other platforms? Join us for an exciting session with Trent Lee from Acenda as he shares his insights and experiences, and answers your questions about making the best decisions for your clients. This session covered: ➡️Target+ Overview ➡️Business Types best suited for Target+...

Want to explore other ways to drive commercial success and achieve your business goals? Join us for an exciting session with Chris Turton from Ecommerce Intelligence as he shares his expertise to help explore how businesses can use a hybrid account strategy to optimize their sales and reach their target customers through first-party (1P) and third-party (3P) channels. This session covered: ➡️Hybri...

Exciting news! Are you looking for ways to grow the revenue for your clients in Europe?  Join us for an exciting session with Steven Van Den Ouweland from Distrilink as he shares his expertise to help expand your client base to Zalando. This session covered: ➡️Introduction to Zalando ➡️Vendor suitability and category fit ➡️Differences versus Amazon ➡️Onboarding process ➡️Optimising performance ➡️C...

Are you struggling to understand and manage your Net PPM margin as a Vendor? Listen to this interactive session with Asha Bhalsod from Etopia Consultancy as she shares her expert tips to uncover NET PPM and how it can help increase profitability for you and your Amazon Vendor Manager. This session covered: ➡️What is Net PPM? ➡️How is it measured? ➡️What are the typical mistakes vendors make in ass...

Are you ready to explore other eCommerce Channels? Listen to this exciting session with Leszek Lekstan from PointStory as he shares his expert tips on growing client profits outside Amazon. This session covered the topics such as: ➡️The landscape of eCommerce Channels ➡️Benefits of increasing presence within the digital marketplace ➡️Importance of Advertising ➡️Success story – Furniture brand ➡️Fa...

Attention all Amazon Vendors! Are you aware of the hidden costs associated with Amazon Vendor Central? Shelby Owens from chargeguard   shares her expert tips to help you recover lost profits and prevent future deductions. This session covered the topics such as: ➡️What are chargebacks and shortage claims? ➡️How do these impact vendor profitability? ➡️What is the typical recovery prize for Vendors?...

Keith Hartnett, Founder/CEO of Better World Products tells me about an Amazon Badge I'd never heard of and how to qualify for it.

Chad Selvidge, President of beBOLD Digital shares why he thinks Walmart and Amazon are so important to the beauty category. Interesting perspectives from a former Senior Executive of Sally Beauty - Camping World - Anderson Merchandisers. 

📢 Attention Amazon Business Owners! Are you facing the challenges of the Amazon skills shortage gap? 💡 Join Asha Bhalsod from Etopia Consultancy for an interactive session on "Closing the Amazon Skills Shortage Gap" Learn about the benefits of: ➡️Recruiting and upskilling existing staff ➡️Onboarding an agency ➡️Having an Amazon-first approach

Are you ready to take your Amazon Vendor channel to the next level? Join us for an exciting session with Bruno Ferreira from BlueDot E-commerce as he shares his expert tips on how to set up a cross-functional team that will guarantee commercial success in the Amazon Vendor Channel. This is the second session in a three-part series and we're diving into all things logistics. We'll cover t...

An interactive session with Bruno Ferreira from BlueDot Ecommerce Ltd to learn how to set up your cross-functional team to ensure commercial success in the Amazon Vendor Channel. This is the first in a series of three sessions and will focus on Sales Operations and Account Management.  Specifically, this first session covered: ➡️Vendor Central overview ➡️Performance pillars: Sales, Logistics &...

An interactive session with Stef van Boekel from Marketplace Distri to learn how to diversify risk and maximize the benefit of launching brands in multiple countries. We will cover both the strategic and operational perspectives:  ➡️The rationale for international expansion ➡️Assessing competition in other countries ➡️Understanding cost and profitability differences ➡️Cross-border implications ➡️P...

An Interactive session with Martin Heubel from Consulterce to learn how you can prepare for the current round of Amazon Vendor negotiations to achieve stronger commercial outcomes in 2023. This session builds on our earlier session on Amazon Vendor Negotiation earlier this year and focuses specifically on the following topics: ➡️ What is on your 2023 agenda for your Amazon Vendor Manager? ➡️ What...

An interactive session with Christopher Ball from Helped.co.uk - The Marketplace Agency to learn how you can build a Winning Game plan as an Amazon Vendor.  This session will cover: ➡️Why vendors should consider a game plan ➡️How to build and pressure test the plan ➡️How to implement and measure success ➡️How to avoid the common pitfalls

An interactive session with Nick Turner from Boomd to learn how to Exploit Amazon Data to Support Decision Making. This first session in a series of three will focus on Vendor Profitability. ➡️ The profitability model ➡️ Vendor Costs ➡️ Amazon Terms Costs ➡️ Promotional Costs ➡️ Bringing it all together

An interactive session with Chelsea Cohen from SoStocked.com to learn the Inventory-Minded Marketing Strategies to Stay in Stock in Q4 within your Agency or Aggregators.     This session will cover: ✅ Tips to Increase Restock Limits ✅ Logistics Flexibility to Stay in Stock ✅ How to Speed up your FBA check-in times ✅ Inventory-Minded Marketing Strategies to Avoid Stockouts and Sales Spikes

An interactive session with James Wakefield from WAKE Commerce to learn the fundamentals of the Amazon Vendor platform and how to set yourself up for success (or the way James puts it: how to “Make Amazon work for your brand.”)   This session will cover: ➡️ How Amazon Vendor fits within Amazon ➡️ Benefits and Challenges ➡️ Amazon Vendor Suitability ➡️ Roles and Responsibilities ➡️ Vendor Central O...

An interactive session with Daniel Tejeda from Straight Up Growth to learn how Amazon agencies and brands should approach scaling talent to accelerate their growth ambitions.   This session covers: ➡️ Hiring decision: local vs remotely  ➡️ Hiring strategies ➡️ When to hire aggressively ➡️ Managing a remote team

An interactive session with Clint George from Brand Focus Digital to explore how traditional grocery and CPG brands can build a successful sales channel on the Amazon Vendor platform.  This session will cover: ➡️ Introduction to Amazon Vendor  ➡️ Amazon Vendor vs Traditional Grocery Distribution (differences + similarities) ➡️ Grocery-specific considerations ➡️ Best practices ➡️ Common pitfalls an...