Oliver Yonchev & Catty Berragan
Memes & Machines
Memes & Machines is a podcast for marketers, entrepreneurs or anyone who wants to understand how to capture attention. Oliver Yonchev & Catty Berragan have supported the world's biggest brands for over a decade and want to give you their unfiltered, honest, and occasionally humorous opinions on the industry.
Author
Oliver Yonchev & Catty Berragan
Category
Podcast website
Latest episode
Aug 11, 2025
Where to listen?
Podcasts in the app Replaio Radio Coming soonPodcasts are coming to the app soon. Install now and be the first to see a whole new take on podcasts
Episodes
The 5 Best AI Audio Tools in 2025 & How to Monetise AI Content 11.08.2025 1:19:41
We're back and this week's topics include: 🔗Major AI updates: ChatGPT-5, Google, ElevenLabs, Runway, Grok 4. 🔗 The front-runners in the AI tool space (Udio, Riffusion/Producer AI, ElevenLabs, Suno, Mureka AI). 🔗 How to monetise AI content and turn your content into a business. 🔗AI security threats, ethical hacking, and the risks no one's talking about. 🔗5 steps to position yourself ahead of t...
MrBeast Pulls AI Thumbnail Maker?? The Future Of AI Content Creation And Content Theft... 27.06.2025 1:19:05
We're back again! This week's topics include: 🔗Networking & filtering noise: The importance of in-person connections. 🔗Dopamine loops & the future of content: Are AI characters here to stay or are we just diluting content even further. 🔗The MrBeast thumbnail controversy: MrBeast pulls AI thumbnail generator after backlash - Should all AI tools be held to the same standards? 🔗Real Use Cases for...
INSANE New AI Video Generator... Higgsfield: Full Breakdown & Live Reactions 22.05.2025 1:08:59
We're back! This week's topics include: 🔗Higgsfield: The new leader in AI content creation? 🔗Who wins? Competing in a content world that never stops evolving. 🔗The AI baby podcast trend: What's the long term value? 🔗Zuckerberg's advertising theory: New gen marketing or the death of human emotion in feedback loops? 🔗Leveraging your existing skills in to AI– How to apply what you already know t...
Vibe Marketing is Here: Agentic AI Tools (ChatGPT, Higgsfield, Claude, Slack, Notebook LM…) 13.04.2025 1:09:05
The return of Catty! This week's topics include: 🔗Vibe marketing: The next step from vibe marketing. 🔗Agentic era: The best marketing use cases, for smarter tools and bigger wins. 🔗The power of distribution: Are the accumbens (Apple & Microsoft) best placed to win the AI war? 🔗Ethics and privacy: Do people actually care? 🔗How to win: The steps we're taking to stay ahead and get the most out o...
ChatGPT Update: The Good, The Bad And The Dark... 04.04.2025 1:17:06
We've took the pod live! This week's topics include: 🔗The New Benchmark: Why ChatGPT's latest update Is a actually a true game-changer this time. 🔗 Text is here: Prompting text to 100% accuracy is here and why it feels like the next step in AI generation. 🔗The AI Impact on Young People: How younger generations will navigate an AI-driven world. 🔗The Metrics of AI Harm: Exploring risks, scams an...
Short Form Content Is Broken: The Age Of Plagiarism And Deceit🚨 19.03.2025 52:59
This week's topics include: 🔗Manus AI: The Deepseek 2.0? 🔗Truth seeking operators: How great products gain mass adoption without the need of marketing. 🔗The importance of being a practitioner, not just a reporter: Real platforms - Giving real opinions. 🔗Short form content is dying? Shorts plagiarism, clickbait, lack of integrity and even a Vine comeback on the cards🧐? Oliver Yonchev, Catty Be...
AI Influencers... They Need BANNING 12.03.2025 51:20
This week's topics include: 🔗Creator marketing in 2025: Pricing structures and how to target your ads more effectively. 🔗 The world of faceless influencers: How it differs and do the same trust principles apply? 🔗 UGC ads are not user generated content: Here's why. 🔗AI ads should be banned: The overwhelming argument needed with advertising standards over UGC advertising. 🔗The dark side of AI...
Want To Start An AI Business??? 5 Things You Must Do… 20.02.2025 53:08
This week's topics include: 🔗A playground for entrepreneurship: The Google VO2 release & why big tech is playing catch-up. 🔗Y Combinator: Why starting with AI ideas as a first principle may not be as effective. 🔗Measuring trust: An exposé on the scammers and creators stealing your business. 🔗The key benefits of partnering with industry insiders early in your entrepreneurial journey. 🔗Our new...
How To Grow On Linkedin in 2025🚨 06.02.2025 56:56
This week's topics include: 🔗LinkedIn's Big Shift: How to get ahead of the evolution. 🔗Which is more important: Follower based feeds or discoverability? 🔗Winning on LinkedIn and the steps you need to take. 🔗How to stand out and get noticed using these engagement behaviour hacks. 🔗Finding you're self-serving motivation. Oliver Yonchev, Catty Berragan, Chris Branch & Ben Kaluza have supported t...
The TikTok Ban Explained: Who Wins, Who Loses, and What's Next??? 17.01.2025 43:05
This week's topics include: 📱 The TikTok Ban: What's next, and how we think it'll shake out. 📱 Impact on Music: Why this could be a major blow to artists and the U.S. music scene. 📱 The Domino Effect: Will other countries follow suit, and what could it mean globally? 📱 Winners & Losers: How brands are reacting—and who stands to gain if TikTok disappears. Oliver Yonchev, Catty Berraga...
Top 10 Major AI Predictions That Will Completely Revolutionise Life In 2025: Full AI Workforces? 16.01.2025 1:13:55
This week's topics include: 📖The good, the bad and the ugly: The full rundown of our AI predictions for 2025. Oliver Yonchev, Catty Berragan, Chris Branch & Ben Kaluza have supported the world's biggest brands for over a decade and want to give you their unfiltered, honest and occasionally humorous opinions on the industry. Follow Catty on LinkedIn:  / cathal-catty-berragan-8a2270a0 Follow Olive...
The Big Fat Festive Roast of 2024 🎄🍾 30.12.2024 1:21:32
Thank you for tuning in to Memes and Machines throughout 2024 🍾 This week's topics include: 🎄 What we got wrong this year: Unpacking the turkey and trimmings of everything that missed the mark. 🎄 What we got right this year: A festive sprinkle of cheer as we celebrate all our right predictions from this year. 🎄What we predict for next year: Peeking under the tree at what Santa may deliver in 2...
TikTok Creator SCAMS ❌ Australia's Ban On Social Media & The IMPORTANCE Of AD Placement👀 16.12.2024 1:06:46
This week's topics include: ✔️TikTok Battles & Creator Scams: The growing trend of creators exploiting impressionable audiences for financial gain. ✔️Australia to implement ban on social media for U16's: A positive step in tackling phone addiction and how it applies to the older generations. ✔️'Context is seldomly thought about': Why ad placement is often overlooked. Memes & Machines is...
Celebrities Turned Content Creators, Rise of AI Businesses & How To Get BETTER Outcomes 📈 05.12.2024 1:00:46
This week's topics include: 🐐Redefining celebrities and influence: Why your favourite sports stars are opting for content creation. 🐐AI first businesses which are taking over: The importance of staying ahead and how to maximise your workflow. 🐐Time is money: How small teams can achieve more by simply valuing time. Memes & Machines is a podcast for marketers, entrepreneurs or anyone...
Why Trump's Election win is the DEATH of Mainstream Media, HYPE Houses and AI CREATION🤖 14.11.2024 1:04:05
This week's topics include: 🦅Memes and Machines: Our new format! 🦅The rise in content influencer houses and the evolution of co creation. 🦅Runway's new features: The next step for AI and the importance of staying ahead. 🦅Trumps election: Why the social landscape of the election was the final nail in the coffin for traditional media. Memes & Machines is a podcast for marketers, entrepreneurs or...
AI Agents Are Here! Elon's Robot Scam & The Reality Of The 4-Day Work Week👀 31.10.2024 57:41
This week's topics include: 🎃The Adobe Max event: An AI infused future and the benefits for creators. 🎃AI and copyright: Where's the Line? Ethics, Ownership, and the Future. 🎃Elon's AI robot scam and why this is the new precedent for product launches. 🎃Unlimited PTO and four day work weeks: Progressive step forward or productivity nightmare. 🎃AI agents: The next big phrase we wi...
The Best AI Video Creation Tools... Memes, Ad of the Year & Custom GPTs👾 09.10.2024 1:02:38
This week's topics include: 👾James Blunt's ad of the year: Why leaning in to meme culture is so important. 👾The best internet trends: Novel ideas that just work! 👾Personalised GPTs: Are hyper personalised algorithms the future of social? 👾Staying ahead: Practical AI use cases and why prioritising consuming over creating is so important. 👾Video creation top tips: Tools and advice. Memes & Ma...
Why Hollywood's biggest CGI director, James Cameron: Is all in on AI🚨👀 02.10.2024 1:04:35
This week's topics include: 🎬Marques Brownlee's new app: Why the Internet is calling MKBHD a hypocrite. 🎬Zuckerberg the goat? Meta's new 'Orion' glasses and why they're the augmented baby step into a virtual world. 🎬Culture battles: Meta, Spotify, and YouTube's AI translation roll out. 🎬James Cameron: The godfather of CGI joining the AI board of Stability and why you should be jumping on the h...
How to Create Better Content with AI in 2024... Concept to End Product:Things we Wish we Knew Sooner 25.09.2024 1:16:30
This week's topics include: 🗣️Content creation: Our definitive top tips. 🗣️Starting from a blank canvas? Here's our step-by-step creation process. 🗣️10x'ing your creative output: The best tools you need to know. 🗣️The full production process and how to distribute your work effectively. 🗣️Culture over everything: The value of having creative sparring partners. Memes & Machines is a podcast for mark...
The Next Generation AI Tool Review... MiniMax, Heygen, Perplexity, Hedra, Loopy & Open AI etc. 18.09.2024 1:07:27
This week's topics include: 🤟 OpenAI's latest innovation, 'Strawberry': Why this release is truly a gamechanger this time. 🤟 The newest tools (Adobe, Heygen, MiniMax, Hedra, Loopy): A full breakdown. 🤟How this six-person startup is taking on tech giants — and winning: What's behind their success? 🤟The best AI search engine: How Perplexity are setting the gold standard and what you can apply to...
LINKEDIN: How to go VIRAL 11.09.2024 1:04:32
This week's topics include: 📊LinkedIn's play for vertical video: How you can garner millions of views by being an early adopter. 📊Content is king: Why perfecting video content will always keep you ahead of the curve. 📊 Perplexity now implementing ad products? The new era of advertising. 📊 Hardware developments and why they're lacking in an AI age. 📊The dangers of big tech superpowers. 📊Is ph...
The ''Asch Paradigm'' - Why People Copy Online? 04.09.2024 1:06:10
This week's topics include: ✅ A16Z's Top 100 Gen AI tools: Some unexpected picks. ✅ Proactive or reactive: Why is no-one talking about Predictive AI? ✅ The asch paradigm: The psychological principles that influence our online habits ✅ How to maintain authenticity and our guide to steering clear of those pesky 'binfluencers'. ✅ The Trust Dilemma: Why you should aim for the magic 4.6-star revie...
Will AI END the 9-5 workday? 28.08.2024 1:01:34
This week's topics include: 🔥Why within the next ten years, we will see the death of the 9-5. 🔥The gig economy: Why people are opting to go independent. 🔥Is remote working detrimental to your mental health, friendships and work ethic? 🔥The importance of prioritising friendships and the struggles of nurturing real connection post covid. 🔥Are 'workplace families' a scam? 🔥The top three 'boring...
Why being ''BAD'' is a good thing when marketing YOURSELF! 21.08.2024 1:03:18
This week's topics include: 🙋♂️Flux AI: Why no censorship may be detrimental for brands. 🙋♂️How far is too far?: How creators, small and big businesses should be acting. 🙋♂️The bad guy redemption arc: The importance of your online reputation. 🙋♂️Knowing your mission: Which pockets should you as an individual, and as a brand play? 🙋♂️Steven Bartlett's ad disclosure controversy: Injustice...
The Fundamentals of SCALING a Business in 1 Hour 18 Minutes and 7 Seconds⏰ 14.08.2024 1:18:07
This week's topics include: 👟Business models of the future: How you can adapt. 👟How open source is revolutionising the game for tech companies. 👟Navigating business as a small agency: Why the incumbents are at risk. 👟 Influencer & creator marketing: Why are companies so damn lazy? 👟 Do you really care about your data? 👟 Abusing brand influence: The benefit of bringing the creators onboard....
Similar podcasts
Replaio is not a podcast publisher; show names, artwork and audio belong to their authors and are distributed through public RSS feeds.