Martina Flor’s Open Studio

Sam Roberts is the editor and publisher of BLAG (Better Letters Magazine), the world’s only print and online publication dedicated to sign painting (see https://bl.ag). He is a Londoner living in Catalonia, Spain, and the author of numerous books and articles about the craft of sign painting, and its history. See full show notes at ➡️ https://www.martinaflor.com/podcast Sign up for my Free Letteri...

Your portfolio is your presentation card and is an essential tool to make money as a commercial artist. Without it, no client or customer will hit the contact button and hire you. However, most portfolios don’t serve the purpose of attracting paid assignments. In this episode I’ll tell you why and how to avoid the pitfalls. Listen up! See full show notes at ➡️ https://www.martinaflor.com/podcast S...

Today, I’ll be having a conversation with Kevin Cantrell. Head of his eponymous studio, Kevin functions as the creative director and design lead for all KCS client projects. Kevin has a deep understanding and love of lettering and typographical aesthetics.   Kevin creates the type of work that makes people wonder ‘how did he do it?’. And during our session, he shared how he used observat...

In this short, solo episode, I tell you about this epiphany that I had a couple of days ago, when I was struggling to find a way to find a literary agent to help me publish my upcoming book. For many, reaching out for help might sound negative because it would mean that you can't do things by yourself. But that's only natural, and accepting the fact that sometimes there is an easier way to achieve...

In this solo show, I share strategies and tactics that you can use to advance your career as a lettering artist or illustrator. Today I’ll be speaking about strategies to get out of your way, share your work and start attracting dream assignments. Last week we released the episode with Ken Barber, and he inspired me to record this one. Go check it out ➡️ https://youtu.be/lHIgFYPtAtU  Sign up...

Today, I’ll be having a conversation with Ken Barber Ken is a lettering artist, type designer, author, and educator. For 30 years, he's made distinctive logos for global brands and created dozens of fonts. He blames his obsession with letterforms on Don Martin comics, Santa Cruz skateboard graphics, and speed metal logos. Ken's work has been featured in a few fancy museums, including the Cooper-He...

In this solo episode I touch on how to make the transition from amateur to pro. You have invested so much time into honing your skills and doing great work, and you’re now wondering: how do I turn my passion into my livelihood? In this episode, I share with you actionable strategies to start making that transition – and engage other people who would keep you accountable along the way. What do I me...

Sign up for my Lettering Tips newsletter ➡️   https://www.martinaflor.com/letteringtips Follow me on instagram ➡️   https://www.instagram.com/martinaflor/ See full show notes ➡️ https://www.martinaflor.com/podcast In this solo episode I speak about building confidence as an artist.  Have you ever wondered why other lettering artists, illustrators, and creatives act so confident? Wel...

Sign up for my Lettering Tips newsletter ➡️   https://www.martinaflor.com/letteringtips Follow me on instagram ➡️  https://www.instagram.com/martinaflor/ See full show notes ➡️ https://www.martinaflor.com/podcast Mary Kate McDevitt is a lettering artist and illustrator living and working in Vermont. For over 12 years, Mary Kate has worked creating custom lettering and illustrations for c...

When you are a lettering artist, an illustrator or a creative of any sort, investing time into honing your skills is the right thing to do. This is the thing you want to be known for and it pays off. Now, how you invest your time is paramount to actually getting you there where you want to be and in this episode, I share actionable tactics that you can use to get the most out of the time that you...

WE'RE BACK!!  In the first episode of this 4th season of the podcast I want us to think of the goals you have for this year but also stop to celebrate what you have accomplished so far.  Everyone's journey is different, and everyone’s goals are different, but there's one thing that brings us together in this podcast and that is having found our happy place and what is the work that we’re...

In this super short solo episode I wanted to quickly jump in to tell you a little bit about what’s coming next season and make you excited about it. See entire show notes at https://www.martinaflor.com/podcast

This is a special in-between episodes with serves as recap of the episodes from the last month. It features a short clip of each conversation in one place so you can jump around and get a feel for both the episode and the guest, and then you can always dig deeper by going into one of those episodes. In this one, I gathered a series of clips from some of my solo episodes, where I talk about strateg...

This is a special in-between episodes with serves as recap of the episodes from the last month. It features a short clip of each conversation in one place so you can jump around and get a feel for both the episode and the guest, and then you can always dig deeper by going into one of those episodes. List of episodes and links: 71. Thandiwe Muriu - Mentorship & Why You Need It, How To Develop A...

During the show, I’ll share the overall framework that I have used in the past years to plan ahead, simplify my business and make a bigger impact and revenue with my skills as an artist, educator, and creative business owner.  I’ll help you identify the things that are working and share with you a golden rule to spot what you should be focusing on to run a profitable business. After this epis...

Today, I’ll be having a conversation with New York native Jon Contino, an influential staple in the design and branding community. Jon went deep into the stories that make him one of the greatest references in design and illustration of our times – he shared his personal path as a creative, his fears and strengths, the rough things that he went through as a child, and showed us how all that is inf...

In this solo episode I touch on why getting eyes on your work is important and what it can do for your creative career. I wish I had discovered this earlier – the work you create today sets the ground for the work you’ll be doing tomorrow. Knowing this, you can start being more intentional about the kind of projects you work on and how you showcase them in order to connect you with better opportun...

This is a special episode because as I wrap up the third season of this podcast, I want to bring another perspective over the business of illustration by interviewing illustration agent Svetlana Jakel. Svetlana has been running illustration agency Kombinatrotweiss since 2002. Kombinatrotweiss offers clients not only classic illustrations but also the handling of complex animation projects.  &...

In this solo episode I share my most precious productivity hacks.  Getting things done in less time is one thing many of us strive for. However, we keep on focusing on the unimportant and investing our precious time in the things that don’t really move the needle of our life and career. In this episode, I share the specific framework I use today to structure my week and hit my goals. I will a...

This is a special in-between episodes with serves as recap of the episodes from the last month. It features a short clip of each conversation in one place so you can jump around and get a feel for both the episode and the guest, and then you can always dig deeper by going into one of those episodes. List of episodes: 66. Karan Singh, The Importance Of Authenticity, Being A Self-taught Artist, Impo...

In this solo episode we’ll get hands-on and work towards achieving our end-of-the-year goals.  Goals require work and decision-making, and this is the reason why we keep on pushing them forward. In this show, I’ll share 3 steps that have helped me in the past achieve a goal that changed my life and career forever.   See full show notes at: martinaflor.com/podcast

Verònica is a designer, illustrator, international speaker and creative director from Barcelona. After graduating from Elisava and Eina, she gained experience in several design studios.   In 2007 she founded Hey, which has grown steadily since achieving worldwide recognition. Verònica believes in a multidisciplinary and broad approach to design; she enjoys limitless creativity, bold lang...

In this solo episode I touch on the anxiety that we all feel as the end of the year drives closer. Where did all the time go? We ask ourselves as we look at our bucket list of goals and we realize that there are still some of them unfinished or not even close to being done. I believe that the end of the year is a great, tangible deadline that you can use to accomplish important goals and in this e...

Timothy is an artist, graphic designer, author and public speaker.   His art and words have populated walls, buildings, packaging, shoes, clothing, books, magazine covers and galleries all over the world for brands such as Nike, Apple, Google, MoMA, Netflix, Tiffany & Co., Samsung, Yves Saint Laurent, Uniqlo, Target, The New Yorker and The New York Times. He’s the author of Sharpie A...

In this solo episode I touch on why a community is essential to achieve your goals and see success in your career as an artist and creative. There’s no progress in isolation and a community can help you step out of your bubble, unveil your talents, and get you there where you want to be FASTER & WITH MORE EASE. In this episode, I explore why community is important by giving examples of my own...