Martial Arts Media™ Business Podcast

Adam Meyers from Story Martial Arts shares his sprint from 0-250 students in 12 months. IN THIS EPISODE, YOU WILL LEARN: How checking the population and demographics has helped Adam grow his school. Building a connection with parents for improving customer retention. Being humble enough to admit that you're not always the best person to do every single job in your martial arts business. The import...

Just like that uncomfortable hamstring stretch, there's a stretch in your martial arts business that's potentially holding you back. IN THIS EPISODE, YOU WILL LEARN: The uncomfortable step that's potentially holding you back A Partner members success story Playing a bigger game The one thing to do before hiring a martial arts business coach And more *Need help growing your martial arts school?&nbs...

Ask yourself this one question to get better results with your next martial arts video. IN THIS EPISODE, YOU WILL LEARN: The difference between martial arts videos for friends vs prospects. How to get on target and be relevant. Why it’s not about the tech and gadgets. *Need help growing your martial arts school?  Learn More Here . TRANSCRIPTION If you're creating video content, then who are y...

How to avoid the biggest marketing mistake that martial arts school owners make when advertising online. IN THIS EPISODE, YOU WILL LEARN: Matching your message for the right platform. If this one thing doesn’t work, your ads won’t work. The ‘kitchen sink’. The real reason why you need to simplify your sales funnel. And more *Need help growing your martial arts school?  Learn More Here . TRANS...

Every martial arts business has its challenges. If there was one 'shortcut' to success, this would be it. IN THIS EPISODE, YOU WILL LEARN: The real ‘shortcut’ to martial arts business success The easy and hard ways of marketing your martial arts school Why you should invest in these marketing strategies And more *Need help growing your martial arts school?  Learn More Here . TRANSCRIPTION If...

The fight against bullying is an ongoing topic in the martial arts community. Terrence Fernandez shares how martial arts helped him go from a bullying victim to Commonwealth Championships and successfully running 6 martial arts schools. IN THIS EPISODE, YOU WILL LEARN: How martial arts can help kids deal with bullying. The anti-bullying efforts in martial arts schools. The psychological and societ...

The subtle difference you need to know when creating content for Google search vs social media for martial arts schools. IN THIS EPISODE, YOU WILL LEARN: The difference between search engine marketing and social media marketing for martial arts schools How goldfish have surpassed us Leveraging your content creation And more *Need help growing your martial arts school?  Learn More Here . TRANS...

Chris Casamassa from Red Dragon Karate and a.k.a. Scorpion from the action film Mortal Kombat speaks about his passion for business. IN THIS EPISODE, YOU WILL LEARN: Chris Casamassa's life as an author, actor, business consultant, entrepreneur and martial arts school owner The biggest lesson that martial arts has taught Chris The importance of establishing a strong team of instructors and staffs W...

Robin DePalma-Rowe from MA1st shares key preparation strategies when preparing to open multiple martial arts schools. IN THIS EPISODE, YOU WILL LEARN: How Robin learned the ropes of running multiple schools The advantages and challenges of running a family martial arts business Robin’s tips for martial arts school owners who are planning to open multiple schools How to develop a strong team of wor...

Cat Zohar shares simple martial arts student retention tips that any school owner can master. IN THIS EPISODE, YOU WILL LEARN: Cat Zohar’s martial arts life, being an innovator and a visionary How to establish rapport on the online platforms The benefits of relationship marketing The challenges in building relationship within large martial arts schools Cat’s proven techniques for improving custome...

Andrea Harkins a.k.a. The Martial Arts Woman uses her martial arts experience and blog to shed light on a sometimes negative world. IN THIS EPISODE, YOU WILL LEARN: How does Andrea Harkins use martial arts to inspire people to become better version of themselves How did “The Martial Arts Woman” concept come into existence Andrea Harkins’ ultimate “mission” in life Details about her two books Advic...

Australian Girls in Gi's founder Jess Fraser catches up with George Fourie about mindset, hiring islands, events and more. IN THIS EPISODE, YOU WILL LEARN: What made Jess Fraser compete professionally again Injured and unprepared, how Jess was able to win the Abu Dhabi trials Optimism is a key to success Renting an entire island for an Australian Girls in Gi Event How Jess empowers women through m...

Chris Nott lives his passion through teaching martial arts. Here's how he got the business guidance that made that possible. IN THIS EPISODE, YOU WILL LEARN: How martial arts business owners can benefit from martial arts events The struggles Chris Nott underwent while starting his martial arts school The importance of having a mentor for martial arts success How Chris Nott was able to turn his pas...

After 45 years, Grandmaster Zulfi Ahmed from Bushi Ban International has discovered the real secret to martial arts business success, and it's not what you might think. IN THIS EPISODE, YOU WILL LEARN: The ‘real secret’ behind Master Zulfi’s success and longevity in the martial arts industry The ‘ONE’ thing that he would have done differently at the start of his career in the USA What keeps his pa...

George Fourie speaks with Damien Martin about Risk Management planning in martial arts, training in Japan and instructing children with special needs. IN THIS EPISODE, YOU WILL LEARN: How risk management applies to martial arts marketing. The risk factors in martial arts schools that some school owners overlook. The necessary steps in identifying, assessing and controlling threats in your school....

When you combine personal development through martial arts, the goals achieved become tangible. Bogdan Rosu's vehicle for this is Wing Chun. IN THIS EPISODE, YOU WILL LEARN: What led Bogdan Rosu to use martial arts in reaching out people. The potential of martial arts for personal development combined with hand-to-hand combat. Using concepts of Wing Chun to improve your life. Being selective about...

Martial Arts Media Academy member Mike Fooks from Auckland is on a marketing roll! And if his new student signups stay, he's doubled his BJJ school.  IN THIS EPISODE, YOU WILL LEARN: How Mike Fooks has managed to balance his martial arts and corporate life The benefits of online advertising services such as Facebook Ads and Google AdWords How a single Facebook campaign doubled Mike’s student numb...

Martin "The Situ-Asian" Nguyen, ONE Championship's two-division title holder has big goals, and it's all in the name of family. IN THIS EPISODE, YOU WILL LEARN: What it takes to be a two-division title holder with ONE Championship Master Fari Salievski’s massive contribution to Martin Nguyen’s MMA career How Martin’s Rugby League career evolved into his Martial Arts Journey Martin’s source of insp...

The one thing to master with your first Facebook ad for your martial arts school. IN THIS EPISODE, YOU WILL LEARN: The biggest mistake martial arts school owners make with Facebook advertising. How to avoid marketing frustration and simplify. The one thing you need to get right before getting fancy. How conversation leads to conversion. And more *Need help growing your martial arts school?  L...

Grant Bannister recent inducted to Martial Arts Hall of Fame shares his 40+ year martial arts journey. IN THIS EPISODE, YOU WILL LEARN: The improvements in the martial arts industry in the last 40+ years How to become an awardee of the Australasian Martial Arts Hall of Fame The motivating factors that made Grant stay in the industry for a long time Why martial arts is more than just about self-def...

ClickFunnels and Page Builders can be great, but is that what you really need instead of your martial arts website? Here's my take. IN THIS EPISODE, YOU WILL LEARN: Do you need a hole or a drill (and a driller)? The myth about what you need to create a sales funnel Doing the ‘Richard Branson Test’ for your martial arts business What a basic martial arts business sales funnel looks like The differe...

Jack Leung is capturing attention with his martial arts training videos. We discuss frameworks to create your own. IN THIS EPISODE, YOU WILL LEARN: How video marketing can help boost your martial arts business. Step by step framework for making engaging martial arts videos. How to grab attention in the first 30 seconds. Why Jack Leung ended his career in graphic design and pursued martial arts ins...

Martial Arts Media Academy founding member shares his successful growth while getting ready for the next benchmark. IN THIS EPISODE, YOU WILL LEARN: The greatest impact the Martial Arts Media Academy has contributed to Dave Richardson’s martial arts school growth Why you should invest in hiring a marketing expert The benefits of email marketing and why you should not neglect it What is ‘superhero...

Martin Nguyen caused an upset winning the One Championship World Featherweight title. Fari Salievski shares behind the scenes insights training the world champion. IN THIS EPISODE, YOU WILL LEARN: The difference between martial arts training and becoming a professional fighter What it takes to become the One Championship World Featherweight Champion The martial arts success values that left clues...

Getting your martial arts business name is one thing, but making sure that you have the right domain names and social media handles is another. George Fourie shares how. IN THIS EPISODE, YOU WILL LEARN: Why you should avoid complicated domain name and social media handles The importance of having congruent domain name and social media handles How extensions can cost your credibility How incorrect...