Marketing with Shahin Khan and Doug Garnett

- MadLibs of AI Cartoon by Marketoonist - Update on Doug's book on Complexity - Look how much I saved, Alastair Thomson's article - Borrowing from the future - Use of AI in weapons - Software is sticky, AI is software [audio mp3="https://orionx.net/wp-content/uploads/2026/04/Mktg_Podcast_056_AI_Complexity_Impact_20260403.mp3"][/audio] The post Mktg_Podcast-056: AI, Complexity, Impact appeared firs...

- AI: nagware, layoffs, uses - CMO role: hard to fill? or mislabeled? [audio mp3="https://orionx.net/wp-content/uploads/2025/11/Mktg_Podcast_055_AI-Layoffs_CMO-Role_20251130.mp3"][/audio] The post Mktg_Podcast-55: AI Layoffs, CMO Role appeared first on OrionX.net .

-Marketing is Everything podcast? - What to do about AI, AI FOMO, AI FOBO - Starbucks, What Makes a Neighborhood Coffee Shop - Gaming the System [audio mp3="https://orionx.net/wp-content/uploads/2025/11/Mktg_Podcast_054_AI-Fears_Starbucks_20251109.mp3"][/audio] The post Mktg_Podcast-54: AI Fears, Starbucks appeared first on OrionX.net .

Myths and "Myth-takes" - Customer is always right - All good marketing must have case studies - You must be data driven - Great products sell themselves - They have a PR problem - Good ideas are a dime a dozen - etc. [audio mp3="https://orionx.net/wp-content/uploads/2025/06/Mktg_Podcast_053_Myth-takes_AI_20250629.mp3"][/audio] The post Mktg_Podcast-53: Myths and Myth-takes appeared first on OrionX...

- Meetings, Decisions, Intuition - Apple, Steve Jobs, Mike Markkula - Daniel Kahneman, Thinking Fast and Thinking Slow - Sam's Club Grab and Go, Costco [audio mp3="https://orionx.net/wp-content/uploads/2025/05/Mktg_Podcast_052_Decisions_Intuition_20250523.mp3"][/audio] The post Mktg_Podcast-52: Decisions, Intuition appeared first on OrionX.net .

- Three layers of org charts - Search-SEO, AI-AIO, AIAIO?! - AI vs Humans [audio mp3="https://orionx.net/wp-content/uploads/2025/05/Mktg_Podcast_051_Org-Charts_AIAIO-SEO_20250508.mp3"][/audio] The post Mktg_Podcast-51: Org Charts, AIAIO (SEO) appeared first on OrionX.net .

- Be Creative !? - Complexity of success - Repeatability of success - SBUX re-success - Nvidia continuous success - AI vs. Search [audio mp3="https://orionx.net/wp-content/uploads/2025/02/Mktg_Podcast_050_Sustainable-Success_AI-vs-Search_20250225.mp3"][/audio] The post Mktg_Podcast-50: Sustainable Success, AI vs Search appeared first on OrionX.net .

By popular demand, special guest Sam Brealey joins us again for a deeper discussion of marketing for the small and medium sized businesses/enterprises (SMB/SME).  We also discuss the article Can I have your attention please? , by Sam Brealey and  Max Stricker, originally published in WARC in February 2024.  And yes, we also have the Cartoons of "the week".  Join us! [audio mp3="https://orionx.net/...

- Red Herrings, Strawmen, Slippery Slopes - Tupperware, Nike, Starbucks - Affiliate Marketing [audio mp3="https://orionx.net/wp-content/uploads/2024/11/Mktg_Podcast_048_Affiliate-Mktg_Corp-News_20241103.mp3"][/audio] The post Mktg_Podcast-48: Affiliate Marketing, Corp News appeared first on OrionX.net .

- Thought Leadership, Celebrity Culture - Nike's new ad: just win?? - Starbucks's new CEO, digital channel - Do you need all that data article by Alastair Thomson [audio mp3="https://orionx.net/wp-content/uploads/2024/09/Mktg_Podcast_047_Nike-Ad_Starbucks-CEO_20240916.mp3"][/audio] The post Mktg_Podcast-47: Thought Leadership, Nike’s New Ad, Starbucks’s New CEO appeared first on OrionX...

- This meeting could have been an email I wouldn't read - Resilience, Crisis Management - Decision Making, Improvisation [audio mp3="https://orionx.net/wp-content/uploads/2024/08/Mktg_Podcast_046_Resilience-Crisis-Decisions_20240811.mp3"][/audio] The post Mktg_Podcast-46: Resilience, Crisis, Improvisation, Decisions appeared first on OrionX.net .

Special guest Mahta Emrani joins us to discuss the hot topic of AI and synthetic data for market research: - AI will usher in fast, cheap, high quality research, right? - It's all about details and nuances - Why do research? [audio mp3="https://orionx.net/wp-content/uploads/2024/07/Mktg_Podcast_045_Mahta-Emrani_Research-AI-Synthetic-Data_20240705.mp3"][/audio] The post Mktg_Podcast-45: Mahta Emran...

- Obsession - Competition - What Market Share? - Hedgehog and Fox [audio mp3="https://orionx.net/wp-content/uploads/2024/06/Mktg_Podcast_044_Obsession_What-Mkt-Share_Hedgehog-Fox_20240615.mp3"][/audio] The post Mktg_Podcast-44: Obsession, Hedgehog and Fox appeared first on OrionX.net .

- Hitting the target - Starbucks, Mobile Orders - It's Not the Data - Private Internal Communications? - Faking AI Projects [audio mp3="https://orionx.net/wp-content/uploads/2024/05/Mktg_Podcast_043_Its-Not-the-Data_AI_Internal-Comms_20240524.mp3"][/audio] The post Mktg_Podcast-43: SBUX, It’s Not the Data, Org Privacy, Fake AI Projects appeared first on OrionX.net .

- Eclipse-like markets - Featuring your competition in your ad? - Chevy Nova's naming myth - Math and Marketing - The Seinfeld-Bergman Spectrum! [audio mp3="https://orionx.net/wp-content/uploads/2024/04/Mktg_Podcast_042_Math-and-Marketing_Seinfeld-Bergman-Spectrum_20240422.mp3"][/audio] The post Mktg_Podcast-42: Math and Marketing, Seinfeld-Bergman Spectrum appeared first on OrionX.net .

Special guest JP Castlin joins us as we discuss a broad set of topics: - Did you say "Praxis"? - Strategy and Marketing - Apple and DOJ - Amazon's Frequency of Sale Events - Marketing and Math - Efficiency and Resilience - Strategy and Change [audio mp3="https://orionx.net/wp-content/uploads/2024/04/Mktg_Podcast_041_JP-Castlin_Strategy-in-Praxis_20240405.mp3"][/audio] The post Mktg_Podcast-41: JP...

- Customer experience in the digitized markets. Where's the competition? - Marketing-Finance Alignment - Poetry! What do you lose when you analyze? What's missing when you synthesize? - Kicking the can on conversion - Dune merch? [audio mp3="https://orionx.net/wp-content/uploads/2024/03/Mktg_Podcast_040_CX-Digtized-Mkts_Mktg-Finance-Alignment_20240310.mp3"][/audio] The post Mktg_Podcast-40: CX in...

- Marketing Mix, can you brand, nurture, activate, sell all at the same time? - Marketing of Apple Vision Pro - Market Research, Quantitative, Qualitative, pitfalls - Strategy, Change Management, Praxis [audio mp3="https://orionx.net/wp-content/uploads/2024/02/Mktg_Podcast_039_Mktg-Mix_AR-VR_Market-Research_Change-Mgmt_20240218.mp3"][/audio] The post Mktg_Podcast-39: Mix, Apple Vision Pro, Market...

Special guest Sam Brealey joins us as we discuss marketing strategy and execution, specially for small businesses, "pivot to video, and AI in marketing. Cartoon of the week on marketing (or is it sales?) strategy kicks off the discussion. Join us! [audio mp3="https://orionx.net/wp-content/uploads/2024/01/Mktg_Podcast_038_Sam-Brealey_AI_Strategy_Small-Business-Mktg_20240127.mp3"][/audio] The post M...

- Cartoon: your product v. pictures of cats - Agency/freelance pricing models - How do you define quality? [audio mp3="https://orionx.net/wp-content/uploads/2023/12/Mktg_Podcast_037_Pricing-Model_What-is-Quality_20231215.mp3"][/audio] The post Mktg_Podcast-37: Agency Pricing Models, What is Quality? appeared first on OrionX.net .

- Cartoon: Ven diagram - What's the value of Time? of Experience? Creativity? Luck? - Do you like your customers? - Marketing Supercomputers, case study [audio mp3="https://orionx.net/wp-content/uploads/2023/12/Mktg_Podcast_036_Value_Marketing-Supercomputers_20231205.mp3"][/audio] The post Mktg_Podcast-36: Value of Time vs Experience, Marketing Supercomputers appeared first on OrionX.net .

- Cartoon of the week: double feature - Are movies getting longer? - Self Organizing Units, micro metrics for micro management - Even the best companies face complexity [audio mp3="https://orionx.net/wp-content/uploads/2023/11/Mktg_Podcast_035_Longer-Movies_Self-Organization_20231101.mp3"][/audio] The post Mktg_Podcast-35: Outputs and Outcomes, Self Organizing Units appeared first on OrionX.net .

- Buzzword Density - Critics as Media - J&J's New Logo - Emergent Phenomena, Self-Organization in Marketing [audio mp3="https://orionx.net/wp-content/uploads/2023/10/Mktg_Podcast_034_Buzzwords_Critics_Logos_Self-Organizing.mp3"][/audio] The post Mktg_Podcast-34: Self Organization, J&J’s New Logo, Critics as Media, Buzzwords appeared first on OrionX.net .

- Is anything wrong with Net Promoter Score (NPS)? - Surprising customer reaction to IKEA's store layout - Complexity, and why Doug is writing a book about it [audio mp3="https://orionx.net/wp-content/uploads/2023/09/Mktg_Podcast_033_NPS_IKEA_Complexity_20230923.mp3"][/audio] The post Mktg_Podcast-33: NPS, IKEA, Complexity appeared first on OrionX.net .

- Competence v. Confidence v. Complexity - Bad Data v. Bad Attitude - AI-Generated Content's Copyright and DRM - Strategy v. Change Management [audio mp3="https://orionx.net/wp-content/uploads/2023/09/Mktg_Podcast_032_Confidence_AI-Copyright_Strategy_20230910.mp3"][/audio] The post Mktg_Podcast-32: Confidence, AI Copyright, Strategy appeared first on OrionX.net .