Marketing Solutions for Local Law Firms

Do you have a comment about this topic... Send us a Text Message. Click here Who is Jason Pollan? Born/Childhood in Mississippi, Adulthood in New Orleans.  Graduate of Tulane Law and a licensed attorney for +20 years.  I've worked as a litigating attorney, election law/civil rights attorney.  I have been a healthcare and public affairs advocate as well as a lobbyist for AARP, Trial Lawyers As...

Do you have a comment about this topic... Send us a Text Message. Click here Are you looking for a way to reach new clients and expand your law firm's online presence? Digital display advertising might be just what you need. Top benefits of this strategy include: Increased brand visibility : Place your law firm's message in front of potential clients across the web, increasing brand awar...

Do you have a comment about this topic... Send us a Text Message. Click here Did you know that digital lead generation is a game-changer for law firms? Here are three fast facts that prove it: 1. According to a recent study, 96% of people seeking legal advice use a search engine. (Source: Advanced Web Ranking) 2. 70% of law firms report that their website is their top source of new business. (Sour...

Do you have a comment about this topic... Send us a Text Message. Click here Joy Rosenthal is a compassionate lawyer and divorce mediator based in New York City.  I spent 10 years representing children in family court and I was struck by how loyal and kind children were to their family members – and how kids had such a strong sense of fairness, caring, and forgiveness. When I started my own law fi...

Do you have a comment about this topic... Send us a Text Message. Click here So what are some of the pieces that make up the SEO puzzle? Here are 5 you can start working on: Keyword research: One piece of the puzzle is conducting keyword research to determine the most relevant and valuable search terms to target. On-page optimization: Optimizing your website's content, metadata, and other on-...

Do you have a comment about this topic... Send us a Text Message. Click here FACT : According to Search Engine Journal, 49% of marketers report that organic search has the best ROI of any marketing channel. We experience those results and even more! If you aren’t taking the time to capitalize on organic search, you are missing out on: * Increased brand awareness * Being viewed as a thought leader...

Do you have a comment about this topic... Send us a Text Message. Click here This is great news especially if you are looking to: * Grow your law firm quickly * Generate targeted leads in a short amount of time * Increase conversions * Improve client engagement * Expand brand awareness * Target customers in real time We bring our clients results!  Learn how you can consistently see increased traff...

Do you have a comment about this topic... Send us a Text Message. Click here Danny Karon owns Karon LLC, a national class-action law firm. He taught complex litigation at Columbia Law School and teaches class actions at the University of Michigan Law School and The Ohio State University Moritz College of Law. Danny chairs the American Bar Association National Institute on Class Actions writes a co...

Do you have a comment about this topic... Send us a Text Message. Click here So, what is Chat GPT? It’s an AI-based program used for generating dialogues and content. It provides answers to user questions in a conversational tone. Chat GPT can also: Write code Write an article, blog, or social media post Translate content Write a story or poem Using ChatGPT is fairly simple, all you have to do is...

Do you have a comment about this topic... Send us a Text Message. Click here Lots of things going on with social media, so in order to help you stay on top of your game, we decided to do the state of social media twice per year.  Listen to where the social platforms are heading as we are in the 1st half of 2023. Follow Lora on Social Media and Checkout her Podcast: Facebook : https://www.facebook....

Do you have a comment about this topic... Send us a Text Message. Click here Making one, some, or all of the following mistakes could cost your law firm much-needed growth! Awareness is the first step to setting your firm up for online marketing success: 1.  Not knowing your ideal client and creating a marketing strategy that focuses on their interests, pain points, demographics, and how they sear...

Do you have a comment about this topic... Send us a Text Message. Click here Your website is more than just a page on the internet. It is a tool that attracts your ideal clients, engages potential clients, generates leads, and when done correctly, builds authority for your law firm and positions you and your team as experts in your field. However, all of those wonderful business-building activitie...

Do you have a comment about this topic... Send us a Text Message. Click here Richard Jacobs has discovered quite a bit about the plight of solo practitioners and small, 2-5 attorney firms like yours these past 12 years. He's come to understand the unique challenges in marketing ethically and effectively that attorneys face because he: Helped over 250 attorneys author their own practice area b...

Do you have a comment about this topic... Send us a Text Message. Click here How are you doing in business?  Are you on task with your goals? In this episode, we are going to help you ensure that 2023 is a winning year for your law firm. We will be going over what you accomplished thus far this year (2022), and set you up for success in 2023.  Use the toolkit to help guide you along through the pr...

Do you have a comment about this topic... Send us a Text Message. Click here LinkedIn Factoid : LinkedIn has more than 849 million users—many of who are decision-makers and C-Suite officers. That alone is a great reason why you should consider advertising on LinkedIn. If that didn’t sway you, maybe these reasons will: 1. LinkedIn provides advanced targeting opportunities 2. You can tailor your adv...

Do you have a comment about this topic... Send us a Text Message. Click here Omnichannel marketing is becoming more and more popular and with good reason! Consumers are demanding it through their shopping behaviors and how they use the technology. Need more proof that omnichannel marketing shouldn’t be ignored? Check out these three mind-blowing facts about omnichannel marketing. FACT : Omnichanne...

Do you have a comment about this topic... Send us a Text Message. Click here A lead magnet is a piece of valuable content that is often offered for free in exchange for an email address. Creating a value-rich piece of content that answers questions or addresses specific issues is key. Some of the best lead magnets come in the form of eBooks, white papers, checklists, webinars, and infographics. As...

Do you have a comment about this topic... Send us a Text Message. Click here Nick Jordan is the Founder of Workello.com. Prior to Workello I've helped take 4 websites from 0 to 100,000+ organic visits per month. The largest went from 0 to 1,500,000 organic visits per month for DoNotPay, a legal robot. This campaign enabled DoNotPay to go from the seed stage to a $210m series B valuation in ab...

Do you have a comment about this topic... Send us a Text Message. Click here It’s true! Your website plays a huge part in attracting, generating, and converting leads for your law firm. Below are the top indicators that your website is squashing your lead generation efforts. 1.  It’s been 3 or more years since your firm’s website has been updated. Keeping current with SEO best practices and design...

Do you have a comment about this topic... Send us a Text Message. Click here Research says so! 80% of consumers state they much prefer omnichannel marketing strategies. The reason—it boils down to the seamless communication experience that comes with omnichannel marketing. When businesses actively utilize an omnichannel strategy and approach they are able to connect to their audience and provide:...

Do you have a comment about this topic... Send us a Text Message. Click here Keywords may not be a sexy topic but it is a critical one. With the right keyword strategy in place, it will positively impact the visitors and conversions your website impacts. Keyword success starts with research. Below are 4 steps to keyword research success: 1. Brainstorm . Pull your team together and brainstorm a lis...

Do you have a comment about this topic... Send us a Text Message. Click here Your online presence does three things, it reaches an audience, builds a reputation, and generates leads. If done incorrectly, it can cause more harm to your business and brand than good. Here are the top digital marketing mistakes that can have the most damaging repercussions: 1. Failure to provide value-rich content on...

Do you have a comment about this topic... Send us a Text Message. Click here Ravit Rose has survived and thrived her decade long nasty divorce. After having spent over $100k in legal fees, she finally understood the "divorce game". She summarizes the root cause of this problem in one sentence: "We don't know how to marry and we certainly don't know how to divorce either.&q...

Do you have a comment about this topic... Send us a Text Message. Click here If your firm is having difficulty generating and converting leads, it could be due to these digital marketing mistakes: 1.  Not understanding the importance of or how to utilize SEO (search engine optimization) effectively 2.  Failure to leverage multi-channel marketing - the ability to be where your clients are on the in...

Do you have a comment about this topic... Send us a Text Message. Click here Robert Ingalls is a recovering attorney, professional speaker, and the founder of LawPods, one of the first podcast production agencies for law firms. At LawPods, Robert and his team help some of the premier law firms in the world launch and grow branded podcasts that build relationships and drive revenue. Robert's p...