Marketing on Mars

Welcome to the latest episode of Marketing on Mars, where we're joined by the amazing Jessica Zuckier, CMO of Cision Canada and an expert in PR & marketing with a wealth of experience in the Toronto and Vancouver markets. In this episode, Jessica shares insights on engagement strategies for businesses looking to succeed in these highly competitive markets, as well as discussing her own company, Ci...

Welcome to the latest episode of Marketing on Mars! In this episode, we sit down with Ryan Yackel , the CMO of Databand , to talk about community as a channel, with a special focus on LinkedIn. But that's not all! Ryan shares Databand's secrets to success and how they built a thriving community that has helped them grow into the company they are today. He also discusses the importance of understan...

In this episode of Marketing on Mars, we sit down with JC Garrett, CEO of Farshore, as he shares insights into his company's annual startup collaborations, their ultimate business objective, and the key principles of entrepreneurship. Join us as he discusses the theory of disrupted innovation, the value of content marketing, and the importance of investing in your personal brand. Don't miss this c...

In this episode of Marketing on Mars, we sit down with our special guest Andy Mowat, CEO and Co-Founder of Gated, who’s also a marketing expert with years of experience. We discuss the importance of brand value and the marketing channels that have been tested and proven effective. We also delve into the topic of LinkedIn connections and how they have lost value over time, as well as Andy's new sec...

In this episode, we have a very special guest, Navid Nathoo , the Co-Founder of TKS - a program that helps 13-17-year-old students unleash their potential. He shares his insights on the importance of giving young people opportunities to learn and grow, the power of building strong relationships and referrals in marketing, his thoughts on education as a filter system, and how it can be improved to...

In just 120 days and 300 transactions, Founder and CEO of AITHRX, Ted Lam, discuss how they gained over 251 dealerships in Canada and $11M in sales. He talks about their door-to-door marketing strategy and efforts to establish their personal brands as representatives of excellence, quality, and innovation. --- We create frictionless buying and selling solutions for the automotive industry. Check o...

In this episode, we sit down with Alo Yoga's CMO, Angelic Vendette, to talk about the importance of community, the metaverse, NFTs & WEB3, their top marketing channels, their SECRET to doing well in social and influencer marketing. -- Spreading mindful movement, inspiring wellness and creating community. These goals inspire everything we do at Alo. Check out Alo Yoga: https://www.aloyoga.com Conne...

In this episode, we sit down with Andrew Batey, CEO and Co-Founder of Beatdapp, where we talk about how he raised $5.5 million, the music industry, building client relationships, the importance of team culture, trust and vulnerability in a team and how by the end of the year, they're expected to reach 60-80% market share by streams. We help DSPs, music labels, distributors, and artists accurately...

In this episode, we sit down with Henry Yoshida, CEO of Rocket Dollar, to talk about the company's story, his journey as a tech entrepreneur, their top 3 marketing channels, and etc. With a Rocket Dollar account, you're free to invest in the assets you want. Check out Rocket Dollar: https://www.rocketdollar.com Connect with Henry Yoshida: https://www.linkedin.com/in/henryyoshida/ Marketing on Mars...

In this episode , we sit down with David Bakey, Chief Marketing Officer of Belong, to talk about the SECRETS this homeownership company has in raising over $140 Million with over 2,000 HOMES in 9 locations. No more landlords or tenants. We’re making renting magical for homeowners and residents. Check out Belong: https://belonghome.com Connect with David Bakey : https://www.linkedin.com/in/davidbak...

In this episode, we sit down with Andrew Gazdecki, CEO of Acquire.com, to talk about how the company raised $10M in capital with over 2,000 startups listed and gaining up to $50M monthly acquisition - all while having only 18 employees! Acquire.com has helped 100s of startups get acquired and has facilitated $500m+ in closed deals.  Check out Acquire.com: https://acquire.com Connect with Andrew Ga...

In this episode, we sit down with Nelson Tepfer , CEO and Co-Founder of ProCFO , to talk about how the company raised $5M via referral partnerships and with over 50 high-performing CFOs in their reach. ProCFO partners are expert financial officers, experienced across industries, verticals, specializations and situations. Check out ProCFO : https://procfopartners.com Connect with Nelson Tepfer : ht...

A NON-ALCOHOLIC BEER?! What is Partake Brewing All About? In this episode, we sit down with Ted Fleming, CEO and Founder of Partake Brewing, to talk about how the company raised $20M in revenues with over 50,000 people in their community, entrepreneurs, e-commerce challenges and digital advertising. Whether it is a chill night with friends, a post workout beverage or crushing parenting duty, Parta...

How did this ED-TECH STARTUP Gain 50,000 USERS in over 21 COUNTRIES?! In this episode, we sit down with Nathan Nwachuku, CEO and Co-Founder of Klas , to talk about how this 19-year-old started an ED-TECH company, partnerships and waitlists. Bring together engaging classes, payments, community, and analytics- all in one place. Check out Klas: https://www.tryklas.com Connect with Nathan Nwachuku: ht...

How did this DIGITAL homeownership company RAISE $2M and have a 16X LTV to CaC Ratio?! In this episode, we sit down with Alex Leduc, CEO and Founder of Perch, to talk about how the company started out, its marketing channels, the process of closing a COLD LEAD, and how to build referral partnerships- with TIPS at the end of the episode for REMOTE WORKERS AND STARTUPS. Buy the right property sooner...

Raising $5 MILLION at only 21?! Check out the latest episode of Marketing on Mars! In this episode, we sit down with Lucas Béland , CEO and Founder of Goloot, to talk about modern #advertising , how age can affect a #business , content, and supply & demand. An advertising experience built for the new generation of consumers, focused on monetizing moments, not placements, to drive strong results. C...

Here's ANOTHER episode to SPICE UP your WEEK! 🔥 In this episode, we sit down with Asset-Map's CMO, Keith Meyer, to talk about how their company got to the point where they currently have 5,000 advisors and $1.5 Trillion in assets on their software and their BEST marketing channels. We combine design thinking and personal finance to communicate a household's complete financial picture and wellness...

Heads up, Martians! We're back with another otherworldly episode! In this episode, we sit down with HeyAuto's CEO, Brent Lane , and Co-Founder, Brett Jones, to talk about the two sides of the company, how they acquired 2,000 dealerships, and their complex marketing system. The easiest, fastest way to shop for vehicles with confidence, and get the best deals. Check out HeyAuto : https://www.heyauto...

We're excited to bring you ANOTHER EPISODE of Marketing on Mars! In this episode, we sit down with Sachin Bhalla , Co-Founder and CMO of ReadyWhen , to discuss the start-up journey of this tech tool company and how it benefits its consumers. Don't leave life planning to the last second. Welcome to simple, secure, and fast digital estate management. Check out ReadyWhen: https://readywhen.com Market...

LOOK HERE, MARTIANS! Another EPISODE is OUT! In this Marketing on Mars episode, we sit down with Ilya Bukshteyn, VP of Microsoft Teams Calling and Devices, to discuss the company's secret to success and how they grew the company from 20M monthly ACTIVE users pre-pandemic to 270M post-pandemic. At Microsoft, we are dedicated to advancing human and organizational achievement. Check out Microsoft Tea...

BUCKLE UP, MARTIANS! In this Marketing on Mars episode, we sit down with Emmanuel Lavoie, CEO of Jetstream Hospitality Solutions, to discuss the all-in-one marketing channel solution company, their BIG clients from Airbnb like The Bale & IHG Hotels, their SEO strategy and their appearance of success. We empower owners, managers and aggregators of multi-unit, short-term rental properties to operate...

In this Marketing on Mars episode, we sit down with Andrew Goldner- CEO and Co-Founder of GrowthX to talk about go-to-market strategies, founders, rising cities with economic development, and how they decide where to invest in. We sequenced the path to product-market fit to help our founders reduce the time it takes to get investment-ready for their Series A and retain more ownership along their j...

In this Marketing on Mars episode, we sit down with Rob Whalen - CEO and Founder of PTO Exchange to talk about how the company raised $9M and their 300% growth increase yearly as well as how to acquire BIG clients. Learn what the workforce thinks about their PTO benefit in this landmark study of 1000 workers. Check out PTO Exchange: https://www.ptoexchange.com Connect with Rob Whalen: https://www....

In this Marketing on Mars episode, we sit down with Felix Böck- CEO and Founder of ChopValue Micro Manufacturing to talk about how the company gained its success by recycling chopsticks into beautiful furniture as well as their franchising journey. Our story resonates with people. We believe that we have the responsibility to educate, inspire, and set an example that resource-efficiency thinking s...

In this Marketing on Mars episode, we sit down with Sarah Shewey —CEO and Founder of Happily to have a discussion about value and authenticity in a brand, TEDx and edu-tainment. Happily rapidly produces world-class experiences and branded contents with ease. We live for making everyone happy. Check out Happily : https://teamhappily.com Connect with Sarah Shewey: https://www.linkedin.com/in/sarahsh...