Marketing Mortgages | Social For Brokers

If you don't know where to start with Facebook then this is your man to listen to. Interacting with local companies, getting his face known and saying Happy Birthday to everyone he knows on Facebook - Leigh is winning with 80% of his leads coming through Facebook alone! Leigh talks us through, step by step, how he has increased his online following exponentially in the last 12 months! He's even re...

Kate is one of the hardest working people I know, and the success of her business "Redditch Mortgage Advice" hasn't come over night, we talk about all the factors that have influenced this rapid growth from just her to 13 members of staff in just 2 years! Covering how to win on Facebook (which generates 30% of her leads), the different approach she has on Instagram and how Google My Business bring...

You'd be surprised to know that just over 12 months ago Lee wasn't on social media at all, that's what makes the strength of his online presence even more impressive! 🥳   We talk about how he's achieved this status over the last 12 months with the help of Ash Borland and Wander Films, alongside his tried & tested way of gaining clients with his 'referral grid'   He's also tryin...

Sean Rogers heads up The Mortgage Broker Club, a one stop shop for every mortgage broker. They offer over 25 categories of mortgage brokers tools to help them find solutions for every case and any area of their business. One area that impressed me, although a small part of a huge machine that they’re running, was the support they can give with Google reviews, which I’m constantly banging on about...

With 25 years experience in the financial services field, Paul McGowan is the one to listen to! His catchy branding under 'Better Call Paul' (a tip of the hat to the Netflix series "Better Call Saul") definitely makes you stop and take note when you see him online! Paul talks about how you can't please everyone on social media and has had some negative comments around the 'Better Call Paul' brand,...

Why pay an event £12,000 for a space to speak at a huge event when you can use LinkedIn to upload a video and reach 63,000 people - for free!! From videos with Paul Merson, to jumping into his paddling pool 'suited up' Paul's done it all to grab attention on LinkedIn. That attention landed him 'LinkedIn account of the year' from The Money Group and ultimately led to his new career in taking the TM...

This one's just short of an hour with Mark & Nathan from Mewstone Mortgage Advice, but trust me it's not short of value! You'll hear about: Why business partnership CAN be a good idea How Mark & Nathan used Facebook Lives to give value Nathan talks us through Google My Business How they review their processes twice a week! This one covers it all, from setting up a business, to tweaking the...

Sam Murphy runs the very successful Mortgage Medics company, with a team of 13 staff, in Brighton & Hove on the South coast 🏥 We discuss how social media has been a huge part of his success in his business alongside working extremely hard to get it to where it is today. Sam talks about how getting involved with the local community, not just on social media, has helped them interact with local...

2021 marks the 10 years anniversary of Heron Financial, I'm not sure if Matt ever had to foresight to see how big it would actually grow with a team of over 30 staff and it's own bespoke 'Everglades' software that he has been an integral part of developing. We talk about what he looks for when hiring staff and it was great to hear how fondly he talks about hiring apprentices and see them grow over...

Based in Harborne, Birmingham, Katie & Jack have taken Wentworth & Rose from a brand new estate agents to one of the leading estate agents in the area. We talk about how they started, the importance of being recognised in the local area and how their impressive offices just off Harborne High Street are a great base for their clients to visit (when they were allowed) which really puts them...

Bob is the oracle when it comes to building up businesses! He's responsible for establishing and building 5 successful National Companies, so you know he's 'been there and done it' when he talks about best practices in this podcast Bob has some great tips on what to look for when hiring staff, working with your friends and how to set up processes to ensure your business runs smoothly. We also had...

Abi runs her mortgage brokerage "Nest Financial Services" and puts part of the success of her company (aside from working extremely hard!) down to Facebook and using Facebook Groups to their full potential  Abi had a background of working as a National Account Manager for a lender then made the switch to run her own brokerage in 2017. Using Facebook Groups Abi was able to increase the organic...

I was excited to get Matt on as he's successfully done the one thing that I always talk about: creating a name for himself whilst working for another company Matt worked for a mortgage brokerage and after he was made redundant in 2020 he set up his own company: Poole Family Financial. When calling up his past clients to tell them that the company he used to work for had gone under the majority tho...

Jack Scarff has flipped  social media on it's head: instead of always asking for business he just gives out free, valuable content It all started when he released informative videos last year and found that people started to call him "The Mortgage Mentor." So when it came to setting up his own business during the pandemic, he had to use this name! The Mortgage Mentors has gone from strength t...

🎙 EPISODE 13 🎙 313 Financial: Building a 7 Figure Mortgage Business 💥 These guys have built a 7 Figure Mortgage Business from scratch, using a mixture of processes, social media and sheer determination 👊 As they mention in the podcast working on your business is the only way to grow it! Their positive mindsets and admirable work ethic are the reason that Jordan and Paul have been so successful...

Kylie-Ann thrives on when clients come to her and say "I've been told no" when applying for their mortgage elsewhere. This is when Kylie-Ann comes into her own, it's almost like she wont take no for an answer and sees it as her mission to get them accepted! Kylie-Ann uses social media to it's fullest and uploading a variety of content that keeps her audience engaged, including photos of her client...

Honoured to have Samantha Cerrone on the podcast, a close friend of mine that hired me as a negotiator over 6 years ago and taught me pretty much everything I know about estate agency. Sam made the brave decision to go it alone in the Summer of 2020, after working for both an independent and corporate estate agents in the past. Armed with 15 years experience in estate agency and a never give up at...

This episode is perfect for anyone that has just set up their own mortgage brokerage and not sure where to start with social media. Neezam & Lee set up Rebus Financial Services in April 2019 and realised the importance of social media so they did the one thing that has brought them such success in the mortgage world- they got stuck in! They utilised Facebook Live videos and talk through how th...

21 years old and this guy is already winning awards for his forward thinking and dynamic approach to the world of social media. Find out what he designed and created to help people with their fitness during the first lockdown. I'm extremely honoured to be working with Jake as he becomes part of the Social For Brokers team. He brings a lot of creativity and a fresh perspective on the content that w...

Loved recording this episode with John Williams from Charlie Bridges Mortgage & Protection who also runs Charlie Bridges Wills & Estate Planning. We talk about how and why John moved from being a police officer to a mortgage broker and what lessons he took over from that industry, some absolute gems in there. John is a huge people person and puts a lot of his success down to getting to kno...

I'm forever harping on about some of the tools that you can use for free to: come up with content ideas, create posts and then schedule said posts across your social media channels, but I've never put them all in one place, until now. This podcast contains the free tools I use to help my clients, they are as follows: 1. Canva.com - Create posts 2. Buffer.com - Schedule posts 3. Adobe Spark - Creat...

Shaz specialises in HMO mortgages and is known as the "Networking Nut" He's known to be here, there and everywhere and has attracted the label of "Where's Shaz" which he has cleverly incorporated into his social media. Honestly, this episode has got it all: - How to carry on as normal after getting locked down when visiting family in Pakistan - How to use American rappers to create social media co...

Gareth Davies runs a successful brokerage on the south coast and has aptly named his business "South Coast Mortgage Services" We talk about how we got into the mortgage world by attending a group interview as a favour for his recruiter friend and it went from there. Dealing with challenging cases from day one gave him invaluable knowledge of how lenders look at cases and says it has put him in goo...

Sam Norris, known as the Gary Vee of mortgage advice, knows how to make Instagram work for him. Now he's not a massive fan of being referred to as Gary Vee, but it's a compliment nonetheless! From checking his Instagram insights before he goes to bed, to sending voice notes to every new follower, I've never met anyone as committed to succeeding on social media as Sam. He has an interesting strateg...

This is one of the biggest paint points my clients come to me with: "I don't know what to post" Well this podcast episode is going to be perfect for you! I talk through 5 ideas that you can use to create your social media posts. I recommend posting at least 3 times a week, so you've got nearly two weeks worth of content ideas here that you can use in rotation. Remember: make these posts personal a...