Marketing Made Easy for HR Consultants

Most consultants think the answer to better results is doing more — more marketing, more sales calls, more hours at the desk. But sometimes, it’s not about adding more. It’s about improving the simplest habit you already do every single day: sleep. In this Sunday Session, I’m sharing why sleep is the real secret weapon for HR consultants who want sharper focus, stronger performance, and more consi...

If you’ve ever wondered why you feel drained, foggy, or stuck in survival mode no matter how hard you push... This episode is for you. I sat down with Emma Jay, a wellbeing coach who specialises in helping busy professionals finally take control of their energy, health, and mindset — without crash diets, extreme routines, or unrealistic demands. In this conversation, you’ll discover practical, doa...

Most HR consultants think the reason they’re stuck is their marketing, their sales, or even their pricing. But more often than not, it’s none of those things. It’s the stories they’ve been telling themselves. Stories like, “I’m no good at marketing,” “ads are just gambling,” or “I need another qualification before I can charge more.” In this Sunday Session, I’ll share why those stories aren’t fact...

If you’ve ever felt overwhelmed, stuck, or unsure what to do next in your business, this episode is for you. I sat down with Anna Woolliscroft, founder of Writing With Purpose and journaling expert , to unpack how self-employed HR consultants can use journaling to: Clear their head and think more clearly Reduce stress that blocks progress And take back control of their business – and their life Jo...

Most people waste hours of energy every week stressing over things they can’t change — from what competitors are posting on LinkedIn to the latest headline that pops up in the news. But the truth is, real peace — and real progress — come from focusing only on what you can control, and what you can influence. In this Sunday Session, I’m sharing the simple “three circles” framework that helps me sta...

If you’ve ever handed over a policy, launched a new process, or uploaded something to a client’s intranet — only to wonder if anyone actually understood it… This episode is for you. I’m joined by Katie Merrien, founder of CommuniKate Design, who specialises in turning complicated information into clear, engaging visuals — and making internal communication genuinely inclusive. We’re not talking abo...

Most people think they need to do more to feel better — longer workouts, bigger goals, bigger changes. But sometimes, it’s the small, simple habits that make the biggest difference. In this Sunday Session, I’m sharing why a 10-minute walk — yes, just ten minutes — can boost your energy, clear your head, and even strengthen your relationships. You’ll hear how a quick walk with my aunt turned into o...

I recently sat down with Bev Collins, an experienced HR Consultant who’s recently racked up over 140,000 impressions on her LinkedIn posts.  On paper, she looks like an “influencer”. But here’s the catch — Bev isn’t capturing any of that attention. No email list. No lead magnet. No system to monetise her visibility. What you’re about to hear is a behind-the-scenes coaching call where I help Bev go...

Most people wait for inspiration, for the perfect day, or for the “right moment” to take action. But that's waiting for motivation, and motivation fades. It comes and goes. And that's a problem. But discipline? That’s what really gets you results. And when you add accountability into the mix, everything changes. In this Sunday Session, I’ll share why relying on motivation alone is keepin...

Imagine turning on your laptop on a Monday morning to find new client enquiries waiting — and knowing exactly what to do to win the right ones at the right price. That’s the kind of business we’ve been talking about all week during the Clients on Demand: HR Edition event — and in this episode, I’m going to help you choose the path that will take you there. Now if you’ve been at the event, you’ve a...

🎙️ This episode might change how you see your life. Seriously. You'll discover a simple but powerful exercise that shows you — in black and white — how much time you’ve likely got left. It’s not meant to scare you (though it might). It’s meant to wake you up. Because if something in your business or life isn’t working… And you keep telling yourself “I’ll sort it out later”… You need to hear t...

If you think being an expert at HR is the key to running a successful business, then you couldn’t BE more wrong. Sure, being an expert in your field is important. After all, if you don’t know your craft, you won’t deliver great service—and without that, there are no referrals or glowing testimonials. But what if I told you there are other, equally or more important elements to your success? That’s...

Most people think saving money makes them smart. While others fritter their money away without thinking about it. But investing in something to actually improve their lives? They pause and delay. Well, what if that's actually keeping you stuck? What if these habits of yours don't actually serve you? In this Sunday Session, I break down the biggest money mindset mistakes self-employed HR...

If you're an HR Consultant who feels stuck on the content treadmill, chasing "leads" you met at networking events, or you're second-guessing your pricing... Know that you’re not doing anything wrong. You’ve just been sold a business model that looks sensible — but is actually built on guesswork, free advice, and hoping the right person finds you at the right time. This episode...

If you’ve ever reached the end of the day and thought, “What did I even do today?” — this episode is for you. Because whether you realise it or not, your phone is stealing your time, your focus, and your confidence. And if you don't get intentional about it, your business (and your wellbeing) will suffer. In this short, no-fluff episode, I’ll unpack: 📱 The shocking stats behind how much time...

Most HR Consultants know they should be using video… But when it comes time to hit record, the same question always crops up: “What the hell am I even meant to say?” If that’s you — stuck staring at the camera, second-guessing yourself, and unsure where to start — then this episode is for you, my friend. You’ll discover: The 8 types of videos every HR Consultant can (and should) record to win lead...

If you’ve ever felt a bit off… like things should be fine, but you're just not thrilled with how life feels — this episode is for you. Because today, I’m introducing a simple but powerful tool: the Circle of Life . It shows you exactly where things feel strong, where they’re wobbling, and why fixing just your business isn’t enough if other areas of your life are being neglected. Whether it’s...

If you've ever thought about using video to market your HR consultancy… but felt like the tech might let you down then this episode is for you. Because today, I’m breaking down exactly what you do and don't need to look and sound confident on camera. No expensive equipment. No fancy editing. No Hollywood lighting. Just simple, clear advice to help you finally start showing up in video —...

In this first Sunday Session, I’m sharing what these new weekly mini-episodes are all about, how they’ll help, and why mindset isn’t a luxury for HR consultants… it’s a necessity. You’ll discover: 🎯 What to expect from these short, weekly episodes  🧠 Why mindset and beliefs shape every result you get in business Because you’re not just here to run a business. You’re also here to become the best...

If you’ve ever said, “I know I should do video, but…” — this episode is for you. Because today, I’m breaking down the 6 most common fears that stop brilliant HR consultants like you from ever pressing record. And if you want to be seen as the expert , stop relying on referrals, and finally build trust at scale — then video isn’t optional. It’s essential. Because as we discussed in last week’s epis...

If you’re an HR Consultant who’s tired of being the “best kept secret”, sick of churning out content that no one sees, and wondering how to finally stand out from the crowd… This episode is for you. Because I’m kicking off a 4-part series on the most underused marketing tool in your toolkit: video. In this episode, you’ll discover: 📹 Why video builds trust quicker than any LinkedIn post, email, o...

If you're an HR Consultant who’s fed up with LinkedIn’s algorithm, bored of networking events, and wondering where the actual clients are hiding… This episode might be for you. Because I sat down with Daniel Kirk, founder of ReadyRead and Reddit growth expert, to unpack how HR Consultants can use Reddit to: 💬 Find people actively asking HR questions. 📈 Get their name seen by thousands — wit...

If you're an HR Consultant who wants to offer something more strategic than policies, more valuable than a one-off training — and more profitable than firefighting... This episode is for you. I sat down with Steve Jones , expert in employee motivation and long-time collaborator with government taskforces, to unpack how HR Consultants can use Motivational Maps to: Win long-term clients Reduce...

I’ve spent more time talking to ChatGPT over the last year than I have with most people in my life. Not even joking. It’s helped me write emails, sales pages, podcasts, launches, lead gen systems — you name it.  So for this week's podcast episode I thought I’d flip things around and ask: “What do you think people should know about me?” And what it came back with… was fascinating. So in this e...

I recently ran a poll on LinkedIn about running adverts — and the results were fascinating. The overwhelming takeaway? Most HR Consultants either aren’t running ads at all , or they have tried them … but ended up disappointed with the results . And honestly? I get it. Ads can feel risky — especially if you’re worried about wasting money, getting it wrong, or ending up with zero leads. But here’s t...