Rachel Lindteigen | Small Business SEO Coach

Marketing for Entrepreneurs | SEO for small business

Business EN ↓ 198 episodes

Are you a small business owner who's tired of trying to do everything when it comes to SEO and online marketing, and left wondering what's working? Do you need to be more visible on Google and ChatGPT, but you're not quite sure how to do SEO for your business, let alone answer engine optimization (AEO) or generative engine optimization (GEO)? Are you trying to DIY your SEO and marketing and find yourself wondering what's working and what's simply a waste of time? Do you fear stopping a marketing channel because you're not sure if it's the one that's driving your revenue? Would you like someone...

Author

Rachel Lindteigen | Small Business SEO Coach

Category

Business

Podcast website

www.etchedmarketing.com

Latest episode

Jul 7, 2026

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Episodes

3 Reasons Why SEO Matters fort Your Website Traffic, Leads, and Business Growth. Ep. 143 29.07.2025

Join me today and learn why SEO matters so much to your business. I know people are saying it's dead, but it's not. It's far from dead. Yes, AI search is here and taking over some of the traffic,c but did you know you still need traditional SEO to even have a chance of showing up in AI search results? Yeah, you do.  You want free traffic to your website? Yeah, SEO helps with that to...

How Many Pictures Should You Use in a Blog Post? Does it help blog SEO to use more? Ep. 142 22.07.2025

Do you wonder how many pictures your blog post needs to have? If so, that's what we're talking about today. We're also touching on how to optimize those pictures for SEO and how your blog helps you rank higher on Google or in ChatGPT and other AI searches.  Your blog can make a big difference to your online visibility, website traffic, and the leads your business generates. Learn ho...

How to Audit Your Website Content to Boost Your SEO & AI SEO Ep. 141 15.07.2025

Learn how to audit your content to improve your website's SEO and AI SEO. If you want to get more traffic to your website, show up more often on ChatGPT or AI Overviews or AI Mode, then this is an online marketing strategy that will help you.  Your website and blog's content can drive lots of website traffic, but we want to make sure it's the right people.  Learn how to do an audit,...

Why Isn't Your Website Showing Up When You've Done SEO? Ep. 140 08.07.2025

If you've done SEO on your website but you're still not showing up high on Google or in AI Search like AI Overviews, AI Mode, or on ChatGPT, then not only is it frustrating, it means something's wrong.  If you're going to take the time to work on SEO, you want to make sure it pays off. Find out why your SEO might not be working and what to change so that you start showing up mo...

Is one blog post a month enough for SEO? Ep. 139 01.07.2025

Have you heard that you need to create a lot of content for SEO to work? I teach you to create one blog post a week, 4 per month, for best results. But I know, not everyone can create that many posts each month (though I've made it a lot easier to do this with my AI SEO assistants that my students now have access to in the course). If you wonder if SEO will work if you can only create one blo...

Do you have to be techie to do SEO? Ep. 138 24.06.2025

Are you wondering if you're technical enough to do SEO? Have you heard that it's hard, complicated, or overly technical, and now that's intimidating you? If so, be sure to listen to this episode because I will help you see how little technical skill is required to do SEO today. Yes, you had to be technical to understand SEO years ago, but it's not that way now. I'll explai...

How to use ChatGPT for SEO. EP 137 17.06.2025

Do you want to learn how to use ChatGPT to do SEO? If so, this episode is for you. I'm walking you through what ChatGPT can and can't do for your SEO. If you're trying to get more website traffic, rank in Google and AI search (like ChatGPT), and build your business's visibility as quickly and easily as possible, this episode will help you. ChatGPT can be a great SEO assistant i...

Google's AI Mode is Here. What Does it Mean for Your Business? Ep. 136 10.06.2025

Google's AI Mode is here, and you need to know what it means to your SEO and your business visibility online.  Things are changing quickly, my friend. If you don't adjust your strategy, your website traffic may likely decrease. You need to be ready for AI Mode, and I'm walking you through what to do to protect your website's visibility, SEO, and traffic.  We'll even talk a...

SEO for podcasting: why you need a show and how to grow EP. 135 03.06.2025

Do you have a podcast that's not growing? Are you thinking about launching a podcast but afraid it won't grow? A podcast can be an excellent nurturing tool for your business and can help your audience in so many ways, if you know how to help people find you in the podcast apps. Learn how podcast SEO can help your show be found and grow. And, if you don't yet have a podcast, find out...

How to Spy on Your Competitor's SEO Without Getting Caught Ep. 134 27.05.2025

Did you know that doing a competitive review from an SEO standpoint is really important to your SEO strategy? It is! It's not about finding out what they're doing to copy them, but rather, understanding how well optimized their sites are so you can be strategic in your approach and outrank them. Learn how to find out what keywords they're ranking for, if their SEO elements are bette...

Is Your Opt-in Working? How do you Find out? Ep. 133 20.05.2025

You have an opt-in for your email list, but how do you know if it's working? What are the metrics you should be checking to make sure you've created the right one and it's helping to grow your email list? Tune in today, and I'll walk you through how to troubleshoot your email opt-in because we need to make sure that the traffic we're driving to our websites from SEO is pay...

The #1 Mistake Podcasters Make With SEO for podcasting Ep. 132 13.05.2025

Are you making the #1 Podcast SEO mistake that most podcasters make? If so, this is why your podcast isn't growing. Find out what it is, how to fix it, and get more downloads for your show. Podcast SEO is powerful and will help grow your show faster than any other podcasting growth strategy. SEO should be the foundation of your podcast content plan. Let me show you how to use it to increase y...

How to create an SEO keyword list for your business. Ep 131 06.05.2025

How to find the right SEO keywords to help your business grow. Let's work together to create a list of keywords you can target in your content next quarter. I'll walk you through how to brainstorm SEO keywords using ChatGPT, how to verify search volume and competition, the missing step most people skip that saves you from making the 2 biggest SEO keyword mistakes, and more. Don't mi...

Is SEO Dead? Does it still work for online marketing and audience growth? Ep. 130 29.04.2025

Is SEO dead? Let's talk about it. I know the rumors are swirling and you may be feeling like learning SEO is a waste of time if it's dying or dead. Find out what I think is happening and what you should do for your business in this week's podcast. SEO and other online marketing strategies can help grow your business, audience, and email list but which ones are the best to use today...

Will AI Kill SEO? Here's What You Need to Know about the latest changes in online marketing. Ep. 129 22.04.2025

Will AI kill SEO? Is this the end of SEO? Will anyone search Google now that we have AI chatbots? Have you heard that AI will kill SEO or that SEO is dead or obsolete? Yeah, me too. Let's talk about what's really going on and whether or not we need to fear AI chatbots or if, just maybe, they represent an opportunity and the future of digital marketing. There are many channels you can use...

Does SEO Still Work in 2025? Is it a good online marketing strategy to grow a business today?Ep. 128 15.04.2025

Hey there, have you heard that SEO is dead, doesn't work, isn't necessary, is outdated, or any of the other crazy rumors swirling around it right now? If so, you're not alone. But I think those who say SEO doesn't work anymore are wrong. In fact, in my experience, it's still a very viable marketing channel, and it is one that I think all small business owners should use to...

Can You do SEO on Your Own? Ep. 127 08.04.2025

Have you ever wondered if you can really do SEO on your own? Maybe you've tried before and run into issues or gotten stuck? That's super common. I believe you definitely can learn how to do SEO on your own, but it's much smarter to take a course from someone like me, who has lots of experience in SEO and can save you time, answer your questions, and help you get results faster than...

The 3 Parts of SEO You Need to Know About to Win With Google Ep. 126 01.04.2025

Did you know there are 3 parts to SEO? There are! In this week's episode, I'm walking you through this SEO 101 lesson on technical, on-page, and off-page SEO so you can better understand the 3 parts of SEO. They go together and if you do it right, your website should start ranking higher on Google and getting more organic traffic.  Mark your calendar now for April 28 and 29. I'm tea...

Is SEO Worth it for Small Businesses? EP. 125 25.03.2025

Do you find yourself wondering if SEO is worth it for your small business? Are you curious if it will work for you? If you're focusing on online marketing and you aren't doing SEO, it's time to get started. Listen in today and find out how to get started.  Support the show Register now for the free SEO class - https://www.etchedmarketing.com/registration-seo-class    My free resourc...

Why Email Marketing Matters for Solopreneurs Ep. 124 18.03.2025

Today, we're talking about email marketing and why it's so important to you as a solopreneur or small business owner. You're spending time learning how to generate traffic thanks to SEO (search engine optimization), and now we want to capture that traffic and build an email list. This is one more step of your online business sales funnel.  Listen in and then be sure to request your...

How to use SEO to create a passive income online marketing funnel for your business. EP 123 11.03.2025

Do you want to have a passive income online marketing funnel in your business? Most entrepreneurs do. Learn how SEO can help you build one. SEO traffic can be the fuel for your digital or online marketing based funnel if you do it the right way. In today's episode, I'm walking you through the steps of creating your passive income funnel.  If you're ready to get started on your passi...

5 SEO Quick Wins you can do today to help get more traffic to your website Ep 122 04.03.2025

Find out what you can do today to help your website or blog's SEO. These are quick wins that you can start working on now and see results.  If you want to show up on Google more often, get more organic website traffic, generate more leads, and make more sales, then you need to get started with SEO today.  Listen in and then get to work making these quick and easy changes to your website.  Sup...

Search GPT SEO Tips (Chat GPT's new search engine). Ep. 121 25.02.2025

Have you heard about Chat GPT's new search engine? Search GPT is here, and it's gaining popularity. It's not taking over for Google by any means, but it might in the future, and with that in mind, we want to make sure we're doing SEO for Search GPT, too.  Tune in this week and learn about Search GPT SEO so you can show up more often in the search results.  Support the show Regi...

How to Build an Email List with SEO! Ep. 120 18.02.2025

If you're like most small business owners, you want to build an email list. But you might not know how to get started or what to do. In this week's episode, we're digging into how to create an email list for your business.  Learn how to find ideas for your freebies, what to offer to get someone to sign up, and where to offer your freebie on your website.  Other blog posts that might...

How to Name a Podcast using SEO. Podcasting tips for entrepreneurs. Ep. 119 11.02.2025

If you're thinking about starting a podcast or you have one that's not growing and you're wondering if you should make changes, this episode will help. Learn how to name a podcast for SEO discoverability. Podcasting can help your business grow. Learn how. Your show's name can help or hurt your show's visibility.  Support the show Register now for the free SEO class - https...

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