Marketing Breakthrough

Successful brands always offer incredible experiences. But how do they achieve that level of customer service?  Jay and Indya share their “secret shopper” secrets to increase brand trust, eliminate negative interactions, and nurture your audience.  ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach...

From a roadside candy stop to a Bavarian themed town, the range for incredible ideas is endless. Yet somehow, so is the number of naysayers in a dreamer's life. Jay and Indya discuss some amazing ideas and the confidence required to listen, learn, and push through the naysayers. ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about...

“Work smarter, not harder.” If marketing is everywhere, then why do businesses continue to say they don’t need it?  Jay and Indya challenge this thought process with examples from large companies like Coca-Cola and Subaru. ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND J...

With online marketing resources leading to scams and inevitable frustration, it can be hard to find a marketer you can trust. Jay and Indya reveal tips to hiring trustworthy marketers that will help you achieve your business goals. ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! O...

If you could go back in time, what wisdom would you share with yourself? Would your younger self truly listen and take your wisdom to heart? In part 2 of the series, Back to the Future - Wisdom for a Younger You, Jay and Indya challenge listeners to learn from their own past and pivot toward the future of their dreams.  ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneur...

If you could go back in time, what wisdom would you share with yourself? Would your younger self truly listen and take your wisdom to heart? In part 1 of the series, Back to the Future - Wisdom for a Younger You, Jay and Indya challenge listeners to learn from their own past and pivot toward the future of their dreams.  ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneur...

How much of your marketing in an experiment?  What happens when you need a guaranteed ROI? Listen for the failures and successes that Jay and Indya have encountered throughout their years in the industry.   ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if t...

Stop wasting time and money on marketing!   These 7 pitfalls of unintentional marketing habits tend to sneak up on us. If knowledge is power, take a few minutes to identify these pitfalls and learn how to avoid them! ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN...

Where do you want to be one year from now? Are you taking daily steps toward that goal?  The Long Play is THE successful approach to achieving your goals. According to Jay and Indya, if you aren't using this approach in your marketing, it's likely that time and effort have been squandered. ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and l...

Who do you COLLAB with? Growing up on a bus, staring out the window on long drives, living in no place longer than 2 weeks before the age of 17… enter; Steve Hayes! A guy that has inspired and been a core source of collaboration and joy for Jay when it comes to exploring creative possibilities or sometimes just overcoming creative roadblocks. After being friends for over 7 years, Jay and Steve tal...

Thinking outside of the box isn’t always a natural talent. Jay and Indya explore ways to overcome creative walls, create space to maximize fresh ideas, and get outside of that all-too-annoying box that hinders unique perspective.  ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or...

Inspired by last week's conversation with Michael Roderick, Jay and Indya get passionate about the value of listening to your customers. ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed! Questions and/or "AH-HA" mo...

Michael Roderick went from high school English teacher to Broadway Producer in under two years. He is now the CEO of Small Pond Enterprises and hosts the podcast 'Access to Anyone'. Listen in on a Zoom Interview as Michael Roderick shares wisdom about networking connections, thought leadership, copywriting, and reaching your ideal customers with a fresh approach. Subscribe to Michael&apo...

Choosing the most effective tools and platforms is essential to your marketing success. But where to begin? Jay and Indya highlight the value of using your Ideal Customer Profile as a filter to transform your marketing strategy. ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or,...

Creating a meaningful experience for your customers can shift them from being followers into lifelong fans. Jay and Indya talk about the value of providing your customers with a story to share and how that positively impacts your brand. ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next lev...

In a world of ever-rotating challenges, a marketer needs a stack of solutions at the ready. As Jay and Indya discuss the top five challenges marketers consistently face and tips to overcome them. ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's...

Don't be misled by advertisers selling you a "quick fix" or cheap scheme. Marketing is not a set and forget process. Listen in as Jay and Indya share tips to avoid that "auto-pilot" mindset. ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN E...

What is External Marketing Dependency and why should we be fighting it? Jay and Indya use their insider knowledge to highlight the long-term benefits of having an internal marketing team.  ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more yo...

Turn your team into the ultimate DREAM TEAM! Take advantage of every opportunity to provide development to your team, to encourage and challenge, to have their back and you will find your team more unified than ever before. In part 2 of How to Inspire, Jay and Indya share solutions for truly inspiring your team. ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST L...

In order to truly inspire, you must first inspire yourself. As a creative leader, preventing burnout is essential. Listen in to discover ways to stay refreshed, prevent burnout, and keep the creativity flowing. Join Jay and Indya next week for Part 2 of How to Inspire - Inspiring Others ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more abo...

If we're not willing to learn something new, we risk being left behind. Choosing to be vulnerable, to bravely reveal one's weakness in a new skill, allows room for growth and improvement. Listen in for Jay and Indya's take on increasing your professional value by learning something new. ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and...

Micro-Influencers can be some of the most valuable brand affiliates as they use their niche to reach your ideal customers. Special guest, Brittany Lamica, NASM CPT, CHN shares her story of becoming a micro-influencer, maintaining her followers, and monetizing her business,  with Jay and Indya.  Brittany Lamica Personal Training and Wholistic Nutritionist Disclaimer: This post contains affiliate li...

Looking back, it's always easier to see what could've been done to bring success. Choosing to find resources, outside perspective, and stay humble in the process will help you achieve your goals sooner.  With the release of their new video course, RESULTS, Jay and Indya share past experiences that have led them to believe strongly in taking steps to prevent seasons of looking back and se...

Jay and Indya discuss prioritizing Brand Recognition, a commonly ignored, yet essential piece to marketing success. ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed! Questions and/or "AH-HA" moments? Send us an email at...

Social Media Manager and Photographer, Ty Hayes, joins Jay and Indya as they talk through recent PR Nightmares, Cultural Relevance,  and refreshing your Ideal Customer Profile.  ___________________ BOOK A CALL WITH JAY to find out how we serve entrepreneurs JUST LIKE YOU and learn more about how we can help your business reach the next level! Or, SEND JAY AN EMAIL if that's more your speed! Q...