Michelle Vroom

Market Like a Boss

Business EN ↓ 376 episodes

This podcast is for any female entrepreneur who wants to be in control of making money so she can fully step into the role of provider in her business and life. Each week Michelle drops an episode with simple, practical marketing strategies to sign dream clients and scale your business to 6-figures and beyond. No topic is off the table - we talk about how to juggle business and kids, the challenges of making more money, how making money impacts your relationships and how to go after what you want without fear of judgement or needing permission from others. Michelle is committed to redefining w...

Author

Michelle Vroom

Category

Business

Podcast website

marketlikeaboss.libsyn.com

Latest episode

Jun 25, 2026

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Episodes

Episode 298: You Have Control Over the Type of Clients You Work With 14.01.2025

Let's get real—some of you are acting like you don't have control over the type of clients you work with.    But here's the truth: you have WAY more control than you think.   In this week's episode, I'm serving up some tough love to help you take back your power by unpacking:    Why "any client is a good client" is a lie we tell ourselves when starting out The mindset shifts you need to stop settl...

Episode 297: How to Respond When Someone Says They Can't Afford It 07.01.2025

How do you handle the phrase "I can't afford it" on a sales call? For many, it feels like walking a tightrope between being too pushy or backing off completely.   In this week's episode, I'm sharing my perspective on handling money objections in a way that feels genuine and effective.    You'll hear:   Why money objections aren't always about money How to shift your mindset and take the pressure o...

Bonus Episode: 2024 Recap 03.01.2025

I'm not going to lie.   2024 was one of the hardest years I've had in business in a LONG time.   But it was all worth it -- because the courageous decisions I made in 2024 have led me to end the year with more profit...and a much brighter 2025.   In this bonus episode, I'm giving you a behind-the-scenes look at the difficult things I faced in 2024, how I worked through them and the lessons I learn...

Episode 296: What to Do When Your Clients Aren't Getting Great Results 31.12.2024

What happens when your clients aren't getting the results you (or they) hoped for?   This topic doesn't often get discussed in the online space, but it's something we've all faced. In this week's episode, I'm breaking down what to do when things don't go as planned and how to handle these situations without second-guessing yourself.   I've coached many clients through this and faced it in my own b...

Episode 295: Why You Keep Putting Client Work Over Your Own Marketing 24.12.2024

Are you guilty of putting your clients first at the expense of your own marketing?   In this week's episode, I'm diving into why we often prioritize client work over growing our own businesses. You already know marketing is essential for attracting consistent clients, yet it's easy to let it fall by the wayside when you're busy serving others.   Here's what I cover in this episode: The mindset shi...

Episode 294: How Alison Went From 2,500/month to 10K Months...in Just 6 Months with Alison Simmons 17.12.2024

On this week's episode, I'm joined by my client Alison Simmons to talk about how she went from $2,500/month to $10K months in less than six months. This isn't your typical "overnight success" story—it's about the intentional steps Alison took to create a thriving, profitable business.   When Alison and I started working together, she knew she wanted more: higher-paying clients, work that truly lig...

Episode 293: What to Do When You're Not Feeling Motivated 10.12.2024

Motivation isn't something we always have on tap—it ebbs and flows, and that's okay. As business owners, we all experience times when our energy feels low, especially as we navigate the holiday season or confront challenging thoughts about our work.   In this episode, I talk about: Why it's perfectly normal to feel unmotivated from time to time How to spot patterns and trends in your motivation le...

Episode 292: How to Get More Confident in Your Marketing with Jennifer Jakobsen 03.12.2024

Confidence isn't something you're just born with—it's something you build over time. I'll be the first to admit there have been seasons in my eight and a half years of business where I didn't feel as confident as I wanted to. Whether it was imposter syndrome creeping in or questioning the success I've achieved, those moments are real, and I know so many of you can relate.   In this week's episode,...

Episode 291: Why Service Providers Make the Best Coaches 26.11.2024

If you're a done-for-you service provider who's maxed out on 1:1 work, knows you need to scale, but doesn't want to go the agency route, this episode is for you.   In this episode, I break down why service providers make the best coaches, even if they don't see themselves that way yet and share how your existing skills uniquely set you up for success.   If you've been feeling called to make a bigg...

Episode 290: Why People Are Visiting Your Call Link But Not Booking 19.11.2024

This week, I talk about something every service provider faces: why potential clients express interest in your offer, visit your call link... but don't book. This is something I've coached many clients through, and today, I'm sharing what's really going on behind the scenes.   I'm breaking down the real reasons behind why potential clients hesitate to book that call from fears of "wasting time" to...

Episode 289: The Dark Side of Scaling with Samantha Siffring 12.11.2024

This year has been a rollercoaster for me. My business was doing great, but I realized earlier in the year that the direction I was heading in wasn't one I loved. That's when I knew I needed to make some changes.   In this week's episode, I'm getting honest about the ups and downs of scaling. I'm joined by special guest Samantha Siffring, and together, we're talking about the real truth behind sca...

Episode 288: Why Your Content Isn't Converting 05.11.2024

Ever feel like you're putting out tons of content but not seeing the clients you want from it?    You're showing up, creating posts, and building your community, but you're not seeing the sales calls booked or hearing from people ready to work with you.    Maybe you're even getting plenty of engagement on the free content – people commenting, asking questions, and liking your posts – but when it c...

Episode 287: How to Handle Dream Clients Who Aren't Ready to Buy 29.10.2024

In this week's episode, I'm diving into a topic we all face: handling dream clients who aren't ready to work with you yet or who say "no."   It's one of those moments that can feel frustrating, especially when you feel like you're doing everything right. You're showing up, putting in the work, and yet those dream clients aren't buying. I get it. Even with tons of experience, you'll still face this...

Episode 286: Are You Training Your Audience NOT to Buy From You? 22.10.2024

In this week's episode, we're diving into a topic that doesn't get talked about enough: whether you're training your audience NOT to buy from you.   I know it's easy to blame your audience when sales aren't coming through as consistently as you want. You might feel like you have the wrong people or that your audience isn't big enough.    Trust me -- I get it. It's frustrating when you've put in th...

Episode 285: Why You're Not Signing Clients Consistently 15.10.2024

In this week's episode, I'm diving into what's really keeping you from consistently attracting your dream clients. Spoiler: it all starts with your thoughts. During the episode, I talk about how your mindset directly impacts the results you're seeing right now—and more importantly, how you can shift those thoughts to start seeing different results. Whatever you're feeling is a reflection of what y...

Episode 284: How to Attract Dream Clients Who Want to Pay You 08.10.2024

In this week's episode, I'm diving into what it REALLY takes to attract dream clients who are not only excited to work with you but are also ready and willing to pay for your services. If you feel like you've been attracting people who aren't the right fit or who need convincing, it's likely because your messaging and content aren't speaking directly to the people who are already sold on what you...

Episode 283: How to Become the Go-To Expert Dream Clients Want to Work With 01.10.2024

This week's episode is a special one! I'm sharing insights from the Land Your Dream Client challenge I hosted in August, where we dove deep into what it takes to become the go-to expert your dream clients want to work with.   In this episode, I talk about:   The beliefs you have around your offer (and how they might be holding you back) Why you're not getting consistent clients for your offer righ...

Episode 282: 4 Ways to Create Consistent 10K Months 24.09.2024

In this week's episode, we're diving into something BIG—how to make 10K months your new norm.   I know some of you may have told yourself to play small or downplay your goals. Maybe you've been conditioned to feel guilty or ashamed for wanting to hit certain income milestones. But I'm here to tell you: there's nothing wrong with wanting consistent 10K months. In fact, I want you to be proud of it...

Episode 281: The #1 Thing Holding You Back From Getting More Clients 17.09.2024

This week's episode was inspired by a conversation I had with a client. In it, I talk about the #1 thing holding you back from getting more clients.   No, it's not your strategy or skills -- it's the fear of possibly failing and how it might make you feel.    We often hesitate to promote ourselves or put offers out there because we're afraid of what it will feel like if no one signs up.    But her...

Episode 280: The Key To Landing Clients 10.09.2024

Are you struggling to land consistent clients? The answer might be simpler than you think.   In this week's episode, I'm diving into the key to landing clients consistently: focusing on what you can control.   So many entrepreneurs spend too much time and energy stressing over things they can't control in their marketing—things like the algorithm, who signs on, or even how other people respond to...

Episode 279: How I Went From $54K To $140K In One Year 03.09.2024

In this week's episode, I'm pulling back the curtain on the exact shifts I made between 2018 and 2019 that took my revenue from just over $50K to $140K.⁣⁣⁣   I'll be sharing the strategies and mindset shifts that didn't just help me hit multiple 6-figures but also opened things up in my family. From buying our dream home and car to being able to provide for my family when my husband lost his job,...

Episode 278: Why You're Hesitant to Scale Your Group Program 27.08.2024

If you've already made 6-figures and want to scale your group program since you're at capacity but find yourself hesitant to enroll more clients, this episode is for you.   In this week's episode, I talk about: Why you're hesitant to scale your group program Why adding more people to your program will lead to better results for everyone How to handle more clients in your program without sacrificin...

Episode 277: Your Ideal Client is Further Along Than You Think 20.08.2024

"Who are the people that will value the outcome that you provide the most?"   This question challenged one of my Sold Out Standard clients, and it might challenge your assumptions too.   We often assume our ideal clients are those struggling the most. But the truth is, those who are ready to take action and invest are often the best fit.   In this week's episode, I talk about who you should be spe...

Episode 276: How Chaitra Made 140K From Her Group Program with Chaitra Radhakrishna 13.08.2024

In this week's episode, I'm joined by my client Chaitra Radhakrishna who shared her journey to making 140K from her group program.   Chaitra has taken a lot of scary leaps in our time working together. When we started working, she was designing Shopify websites and now she is making the majority of her money from her group program.   During the episode we chatted about:  How having a group program...

Episode 275: Why Only 6% of Business Owners Reach 6-figures 06.08.2024

Only 6% of entrepreneurs make it to 6-figures.   That's an insanely low number & my goal is to change it.   In this week's episode, I share my perspective as to why entrepreneurs don't reach this milestone, including: What gets in the way of women reaching 6-figures faster How to make sure you're part of the 6%   Connect with me outside the podcast!  Download my 100K Calculator to help you break d...

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