Market Like a Boss

2025 was my best year in business.   Saying that out loud still hits me.   Because I know how many women felt discouraged this year.   How many felt sales slow down.   How many watched big-name entrepreneurs admit their revenue dipped.   So when I say this was my best year ever…   It's not a humble brag. It's context.   It's data.   It's proof that growth is still happening — if you shift with the...

Let's be honest…   Most coaches are working way too hard for inconsistent results.   You launch. You hustle. You pour everything into a two-week window… And then you take your foot off the gas because you think the only time people buy is when you're launching.   That belief is costing you money. A lot of it.   In this week's episode, I'm giving you the exact private training I recently did on how...

There's a narrative floating around the online space right now that launches are "dead."   And honestly? It's simply not true.   Launches aren't dead.   What's dead is the outdated strategy people are still trying to force.   I recorded this episode because I've had clients sell out their launches last month… and I sold out my mastermind from a free event (yes, the very thing people claim doesn't...

When someone tells you they can't afford your offer, your brain probably jumps straight to their bank account.   But that's not what's really happening.   They actually CAN afford it…they're just not sold on your offer.   In this week's episode, I'm breaking down the true root of the "I can't afford it" objection and why lowering your price, offering endless payment plans, or changing your offer i...

This week, I'm joined by my client Alison for a raw, honest conversation about what's actually happening in the coaching industry — particularly the impact of AI on coaching, and shifting trends.   I know so many coaches are wondering: "Is AI going to replace what I do?" "Will people still value coaching when AI is faster, easier, and always available?" "How do I stay relevant when AI can teach an...

Let's talk about what's really happening in the online space right now.   Some people are having their best year ever. Others are struggling to even match last year's numbers.   What gives?   In this week's episode, I'm breaking down the truth behind why some coaches are thriving in 2025 — while others are feeling the slowdown.   Here's the reality: The people who are having strong years are the o...

If you want to book 3 new sales calls in the next week — this episode is for you.   I'm breaking down the exact shifts you need to make to start booking more calls consistently.   Because here's the truth: You don't have a sales problem. You have a call problem.   You already know that when the right person gets on a call with you, you can close them.   The issue is… you're not getting enough of t...

Think the secret to a sold-out launch is a perfect funnel or flawless content?    Think again.   In this week's episode, I'm sitting down with my client, Lindsey White, who just experienced her first-ever sold-out launch.   We're getting real about the #1 thing that makes launching challenging...and it's not what you think. It's the conviction in your offer. We talk about how Lindsey reignited her...

Let's talk about something most people won't admit out loud…   Success feels scary.   You think fear of failure is what holds you back — but for many women, it's actually fear of success.   That quiet voice that says:   "If things are going this well, the other shoe's about to drop." "If I relax, I'll lose it all." "If I'm not fixing a problem… something must be wrong."   In this episode, I'm pull...

You are not bad at selling.   You're just selling to the wrong people.   I know how easy it is to believe you're "bad at sales." Especially if you're a done-for-you service provider stepping into coaching. You know your offer is powerful. You know you get clients incredible results. But when people don't buy, you start telling yourself you must be the problem.   You're not.   You're just selling t...

If I told you that I can sign clients in 60 minutes a day… would you believe me?   In this week's episode, I'm pulling back the curtain on my Predictable Clients Method — the exact system I use (and help my clients use) to sign clients consistently every single month.   No ads. No funnels. No 12-hour workdays.   Just a simple, repeatable process that puts you in control of your results — every sin...

"How do I invite someone to a sales call without feeling salesy?"   It's one of the biggest questions I get from my clients—and I'm guessing you've wondered the same.   The truth is, most women aren't booking enough sales calls… not because they don't know how, but because of what they're telling themselves about it.   In this week's episode, I'm breaking down: The real reason you're not booking m...

What if you could double your revenue while cutting your hours in half?   This summer, I lived it.   I worked 10 hours a week. I barely posted. I didn't launch a thing.   And I had back-to-back $40K months.   That result challenged every single story I'd been telling myself about what it takes to grow. And I know it will challenge yours, too.   In this week's episode, I share: Why "work harder" is...

Every business owner goes through it.   The dip in engagement. The quiet audience. The sinking thought: "Maybe I've lost my people."   But here's what I want you to know: You haven't lost anything. The demand you built is still there. And you are more connected than your brain is telling you right now.   In this week's episode, I'm showing you how to take back control when business feels quiet and...

If you feel like you have to convince people to buy, you're already losing the sale.   That was the breakthrough one of my clients had on a coaching call recently — and it's the shift that will get you more yeses without scripts, pressure, or performance.   Because here's the truth: When you show up trying to "get the yes at all costs," you turn your sales calls into a performance. You stop being...

So many coaches are told to market to clients based on revenue.   Six-figure earners only. "Serious" business owners only. No one under X dollars allowed.   But here's the truth: Revenue doesn't equal commitment.   I've met six-figure business owners who treat their business like a side hustle. And I've met women making less who are all in and willing to do whatever it takes.   In this week's epis...

If you've been wishing business could "go back to the way it was"… this episode is for you.   Because here's the truth:   You can't go back.   And the more you try, the harder you make it on yourself.   Even good change feels uncomfortable.   New offers. New clients. New pricing. New business model.   But discomfort doesn't mean something's wrong.   It means you're growing.   In this week's episod...

If you keep telling yourself…   "I'll market when I have more time…"   You're putting your business at risk.   Because here's what happens:   You serve your clients. You skip your marketing. And 90 days later… you feel the sting.   No new leads. No full pipeline. And a sinking feeling that you're stuck with whatever clients you already have.   I've been there.   And I see my clients fall into this...

When things feel hard, most people freeze.   They tell themselves: "This shouldn't feel this way." "I must be doing something wrong." "Maybe I'm not cut out for this."   And they back away from the very actions that would move them forward.   In this week's episode, I'm calling out the expectations that are keeping you stuck and showing you how to let them go.   I discuss: Why your business should...

If you think making more money means sacrificing more time…   Let me ask you this: Who says?   That one question changed everything for me.   Because I used to believe it too.   Back in 2018, I told my coach I'd "settle" for 50K because I didn't have more hours to work.   Two kids. 20 hours a week. No bandwidth.   And then she said: "Who says?"   That question helped me hit 6-figures that same yea...

If your offer isn't selling as fast as you want, it's not because of your audience.   It's not because you need more leads.   It's not even because your offer is "wrong."   It's because you're not saying what your people are actually thinking.   In this week's episode, I break down the real difference between high-demand offers and ones that fall flat — and it has nothing to do with funnels, launc...

You don't need more leads.   You don't need more content.   You need clarity and confidence in your offer — and a direct path to your next yes.   In this week's episode of the Market Like a Boss podcast, I break down: The exact process one of my clients used to go all-in on coaching How she signed a client within 7 days of working with me The simple shift that creates demand faster than any funnel...

Let's talk about what no one prepares you for…   Selling coaching after years of done-for-you services feels different.   Because it is.   And if you're a DFY provider shifting into coaching—and wondering why things feel clunky—you're not alone.   In this week's episode, I'm breaking down: The biggest mindset shift you need when selling coaching What to stop doing (hint: no one cares how many call...

Let's talk about something no one else is saying out loud…   You can outgrow your business.   And when you do—it doesn't mean you're flaky or confused.   It means you're evolving.   In this week's episode, I'm breaking down: The signs you've outgrown your business (and why it's a good thing) What to do when your current offers, clients, or business model no longer fit How to pivot without blowing...

Let's talk about the fear no one wants to admit—especially after you've had success.   You've built something real. You've hit milestones. You've created momentum.   And yet… you're terrified it could all disappear.   In this episode, I'm getting brutally honest about a fear I've coached dozens of successful women through (and one I've felt myself): The fear of losing it all once you've made it Wh...