The Source Marketing Group

Market Like a Badass with Kristin McFarland

Business EN ↓ 54 episodes

In highly regulated markets like cannabis and craft beer, badass marketing is necessary for not only surviving but thriving in business. Geared towards women and minorities in business, from marketing coordinators to ambitious entrepreneurs and seasoned leaders, this podcast offers invaluable insights to help you thrive in your industry. You'll gain access to actionable marketing insights that will help you grow your business and market like a badass. Each season of Market Like A Badass features captivating interviews with industry leaders who have mastered the art of marketing in highly regul...

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The Source Marketing Group

Episodes

How to prepare for the iOS 14 update 08.02.2021 9:51

In episode #3, you will hear about the disruption to Facebook advertising that businesses are facing with the rollout of Apple’s latest iOS 14 update. I’ll cover the changes in measurement, reporting and action items you need to take now to minimize the impact Apple’s update will have on Facebook ad spend. TIME-STAMPED SHOW NOTES: [00:24] Today’s topic: Apple’s latest iOS update is going to negati...

Social Media Trends in 2021 22.01.2021 5:39

In episode #2, you will hear about the changes in social media trends in 2021. Find out what algorithm changes will impact your social strategy and learn about the trending platforms that are changing the way you engage with your audience. Tune in to learn more! TIME-STAMPED SHOW NOTES: [00:19] Today’s topic: Social Media changes in 2021. [00:23] Instagram [02:08] TikTok [03:06] Patreon [03:49] Cl...

4 tips for hosting a virtual conference 22.01.2021 5:28

In episode #1, you will hear about the four tips to keep in mind when hosting a virtual conference. Find out more about choosing the right platform, the benefits of social media integrations, and how to drum up brand engagement. Tune in to hear it all! For more information, read our blog post at: https://sourcemarketinggroup.com/4-tips-for-hosting-a-virtual-conference/ TIME-STAMPED SHOW NOTES: [00...

Welcome to Market Like a Badass 20.01.2021 1:45

Welcome to Market Like a Badass with Kristin McFarland. For more from Kristin and her team, visit https://sourcemarketinggroup.com/