Management Blueprint | Steve Preda

https://youtu.be/K_d_ByqcIwQ Michael Marchese is the founder and CEO of Tempesta Media , a managed services provider specialized in performance driven content, social and influencer marketing programs for B2B businesses. We discuss how outsourced content creation works, how to measure content marketing ROI, and the use of technology in content creation.   — Hit the Bullseye with your Content...

https://youtu.be/fAumfn8MMo0 David McClellan is a serial entrepreneur and founder of Social Catfish , a company that helps consumers find lost personal connections and verify if people are really whom they say they are online. We discuss the challenges of hiring a marketing firm, the limits of being protected online, and having a realistic workload for your team.   — Focus on the Top 20% wit...

https://youtu.be/NmQDQZGDDpE Michael DeLon is the President of Paperback Expert , a book publishing firm that helps business owners create and publish books in less than 24 hours of their time. We discuss how to create a book without writing a word, essential book marketing ideas, and what writing a book does to your credibility.   — Tread Your Profitable Author Pathway with Michael DeLon Ou...

https://youtu.be/LT97fUT_bjw Tania Luna is the co-founder and chair of LifeLabs Learning and the best-selling author of The Leader Lab: Core Skills to Become a Great Manager Faster . We talk about the making of a great leader, coaching as the most important skill in leadership, and how too much entrepreneurship can be a bad thing.   — Take the Swiss Army Knife of Management from Tania Luna O...

https://youtu.be/57UaH_B4JKk Kristopher Kluver is a former serial entrepreneur and the founder of Life on Your Terms , a coaching consulting firm that helps people redesign their life based on their definition of success. We talk about the four main pillars of a successful life, why you need to be unreasonable to be extraordinary, and how businesses can protect their primary asset.   — Prote...

https://youtu.be/mucIb1Ahq6c Karla Singson is the CEO of Scalewind , a company that provides creative, tech, customer & admin support to companies that want to grow and scale without the hassles of HR, legal, and manpower management. We talk about the Distributing Growth framework, the scary part of growing a business, and factors to consider before outsourcing tasks.    — Ignite Distrib...

https://youtu.be/oWy_DMdTEgk Gleb Kuznetzov is the founder of Milkinside Design Studio and the Chief Design Officer of Brain Technologies, Inc, an AI and interface company that aims to reinvent computer interfaces and make software natural. We talk about the keys to a successful digital transformation, how to design lovable products, and reasons why startup founders must think big.  — Design...

https://youtu.be/ONmUXWG-Vkc Alexander Kunz is the CEO and co-founder of OP2 Labs , an INC. 5000 company that develops, manufactures, and sells innovative nutritional supplements under two brand names, Frog Fuel and Pro T Gold. We discuss the core competencies of a good leader, how to build a label-less organizational culture, and the process of manufacturing nutritional supplements.  — Buil...

https://youtu.be/ZFNzRD2feNg David St. Germain is the Founder and CEO of Cactus Credit which helps people improve their credit profiles. He is also the author of Zero To Hero: 7 Simple Strategies for Creating the Life You’ve Always Wanted . We talk about upselling best practices, the drawbacks of too much innovation, and the role of environment in business success.  — Turn a Customer i...

https://youtu.be/KIpFJvzUjPA Pat Clawson is the chairman and CEO of Resurface Labs , a software company that provides continuous API security by detecting and responding to API attacks at runtime. We discuss the four main types of sales research, working with APIs in your business, and API security best practices.  — Build A Repeatable Sales Process with Pat Clawson Our guest is Pat Clawson...

https://youtu.be/l5HEJyn8vOs Srikant Chellappa is the president and co-founder of Engagedly , an employee engagement and development software platform that redefines the performance review process. In his spare time, Sri also produces movies, makes music, and hosts the People Strategy Leaders Podcast. We discuss the benefits of having engaged employees, how OKRs ramp up employee motivation, and wh...

https://youtu.be/-tp3qjubg8k Per Sjofors is a six-time CEO, pricing expert, and author of The Price Whisperer: a Holistic Approach to Pricing Power . We talk about price anchoring, the mistakes businesses make with pricing, and how low prices can potentially scare away customers.  — Discover Your Pricing Mistakes with Per Sjofors  I welcome Per Sjofors to our show, who is a six-time CEO, pri...

https://youtu.be/xF7Iz4-_qaU Robin Landa is an ideation expert, an author of 25 books, and a distinguished professor at Kean University in New York. And she is very prolific. We talk about strategic creativity, the benefits of being curious in life, and the difference between good copy and a sales pitch.   — Hone Your Strategic Creativity with Robin Landa Our guest is Robin Landa , who is an...

https://youtu.be/RFneTbGCkkQ Charles Brecque is the founder and CEO of Legislate , a tech company that makes it easy for non-lawyers to safely create, manage, and search lawyer-approved contracts on a no-legal budget. We talk about advanced contract management, how business deals fall apart because of contracts, and what to do when dealing with one-sided contracts.    — Legislate Your Busine...

https://youtu.be/euOxUX7nlj4 Denis O’Shea is the founder of Mobile Mentor , an MSP helping clients find and maintain the right balance between securing devices, protecting data, and empowering people to be productive. We talk about cybersecurity for a remote workforce, how to go totally password-free, and how to turn your company into a “Category of One” business. — Define Your Own Cat...

https://youtu.be/-XA5XW8_KjU Jim Padilla is the founder and CEO of Gain the Edge , a sales service firm that provides business owners with top-notch sales teams, live events, and hands-free sales processes and systems. We talk about the Rainmaker Sales System, the role of emotions in buying decisions, and how to improve your control over the sales process.   — Make the Mechanism Message with...

https://youtu.be/EZRNu_sbjTs Alex Castro is an execution alignment expert, best-selling author, and the creator of ReM Score . We discuss the role of an execution alignment expert, reasons why businesses struggle with strategy execution, and how the ReM Score drives innovation growth opportunities.   — Raise Your Execution Game with Alex Castro   Our guest is Alex Castro , the founder and cr...

https://youtu.be/VazACdedPwg Darryl Bates-Brownsword is the owner of Succession Plus , a boutique consulting firm that helps get businesses exit ready so owners can step back, maximize value, and leave on their own terms. We discuss the five steps to creating an exit-ready business, ways to add massive value to your business, and factors that shape a successful exit plan.   — 5 Steps to Exit...

https://youtu.be/DED3Yt-vTLI Stacey Marmolejo is the Principal Owner of the Franchise Prep Academy , where she focuses on teaching military veterans how to explore franchise ownership as a potential post-service career. We talk about the skills that define a great franchise owner, how to find the right franchise to invest in, and the biggest challenges to growing a franchise business. — Four...

https://youtu.be/KzgUEowjNZU Brandon Leibowitz is the founder and owner of SEO Optimizers , a full-service digital marketing agency, specializing in search engine optimization, website design, social media, and paid advertising. We talk about the importance of having niche-relevant backlinks, how to rank your website using SEO, and the anatomy of the perfect blog post.    — Digital Marketing...

https://youtu.be/gqioLkGV8B8 Natasha Miller is the Founder and Chief Experience Designer of Entire Productions , an Inc 5000 corporate event planning and entertainment management company. She is also the author of the Wall Street Journal bestselling book  Relentless: Homeless Teen to Achieving the Entrepreneur Dream.  We talk about the power of delegation in business, why musicians make great entr...

https://youtu.be/vu-iJplTBdY Matt Davis is the CEO and Owner of Davis Business Law , a group of business lawyers dedicated to helping companies and entrepreneurs deal with the complex vulnerabilities in their business. He is also the author of The Art of Preventing Stupid: How to Build a Stronger Business Strategy through Better Risk Management. We talk about the business immune system report, how...

https://youtu.be/7OB8plaZzyc Andy Neillie is an adjunct professor, best-selling author, and the owner of Aqua-Tots Swim School of Central Texas. He’s also the principal of the Neillie Leadership Group , where he helps organizations turn managers into leaders. We talk about the four leadership necessities, why communication is the most important skill in leadership, and best practices for hol...

https://youtu.be/0nnJarKFChI Steve Alexander is the CEO of MSP-Ignite , an organization that helps managed service providers achieve maximum equity and recurring revenues through facilitated peer groups. We talk about the benefits of being part of a peer group, the recurring revenue model’s impact on business valuation, and how to maximize your profit margins as an MSP. — Join an Industry Pe...

https://youtu.be/zx50Oqdk1Ek Dennis van der Heijden is the Founder, CEO, and Head of Global Happiness at Convert.com , where they make e-commerce A/B and multivariate testing easy for agencies and experts. We talk about the Holacracy management system, why your website needs frequent testing and monitoring, and how to analyze the traffic coming to your website. — Create a Holacracy to Empowe...