Making Cents of It All

In this episode of Making Cents of It All , Jesse Stakes sits down with Drew Webb — CEO, founder, and the creative force behind Affari , a marketing and digital innovation agency helping brands grow through strategy, design, and AI‑driven transformation. Affari has spent more than a decade building the future for its clients — from branding and visual identity to custom websites, digital marketing...

This week on Making Cents of It All with Jesse Stakes , the Tin Cup Club joins me to break down one of the biggest economic engines in sports — the U.S. Open. We dig into: • How the USGA generates millions through TV rights, sponsorships, and hospitality • The real economic impact on host cities — jobs, tourism, infrastructure, and local business • What volunteers actually receive (and why they st...

In this episode of Making Cents of It All , Jesse sits down with Meshia and Aniekan Sampson , the husband‑and‑wife team behind Back 9 Golf Lakewood , one of Jacksonville’s newest and most exciting indoor golf destinations. The Sampsons share the story behind their decision to step into entrepreneurship, what inspired them to take the leap into business ownership, and how Back 9’s unique franchise...

Jesse and the Tin Cup Club are diving into one of the biggest sporting and economic stories heading toward the East Coast in 2026: the PGA Championship at Aronimink Golf Club in Newtown Square, Pennsylvania. This isn’t just another major. This is a week that’s expected to bring more than two hundred thousand visitors into Delaware County and pump an estimated one hundred and twenty‑five million do...

Making Cents of It All with Jesse Stakes welcomes Jeffrey Condren, CFP®, Senior Vice President at Mesirow Wealth Advisors , for a powerful, insight‑packed conversation on one of the most misunderstood financial milestones a business owner will ever face: the exit . Drawing from years of advising founders, entrepreneurs, and multi‑generation business owners, Jeffrey breaks down the real drivers of...

What happens when the world of golf collides with the thrill of collecting? In this episode of Making Cents of It All , Jesse Stakes sits down with Brandon Fischer , the visionary CEO and Founder of RareShot Golf , to explore how he’s bringing the Pokémon‑style chase to one of the most traditional sports on the planet. RareShot Golf isn’t just another golf brand — it’s a full‑blown collectible eco...

The Masters isn’t just a golf tournament — it’s a masterclass in branding, scarcity economics, and operational excellence. In this episode of Making Cents of It All , Jesse Stakes sits down with the Tin Cup Club to break down why Augusta National continues to set the gold standard for sports events worldwide. We dig into the 2026 Masters storylines, including Tiger Woods’ latest challenges and wha...

Here comes part 2 of my conversation with Garry Callis Jr to dive into one of the fastest‑growing alternative sports in America: FlingGolf . We explore how the sport is evolving, why it’s attracting golfers and non‑golfers alike, and what its rise means for the broader golf and recreation industry. Garry breaks down the culture, the community, and the business opportunities emerging around this ne...

In this episode of Making Cents of It All , I sit down with Garry Callis Jr , a digital strategist and SEO expert, to explore how AI‑driven search optimization is reshaping the golf industry—from equipment brands and course operators to media platforms and influencer marketing. Garry breaks down how golf businesses can leverage AI tools to improve discoverability, personalize content, and drive en...

 Attorney Victoria Duke of Rock Solid Law & Title joins Jesse Stakes on Making Cents of It All for a practical, eye‑opening conversation about protecting your legacy through smart estate planning. Victoria breaks down the essentials— wills, trusts, probate, guardianship, asset protection, and common legal mistakes families make —and explains how proactive planning can save time, money, and str...

Jesse sits down with Derek Rodriguez , President of KC Financial, LLC , for an in‑depth look at the transportation industry in 2026 —a sector navigating rapid change, shifting demand, and new financial pressures. Derek shares frontline insights from his work financing transportation companies across the country, breaking down how operators are adapting to market volatility , equipment costs , inte...

In this episode of Making Cents of It All , Jesse sits down with Phoebe Tan , CEO and co‑founder of Taelor , the men’s clothing rental subscription service recognized by GQ as one of the best in the industry. Phoebe shares how Taelor is transforming men’s fashion , using AI‑powered styling , data‑driven personalization, and sustainable rental models to help men dress better with less effort. Jesse...

In this episode of Making Cents of It All , host Jesse Stakes sits down with Marci LaRouech , CEO of Seay HR , one of the Southeast’s leading HR consulting firms. Together, they break down the real drivers behind effective human resources strategy , employee relations , and workforce planning —and why HR is a critical part of long‑term business success. Marci brings decades of experience helping c...

Starwind Equipment offers reliable solutions for Property Damage Insurance (PDI) and Extended Service Contracts (ESC) that maintain cash flow and protects your equipment. When purchased together, these products ensure minimal out-of-pocket costs and maximum peace of mind. They offer products that provide stability of cash flow for your equipment: Property Damage Insurance (PDI) Our PDI features mu...

In this episode of Making Cents of It All , host Jesse Stakes welcomes seasoned business coach Scott Coble for a deep dive into the business life cycle —from startup to renewal—and how intentional coaching can help business owners navigate each phase with clarity and purpose. Together, Jesse and Scott unpack the sigmoid curve of growth , explore common inflection points, and share actionable insig...

The Tin Cup Club joins the show to talk about the 2025 edition of the Ryder Cup.   The 2025 Ryder Cup: A Clash of Titans at Bethpage Black The 45th edition of the Ryder Cup is set to electrify the golf world from September 26–28, 2025 , at the legendary Bethpage Black Course in Farmingdale, New York. Known for its brutal layout and passionate crowds, Bethpage promises a fiery atmosphere as Team US...

Staffing for your company as an employer and finding a job as an employee have changed quite about in the last several years.  You're competing with people, bots, AI, and so many other things that you don't even know about - yet.   Terace Johnson was kind enough to join the show this week and lend her expertise to our audience.  Terace with the founder and CEO of Spotlight Staffing. Spot...

In our season opener, I am pleased to bring back Scott Coble to dive a little deeper into more detailed topics that he works with and coaches his clients on each and every day to help make them more successful in their businesses and chosen professions.   Scott joins the show to discuss the powerful framework often referred to as the “Three Eyes of the Business Owner”.   These “eyes” represent the...

I'm thrilled to welcome Scott Coble to the show—a seasoned executive whose leadership journey spans over three decades in the financial services industry. In this episode, Scott opens up about the pivotal lessons he’s learned, the values that have shaped his path, and how he’s now channeling his deep reservoir of skills and experience into coaching the next generation of business owners and e...

The Tin Cup Club stops by the show to talk about the upcoming Open Championship being played at Royal Portrush's Dunluce Links in Northern Ireland. The Open Championship—often called The Open or British Open —is the oldest golf tournament in the world, steeped in tradition and drama. Here's a walk through its storied past: 📜 Origins and Early Years (1860–1870) First played in 1860 at Pr...

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I was introduced to BombTech Golf through their social media posts.  The bold black and green logo, and the cool Grenade Headcover caught my eye.  I reached out to Willis Varno to learn more about the brand, and he was gracious enough to join the show and talk about how the company is making golf more accessible and fun for the everyday golfer.   BombTech Golf is a direct-to-consumer golf club man...

It's the week of the 2025 US Open and the boys from the Tin Cup Club join the show to talk about Oakmont Country Club and the event being held there this week! The U.S. Open is one of golf’s four major championships, organized by the United States Golf Association (USGA) . It was first played on October 4, 1895 , at Newport Golf Club in Rhode Island, featuring just 11 competitors . The tourna...

Founder and CEO of GIVR Packaging, Jeremy Bower, joins the show to talk about how he and his company are helping their customers avoid potential tariffs, reduce their overall cost of goods sold, and source local, made in the USA products while improving their impact on the environment.   GIVR Packaging specializes in sustainable, custom packaging solutions for businesses, particularly in the consu...

Ping's own Fitting Science Manager, Chris Broadie, joins Making Cents of It All with Jesse Stakes and Wes Altice to talk about Ping's Ballnamic online golf ball fitting tool.  Katie Goodwin joins along the way to talk about how they are leveraging their social media to inject fun into teaching the general golfing public about the benefits of playing the right ball for your game! Ballnami...