Make More Money without Selling Your Soul

Have you ever considered adding corporate work to your business model? In this episode, I sit down with transformational coach and meditation instructor, Kirsty Raynor to explore how service-based business owners—whether in coaching, wellness, or beyond—can break into the corporate world.  From crafting the perfect pitch to leveraging LinkedIn for visibility, Kirsty shares insider strategies...

Have you ever felt like your mindset is holding you back from reaching your goals? In this episode, I unpack three powerful mindset shifts to help you stay on track, even when things get tough.  From understanding the trade-offs of saying yes to something new, to embracing success as a habit rather than a moment, these shifts are the key to breaking free from self-sabotage. Whether you’re aim...

What makes Facebook and Instagram ads work for online businesses in 2025? In this episode, I’m joined by Kwadwo Sampany-Kessie to demystify ad success for coaches and course creators.  We dive into the art of ad testing, why quality leads trump low-cost ones, and how to tell if your offer is ready for ads. Kwadwo also shares his Olympic Gold Medal testing framework and actionable tips on ad c...

2024 was the year of refinement—and a game changer for my business and clients. In this episode, I’m getting personal about the wins, lessons, and challenges that shaped my year.  From shutting down my agency and elevating my branding to creating offers that truly resonate, I’ll share how leaning into refinement has set the stage for bigger things in 2025. We’ll talk profit margins, visibilit...

This episode is all about stepping into the spotlight with Florence Andrews, a Hollywood actress and visibility strategist who knows how to turn fear into power.  We talk about everything from leveraging adrenaline for impactful performances to ditching the pressure to be perfect.  Florence shares how her acting career taught her to embrace vulnerability and confidence, creating a visibi...

In this episode, I’m joined by award-winning PR strategist and host of the top-rated Small Business PR Podcast, Gloria Chou, who’s here to shake up everything you thought you knew about getting media coverage.  Forget pay-to-play tactics or needing industry connections—Gloria breaks down her CPR pitching method so you can confidently land features in top-tier outlets like Forbes or Vogue on y...

Ever feel like you’re posting endlessly but still waiting for those sales to roll in? In this episode, I break down exactly what you want to be doing daily to bring in clients without overcomplicating things.  From building stronger relationships through warm outreach to making clear, confident invitations in your content, I’ll share simple strategies that actually work – without the icky sal...

Burnout is far more than just feeling tired, and in this episode, I’m joined by mind, body, and breath coach Nikki St. Paul to explore what it really looks like and how to prevent it. Nikki shares practical tools like breathwork, somatic techniques, and redefining rest to support your nervous system and your success. We talk about the subtle signs of burnout, why boundaries are non-negotiable, and...

This episode is all about taking your marketing strategy from stressful and scattered to clear and consistent so you can create sales every day without burning out. I’ll walk you through the three essential steps to marketing that attracts clients ready to buy, including how to position yourself as the go-to expert in your niche and why speaking your clients’ language (not industry jargon) makes a...

This episode is all about embracing the "me first" mindset with my inspiring guest, Jo Hooper. After sacrificing her life for work in the corporate world and having two breakdowns into the bargain, Jo is on a mission to help you live a life you love.  Jo shares her journey from corporate breakdowns to creating the "Me First Method," a revolutionary approach that helps business owners build su...

In this episode, we’re exploring how to create a business that makes sales every single day—without the burnout. I break down the essentials of an everyday sales approach, from designing a scalable offer suite to building a clear customer journey that meets your audience at every stage. We’ll cover the three must-have offers that make it all work: a signature transformation, a continuation offer,...

In this episode, I sit down with Emma Griffin, a copywriter who has mastered the art of website storytelling. Emma shares how she helps business owners bring their brand to life online with words that don’t just "sit pretty" but actively connect with audiences and drive action. We explore why having a solid website isn’t just a box to check but a vital tool for positioning and growth, especially i...

In this episode, we’re talking about how to turn your group program into an everyday sales machine. Building a business that sells while you sleep isn’t a fantasy; it’s actually achievable with the right systems in place, and I’m here to walk you through how it works. This isn’t about live launches or last-minute promotions. Instead, it’s about creating sustainable, predictable income that support...

Today we’re joined by the incredible Katie Colella. With over 20 years of entrepreneurial experience, Katie is a certified business strategist and a stellar Meta ads manager. She’s not just about the numbers; she’s passionate about empowering female service business owners to cultivate a version of success that truly resonates with them. In this episode, we discuss the often intimidating world of...

In this episode, we're digging into something essential for every business owner: finding your "enough" in terms of business model, income, and offers. I’m sharing why it’s so important to get clear on how much you really need to earn to run your business comfortably, pay your team, and handle taxes—no more guessing! We’ll also discuss why having an offer you can stand behind is the key to effortl...

In this episode, I’m breaking down how you can go from enrolling just three clients per month to making 200k a year, without burning out or sacrificing your happiness. No, I’m not here to push you toward some overhyped seven-figure roadmap. Instead, I’ll be sharing a straightforward strategy built around high-ticket group programs, sustainable growth, and a clear focus on the real value you bring...

In this episode, I’m joined by the incredible Charlie Day, a multi-award-winning entrepreneur who’s built not one but three multi-six-figure businesses—and she’s here to share her secrets with us! Charlie’s mission is all about making sales easy and she’s passionate about doing it the right way—no sleazy tactics, just integrity and putting the customer first. We’ll chat about how Charlie’s approac...

In this episode, I’m thrilled to chat with Sam, an award-winning newspaper editor turned personal stylist, who’s all about helping women in business use their wardrobes as a tool for success. We talk about her incredible journey from navigating the male-dominated world of media to empowering women through style, showing that your clothes can impact how you feel, make decisions, and show up for wor...

In today’s episode, I’m thrilled to be joined by the vibrant, 90s-loving email strategist, Liz Wilcox! Known for her “Fresh Princess of Email” approach, Liz helps entrepreneurs simplify email marketing and make real money from their email lists—without feeling overwhelmed or stuck. We’ll break down her no-nonsense, 20-minute newsletter framework that will have you writing emails like a pro, withou...

In this episode, I sit down with Michaela Thomas, clinical psychologist, best-selling author, and the host of Pause Purpose Play podcast, to discuss all things ADHD. Michaela is a seasoned expert in supporting female entrepreneurs to navigate the unique challenges of ADHD while balancing the demands of their busy businesses. She shares her own journey of recognising and managing ADHD as a business...

In this episode, I’ll be breaking down the art of maintaining emotional hygiene while running a business, especially for those juggling client demands and personal well-being. Through my own experiences, I highlight the importance of having strong boundaries, knowing when to hold space for clients' discomfort, and recognizing what’s truly within your control. From balancing client expectations to...

In today’s episode, I'm wrapping up our whirlwind tour of the Cushy CEO Roadmap—my ultimate guide to scaling your business with ease. If you’ve been caught in the cycle of burnout, juggling too many offers, or struggling to break past the multi-six-figure mark, this is for you! I’m breaking down the final steps to simplify and scale your business without losing your sanity—or your weekends. We’ll...

In today’s episode, I'm breaking down the essential data you need to focus on to scale your business smoothly and sustainably. If you're tired of chasing the next shiny strategy and ready to dial in on what truly works, this one’s for you. We’re continuing our walkthrough of the Cushy CEO Roadmap, moving past the cupcake phase to the cherry on top—where you refine your offer, master your strengths...

In this week’s episode, I'm continuing our journey through the Cushy CEO Roadmap, which also happens to be your guide to creating a seven-figure business that feels effortless. Now, before you think, “But I don’t want seven figures,” stick with me. This roadmap isn’t just about the numbers—it’s about building a business that works for you . We’re starting with the “Cupcake” phase, where many entre...

In today’s episode, I’m bringing out Auntie Polly, the more assertive side of me that all my one-to-one clients are familiar with, and we’re diving deep into the Cushy CEO Roadmap. This year, my focus is on expanding what I stand for in business, even if it means pushing boundaries. If you’re curious about how to simplify and streamline your path to becoming a Cushy CEO, this episode is for you. W...