Main Character Marketing

Selling more doesn't mean doing more, it means saying less by saying it better . When your messaging is clear, aligned, and magnetic, selling becomes effortless. Your audience gets it immediately. They feel seen, they feel excited, and they're ready to say yes without you having to hustle harder or do more. In this episode of Sell Like A Copywriter, learn how to sell more by saying less. ---------...

You're sitting at your desk, staring at your sales page, email draft, or Instagram caption, thinking: "Why is this so freaking hard?"  It's not you. It's the messaging myths you've been believing. These sneaky little lies are keeping you spinning your wheels, making selling feel way harder than it needs to be. In this episode of Sell Like A Copywriter, let's trash these myths so you can finally st...

You're trying to hustle your way into sales instead of fixing your messaging to sell easier . We're not doing that anymore. That's not Hot Girl Energy. It's Burnout Energy , and we're leaving it in the past (where it belongs). Hot Girl Sales Energy is selling with ease, confidence, and clarity without overworking your brain or second-guessing every single word. In this episode of Sell Like A Copyw...

Let me guess—you've got this amazing offer, one you poured your heart and soul into, but when it comes time to talk about it (you know, sell it), you're sitting there like: "What do I even say?" You're not alone. Christina, Reya, and Laura were right there, too. In this episode of Sell Like A Copywriter, learn how Christina, Reya, and Laura each went from "Idk what to say" to Cha-ching! New paymen...

Have you ever been disappointed by the promise of a magical "fill-in-the-blank" template …Only to find that it sounded cringy af and left you more confused than before? Or overwhelmed by another copywriting tip that makes no sense for your offer? Or a pitch that feels super grimy but everyone says you need it??? Yeah, you and my clients. In this episode of Sell Like A Copywriter, learn why I creat...

Why is everyone and their mentor telling you to do more, more, MORE?! Beats me. I want you to do less of the right things so you can make bigger impact without 'more reps'. In this episode of Sell Like A Copywriter, learn how you can stop doing the absolute most when launching, selling, and marketing your offers so you can make more money and land more clients without burning out. ------------ Mes...

Are you talking about your offer or actually selling your offer? There is difference, and most business owners are talking instead of selling. In this episode of Sell Like A Copywriter, learn three powerful words you can add to every line of your talking point to make your messaging magnetic and start selling more. ------------ Messaging Magic: The Group Program  for online business owners opens f...

You can double your launch results with just your sales page. Wondering how to sign more clients? Want more students inside your course? Ready to scale your offers without socials? In this episode of Sell Like A Copywriter, hear three examples of how you can use your sales page alone to double your results with and without social media and email marketing. ------------ Messaging Magic: The Group P...

Your sales page is the foundation of your launch - and when written well, it can be the living asset that feeds ALL of your launch material. In this episode of Sell Like A Copywriter, learn how to turn your sales page into endless social sales content that converts silent scrollers into active buyers. ------------ Messaging Magic: The Group Program for online business owners opens for enrollment v...

If your sales page need an overhaul but you're not quite sure where to start…well, you're welcome for this episode. I recorded a behind the scenes sales page audit of my sales page for Messaging Magic so you can learn how a sales page audit works, use my tips to edit your own sales page, and learn more about what it's like to write your sales page inside Messaging Magic! In this episode of Sell Li...

Storytelling is a tale as old as time - truly, everything revolves around storytelling. Whether you are growing a brand, building a community, or selling your offer, you need to get on board with effective storytelling. In this episode of Sell Like A Copywriter, you learn why storytelling works and how to effectively sell your offers through storytelling. ------------ Messaging Magic: The Group Pr...

If your spending hours checking out other sales pages to learn how to write your own…and never feeling fully confident writing your own…you need to go on a sales page diet to write your sales page and increase conversions. In this episode of Sell Like A Copywriter, learn what a sales page diet is, when to implement a sales page diet, and how to effectively go on a sales page diet to write your sal...

Email marketing is the highest proven ROI of all marketing efforts, and your email list is ready converting - but you have to start treating it like YOU are ready for it to convert. In this episode of Sell Like A Copywriter, learn why your email list isn't converting (no matter the size) and what to do to fix it. ------------ Messaging Magic: The Group Program  for online business owners opens for...

Sooooo you're writing your sales page and freaking the heck out because everyone is giving you a 14-step sales page framework and every line you try to fill in feels...cringe af? Yeah, you and all my other clients, babe. In this episode of Sell Like A Copywriter, you are going to FORGET the freakingggggg framework and use these tips instead! By the end of this episode, you'll be rocking and rollin...

Will the TikTok ban get passed? Who knows. But there is one thing we know for sure: social media can change or drop off at ANY point - and you have no control. In this episode of Sell Like A Copywriter, I'm chatting with Jen Manly (140,000 Tiktok followers, 140,000 IG followers, and 16,000 email subscribers) about all things TikTok. You'll leave this episode prepared to pivot with EASE so you can...

In this episode of Sell Like A Copywriter, I'm bringing my husband on to chat about the primary investments I will AND will NOT be making in 2025 for both my business and personal life. Why? No shiny object syndrome. No new sEcReTs To SuCcEsS. No overconsumption. This year, I'm going deep in what I KNOW works, and this episode tells you how! ------------- Ready to have your sales funnel written an...

As a copywriter, I've been around the block mannnnyyyyy times. I've seen (and participated in) some practices that hold you back from more money instead of leading you intoooo more money. In this episode of Sell Like A Copywriter, learn 3 things I'd  never  do  (again)  as a copywriter ...And how you can avoid them for more sales and less stress ! ------------- Ready to have your sales funnel writ...

In Sell Like A Copywriter 1:1 and DIY Copywriting, you receive a 30 day copywriting challenge with prompts to write copy and sell your offers. In this episode of Sell Like A Copywriter, get a taste of this through one of my favorite challenge prompts, how to use it for your offers, and examples of what it looks like! ------------- Ready to have your sales funnel written and ready to perform?  Clic...

You shouldn't outsource your copy until YOU know how to write solid af copy that sells your offers. Once you have a specific copy bank (sales pages, emails, and content) that gets results... THEN you can outsource your copy with confidence. In this episode of Sell Like A Copywriter, learn how to own your messaging and write copy that sells your offers  so  outsourcing is a level-up choice,   not a...

When I started writing sales copy for online business owners 5ish years ago...There were some easy mistakes I made that defffff held this copy back. And I fear you mayyyyy be making them, too. In this episode of Sell Like A Copywriter, I'm sharing the  top 3 worst copywriting mistakes  I made, the  lesson learned takeaway   you can implement  now, and  how to apply this   to your holiday launch(es...

Whether you're getting 1-2 likes each social media post or going viral and getting obliterated in the comments...In this episode of Sell Like A Copywriter, learn my method for remembering that alllllll engagement is good engagement, and what this means for you as a business owner. ------------- Ready to have your sales funnel written and ready to perform?  Click here to join DIY Copywriting and le...

  You're spending hours writing one email because you're inducing all the info instead of staying specific and pushing your sales page. Instead of going in on a blank page to write emails, use my Easy Email Framework to get email ideas from your brain to page without word vomiting everything you know about your offer. In this episode of Sell Like A Copywriter, learn my easy email copywriting frame...

THE most intimidating sales asset creative business owners struggle to write is the sales page for your offer. So, I created a simple framework for writing your sales page (especially when you haaaaaate writing): The Sales Page Skeleton. In this episode of Sell Like A Copywriter, learn my #1 sales page copywriting framework, how to write your sales page skeleton, and what to include so you can sel...

I remind my clients all. the. time. that you don't have to be a good writer to write good copy—You just have to start. In this episode of Sell Like A Copywriter, learn my top 2 copywriting tips for writing messy copy and still selling your offers and becoming the best copywriter for your business. ------------- Are you an online course creator, coach, or service provider ready to solidify your mes...

If you've been putting off writing emails or updating your sales page because you feel like you're not a "good writer," you're not alone. In this episode of Sell Like A Copywriter, we'll break down why you feel stuck with copywriting, the importance of not over-explaining so writing is easy, how to (quickly) write your copy with confidence and clarity using three simple strategies, what to do if y...