Devin Gage
Little Gym, Big Heart with Devin Gage
Welcome to the Little Gym, Big Heart podcast, hosted by Devin Gage. Tailored for trainers and aspiring gym owners, each episode draws from Devin’s vast experience and consulting group expertise. Discover keys to elevate your career, whether boosting earnings as a trainer or opening your facility. This podcast offers practical tactics, success stories, and real-time guidance. Whether seasoned or starting, Little Gym, Big Heart with Devin Gage equips you to confidently navigate the industry. Tune in to transform your fitness journey and achieve success, one episode at a time.
Author
Devin Gage
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
The Second In Command of Your Gym - Grow Revenue and Master Your Operations with Jeff Schumacher! 11.09.2025 1:06:02
Are you looking for a second in command to run your fitness business, or trying to grow into that role yourself? Learn from the underground KING of gym operations, Jeff Schumacher!
Gym Sales Rep Closes 20 Deals EVERY Week -- Learn the Secrets to Sales Success! 27.08.2025 59:19
Are you a trainer or gym owner looking to make more money and grow your gym? Check out my interview with Adam Rogers with Engage Personal Training
Our Gym Marketing Greatest Hits! How We Get 245 Leads EVERY Week with Julianna Moore 25.08.2025 36:20
Do you want the exact gym marketing playbook we're using to generate 245 leads every week across multiple channels? Check out todays episode to see our greatest hits!
He Made 85 Sales In 5 Weeks! Here's The Exact Sales Strategy To Get Elite Results! 11.07.2025 1:11:05
Are you looking to grow your fitness business and want to follow the exact sales strategy we've been using to close 85 deals in 5 weeks? Tune in today's episode!
Sales Communication Secrets to Sell More in Fitness! [Advanced Psychology of Sales] 07.07.2025 23:16
Do you want to learn the advanced communication psychology of the ultra successful sales professional? In today's episode I outline the advanced communication tactics you can use to close more deals!
10X Your Team Productivity - Slack Hacks to Get More Done! 01.07.2025 18:01
Do you want your team to be more productive, get more done and grow faster than ever? Slack is a tool that a lot of gym owners use, but not to the fullest extent. Check out how we're using Slack to grow fast, and get more done!
How To Think Like A Master Marketer - Building A Marketing Campaign Start To Finish! 16.06.2025 27:31
Do you want to reliably and predictably generate leads, close sales and grow your fitness business? In this video, I walk through the EXACT framework for how I build and launch marketing campaigns in my gym
Harsh Realities of Scaling Your Business - What To Know Before You Grow 29.05.2025 46:50
Are you looking to grow your gym business? In this episode, I sat down with Matt Simmons from Simmons Media to discuss the realities of what you'll encounter as you grow.
Your Personal Branding Playbook with Kyle "Panda man" Newell 15.05.2025 1:04:29
Do you want to build a personal brand in any industry? Kyle Newell is the world leading expert in Fasting, and in today's episode we break down the critical steps to building a personal brand that generates income for you and your business.
7 Focus Hacks To Get More Done! 30.04.2025 29:38
Are you struggling with your focus? Do you want to get more done? Then this episode is for you!
The 3 BEST Sales Call Openers to Sell More in Fitness! 08.04.2025 11:54
If you hate calling leads, these 3 opening lines may take the pain out of the experience for you! Try these lines on your next sales call, and open up more conversations!
Sell MORE In Fitness! Steal our exact Sales Script! 02.04.2025 34:57
STEAL THIS SCRIPT to help you close more deals in Fitness! In 2024, we closed over 1000 membership sales, and you can steal our exact script here!
Gym Owners/Managers: You NEED To Follow These Rules for 2025 26.03.2025 7:29
Are you a gym owner, or manager/leader? This episode is for you. Fitness business is a tricky landscape to navigate but following these 7 laws of success will help boost your success!
Non-Stop 5-Star Reviews for Your Gym - with Hank Ebeling 02.03.2025 49:02
Do you want consistent 5-star google reviews, and amazing experiences in your gym? Hank Ebeling is the customer service King and outlines his model for serving clients in any fitness business!
The Team Culture Solution: Andy McCloy on Leading A World-Class Team 21.02.2025 1:05:01
Andy McCloy, Founder of BCI Sports Performance in Huntsville Alabama details exactly how he built the best team in the industry.
Creating video content that actually WORKS (ft. Chris Perilli) 05.02.2025 46:10
Welcome to the Little Gym, Big Heart podcast! Join us as we sit down Chris Perilli to discover the secrets to creating engaging, viral videos that captivate your audience. Chris shares his proven strategies for leveraging emotion, storytelling, and technical best practices to grow your fitness or martial arts business through video marketing. Learn how to hook viewers, maintain their attention, an...
When is the right time to open a second gym? (ft. Joe Meglio) 28.01.2025 51:12
Welcome to the Little Gym, Big Heart podcast! Join us as we sit down with Joe Meglio, the founder of GameChanger Fitness, to explore the remarkable 11-year journey of building his thriving fitness franchise. Learn how Joe navigated pivotal moments, from shifting to a small group training model to streamlining operations during the pandemic, and discover the strategies that drove GameChanger's grow...
Fitness Sales Secrets Nobody Will Tell You 16.01.2025 1:06:15
Welcome to the Little Gym, Big Heart podcast! Today, Devin shares a presentation he really gave at the Business of Strength Sales Summit. He shares the exact system he used to scale his fitness business to 8 locations and $4 million in revenue. He also breaks down a step-by-step "ring the register" workflow that utilizes a CRM to fill your sales pipeline, collect decisions, and leverage your curre...
How We Doubled Gym Membership Growth with Organic Social Media 31.12.2024 35:22
Welcome to the Little Gym, Big Heart podcast! Today, Devin Gage chats with Matt Simmons, owner of Simmons Media, to discuss the results of a fascinating split test on the real-world impact of professional organic social media content. The results are eye-opening, revealing a 25% decrease in cost per lead, tremendous follower growth, and much more. Discover the power of high-quality organic social...
Gym Marketing 101 (ft. Joe Riggio) 24.12.2024 1:20:20
Welcome to the Little Gym, Big Heart podcast! Today, Devin Gage chats with Joe Riggio, co-owner of Varsity House Gym, as he shares his proven strategies for effective gym marketing. From the importance of long-form content creation to the nuances of running successful paid ad campaigns, Joe provides a wealth of practical advice that any gym owner can implement to drive business growth. Get ready t...
Tailoring the Gym Experience for Every Member 17.12.2024 47:20
Welcome to the Little Gym, Big Heart podcast! Today, Devin Gage chats with Krysten Rimmer! Dive into the role of a client success manager and learn how she has driven member engagement, retention, and community building at a thriving fitness business. Discover the systems, processes, and personalized approaches that keep clients motivated and invested in their fitness journey. Get ready to engage...
How This Gym Mastered the Athlete and Adult Business Model 10.12.2024 1:03:07
Welcome to the Little Gym, Big Heart podcast! Today, Devin Gage chats with TJ Lopez of Athletic Movement Protocol to discuss how he built a fitness empire that generates over $1 million in revenue, with an equal split between athlete and adult programs. Learn the strategic approach that allowed him to dominate both markets and create a thriving, sustainable business. Get ready to engage in today’s...
Become the Leader Your Employees Need! 03.12.2024 45:45
Welcome to the Little Gym, Big Heart podcast! Today, Devin Gage chats with CEO of Varsity House Gym, Dan Goodman. In this podcast, Dan pulls back the curtain on the leadership strategies that have allowed his team to achieve remarkable longevity and success. Discover the core values, communication tactics, and employee incentive structures that have fostered a culture of accountability, growth, an...
Scaling a Gym Business from $0 to $120k/month 26.11.2024 1:03:10
Welcome to the Little Gym, Big Heart podcast! In this episode, Devin Gage sits down with Dr. John Dougherty, the owner of Conquer Fitness, to discuss his incredible journey of scaling his fitness business from zero to $120,000 in monthly revenue. John shares his expertise in high-ticket sales, having closed over $3 million in personal training sales, and provides valuable insights on building a sa...
The 3-Step Formula for a World-Class Gym Trial Experience 11.11.2024 22:31
Welcome to the Little Gym, Big Heart podcast! Today, Devin Gage shares his SECRET strategy to nail the first impression and build a trial session system experience that converts more members. This is EXACTLY what he does in his gym’s.... Get ready to engage in today’s episode! Hear Devin speak at the Underground Strength Con (NOV 15/16) https://undergroundstrengthcon.com Check us out on Instagram:...
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