LinkedIn for Entrepreneurs

What happens when the career you worked so hard for no longer feels aligned? In this episode, I’m joined by leadership and change strategist Noelle Van to talk about the growing “quiet breakup” movement, where high-achieving women are quietly stepping away from traditional corporate success to create more meaningful, fulfilling work. We discuss: The early signs you’ve outgrown your current role Wh...

Discover the five LinkedIn content personalities and identify which one best matches the way you naturally communicate. You'll learn your strengths, your biggest blind spot, and one simple challenge to help you create more varied, engaging content. You'll also see how understanding your content style makes repurposing easier, helping you turn one idea into multiple posts instead of constantly chas...

What do you do when you're great at what you do... but you're not sure how to talk about it on LinkedIn? In this special coaching episode, I sit down with listener Anir, a biologist, yoga teacher, and somatic movement practitioner who wants to use LinkedIn to connect with organisations and bring workplace wellness programs to their teams. In this episode, you'll learn: • Why your LinkedIn profile...

Are you posting consistently on social media but struggling to turn followers into leads? In this episode, I share a simple way to connect your content to your email marketing so your posts do more than generate likes and engagement. You'll learn how to think about content as part of a client journey, create stronger calls to action, and guide followers from social media onto your email list. I al...

In this episode of LinkedIn for Entrepreneurs, I’m joined by author, ghostwriter, and self-publishing expert Lynn "Elikqitie" Smargis to talk about why writing a book can completely change how people see your authority online. We cover the biggest differences between self-publishing, hybrid publishing, and traditional publishing, plus the mistakes most first-time authors make before they even star...

Thinking about using LinkedIn to attract clients, but not sure where to start? In this listener Q&A episode, Julia answers a question from a yoga and somatic educator who wants to attract both individual students and corporate wellness clients. Before you create a single post, there's one important question to answer: are your ideal clients actually on LinkedIn? In this episode, you'll learn:...

Ever feel trapped on a content treadmill? You aren't alone. Last week, a client was completely relieved when we turned one email into two high-performing pieces with zero extra effort. The truth is, your audience only sees about 1% to 10% of what you post. Stop starting from scratch and learn how to get more mileage out of your ideas. In this episode, we cover how to repurpose the content you have...

You can post consistently and still struggle to attract clients on LinkedIn. In this episode, I break down one of the biggest mistakes I see business owners make: building content for the wrong network. You’ll learn how to: Use LinkedIn analytics to understand your audience Build a network that supports your business goals Find and connect with the right people Turn LinkedIn into a relationship-bu...

Posting consistently on LinkedIn but still not attracting clients? In this episode, content expert Julia Zatta explains why weak positioning could be the real issue. Learn how to audit your last 5 LinkedIn posts to understand why your content may not be converting. Then learn how to tweak your hooks so your content immediately tells the right people: “This is for you.” Got a question you'd like to...

If you think more engagement equals more clients on LinkedIn, think again. In this episode, I break down how the feed has changed, why your audience might not be engaging, and what to focus on instead. We’re talking visibility, silent buyers, and how to build real opportunities beyond just posting. Got a question you'd like to submit to the LinkedIn for Entrepreneurs podcast? Record it here: https...

If you’ve been overthinking your LinkedIn content or struggling to show up consistently, this episode breaks it down into a simple, actionable plan. You’ll learn exactly how to approach a week of LinkedIn content like a ghostwriter, with five strategic post ideas designed to build visibility, spark engagement, and position you as a leader in your space. This episode focuses specifically on your pe...

Are you on LinkedIn because your audience is actually there… or because you feel like you should be? In this episode, I break down how to decide whether LinkedIn is the right platform for your business based on your audience, your goals, and your overall content strategy. Using real client examples, I walk you through when LinkedIn makes sense, when it doesn’t, and how different platforms like Ins...

You know LinkedIn could bring you clients. You want to show up. But when it’s time to post… You freeze. In this episode, you’ll learn 5 mindset shifts I use with my clients to help build their visibility muscle. So you can stop overthinking every word or relying on AI to “fix” your ideas. If LinkedIn feels more intimidating than it should, this will help you reset and start posting with confidence...

She came to me for LinkedIn support, but the real issue was that her Instagram wasn’t converting. So we rebuilt her entire content system across Instagram and email. If you’re a coach or solo entrepreneur, this will show you why tips don’t convert, what your audience actually needs to see, and how to create a clear path from content to leads. Got a question you'd like to submit to the LinkedIn for...

Join the Let's Get Digital Bundle: https://juliaz--catgriffin.thrivecart.com/lets-get-digital-bundle/ This week, content strategist Julia breaks down LinkedIn’s new AI-powered algorithm and what it means for your visibility. Learn why topical consistency, profile optimization, and content depth now matter more than ever. Plus, how to avoid outdated tactics hurting your reach, and why now is the ti...

As a LinkedIn strategist and ghostwriter, I share what I’d do if I were starting LinkedIn from scratch, based on how I rebuilt my own presence when I pivoted my business. Spot the gaps in your LinkedIn profile, network, and messaging to attract clients effectively. Why trust me? I specialize in working with coaches and consultants for business growth. This episode guides you through essential step...

LinkedIn strategist and ghostwriter Julia Zatta breaks down the exact framework she uses to position founders, coaches, and consultants as thought leaders on LinkedIn. If you want to stand out on LinkedIn, this episode will help you rethink how your LinkedIn profile, positioning, and content strategy work together. This episode is perfect for service-based business owners, consultants, and coaches...

Psychotherapist and author Emma Redfern joins LinkedIn content expert Julia Zatta to explain Internal Family Systems (IFS) and how it helps entrepreneurs overcome self-sabotage, fear of visibility, and inner conflict. Learn how understanding your “parts” can build emotional resilience, confidence, and self-leadership while growing your business and showing up online. Get Emma Redfern's book here:...

Are you an entrepreneur struggling with the fear of posting on LinkedIn? This episode unpacks why visibility can feel challenging, especially during a career pivot. LinkedIn content strategist Julia Zatta shares mindset shifts to: overcome overthinking, build content confidence, and grow your LinkedIn presence to attract new leads and convert them into clients. Got a question you'd like to su...

I’m joined by Francesca Baccarella , a professional actor turned marketer, to talk about camera confidence for founders. We talk about: why so many people freeze on video, how to calm your nerves on camera, and how to show up without feeling like you’re performing. Francesca shares practical tips to create natural short form video content for business owners. She also shares the importance of usin...

In this episode, I’m joined by attraction marketing expert and best-selling author Colleen Nichols to unpack the trust recession affecting personal brand building. We talk about why performance marketing is failing, how trust is actually built today, and why being human on the internet is essential for entrepreneurs who want sustainable visibility, credibility, and online sales. Connect with Colle...

What does financial confidence have to do with personal branding on LinkedIn? More than you might expect. In this episode, I’m joined by my client Debbie O’Hara, a money mindset and business coach who helps female entrepreneurs grow and scale their businesses. We talk about what it’s really like to build a personal brand on LinkedIn with strategic support, how money confidence affects visibility,...

In this episode, I’m joined by Mollie Lo, a top 1% LinkedIn social seller, to talk about how to generate leads on LinkedIn without spammy DMs or awkward sales tactics. We cover: Inbound vs outbound lead generation and why you need both Why psychological safety is the real foundation of LinkedIn sales How to start DM conversations without cold pitching If LinkedIn selling makes you cringe or freeze...

LinkedIn’s algorithm has shifted from prioritizing recency to prioritizing relevance, changing how entrepreneurs and service providers approach LinkedIn content. In this episode, we look at how social media SEO works on LinkedIn and explore what the new algorithm is actually looking for to help you build your personal brand effectively. If you are a founder or entrepreneur looking for actionable m...

If you want LinkedIn to bring you visibility and inbound leads in 2026, this episode breaks down what actually matters right now. Julia Zatta, LinkedIn Ghostwriter and Content Strategists, walk you through five actionable steps to help build an authoritative personal brand and attract clients using LinkedIn marketing strategies. This is for you if you're an entrepreneur or service provider looking...