Leverage for Growth Podcast

As technology is advancing rapidly, the market shifts, and marketing agencies have to quickly adapt to the changes. Riding the waves of influencer culture, blockchain, NFTs, and Web 3, Bobby Barber, the Co-Founder & CEO of Manaflow, has stayed at the forefront of an ever-changing environment. Like a surfer seizing the right moment to catch the perfect wave, Bobby Barber shares his technique in nav...

In this episode, we discuss the importance of admitting mistakes and learning from them. As entrepreneurs, we often struggle with perfectionism and unrealistic expectations of ourselves and others. But when mistakes happen, we have a choice: we can blame others or take it as a learning opportunity to improve and strengthen our relationships and systems. Join us as we share a personal story of admi...

In this episode, we have a special guest, Eli Israel, the Founder & COO of AI Digital Commerce.  Today, Eli shares his insights on the importance of getting a CPA for your marketing agency. AI Digital Commerce is a family-owned paid search marketing agency that offers a variety of services for paid marketing, including Google & Bing Ads, Facebook Marketing, and Tag implementation. Their team also...

In today's episode, we explore the topic of "Becoming a Ruthless CEO," specifically for marketing agency owners who want to grow their business. Join us as we dive into a reflection of a conversation with successful agency owner, Joey Gilkey, and discuss the harsh reality that the majority of businesses will not last in the market due to the inability of their founders to do what it takes to be su...

In this episode, we're joined by Narcis Nedelcu, the Founder and CEO of Viral Media SEO, a leading digital marketing agency with over 500 managed YouTube channels. Narcis will be sharing his expert insights on how marketing agency owners can optimize their social media strategy to drive organic growth and enhance the effectiveness of their paid campaigns. At Viral Media SEO, Narcis and his team of...

In today's episode, we discuss the importance of adjusting to the new normal. As entrepreneurs, we often have an abundance of ideas and make changes to our businesses to align with our vision. However, it's crucial to ensure that we have a solid process in place to evaluate, select, and execute these ideas successfully. In this episode, we dive into the importance of stabilizing after a change has...

In this episode, we discuss the importance of doing the things that you have been avoiding. As entrepreneurs, we often have experiences that teach us lessons which are interconnected with other aspects of our lives. By having a daily practice of reviewing what has happened and deriving the lessons from it, we can apply them to other areas of our lives. Doing so, we come from a place of integrity,...

In today's episode, we discuss the importance of "Choosing Your Narrative" in life and business. Join us as we dive into the fundamental aspect of mindset and how the story we tell ourselves about the things that happen can affect our thoughts, beliefs, and actions towards empowering or limiting ourselves. As entrepreneurs, it's important to understand the stories that we are telling ourselves and...

In this episode, Jesse P. Gilmore, the founder of Niche in Control and creator of Leverage for Growth, discusses the difference between trying to win and playing to win. With over 15 years of experience working with business owners, Jesse has identified the key mindset shifts needed to achieve success. If you're tired of trying to succeed in your business but not seeing the results you desire, the...

In this episode, we sit down with Andrew Watson and Zach Sean, founders of Avengr. - a Nashville-based marketing agency specializing in Video Content and Web Design. Our discussion focuses on the importance of building strong relationships in driving business growth for marketing agencies. As agency owners, we understand the challenges of expanding our client base and maintaining profitability in...

In this episode, we sit down with Eddie Castillo, an innovative marketer with over 10 years of experience in media solutions. As the Media Director, Advisor & Shareholder of Altered State Productions, Eddie has worked with startups and Fortune 500 companies to maximize brand identity and drive creativity in media marketing. In this episode, Eddie discusses the importance of prioritizing SEO over s...

In today's episode, Jesse P. Gilmore, founder of Niche in Control and creator of the Leverage for Growth, discusses the importance of being present in the moment and how it can help you achieve your goals. In a society filled with distractions, it's easy to lose sight of our goals and become weighed down by the past. Jesse shares insights from Eckhart Tolle's book, The Power of Now, on how to let...

In this episode, we are thrilled to have Michael Upshaw Sr., Founder and CEO of Above the Cloud Media & Marketing, LLC, as our guest. Michael is an expert in the telecommunications industry, with vast knowledge in digital content delivery, content management, sales, and services. As marketing agency owners, setting expectations with clients can be challenging, but it's essential to build trust and...

In today's episode, we're talking about the power of a massive action plan. A massive action plan is a strategy that involves creating multiple ways to achieve your goals. This approach removes the dependency on a single tactic or strategy to become successful. It's about thinking in systems and creating so many ways for you to win that success becomes inevitable. Jesse shares how implementing the...

In this episode, we are thrilled to welcome Christopher Windisch, a 30-year veteran of sales and marketing who founded CatchMoby, a company that helps B2B technology companies land large, strategic customers. Christopher shares his expert insights and experience in how to successfully close deals with big clients. With his vast knowledge of the industry, Christopher discusses how to identify and t...

In this episode, our host shares a personal story about how he's been awakened by the power of transformation and wants to pay it forward to his listeners. He believes in working smarter rather than harder and has created a free private community for 6 & 7 figure marketing and PR agency owners who want to create financial freedom. The Leverage for Growth Association and this podcast are your wake-...

In this episode, Phil shares his expertise in digital marketing and explains why staying in your lane can hinder your growth. Phil is the founder of a group of digital marketing nerds who can take your business to the next level. With a degree in Chemical Physics, Phil's expertise in digital marketing is unmatched, and he believes that sometimes, you need a herd of nerds to achieve your goals. If...

In today's episode, Jesse P. Gilmore, founder of Niche in Control and creator of Leverage for Growth, discusses the topic of "Death & Rebirth." Jesse reflects on the cycle of life and how every ending leads to a new beginning, whether it's the end of a chapter, a routine, or a habit. He shares a personal story about his dog's declining health, and how difficult it was to let go. He then encourages...

Welcome to Leverage for Growth, the podcast designed for marketing agency owners who are looking to grow their business. In this daily leverage edition, Jesse P. Gilmore, founder of Niche in Control and creator of Leverage for Growth, discusses the importance of having agency over your life. As entrepreneurs, we often fall into the trap of making decisions based on external factors, leading us tow...

In this episode, you'll learn about the three selves framework: Current Self, Future Self, and Becoming Self. By understanding who you want to become, who you are today, and who you are becoming, you can bridge the gap between your current and future selves. This podcast emphasizes that progress is better than perfection, and that making small, 1-degree shifts every day is more effective than tryi...

In this episode, Jesse reflects on the importance of having faith as an entrepreneur. He shares stories of agency owners who have answered the calling to start their businesses, and how faith has played a role in their journey. Jesse discusses how having faith means different things to different people, and how it can be a personal and individual experience. He emphasizes that believing in yoursel...

In today's episode, we have the pleasure of welcoming Brian Welch, a lifelong entrepreneur and digital marketing expert with over two decades of experience in the industry. Brian is the founder of Amity Digital, a full-service digital marketing agency that specializes in helping businesses discover their unique superpowers and leverage them for growth. In this episode, Brian shares his insights on...

In today's episode, our host shares insights from his 70-day streak of journaling and completing his daily core 4 routine, which includes meditation, fitness, and learning. As an entrepreneur, it's essential to access power and increase capacity to handle stress from expansion. By putting daily deposits into each area of your life, you can get into power, gain perspective, and direct your energy t...

Calling all mothers starting their own agency! 📢 Our latest podcast episode is here with advice on navigating the world of entrepreneurship. Fellow mompreneur, Ana Diaz, started ASD Online Enterprises about a year ago and has advice for all the other agency owners who are just getting started. 🎙️

Often when consultancy owners think of scaling, they believe they need to hire a bunch of people. Nora DiNuzzo flips this misconception on its head and shares different strategies she uses to scale without hiring a full team of employees. Rethink the game, with Nora DiNuzzo in the Agency Leverage Podcast!