Lets Run Facebook Ads: The Podcast

The New Retargeting Strategy 💪 Let’s talk about retargeting strategies other than Facebook pixels ⤴️  How we can build our new custom audience based on older audience responses and actions to our previous ad campaigns?  There are three ways how you can gather information before retargeting ads to perform well 🙅 Nick shares the most intelligent way to use the information that feedback use about t...

Using Dog whistle copy to get more purchases 🐶 If you’re wondering what the heck we’re on about, this episode is for you Copywriting is something we do all the time but we need to remember that to get people to click on our ads, we need to nail our copy.  In today’s episode, Nick gives some quick advice on using dog whistle copy to get more purchases 🤑 ---------------------- Watch the episode on...

Using Advantage + to optimise your ads 🚀 We have a double whammy for you today…Today’s update can be applied to both audience and budget optimisation to help maximise your ads.  When it comes to optimising, Facebook is wanting us to leave it to them more and more and it’s time to go with it 🤔 Nick talks us through how to use Advantage + and what it essentially means for your ads 👌 -------------...

🔔 New feature alert that will help lead generation! 🔔 The biggest issue we face when getting new leads on Facebook is the quality of these leads, but Facebook may have just fixed it… In today’s podcast, Nick talks us through the new update, what we know about it so far and how it can help you with your ads 🙌 ---------------------- Watch the episode on Youtube To join our Lets Run Facebook Ads F...

The new demographic every B2b marketer has been waiting for!  It’s here, the new demographic that will help make your lives easier… If you advertise in the B2B world, check out today’s podcast to find out how you can help get your ads to the right person with ease as well as tips on how you should target your ads 💡 ---------------------- Watch the episode on Youtube To join our Lets Run Facebook...

Video Ads don't need to be TikTok style to perform 👀 Let’s talk about video ads ⏩ TikToks & reels are taking over how we absorb our content online and we’ve all been sucked in…But we don’t need to stress about creating Tiktoks for our ads to perform well 🙅 Nick shares his advice on how to create the right video that can help deliver the best results when levelling up your ads.  Listen...

Are you keeping your ads within Facebook?  Let’s not let the user go elsewhere from our ads, we need to make sure we’re keeping them on the platform.  Why is this important we hear you ask..? 🤔 Nick runs us through why we recommend doing this, what this means for our ads and where we think Facebook is going.  Yep, we’re still talking about the dreaded iOS.14 update 🤪 listen now to find out why i...

Want to get the best advice when it comes to broad audience targeting and scaling your ads?  In today’s podcast episode Nick catches up with @CTtheDisrupter, one of the most active people in the industry on Social Media, to share his expert advice on broad audience targeting 🤓 Listen now to find out more about  👉🏻Defining a broad audience 👉🏻What you can expect and how to get results  👉🏻When...

Did you know that the average person swipes the height of the Eiffel Tower on a daily basis?! 🤯 It’s gotta take something pretty valuable to stop them from scrolling… For today’s podcast episode, Nick is joined by @CTtheDisrupter to talk about Dynamic Creative and the difference it could make when building Facebook ads. If you’d like to find out how more about getting somebody’s attention when ev...

Why you NEED to be using this secret email strategy 🤫 Marketing platforms are constantly changing and adapting, but this doesn’t mean that email is dead! 🙅‍♀️ Despite the attitude towards classic strategies changing, email marketing has actually been on the rise since 2020, proven to drive revenue over time ⏫ Check out today’s episode to find out more about the importance of automated emails, F...

Why you should be using web forms as part of your funnel strategy💡 There are so many theories out there when it comes to testing and it is a bit of a minefield so we’re here to make your lives easier. Today, Nick talks us through everything to do with web forms for lead generation, including how and why we should go about using them… ---------------------- Watch the episode on Youtube To join our...

What is lifecycle marketing? Lifecycle marketing is the mix of strategies a company uses to positively influence customer behaviour as they move through each touchpoint of the marketing cycle, from the initial attraction to becoming a brand advocate. With over 8 years industry experience, Georgie Carter and her team over at Pepped specialise in lifecycle marketing and CRM. Since Pepped launched th...

When it comes to measuring your ads correctly, we’ve got your back! Measuring metrics has started to be a bit of a nightmare lately, so that’s where we come in… In today’s Podcast, Nick gives us the lowdown on how to get through the digital madness that is measuring results 🤪  ---------------------- Watch the episode on Youtube To join our Lets Run Facebook Ads Facebook group click here: https://...

Are you omnipresent? If not, you NEED TO BE! Being omnipresent across all social platforms (or wherever your audience hang out) is a must! Being omnipresent basically means ... In today's podcast episode Nick talks you through how to set up the Omni8 campaign strategy and why it works so well for our clients! Or if you are still struggling and want some advice, why not book a FREE 30 minute c...

What an earth is a UTM? and why YOU should be using them! James is joined by our in-house data geek, Josh Boddington. Grab your notepad as you don't wanna miss this one! ---------------------- Ready to explode your ad campaign results but don't know how? Whether you are running ads for your own business, or for your clients' we can help! Visit - https://theadsclinic.com/ To join our...

Are you an e-commerce store and struggling to grow your email list? Then listen to this! Nick explains how we have helped one of our jewellery clients grow her email list by 35% in just 4 weeks, by using our new campaign method called "The Birthday Club"! And to make it even sweeter it only cost, on average, 73p per sign-up! But what is "The Birthday Club" campaign? The campaig...

Online marketing is becoming more and more frustrating with tracking getting in even tougher! So that is why today Nick is talking about using the Marketing Efficiency Ratio (MER) instead of reporting on "ROAS" and how to navigate through this time to achieve the best results and increase your overall revenue. ---------------------- Watch the episode on Youtube Ready to explode your ad c...

Nathan is co-founder and director of Quickfire Digital and he is leading innovation in the area of digital transformation and e-commerce. He has won numerous awards and most recently picked up the Rising Star Award in the European and UK Agency Awards 2020🏆 Today James and Nathan dive into the world of websites and explore how Shopify can be suitable for any business, no matter the size! --------...

The Huge Facebook Ads change you need to know about! For today's podcast episode, Nick is here to tell us all about the ODAX ad delivery system... and it's not as confusing as its name suggests. Listen now to find out why this new system is going to make things simpler when it comes to building campaigns.   ---------------------- Watch the episode on Youtube Ready to explode your ad camp...

---------------------- Watch the episode on Youtube Ready to explode your ad campaign results but don't know how? Whether you are running ads for your own business, or for your clients' we can help! Visit - https://theadsclinic.com/ To join our Lets Run Facebook Ads Facebook group click here: https://www.facebook.com/groups/letsrunsocialads Find Benjamin here BUT THERE'S MORE... Fol...

Charley Tichenor has spent nearly a decade of growing 7 & 8 figure business with Facebook Ads, so today Nick picks his brain about the ever-growing and changing platform. They cover everything from strategy, to ad set build, to audience selection, while having a laugh along the way! It's an in-depth episode perfect for people who are starting out with Facebook Ads but also those experienc...

The rise of TikTok has been MASSIVE over the last 2 years, and we're not just talking about kids dancing... It is the fastest growing social media platform for the over 30's! That's why today's podcast with Oli Hills is long overdue! The team over at Nonsensical specialise in all areas of TikTok whether that be strategy, content ideation all the way through to content productio...

Bailey Proulx is a sought after Facebook Ads specialist that focuses on scaling high ticket digital products. His agency, Experts Agency, has generated over $70 million in revenue for his clients over the past 4 years using highly optimised tactics to drive the highest quality leads without paying their standard fees.  Today Nick and Bailey dive into their top Facebook Ad hacks, give advice and ti...

Are you sick of seeing that 99% of marketing agencies are useless and the other 1% inaccessible to small businesses? Well, Erik was sick of it, and this why he he launched Hawke Media! Today Hawke Media is the fastest growing marketing consultancy in the US and has been valued at over $150 million with 250+ employees.  In today's newest podcast episode, Nick and James talk to Erik about his e...

When Charli Hunt founded Proof Content in 2012, it was a natural evolution in her family tree. Her great-great-grandfather set up Foyles the Bookshop in London in 1903, and several family members are prominent entrepreneurs. With genes like this, she grew up knowing she wanted to combine her love of creativity with her down-to-earth business sensibility. And so Proof Content was born.  Proof Conte...