Lawyer Business Advantage

Get Staffed Up offers virtual assistant services exclusively for law firms. Get $500 off your setup fee at https://getstaffedup.com/lawyerbusinessadvantage/   In this episode, Alay and Janelle discuss:   How Janelle started her law firm during a pandemic.  Why Janelle left another law firm to start her own practice.  The flexibility of owning your own firm.  Organizing your time when running...

Get Staffed Up offers virtual assistant services exclusively for law firms. Get $500 off your setup fee at https://getstaffedup.com/lawyerbusinessadvantage/   In this episode, Alay and Karl discuss:   The stories everyone has that are worth sharing.  Building your storytelling muscles.  How your story affects what you do in your life.  Belonging, connection, and vulnerability.  Key Takeaways:...

Get Staffed Up offers virtual assistant services exclusively for law firms. Get $500 off your setup fee at https://getstaffedup.com/lawyerbusinessadvantage/   In this episode, Alay and Katherine discuss:   The many hats that Katherine wears in her personal and professional life.  Finding time to focus on what needs to be done most.  Power of time blocking.  Taking time to be a supervisor vers...

Get Staffed Up offers virtual assistant services exclusively for law firms. Get $500 off your setup fee at https://getstaffedup.com/lawyerbusinessadvantage/   In this episode, Alay and Michael discuss : Messaging and articulation and how they can help you.  What goes into a great message.  The right and wrong of lawyer communication.  The impact that changing your messaging can have on your b...

Get Staffed Up offers virtual assistant services exclusively for law firms. Get $500 off your setup fee at https://getstaffedup.com/lawyerbusinessadvantage/   In this episode, Alay and Marc discuss:   Networking beyond the business card.  Building a book of business.  Being visible in the communities you are a part of.  Tips for making the most out of your networking meetings.    Key Tak...

Get Staffed Up offers virtual assistant services exclusively for law firms. Get $500 off your setup fee at https://getstaffedup.com/lawyerbusinessadvantage/   In this episode, Alay and Tristan discuss:   What inspired Tristan to go out on his own and start his own firm.  Overcoming a learning disability to find success.  Continual learning to grow a stronger practice.  What a great client rel...

In this episode, Alay and Roman discuss:   Automating the processes that can (and need to be) automated.  Investing the time to document the systems to make things more efficient in the long run.  Stumbling blocks around automation.  Tools that may help you to automate your processes and systems.  Key Takeaways:   When you look at automation, start by looking at everything you do, step by step, wi...

   In this episode, Alay and John discuss:   Updates from the 2022 Legal Marketing Trends Report.  Multi platform marketing.  Business development as the start of your marketing success.  Creating more consistent touch points.    Key Takeaways:   A larger than expected percentage of law firms do not understand the value of marketing across multiple platforms.  Some marketing tactics will be a...

  In this episode, Alay and Brooke discuss:   Attorney angst around the financials of law firms.  Setting the correct retainer amount. The 6 key numbers of your law firm.   What to look for in your bookkeeper.    Key Takeaways:   Knowing your numbers gives you confidence.  Hire a bookkeeper rather than doing the books yourself. Their hourly rate is less than yours and will get the job do...

In this episode, Alay and Belle discuss:   Returning to work after maternity leave.  The right time to look at your law firm systems. Understanding what you, personally, need to build your perfect practice. Visualization as the key to understanding.    Key Takeaways:   Take the time to recharge so you show up are your best, botn professionally and personally.  Document your current systems no...

  In this episode, Alay and Ronnie discuss:   Tracking gross profit when marketing to make more money.  Understanding where your leads are coming from and the money made from those. Evolution of Google Ads (and why you should work with a marketing expert).  Three stages of a sales call.    Key Takeaways: It is important to have the diligence and the team to input the data to help the marketin...

  In this episode, Alay and Eric discuss:   Designing your law firm to suit your lifestyle and needs.  What happens when you are not clear on the business you are trying to build.  Digging deeper into your business.  Delegating within a structure.    Key Takeaways:   As a law firm owner, there is vision work that needs to be done. You need to work on your business, not just in your business. ...

In this episode, Alay and Travis discuss: How attorneys can successfully use direct mail, especially now. Direct mail that looks different and creates a pattern interrupt in the mailbox. The three pillars of direct mail success. Where in the client lifecycle you can use direct mail.   Key Takeaways: Direct mail can be more effective than an email campaign as people are getting more emails tha...

In this episode, Alay and Ryan discuss:   What a law firm CFO does (and why you may need one). Financial challenges many lawyers face.  The 9 financial numbers every lawyer should know.  Balancing your time and understanding where you should invest your time.    Key Takeaways:   A financial scoreboard is a useful tool to assess your firm’s performance. Looking at the numbers connects the chan...

In this episode, Alay and Katy discuss: Hiring young attorneys and what they should be taught. Mentoring young attorneys within your law firm. Building a growing, thriving team to build a growing, thriving business. Encouraging a sense of community in a post-pandemic world.   Key Takeaways: As a young attorney, they need to understand that they will fail at some point. Everyone does, it does...

   In this episode, Alay and Ellen discuss:   How Ellen suddenly transitioned to a virtual office (and how it worked out!).  Benefits to going virtual as a small law firm owner. Hiring and staffing for a virtual office. Creativity is key when building a virtual office.    Key Takeaways:   A lot of people got over the technology hump during the pandemic just to stay in touch with family and fr...

  In this episode, Alay and Brett discuss:   Strategic hiring to grow your firm faster.  Thinking out of the country when hiring.  Being the type of person someone wants to work for.  Niche down to bring exponential opportunities.    Key Takeaways:   If you can take the admin work off your plate, you’re going to increase the time practicing the law.  People are too busy worrying about their o...

   In this episode, Alay, David, and Guy discuss:   How the digitization of law is changing how we practice.  What it means to digitize.  Efficiency, delegation, implementation, and levels of digitization. How Guidr can help your firm compete with the self-help websites.    Key Takeaways:   People don’t want to talk to you until they want to talk to you. And those people have become accustome...

  In this episode, Alay, AJ, and Robyn discuss:   What an ideal law partner should have. Starting a firm in the middle of a pandemic.  Having the will to do the work that many people do not want to do.  The importance of boundaries and perspective.     Key Takeaways:   The pandemic forced paper-based systems to go online. This has offered more remote options for lawyers and their staff as wel...

  In this episode, Alay and Steve discuss:   Taking selling out of client prospecting.  Having a process for your sales approach.  Keeping your pipeline thin but full of quality potential clients.  Qualifying your potential clients and asking the right questions.    Key Takeaways:   Diagnose first, then prescribe. You have to understand what somebody needs before you can make the sale.  The b...

  In this episode, Alay and Amy discuss:   Transitioning from a trial lawyer to a mediation lawyer.  Honing your message and understanding who you want to connect with.  Rebranding within your own sphere of influence.  Honing the language of your message in a refined way to narrow and focus on your niche.    Key Takeaways:   Change your message from “give me your business” to “how can I help...

  In this episode, Alay and Jennifer discuss:   Starting a law firm from scratch.  Running a flat fee law firm.  Understanding your pricing.  Building your book of business early in your career.    Key Takeaways:   When starting with no clients, make a list of every single person who you know who may be able to refer you a client. Then call and contact every single one you can.  Fixing a prob...

  In this episode, Alay and Ida discuss:   Preparing your firm for an uncertain future.  What retirement means in 2022.  How to properly hand over your firm with confidence.  Having purpose and meaning in your retirement.    Key Takeaways:   It is never too soon to start (and keep) thinking about succession planning for your law firm.  Longer lifespans and better medical access are changing h...

In this episode, Alay and Spojmie discuss:   Spojmie’s experience with the Afghanistan refugee crisis.  The continued challenges to the Afghan refugees and those left behind during the evacuation.  The future of what is still to come for the Afghan refugees.    Key Takeaways:   The resettlement process takes years and is difficult especially in the already overloaded system.  Many refugees ar...

In this episode, Alay and Leslee discuss: Building a book of business as a woman. Taking steps forward, even when you aren’t 100% sure. Challenges in scaling your firm. Identifying your “north star”: the law firm you want to create.   Key Takeaways: Find a way to explain what you do in a way that others can easily understand. Be authentic. It may take time for you to find your groove and the...