LashCast

Does the Covid delta variant have you worried? ⁣⁣In the last week we have gotten some DMs and emails from our tribe asking us are we still planning on moving forward with the LASHCONference. In fact, some people have written me saying they were going to buy a ticket but now they don't feel it's safe. ⁣⁣I totally get it...it's a precarious time and we empathize with everyone who is c...

Lashing can be such a pain. Working hunched over all day, barely eating, and sometimes not even having time to go the bathroom. We are so excited to be our own bosses when we get into this business, but so many of us are the worse boss we've ever had. We don't eat well, we don't take care of our bodies...and sadly we don't do anything to change our situation. Abby O'Sulliv...

Is it possible that there are people who exist in this world who shouldn't get eyelash extensions? Is that even possible? Unfortunately, there are...just like there are people who don't believe in unicorns (those poor fools). We use to say that lashes are for everyone...but we have come to see that there are some exceptions to that statement. We want them to be for everyone but there are...

If you are like me, I don't lose a lot of sleep worrying about someone hacking my social media accounts or stealing my identity. Why do you think I sleep well at night not being concerned about these things? Because I'm WAY too trusting which means I'm actually a prime candidate to have someone hack one of my accounts. Until recently I never added two-factor authentication and if so...

You work hard to be a great lash artist or lash salon owner, and we want to honor the best of the best at the LASHCONference. ⁣⁣In this episode, we unpack one of our new additions to the LASHCONference...THE LASHIES!"What are the Lashies? Is this like the Oscars? If I win will I meet Chirs Pratt?"Yes, this event is like the Oscars but it's for lash artists instead...and sadly no you...

Dreaming of starting your own lash brand? You've come to the right place. Ilona Alidzaeva, the CEO of Revoläshion, is back for part two of our interview where she shares more details on what it's going to take for you to start your own lash brand. Starting your own lash brand is no easy task. Almost every lash brand owner I've ever talked to has shared "off the record" tha...

If you have been lashing for a while, I'm sure you've gotten the phone call or text from a client telling you that their eyes are burning. Hmm...you wonder: "Is it the glue? Did I do something wrong? Maybe I have a bad batch of glue?"These are some of the things Tussanee wondered when she first started lashing 16 years ago. I have some good news for you...it's not bad glue...

If you are like most lash artists I know, you love to lash but after a few years of lashing, you have started to think about what new challenges can you take on? Maybe you want to become a trainer? Maybe start a lash clothing line? Or maybe start the first-ever used lash extension recycling company (eww...please don't do this). Or maybe...start your own lash line? Sounds fun right? But what w...

Tired of your back hurting? Do your clients hate the feeling of you breathing on their forehead (eww)? When you place a lash, do you know for sure that you have a great bond, or are you just hoping you hit your mark? If you said yes to any of these questions, then you need to get yourself a pair of medical loupes."I know Paul...I'd love to but I have no idea what loupes to buy."That...

We all love tips...but do you report your tips to the IRS?"Eww...really Paul...you're making me sick...why did you have to ask THAT question? I think I'm going to throw up." I know...not trying to upset anyone but this is something I feel we all need to talk about as there can be serious consequences if you don't do it correctly. Newsflash...if you get into a beef with the...

We were at the IBS trade show a couple of weeks ago (also known as the International Beauty Show...no...it's not called the Irritable Bowl Syndrom trade show...ugh). ⁣⁣We had a blast, and as always we came home with some new toys and service ideas that we plan to add to our business. We love IBS and have been going to the trade show for the last 10 years. It's a great place to see new id...

Looking for new ways to make more money? (Of course Paul, duh). Awesome...in today's episode we have Jenelle Paris from Lash Affair come on our show and talk about four new products that her company has launched recently. If you are tired of just selling lash cleansers and have been looking for some new things to sell to your clients, you will find this episode to be very helpful. We feel all...

How's your lash retention? Good? ⁣⁣Let me ask you this...Are your clients go 4 weeks between appointments? Ah....now how good is it? ⁣⁣Most lash artists that I know say they like to see their clients every 2-3 weeks. If you can get your clients to come in every 3 weeks, I'd say you are doing great...but wouldn't even be better if you could get them to go 4 weeks between appointments...

Do you love premade lashes? ⁣⁣Yes? ⁣⁣No? ⁣⁣When I see surveys on this topic, I'd say that the majority of lash artists still don't love them. ⁣⁣Some lash artists feel they can't really design a custom set of lashes the way they can with volume lashes...others feel like it's cheating...I mean they spent $5000 on three trainings over the last 4 years...was that all for nothing? ⁣...

Have you been thinking about buying a ticket to the LASHCONference? Have you looked at the tickets we are offering and wondered which one is best for you? This year we have three tickets and one of them is very different from anything we have offered before. I have been getting a lot of DMs and emails from people saying they want to come but they are confused by what we are offering...so this epis...

In our last episode, we talked to the CEO of Luum about the lash robot that has everyone talking on Instagram. If you haven't heard that episode you need to go back just one episode and listen to that one before you move forward with this one. Today Tussanee shares why and how we ended up working with Luum Lash over 4 years ago. It's been an interesting journey and we feel it would be he...

Just as life for the lash world was returning back to normal from Covid...out of nowhere a video popped up last week on Instagram and Tik Tok showing a person getting lashes from a robot! What a robot..say it ain't so! I could hear lash artists all over the world screaming at their phones asking why in the world do we need robots to do lashes? (Getting my lashes done by the Lash Terminator do...

The Covid lockdowns taught us a lot of lessons in 2020. Don't depend on the government to rescue your business, don't depend on manufacturers overseas for your products, and most importantly, always listen to LashCast before you go to bed at night with your nightcap (okay...maybe the 3rd lesson is more me just trying to brainwash you). That said, getting products from lash companies in 2...

When I got a job at an A&W Restaurant back in the '80s (yeah synth-rock rules!) I came home one day and complained about my boss to my dad. My dad wasn't very sympathetic; he told me that if I don't like what I'm doing, I should quit my job and do something else. "What? Quit? I just wanted to complain...I wasn't trying to do anything crazy like actually find a job...

Being different can be scary (which explains a lot about my life). When we started Integrity Lash back in 2006, we made a conscious decision to not follow the pack. We wanted our business to be different in as many ways as possible. When we decided to do LashCon a few years back we once again decided we didn't want our lash conference to feel and look like every other conference. We wanted th...

When Tussanee first got into business, she thought all she needed to do was be a great lash artist. Quickly she realized that she also needed to be a great salesperson, marketer, janitor, and horse wrangler (we'll explain the horse thing another time). Just being great at lashes was not enough to grow her business to a 7 figure lash salon...she's learned as I'm sure you have, you ne...

Running a business can be sooooo frustrating! Right? Sometimes I just wish the zombie apocalypse would happen today. I'd be on the sidelines cheering for the zombies. Being a business owner is not for the faint of heart. Over the years I have learned that is best for me to stay quiet and not really say anything when I'm hurt or angry. Generally, I don't really say anything wise or d...

When you started your lash business were you aiming to be the K-Mart of lashes or was your dream to one day be more like the Nordstrom of lashes? (Does anyone even remember K-Mart?)Being a high-class establishment that is known for taking care of its clients isn't just something you throw together by accident. You need to build systems, establish high standards for customer service and you ne...

As a business owner, I have often dreamed of having superpowers. "Oh look, the bank account is low on cash...no problem, I'll use my superpowers and print money (legally) with my trusty lash utility belt".Okay...none of that works or makes any sense. I just wish I could snap my fingers and fix things. Sadly I have yet to develop any powers that just fix problems like unhappy custome...

We all have setbacks....to be human is to have to deal with setbacks and losses. For many people when a setback comes, they seem to embrace it and use it as the reason why their life hasn't gone as they hoped (I would have had my own lash salon by now, but my potential landlord smells like popcorn and I couldn't work with him). Some people like Sarah Robertson get pushed down by very dif...