Jeremy on Marketing Podcast

🎙️ Office Hours Ep. 4 – Pricing, Golf Scorecards, and Sales Email Timing « Grab a Free Marketing Audit HERE! » Welcome back to Office Hours —where Jeremy Dupont answers the most pressing and practical questions from clinic owners about growing and marketing a cash-based practice. These questions come straight from the Patch community, weekly coaching calls, and Jeremy's Instagram DMs. This episode...

🎙️ Office Hours Ep. 3 – Your Clinic's 2025 Marketing Plan (That Actually Works) « Grab a Free Marketing Audit HERE! » Welcome to another episode of Office Hours —where Jeremy Dupont breaks down the *exact* marketing plan cash-based clinics should follow to win the rest of 2025 and build momentum for 2026. Most clinics are winging it—random promos, no systems, no real growth strategy. This episode...

🎙️ Office Hours Ep. 2 – Local SEO Is the New Google Gold Rush « Grab Your Free Local SEO Audit HERE! » Welcome to another episode of Office Hours —where Jeremy breaks down the real-time strategies that clinic owners can use to dominate online and outrank massive competitors without spending like one. This week is all about local SEO —and why small, agile cash clinics have a once-in-a-decade opport...

🎙️ Office Hours Ep. 1 – Google Reviews, Lead Follow-Up, and Hiring a Chiro « Grab Your Free Local SEO Audit HERE! » Welcome to the *very first* episode of Office Hours —a brand new format from Jeremy where he answers real questions from clinic owners in the trenches. This isn't your typical polished, pre-scripted podcast. It's raw, unfiltered, and straight to the point—exactly what clinic owners n...

🔍 2025 Google Maps SEO Blueprint for PT Clinics « Grab Your Free Local SEO Audit HERE! » Google is changing fast—and local clinics that don't adapt will fall behind. In this episode, Jeremy breaks down why ranking on Google Maps is now more important than ever, what's changed about Page One, and exactly how to adjust your SEO strategy to dominate local search in 2025. If you've been focused only...

🏆 2025 SEO Truth Bomb for Physical Therapy Clinics « Grab Your Free SEO Audit Kit HERE! » Jeremy just audited a PT clinic paying for SEO for 2 years—and uncovered a *huge* problem. Tons of traffic? Yes. But nearly all of it from the wrong people. In this episode, you'll learn the 3 biggest mistakes SEO agencies make with PT clinics —and what you can do to start getting actual new patients from Go...

🏆 2025 Local SEO Ranking Cheat Sheet for Clinics « Grab Your Free SEO Audit Kit HERE! » What actually gets your clinic to show up on Google in 2025? Jeremy used Google's new AI-powered search to break it down— percent by percent . What he found is completely different from what most traditional SEO services are teaching. In this episode, you'll get the updated ranking factors and learn where to f...

🚨 The New SEO Playbook: Dominate Page One in 2025 « Grab Your Free SEO Audit Kit HERE! » Google has changed the rules—and most clinics haven't noticed yet. Old-school SEO strategies won't cut it anymore. In this episode, Jeremy Dupont breaks down the 3 biggest changes to Google's algorithm and how you can stay ahead of the curve before your competitors catch up. If your site still relies on outda...

📍 4-Step Local SEO Audit for Clinic Owners « Grab Your Free Local SEO Audit Kit HERE! » Most clinic owners think SEO is about getting on page one of Google. But if you're not showing up in the top 3 spots on Google Maps within a 5-mile radius of your clinic, you're bleeding leads to your competitors. In this episode, Jeremy Dupont breaks down the 4 essential steps to dominate your local map ranki...

🎧 5 Things To Look For In An SEO Audit < < Grab Your Free SEO Audit Kit HERE! >> Most people think SEO is just about ranking on Google. But without the right website structure, speed, and local intent, even great content won't save you. In this episode, Jeremy Dupont breaks down the 5 critical elements that every clinic website must address in an SEO audit—and how to actually fix them. Whether yo...

🎧 Pass the Grunt Test: How to Convert Visitors in 5 Seconds In this episode, we break down a simple—but often missed—truth: you have five seconds to keep a website visitor from bouncing. That's why every page of your site needs to pass the "Grunt Test." Coined by Donald Miller, this 3-question test ensures your messaging is so clear that even a caveman could grunt out what you do, how it helps, a...

🎧 Revamp Your Website: 3 Copywriting Pillars That Convert < < Get the Revamp Your Website freebies HERE! >> In this episode, we tackle one of the most overlooked growth levers for clinic owners: your website copy . If your site reads like a resume, you're losing potential clients before they ever get a chance to meet you. Even if you're not a professional writer, this episode will help you transf...

< > In this episode, we dive into one of the biggest untapped opportunities for clinic owners: turning your existing website traffic into booked discovery calls. If you think your website "doesn't get much traffic" or "isn't that important," this episode will change your mind. You'll learn five critical changes you can make today to increase conversions—without needing to dump money into ads or SE...

In this episode, we pick up where last week left off—diving into the second sale that most clinics miss: continuity . If you're getting people to buy packages but struggling to keep them coming back after their initial plan of care, this episode is for you. You'll learn how to structure continuity offers, frame the next plan of care, and systematize your sales process so that 30% or more of your p...

Great marketing means nothing if you can't sell the offer. This episode bridges the gap between lead generation and conversions by breaking down how to structure, frame, and sell cash-based packages that people actually buy . If your packages feel hard to sell—or your calendar looks full but revenue's stuck—this is for you. 📌 Key Takeaways: 🔹 Marketing ≠ Sales Ads get attention. Sales close deal...

Still struggling to sell your packages consistently? This episode fixes that. We break down the most overlooked sales strategy for cash-based clinics: value stacking . If your eval-to-package rate is under 75%—or your paid ads aren't turning into paying patients—this one's for you. 📌 Key Takeaways: 🔹 Why Value Stacking Works – Price isn't the problem. It's unclear value. We show you how to posit...

Most clinics say they'll "do more marketing this quarter"—but never actually map out what that means. Then Q2 flies by, and they're stuck with no new leads, no new patients, and a whole lot of shoulda-woulda-couldas. This episode changes that. In today's episode, we walk you through three plug-and-play marketing campaigns you can run this quarter to create momentum, drive patient bookings, and bui...

Most clinic owners wing it every quarter—and then scramble at the end when the numbers don't add up. But the most successful owners treat every quarter like a mini New Year: a fresh start to map out one goal, three clear strategies, and a weekly execution plan that gets results. In this episode, we break down a proven quarterly planning system that clinic owners can follow to hit financial targets...

Most clinic owners focus on clinical skills, but the secret to long-term patient retention isn't just what you do—it's how your clinic feels . Patients don't just remember the treatment; they remember the sights, sounds, smells, tastes, and textures that create their overall experience. In this episode, we break down how to leverage the five senses to turn your clinic into a place patients actuall...

Last week was one of the biggest events of the year for cash-based clinic owners—the PTBiz Live Event. If you weren't there, or you're still processing everything you learned, this episode is for you. We break down the key insights from the event and how to implement them in your clinic without getting overwhelmed. Key Takeaways: 🔹 Focus on Fundamentals Before Fancy Tactics – Too many clinic owne...

In this episode, we reveal a massive blind spot that's costing clinic owners new patients every month—ignoring SEO. Too many clinic owners rely solely on word of mouth, workshops, and local marketing, without realizing how much traffic they're missing online. If your website isn't bringing in consistent new patients, this episode is for you. Learn how to leverage SEO, increase website traffic, and...

In this episode, we break down one of the biggest mistakes clinic owners make that crushes their scalability—allowing patients to stretch out their packages over months instead of completing them in a structured timeframe. If you're stuck constantly needing more new patients to fill your schedule, this is the episode for you. Learn how to shift your approach to package fulfillment, increase patien...

In this episode, we explore one of the most eye-opening tests you can give your business: the Hit By a Bus Test . While the name might sound extreme, this exercise forces you to evaluate whether your clinic could operate smoothly if you were to step away for a day, a week, or longer. By temporarily removing yourself from the daily grind, you can identify weaknesses , pinpoint operational gaps , an...

In this episode, we dive deep into how cash-based clinics can capitalize on the CrossFit Open to drive revenue, increase brand awareness, and build stronger relationships with their CrossFit community. Whether you're in a CrossFit box , have a CrossFit-heavy patient base , or just want to leverage seasonal marketing events, this episode will walk you through a step-by-step campaign that includes e...

In this episode, we dive into the journey of transitioning from clinical PT roles to non-clinical positions, featuring Emily, the Head of Customer Success at Patch. Emily shares her unique path from aspiring Red Sox manager to physical therapist, and ultimately to a pivotal role in the tech startup world. If you're a clinic owner or PT professional curious about career growth, burnout, or how to r...