James Dooley Podcast

James Dooley and Charles Floate discuss how AI is disrupting Google search engine results pages, including AI Overviews, AI Mode and AI map packs. The conversation covers index bloat, AI-generated content, Google indexation changes, parasite SEO, informational query traffic loss, publisher disruption and the future of local search. Charles Floate explains why AI Overviews reduce clicks because use...

James Dooley and Charles Floate discuss advanced on-page SEO strategies, NLP and semantic SEO. The conversation explains why on-page SEO is the foundation for crawling, indexing and ranking because Google needs clear signals about page context, intent and topical relevance. Charles Floate covers content briefs, heading structure, entity matching, SERP consensus, information gain, internal linking,...

James Dooley and Charles Floate discuss iGaming SEO in 2026 and reveal what is currently working in casino SEO, betting SEO and sportsbook rankings. The conversation covers DMCA takedowns, negative SEO, CTR manipulation, viral boosting, parasite SEO, aged domains, canonical tricks, PBNs, subdomains, topical authority, long-tail SEO strategies and how online casinos compete in today’s algorithms. J...

James Dooley and Charles Floate discuss the importance of personal branding versus business branding in modern SEO, AI visibility and digital marketing. The conversation explores how founders can use personal brands to build trust, strengthen company identity and improve engagement online. Topics include entity stacking, third-party corroboration, Google entity validation, social profiles, LinkedI...

James Dooley and Charles Floate discuss SEO predictions for 2027, focusing on how AI mode, AI overviews and multimodal search could reshape the SEO industry. Charles explains why Google moving towards AI as the default search experience may shift SEO away from one-domain optimisation and towards broader entity visibility across third-party sources. The discussion covers AI SEO, GEO, everywhere eng...

This video explains which digital marketing strategies online reputation management agencies should focus on in 2026 to improve negative content suppression, positive sentiment visibility and brand trust in search results. James Dooley and Charles Floate start with KPI tracking because measuring SERP movement, sentiment volume and ranking position shows whether suppression efforts are genuinely bu...

James Dooley and Charles Floate discuss the best link building marketplaces for SEO in 2026, including PressWiz, WhitePress, RocketLinks, Bazoom, Authority Builders and Loganix. The conversation covers AI-powered link delivery systems, guest post marketplaces, niche edits, entity stacking, backlink transparency, delivery speed, pricing models and consensus building for AI visibility. Charles Float...

James Dooley is joined by Charles Floate to discuss powering up backlinks, tier two link building and activating the full value of backlink profiles. The discussion covers guest posting, entity stacking, backlink activation, social signals, viral traffic, contextual relevance and the future of tier two SEO strategies. Charles Floate explains why many SEO agencies waste money by building backlinks...

James Dooley is joined by Charles Floate to discuss the best SEO strategies working in 2026. The conversation covers Google AI overviews, ChatGPT, Bing search, consensus SEO, topical authority, semantic SEO, schema markup, tier-two backlinks, user engagement signals and how AI is changing modern search algorithms. Charles Floate explains how Google is shifting away from traditional ranking systems...

James Dooley and Charles Floate discuss how to increase AI search visibility across ChatGPT, Claude, Gemini and Perplexity. The conversation explains how brands can improve rankings and citations by understanding where their audience searches, how each AI model retrieves information, and how grounded search queries influence visibility. Charles Floate covers listicles, balanced sentiment, source t...

James Dooley, Mike Lovatt, Paul Truscott and Luke Bastin discuss why business branding and brand SERP management matter in 2026. The conversation explains how a corporate brand search result acts as a digital shopfront because prospects, AI users and referral leads often Google a business before making a decision. They cover online reputation management, branded search results, AI overviews, LLM c...

James Dooley, Mike Lovatt, Paul Truscott and Luke Bastin discuss personal branding strategies for 2026 and explain why online reputation now matters more in the AI era. The conversation covers brand SERP optimisation, knowledge panels, schema, video content, podcasts, social media, entity hubs, awards, credentials and online reputation management. They explain how a strong personal brand builds tr...

James Dooley, Mike Lovatt, Paul Truscott and Luke Bastin discuss why SEO testing, R&D and split testing are essential for staying ahead in modern search. The conversation covers private SEO testing groups, Google algorithm experiments, subdomain localisation, hreflang, transactional page structure, task fulfilment, SERP filter chips, schema testing and LLM visibility. Mike explains how country...

James Dooley and Kasra Dash discuss the best digital marketing strategies for manufacturing companies looking to grow in 2026. The conversation covers brand SEO, AI visibility, organic SEO, Google Business Profiles, PPC, paid social media, lead generation and AI advertising platforms. They explain why manufacturing businesses need clear KPIs, lead tracking and return on ad spend analysis before sc...

James Dooley is joined by Mike Lovatt, Paul Truscott and Luke Bastin to discuss the AI SEO strategies driving visibility in ChatGPT, Gemini, Claude and Perplexity in 2026. The discussion covers GEO, AI visibility, LLM optimisation, off-page SEO, brand mentions, podcasts, comparison pages, press releases and structured data-backed content. The panel explains why traditional SEO rankings still matte...

James Dooley and Kasra Dash discuss the best digital marketing strategies for photographers looking to grow in 2026. The conversation covers brand SEO, AI visibility, Google Business Profile optimisation, organic SEO, social media, PPC, paid social ads, AI platform advertising, Reddit and Quora mentions, and third-party lead generation. They explain why photographers need to track profitability, l...

James Dooley speaks with Mike Lovatt, Paul Troscott and Luke Baston about semantic SEO strategies for local SEO. The discussion explains why local sites need tighter site focus, controlled site radius and deeper topical relevance because broad informational content can dilute transactional rankings. The guests cover cosine similarity, BM25, TF-IDF, entity targeting, hyponyms, commercial attributes...

James Dooley and Kasra Dash discuss the best digital marketing strategies for consultants looking to grow in 2026. The conversation covers brand SEO, AI visibility, Google Business Profile optimisation, organic SEO, social media, PPC, paid social ads, AI platform advertising, forum mentions and third-party lead generation. They explain why consultants need clear KPIs, lead tracking and return on a...

James Dooley and Kasra Dash discuss the best digital marketing strategies for tree surgeons looking to grow in 2026. The conversation covers SEO, PPC, Google Business Profiles, organic social media, paid social ads, AI visibility, branding, and performance-based lead generation. They explain how tree surgeon companies can improve lead quality, track profitability, and build stronger online visibil...

This video explains how listicle link building can help brands get cited in Google Gemini AI overviews. James Dooley and Jabez Reuben discuss why listicles are currently one of the strongest formats for AI citations, because they structure brand comparisons in a way Gemini can understand and surface. Jabez explains that rankings, indexing and LLM crawler access matter more than old link metrics su...

This video explains which digital marketing strategies surveyors should focus on in 2026 to grow enquiries and improve profitability. James Dooley and Kasra Dash start with lead tracking because surveying companies need to know where enquiries come from, how much each lead costs and which channels produce the most profitable customers. They cover brand SEO, AI visibility and Google Business Profil...

This video explains how listicle link building influences visibility in Claude AI. James Dooley and Jabez Reuben outline how structured listicles rank in Google Search because they include competitors and clear entity relationships. Ranking in Google leads to LLM citation because Claude pulls from indexed results. The discussion highlights volume, structure and indexing because these factors build...

This video explains why listicle link building improves visibility in ChatGPT because structured content simplifies information retrieval. James Dooley and Jabez Reuben explain that LLMs expand queries into multiple variations, so brands appearing across multiple listicles gain higher exposure. They highlight that ranking across different article types builds consensus because repeated mentions st...

This video explains which digital marketing strategies link building and digital PR agencies should focus on in 2026 to improve LLM visibility, AI Overview rankings and organic search presence. James Dooley and Jabez Reuben start with KPI tracking because measuring how brands appear across LLMs, AI Overviews and Google determines whether consensus building is actually working. They cover brand SEO...