EMI Research Solutions

Intellicast

Business EN ↓ 314 episodes

Intellicast is a market research industry podcast presented by EMI Research. In this podcast, join host Brian Peterson as he discusses the research industry from a vendor perspective, as well as current trends and happenings in the industry, upcoming events, and interviews with other industry professionals. Intellicast is brought to you by EMI Research Solutions.

Be sure to visit the podcast's website and support the creator: www.emi-rs.com

Author

EMI Research Solutions

Category

Business

Podcast website

www.emi-rs.com

Latest episode

Oct 8, 2026

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Episodes

S3E25 – Introducing Connector with Amy Carley 14.05.2020

Thank you for tuning in to Intellicast! On today’s episode Brian Lamar and Producer Brian and joined by EMI’s own Amy Carley! Amy joins the guys to talk about EMI’s new DIY sample platform, CONNECTOR. The episode kicks off with Amy and the guys discussing some of the recent market research news, including Vision Critical’s new insight app, Aha’s new QuickSprint studies, Measure Protocol’s new Pass...

S3E24 - A Discussion on Thought Leadership With Mike Nash of KS&R 12.05.2020

Welcome back to Intellicast! We have a great episode for you today. Brian Lamar and Tony Brown are joined by Mike Nash, President of KS&R. They kick off the episode with a brief history of both Mike Nash and KS&R. Then Tony and Brian jump right into the interview with Mike. They discuss Thought Leadership, some of the best practices in conducting thought leadership, which companies should be doing...

S3E23 – Owen Hanks, Paul Neto, and John Martin of Measure Protocol 08.05.2020

Welcome back to Intellicast! On this episode, we are joined by not one, not two, but three great guests, Owen Hanks, Paul Neto, and John Martin of Measure Protocol. This is a great interview that covers a ton of ground. We start off with a discussion on how they each got started in market research, which gives us probably the best “How I got started” story ever. The guys then talk about how they m...

S3E22 - Reopening Implications, the Cint-P2 Integration, and Alida Hines 01.05.2020

Welcome back to Intellicast! On today’s episode, Andrew DeCilles joins Brian Lamar and Producer Brian to discuss the latest market research news, current events, and more! The episode kicks off with a lively discussion about how states starting to open back up from their quarantines, and the potential implications that could mean to consumers, politics, and the economy. This leads to a recap and d...

S3E21 - Schlesinger, 20/20 Research, YouGov and More 27.04.2020

Welcome back to Intellicast! Brian Lamar and Producer Brian are all over the place on this episode. It kicks off with the guys talking about some recent news stories, including a cruise ship that had been at sea since January 5th finally coming into port, Optus moving to work-from-home full time, and Facebook’s plan to warn users over COVID-19 misinformation. The last story causes both of the guys...

S3E20 - Susie Ribnik, Lincoln Merrihew, and Tyler Farmer 24.04.2020

Welcome back to Intellicast! This is a different kind of episode. We are all aware the market research industry has been hit hard due to the global pandemic, with organizations initiating furloughs, pay-cuts, and even layoffs. Everyone here at Intellicast knows what those affected by this are going through, and a little while back Brian Lamar put out an offer on LinkedIn for anyone who has had the...

Intellicast S3E19 – Colson Steber of Communications For Research 20.04.2020

Welcome back to Intellicast! On this episode, Brian Lamar is joined by Colson Steber, Co-CEO of Communications For Research and the current President of the Great Lakes Chapter of the Insights Association. In the first segment of the interview, Colson discusses how he got his start in market research, and what led him to take over the family business. Colson also talks about the history of Communi...

S3E18 – Mark Menig of PureSpectrum 17.04.2020

Welcome back to Intellicast! On this episode, Brian Lamar is joined by Mark Menig, Chief Product Officer of PureSpectrum. We kick the interview off learning about how Mark got started in market research. He then sets the record straight on how he started in online sample. Mark then gets into his career journey that led him to PureSpectrum. Mark then give Brian a great overview of PureSpectrum’s ne...

S3E17-- Fried Chicken and MRX during Quarantine 13.04.2020

Welcome back to Intellicast! On this episode, Brian Lamar and Producer Brian are joined by EMI’s own Courtney Sandfoss to discuss the latest in the market research industry. The episode kicks off with Courtney’s introduction and a possible family relation to Brian Lamar! They talk about their Kentucky backgrounds and EMI’s Fried Chicken Day. In the second segment, they discuss some current events,...

S3E16 – Loads of COVID-19 Research and Resources 06.04.2020

Welcome back to Intellicast! On this episode, Brian Lamar and Producer Brian sitdown to discuss the latest in market research industry. The guys kick-off the episode talking about some of the recent changes to the conference season, including IIeX being rescheduled, as well as NEXT going virtual, and how that may impact conferences in the future. In the second segment, the guys explore the all the...

S3E15 – Alex Millet and Lindsey Bartel of Brandtrust 31.03.2020

Welcome back to Intellicast! On this episode of Intellicast, Brian Lamar and Andrew DeCilles are joined by Alex Millet and Lindsey Bartel of the research and strategy firm, Brandtrust. They dive into how Alex and Lindsey got started their start in market research, and what led them to Brandtrust. This leads to a discussion around the history of brand trust and what makes them unique in the market...

S3E14 – ESOMAR, Insights Association, Press Conferences, and Board Games 27.03.2020

Welcome back to Intellicast! Brian Lamar and Producer Brian kick off the show discussing how going virtual has been going, and if each other has gone stir crazy yet. They also touch on the adjustments both the industry is making as a majority of people are working from home, as well as the changes they have noticed in their neighborhoods. In the next segment, the guys discuss the latest news aroun...

S3E13– Trying To Talk Anything But The Coronavirus 24.03.2020

Thanks for tuning in to this episode of Intellicast! In this episode, Brian Lamar and Producer Brian, talk a variety of topics and try to find stories that don’t have to do with the Coronavirus. The guys start off the episode talking about the many different COVID-19 research and resources that the market research industry has put out over the last week. Moving into the market research news, the g...

S3E12 - The Work From Home Edition 20.03.2020

Thanks for tuning in to Intellicast! Today’s episode is a little different – Brian Lamar is joined virtually by Producer Brian. To kick off the episode, the guys discuss the latest news around COVID-19, including Greenbook’s projecting on the economic impact of the CPOVID-19 outbreak, WPP’s announcement for staff to work from home, and the MRBA announcement around financial support to market resea...

S3E11 - COVID-19 and the Market Research Industry 16.03.2020

Welcome back to Intellicast! We have a bit of a different episode for you this week. On the first half of the episode, Tony Brown joins Brian Lamar to talk about some of the latest news in market research. They include Cint’s new CTO, and Dynata’s new partnership with CMNTY. Brian any Tony then turn their attention to COVID-19 and its impact on the market research industry. They discuss what they...

S3E10 - Schlesinger, X4 and a Quirks Brooklyn Recap 09.03.2020

On this week’s Intellicast, Jason Inderhees joins Brian Lamar for a second time. The episode starts off with the guys discussing the postponement of the Qualtrics X4 Summit due to Coronavirus concerns, and how it might affect other upcoming conferences. They then talk about Schlesinger Groups’ acquisition of Market Cube, and what it means for the industry. And in the final news story of the week,...

S3E9 - Nielsen, Ipsos, CCPA, and the Bachelor 02.03.2020

Welcome back to Intellicast! On this week’s episode, Brian Lamar and Producer Brian are joined by former Poll Party host, Rory Dineen. The episode kicks off with Brian and Rory catching up on some of the latest current events, including the latest on the coronavirus, the South Carolina Democratic Primary, and more. Rory then brings back the Poll Party segment, Quiz of the Week, to Intellicast. She...

S3E8 - Jeremy Zogby of John Zogby Strategies 24.02.2020

Welcome back to Intellicast! In this week’s episode, Brian Lamar sits down with Jeremy Zogby, Partner at John Zogby Strategies. Jeremy talks about growing up surrounded by polling and politics, and how he knew he was going to work with his Dad, but took nine years to pursue teaching first. Brian and Jeremy then talk about what it was like for Jeremy to live in Prague, and the cultural differences...

S3E7 - Ted Pulsifer, Carlos Dreyfus, and a Market Research News Round-Up 17.02.2020

Thanks for joining us for another episode of Intellicast! We cover a wide range of topics on this episode. Kicking off the show, Brian, Producer Brian, and new guest co-host Adam Clements, kick off the episode talking about some of the recent podcast feedback we have received, and a discussion on the recent Iowa Caucus. The guys then turn to the latest market research news, including data quality...

S3E6 - A Discussion on Diversity with Damon Jones of Burke 14.02.2020

We have a great episode of Intellicast for you! One of our favorite guests, Damon Jones, Vice President of Telephone Operations at Burke, joins us for a second time. He and Brian are both involved in the Great Lakes Chapter of the Insight Association and are both members of the Diversity and Education Committee. They discuss how Damon got started with the Insights Association and his roles he has...

S3E5 - Shannon Frazier of Directions Research and a SampleCon Recap 10.02.2020

We have a special episode of Intellicast for you this week! Brian Lamar is joined by not one, but two special guests. Joining him in the co-host seat for this episode is Mary Draper, Senior Research Manager and Network Quality Officer for EMI. They are also joined by Shannon Frazier, Sample Manager for Directions Research. The three of them were all in Atlanta last week for SampleCon and the confe...

S3E4 – Conference Season Is In Full Swing 03.02.2020

Welcome back to Intellicast! This week Brian Lamar and Producer Brian sit down to discuss the latest market research news, the start of conference season, and have a conversation with EMI’s intern on what she is learning about market research in school and how it compares to her learnings on the job. Kicking off the episode, Brian and Producer Brian discuss the sudden passing of Kobe Bryant, his d...

S3E3 – 2020 Market Research Predictions 27.01.2020

Welcome back to Intellicast! On this week’s episode, Jason Inderhees joined Brian Lamar and Producer Brian as guest co-host. The guys kick off the episode discussing some current events, including some Joe Burrow and Bengals talk, as well as the Houston Astro cheating scandal. They then discuss PureSpectrum’s announcement of their new respondent scoring system, PureScore. You can find more about t...

S3E2 - The Insights Association GLC Winter Meeting Preview 20.01.2020

Welcome back to Intellicast! On this week’s episode, Brian Lamar is joined by Producer Brian to talk about the latest in the market research industry, some current events, the latest thing they are watching. The episode kicks off with a discussion about the latest market research news, including the launch of Oasis Intelligence, a new cannabis insights firm in Los Angeles (http://www.mrweb.com/drn...

S3E1 - New Year, Big Changes 13.01.2020

Welcome to season 3 of Intellicast! Kicking off the episode, Brian makes a couple of big announcements regarding the future of both Intellicast and Poll Party. After the announcements, he and Producer Brian are joined by special guest host, Tony Brown. Tony joins to discuss the latest market research news, including Facebook’s latest fine for data misuse, which leads to a bigger conversation aroun...

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