EMI Research Solutions

Intellicast

Business EN ↓ 314 episodes

Intellicast is a market research industry podcast presented by EMI Research. In this podcast, join host Brian Peterson as he discusses the research industry from a vendor perspective, as well as current trends and happenings in the industry, upcoming events, and interviews with other industry professionals. Intellicast is brought to you by EMI Research Solutions.

Be sure to visit the podcast's website and support the creator: www.emi-rs.com

Author

EMI Research Solutions

Category

Business

Podcast website

www.emi-rs.com

Latest episode

Oct 8, 2026

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Episodes

Data Quality Trends and MR Acquisitions 08.06.2021

Welcome back to Intellicast! On this week’s episode, Brian Lamar and Producer Brian are joined by Andrew DeCilles, Vice President of Client Services at EMI. The episode kicks off with the guys talking about the plague of Cicadas that are impacting Southwest Ohio right now, and the levels it is hitting each of the areas they live.  Then the guys jump into a deep discussion on some of the data quali...

Return to the Office and MR News 28.05.2021

Welcome back to Intellicast! Today’s episode starts off with an announcement from Brian Lamar and Producer Brian that Intellicast is now part of C-Suite Radio! Producer Brian gives a bit of background on what C-Suite is and what is means for the podcast going forward. The guys then jump into a discussion on returning to the office and being there on a regular basis starting in June. They discuss h...

S4E18 – Building a Diversity and Inclusion Team 14.05.2021

Welcome back to Intellicast! We have a bit of a different episode for you today. Angelica Jump from our team joins Brian Lamar and Producer Brian to talk about building a diversity and inclusion team at EMI. The episode kicks off with Angelica and the guys talking about why diversity is important to her, and what led her to get involved and want to lead this effort at EMI. Angelica talks about her...

S4E17 – Insights as a Service (IaaS) 05.05.2021

Welcome back to Intellicast! The guys have another great episode for you this week. Starting off, Brian Lamar and Producer Brian discuss the news that Kroger plans on testing drone delivery in Centerville, and how they feel about it. Next, they dive into the latest market research news. In the first story, the guys discuss the new umbrella company of Confirmit and FocusVision, Forsta. Brian talks...

S4E16 - The Laundry Guy, Venture Capital, and Consumer Confidence 27.04.2021

Welcome back to Intellicast! In today’s news-heavy episode, Brian Lamar and Producer Brian discuss the latest market research industry news and happenings. Before they jump into the news, Producer Brian goes on a bit of a rant about a new TV show he saw a promo for called The Laundry Guy, and honestly couldn’t believe it. This leads to a deeper discussion about no longer having any new ideas for T...

S4E15 - A Conversation on Data Quality with Dan Fletcher and Chuck Miller 21.04.2021

Welcome back to Intellicast! We have another great episode for you this week. We continue our ongoing discussion on data quality; this time we have Dan Fletcher of Research Defender (formerly SampleChain) and Chuck Miller of DM2. The episode kicks off with a discussion with the guys about the trends they see in the industry around data quality. This covers everything from the shifts in the supply...

S4E14 – A Great Chat with Lisa Wilding-Brown of InnovateMR 15.04.2021

Welcome back to Intellicast! We have a great guest this week – Lisa Wilding Brown, Chief Research Officer of InnovateMR and newly elected ESOMAR Council member (among her many other titles). Kicking off the episode, Lisa and the guys discuss the recent ResTech conference that was held a couple of weeks back, and what it means for the market research industry. They dig deep into how the new brandin...

S4E13 - April Fool's Pranks and Third-Party Cookie Replacements 08.04.2021

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian talk the latest market research news, a deep dive into Google’s proposed replacement for third-party cookies, and the April Fool’s prank they played on the rest of the company at the most recent company meeting. Kicking the episode off, Brian Lamar and Producer Brian talk about the recent April Fool’s prank they played...

Intellicast S4E12-- ESOMAR 28 and Election Updates, MRX Branding, and More! 24.03.2021

Welcome back to Intellicast! We have a great episode for you. On this episode, Brian Lamar and Producer Brian discuss the latest happenings in the market research industry, including news and some recent opinion articles. Kicking off the episode, the guys talk about a couple current events, like when they will be able to schedule their COVID-19 vaccinations. They then talk about how Producer Brian...

S4E11 - New Products, New Partnerships 16.03.2021

Welcome back to Intellicast! On today’s episode, Jason Inderhees joins Brian Lamar and Producer Brian to discuss all the latest market research news. Kicking the episode off, the guys talk about a recent video by Lisa Wilding Brown on Bob Lederer’s podcast responding to an article by Grey Matter. They guys were happy to see Lisa standing up for the sample industry and talked about how this type of...

S4E10 – Michael Willens of Adler Weiner Research 09.03.2021

Welcome back to Intellicast! On today’s episode, Michael Willens, Managing Director and Partner at Adler Weiner Research, joins Brian Lamar and Producer Brian to talk about the challenges in-person facilities have faced, along with the changes they have made to made clients and participants feel safe to return in in-person qualitative research. Kicking off the episode, Michael talks about the chal...

S4E9 – Clubhouse, CINT’s IPO, and Panel Data as a Post Cookie Solution 25.02.2021

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian breakdown some of the recent market research stories, as well as some trending LinkedIn posts. Kicking off the episode, the guys breakdown the discussion that was occurring on LinkedIn around the lack of diversity on Clubhouse. It was first mentioned by AJ Keirans, and was highlighted again by Jamin Brazil. You can che...

S4E8 – Kim Harrison of Focus Forward and FF Transcription 16.02.2021

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by the founder and CEO of Focus Forward and FF Transcription, Kim Harrison. Kim talks about how she got started, and the path she took to grow Focus Forward into the business it is now. This lead Kim and Brian to reminisce about transcribing focus group data years ago from VHS tapes. Kim tells a story about...

S4E7 – A 2021 MRX Conference Preview 12.02.2021

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by Jason Inderhees to discuss the upcoming 2021 market research conference schedule. The guys start by discussing the overall conference landscape for 2021, including the approach this year where some are still being held virtually, some taking a hybrid approach, while others are hoping to hold in-person. Th...

S4E6 – Pivoting To Success Out of Crisis With Colson Steber 08.02.2021

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by Colson Steber, the Co-CEO of Communications for Research and Ag Access. Colson first joined us last April, right at the high of the shutdown due to the pandemic. In that episode, he talked about the impact it was having on his business, and how he and his team were working to stay afloat. Today, Colson gi...

S4E5 – Stock Market Craziness, Qualtrics IPO, and More! 02.02.2021

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian dive into what’s been going with the stock market, the latest market research news, and more! Kicking off the episode, the guys discuss the big story from last week – GameStop, AMC, WallStreetBets, and the stock market. They give their perspective on what’s going on, what other stocks are being impacted, and what they...

S4E4 – Xcelerant, Behaviorally, and New Legislation 25.01.2021

Welcome back to Intellicast! Today’s episode is a news-filled one! Brian Lamar and Producer Brian kick it off by talking about a couple of branding changes that occurred last week. First, the guys talk about the new omnibus services launched by Directions Research called Xcelerant. They then talk about PRS In Vivo US rebranding as Behaviorally. It leads to a conversation about how they have tied t...

S4E3 - Are Polls Obsolete? Recap with Arundati Dandapani 22.01.2021

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by Arundati Dandapani, Chief Editor and Intelligence Officer at the Market Research and Intelligence Association (MRIA-ARIM), to discuss the recent MRIA seminar she organized last week. The seminar, called Are Polls Obsolete? Boosting Trust, Accuracy and Data Quality in Research, brought in an all-star line-...

S4E2 - Managing Sample Provider Networks and A Publix Update 15.01.2021

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by EMI’s Mary Draper. If you a frequent listener, you’ll remember Mary from last season’s episode that kicked off the obsession with Publix. Mary gives us an update from her recent trip to visit not 1, but 3 different Publix over the holidays. After the great update, we dive into the latest marketing researc...

S4E1 – Qualtrics IPO and New Intro Music 08.01.2021

Happy New Year! We are back with a new season of Intellicast! Kicking the episode off, Brian Lama and Producer Brian, talk about getting back into the swing of things and the on-going discussion of what this year’s intro music will be. They play both options and hope that listeners will give some feedback on their preference. (You can send feedback to Intellicast@emi-rs.com, on Twitter @Intellicas...

Best Of Season 3 - Part 3 28.12.2020

Welcome to Part 3 of the “Best of Intellicast 2020” series! In this episode, we are looking at highlights from our Data Quality series. Rather than full episodes, we’ll be revisiting snippets of our interviews with Owen Hanks, Paul Neto, and John Martin of Measure Protocol [0:02:10- 0:15:05], Terry Crawford of MMR [0:15:15- 0:32:45], Steve Barnard of The Link Group [0:32:50- 0:44:50], and Tia Maur...

Best Of Season 3 - Part 2 23.12.2020

We’re back with Part 2 of the Best of Intellicast 2020! In this episode, Brian and Brian revisit interviews with Damon Jones of Burke and Shannon Frazier of Directions Research. [0:01:30- 0:43:35] In Damon’s interview, Brian and Damon discuss their involvement in the Great Lakes Chapter of the Insights Association and how Damon started at the Insights Association as well as the various roles he ha...

Best Of Season 3 - Part 1 21.12.2020

Brian Lamar and Producer Brian are taking some time off, but don’t fret, we have a couple of episodes for you where we will revisit some of our favorite interviews from this year. In part 1 of our “Best of” episodes, we revisit our interviews with Jeremy and John Zogby of John Zogby Strategies and Chris Powell of Talmetrix. [0:01:32- 0:36:10] In the Zogby interview, Jeremy and John discuss The Mai...

S3E52 – Insights Marketing Day Recap 17.12.2020

Welcome back to Intellicast! On today’s episode - the last one of this year – Brian Lamar and Producer Brian give a recap of Insights Marketing Day. It kicks off with a review of the Podcast panel, featuring Z Johnson, Jeffrey Hayzlett, Producer Brian, and Adam Jolley. Producer Brian talks about the focus of the discussion, the tips each of the panelists gave, and the different perspective each pa...

S3E51 – Preview of Insights Marketing Day With Jeffrey Hayzlett, Danielle Blugrind, and Bianca Pryor 09.12.2020

Welcome back to this special episode of Intellicast! On today’s episode, we are joined by three great guests to give us a preview of the 2020 Insights Marketing Day! (6:15) Our first guest is Jeffrey Hayzlett, Chairman, and CEO of C-Suite Networks. Jeffrey joins Brian Lamar to discuss C-Suite Network and the podcast network, C-Suite Radio. Jeffrey talks about the different shows on the podcast net...

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