Intellicast

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian cover the latest news from around the market research industry. Kicking off the episode, the guys talk about upcoming conferences including SampleCon, the Insights Association Annual, Quirks, and IIeX. They talk about how both SampleCon and IIeX are celebrating their 10-year anniversaries this year. They also discuss t...

Welcome back to Season 6 of Intellicast! We’ve got a news-filled episode for you this week so buckle-up! Brian Lamar and Producer Brian are sharing the latest market research updates and breaking news for the second week in a row! The guys kick-off the episode with a conference overview, including those that EMI will be attending. The MRX conference season starts in just a few weeks, so it’s a goo...

Welcome back to Season 6 of Intellicast! In this episode of Intellicast, Brian and Brian are joined by Dennis Devlin and Jeff Jones to discuss their new book, Three Wise Monkeys: How a Culture of Clarity Creates Transformative Success. Before the guys jump into the interview, they talk about the Greenbook Future List that was released earlier that day. Producer Brian was named to the list! The guy...

Welcome back to Season 6 of Intellicast. We promise not to keep you over an hour this episode! Brian Lamar and Producer Brian are breaking down the latest market research news and sharing some updates ranging from football to flatscreens. The episode kicks-off with an overview of the upcoming conference season. You can catch Brian Lamar and Bonnie the Bulldog at several different conferences in th...

Welcome back to Season 6 of Intellicast! You’ve made it to the second episode! Brian Lamar and Producer Brian are joined by EMI’s one and only Mary Draper to discuss some of the latest market research news and our anticipated trends for the industry in 2023. The episode kicks-off with about five minutes of football chat as Mary is a huge (albeit occasionally grumpy) Bengals fan and some conference...

Welcome to season six of Intellicast! Brian Lamar and Producer Brian are back from their time off and ready to get back at it. Kicking off the episode, they guys talk about Damar Hamlin and the situation that has not only been the talk of the sports world, but of the entire country. Producer Brian talks about how it hits close to home for him in regard to his Dad. They continue catching up, discus...

We’re back with Part 2 of the Best of Intellicast Season 5 series! It’s hard to believe this is the last episode of Season 5! In this episode, Brian Lamar and Producer Brian revisit interviews with Howard Feinberg of the Insights Association and Tim Cornelius of P3 Technology and QuestionPro. [12:50-45:00] Howard is the market research industry’s lobbyist in Washington DC. His interview starts wit...

Happy Holidays! Brian Lamar and Producer Brian are taking some time off, but you won’t have to miss them too much because we’re back with another year of “Best of” episodes for you! In each episode, Brian and Brian will revisit some of our favorite interviews from the past year. Let’s get right into it! In Part 1 of our Best of Intellicast Season 5 episodes, we’re revisiting interviews with Craig...

Welcome back to Intellicast! On today’s episode, we are joined by Colson Steber of Communications for Research and Ag Access for what we are calling the closing out of the trilogy with him. If you have listened to our past interviews with Colson, you know we talked to him at the start of COVID, then again in 2021, and now today’s conversation really brings us full circle on the journey he and his...

Welcome back to Intellicast! We’re excited (and a little sad) to share a market research scandal with our listeners along with the latest industry news. But - when there is a scandal, you can bet it will be uncovered on Intellicast! The guys waste no time getting into ESOMAR’s announcement late last week that they uncovered “serious misconduct” in their recent council elections. The results of the...

Welcome back to Intellicast! In this episode, Brian Lamar and Producer Brian are joined by Lilah Raynor, CEO of Logica Research. Lilah shares some of her background, a sneak peek of the Future of Money report Logica produces, and more. Lilah kicks off the interview by telling us about her experience and what led her to market research. Lilah has a background in academia and social psychology which...

Welcome back to Intellicast! Brian Lamar and Producer Brian are diving into another news-fueled episode today. In the episode’s first segment, Brian Lamar goes rogue with an off-script news story that literally hits his inbox as we were recording. Schlesinger Group announced that Reed Cundiff will be their new CEO replacing Steve Schlesinger who has served as CEO for the past 20 years. Friend of t...

Welcome back to Intellicast! We have a jammed packed news episode for you today.  Before jumping into the latest market research news, Brian Lamar and Producer Brian catch up on some current events, including some Halloween talk, as well as talking about the last couple of conferences of 2022. Then the guys jump into the news, starting with a couple of stories about Momentive.  First, they discuss...

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are excited to welcome Lisa Wilding-Brown, CEO of InnovateMR and a member of ESOMAR Council, to the podcast. Lisa shares notes from her experience at the recent ESOMAR conference, her thoughts on ESOMAR council re-election, and more. To kick-off the episode, Lisa jumps into her recap of the ESOMAR conference in Toronto...

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Welcome back to Intellicast! In this episode, Brian Lamar and Producer Brian are joined by EMI’s Marketing Specialist, Emma Nicolls (a.k.a. Associate Producer Emma) to discuss the latest market research news and give a recap of Insights Marketing Day in Chicago last week. The guys start by discussing some EMI-centric info about the expansion of our business development team. We welcomed Angie Truj...

Welcome back to Intellicast! In this episode, we’re joined by Brooke Reavey of Dominican University and EMI’s own Beth Teehan. Brooke is a professor, a Ph. D., and serves on the professional development and education committee of the Insights Association. Brooke talks with us about the impact DIY tools, HIPPA, and data privacy legislation may have on our industry. This is a topic that’s not being...

Welcome back to Intellicast! This is Part 2 of our series previewing some of the speakers and content at this year’s Insights Marketing Day in Chicago on October 6, 2022. In this episode, Brian Lamar and Producer Brian are joined by Sequoyah Glenn of 924 CoOp and Miles Rote of Scribe Media. Miles and Sequoyah will be speaking at the upcoming IMD conference. This series is a great opportunity to ge...

Welcome back to Intellicast! This is part 1 of our 2-part series previewing some of the speakers and content at this year’s Insights Marketing Day in Chicago on October 6, 2022. In this first episode, Brian Lamar and Producer Brian are joined by David Paull of Dialsmith and Lillian Labs and Susan Griffin of Griffin + Skeggs Collaborative. Both David and Susan will be speakers at the upcoming IMD c...

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by Craig Alter, Consumer Insights at Bon Secours Mercy Health. Craig is a 20-year veteran of client-side market research, having held roles at Luxxotica, Tyson Foods, and Bon Secours Mercy Health. He joins us to talk about some of the challenges the client-side or market research faces. Kicking off the inter...

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by Erin Sowell, the founder of Thoughtful Research. Kicking off the episode, Brian Lamar and Producer Brian spend some time talking about the packed conference schedule coming up in the fall. They also notice how often they’ll be in Chicago over the next month. Next, the guys talk about the recently released...

Welcome back to Intellicast! Brian Lamar and Producer Brian are joined by COO, Beth Teehan to give an overview of their experience at the UGA MMR Future of Insights Summit Conference last week. They discuss some of the aspects of this program and conference that make them so special including the strong network of alumni and the ability to watch graduates as they progress in their market research...

Welcome back to Intellicast! Brian Lamar and Producer Brian have another news-filled episode for you (although it’s filled with plenty of other topics too, trust us!) The guys take the first segment to fill listeners in on some current events including recent and future travels. Kicking off the rest of the episode, the guys give a preview of the Future of Insights Summit later this week. Brian Lam...

Welcome back to Intellicast! In this episode, Brian Lamar and Producer Brian share some recent EMI updates from the past six weeks (We know you missed us!) and some news stories from the market research industry. The first EMI update is the launch of our Sample Quality Optimization Rating. We held our webinar last week—if you’re having FOMO from missing it, don’t stress. You can watch it on-demand...

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian delve into a couple of big news stores out of the market research world.  Kicking off the episode, to guys discuss what they go up to during the Fourth of July holiday, which leads down a bit of a rabbit hole around fireworks and what is the appropriate amount of time around the holiday people should be setting them of...