Informed: the podcast for LinkedIn® users

Voice note from Gillian Whitney on out-of-network content viewers Voice note from Mary Wu on profile URLs, plus some feedback on limiting posts Get your ticket to UpLift Live Nano Bristol for Thursday 17 September Collaborative posts Solo and small business owners : join the Espresso+ community to improve your LinkedIn and online presence. Find out more at jesp.me/join Support the show : Informed...

Postbag Nigel Cliffe voice note on limiting your post visibility Ashley Leeds voice note on automation tools Lionel Guerraz on connecting with your company's CEO Caryn Yuen on link display in comments To see what proportion of your network is seeing your posts, go to the Content performance panel in your profile analytics. I've reached about a quarter of a million people in the past year, but only...

Postbag Lionel Guerraz voice note about content reach Come to UpLift Live Nano Bristol on 17 September 2026 – a chance to ask your LinkedIn questions direct to me and get yourself a live LinkedIn profile review! Creator Marketplace and company page collaborations Solo and small business owners : join the Espresso+ community to improve your LinkedIn and online presence. Find out more at jesp.me/joi...

Voice notes with feedback from Nigel Cliffe and Meena McDonald Native GIF support in LinkedIn comments Wend game Solo and small business owners : join the Espresso+ community to improve your LinkedIn and online presence. Find out more at jesp.me/join Support the show : Informed is not sponsored, so all production and hosting is self-funded. To make a small donation, go to jesp.me/informed-tip – th...

Discovery analytics for in and out of network viewers Should you comment on content where you don't expect to reply? Why you shouldn't delete AI comments on your posts Why you shouldn't use "comment X to get Y" Video tab arrives on mobile Solo and small business owners : join the Espresso+ community to improve your LinkedIn and online presence. Find out more at jesp.me/join Support the show : Info...

More chat about AI on LinkedIn, plus the return of a feature in the mobile app. Postbag Trevor Lambert about AI Ross Thorpe about AI – check out Rooverse Ashley Leeds about profile URLs Trudy Pannekeet about group DMs ——— Video tab returns to UK, Australia & Canada Connect button on mobile prompts for a note Solo and small business owners : join the Espresso+ community to improve your LinkedIn...

Postbag Judi Radice Hays: feedback on birthdays Jeremy Freeman: LinkedIn newsletters Kathie York: Since LinkedIn likes to see engagement within the first hour of a post, is it still bad form to be the first commenter? One reason I ask: having a link in a post hurts our 'reach.' What are the rules, now, for placing the link in a comment we create? And what happens to that comment if someone reposts...

What happens when you need to change your plans? Postbag Lionel Guerraz: commenting and its effects on topic authority. Judith Rafferty: how do we deal with birthdays on LinkedIn? ——— The main topic is about changing your schedule on LinkedIn and whether it's OK to post about different topics. About statement previews are now 6 lines long on mobile. Desktop previews are still 4 lines long. UpLift...

New membership figures for LinkedIn are out. Let's take a look at the stats for this quarter. Postbag Richard G Abrahams on post impressions. Steve Messenger on comments being turned off on every post. Lynnaire Johnston on verification concerns. ——— LinkedIn member results via Microsoft. I signed up for Premium All-in-One . Comments reduced from 1250 to 1000 characters . Solo and small business ow...

How do you report someone and what happens when LinkedIn ignores your feedback? See Melanie Goodman’s post ——— LinkedIn has a new CEO: Daniel Shapero Content DNA is 6 years old – read sample chapters Espresso+ members now get the full 32-chapter audiobook for free. What comment features do you want? Crosscheck AI feature Your LinkedIn headline matters Solo and small business owners : join the Espr...

Postbag Mary Wu voice note about the use of someone else's account. ––– Grad's Guide 2026 – some stats around the current jobs market. Main report UK version US version Creative Collision at LinkedIn HQ on 28 April There is no 360Brew anymore? AI People search reaches all of the US Solo and small business owners : join the Espresso+ community to improve your LinkedIn and online presence. Find out...

Postbag Voice note response to Mark Lee’s question, from Tonny Mikkelsen. Mark’s real question was about limiting content searches to the UK only. There's no good route for that, as the "All filters" panel on post searches does not include anything about location. ——— Post collaborations Differences between desktop and mobile versions of LinkedIn Customise your profile username Solo and small busi...

Postbag Should I delete posts on LinkedIn? Richard G Abrahams: Should I write a newsletter? Mark Lee: Can I target my posts to certain locations? Clip from my UpLift Live 26 talk on "direct messages and algorithmic immunity". I put in around 12 hours of editing time to get the replays ready, and we have about 17.5 hours of content in total now available over the past 3 years of the conference. Get...

Last week we ran the third annual UpLift Live conference in Birmingham. This episode contains some reflections on the day from me and from some of our attendees and speakers. Our speakers for the 2026 conference were, in order: John Espirian Tony Restell Nicole Osborne Mic Adam Guy Strijbosch Heather Murray Phill Agnew Dave Harland Brenda Meller No Postbag this week – but please do send in your qu...

A quick look at a document that explains why LinkedIn should be considered a social media platform just like all of the other big players. Postbag Teresa Ward: should we use @mentions in comments? Lionel Guerraz: on saving money with tech tools ——— Don't use the vertical pipe | symbol in your headline Is LinkedIn social media? UpLift Live 26 is almost here. Still time to get your ticket at uplift-...

This week's show "acknowledges" the challenge LinkedIn seems to have in presenting a stable user interface to its users. Postbag Voice note from Kaye King about improving our feeds Voice note from Christian Harris on LinkedIn groups Voice note from Kate Nankivell about line spacing in the About statement ——— LinkedIn is showing a weird mix of languages on the user interface. Why? Throwback to 5 ye...

This one tip will help content creators get their external content seen. Postbag Espresso+: Comment "X" and I will DM you – is that a good idea? Judi Hays voice note … about voice notes ——— Getting content seen: one approach that works for me How to reduce your LinkedIn notifications Company page invitations reduced from 250 to 50 Removing date/time stamps Some news about the UpLift Live 26 confer...

Among other topics, this week's show is about LinkedIn voice notes. I love them! Postbag Mark Lee voice note on spam comments Niraj Kapur has sent a voice note about AI, based on the content of last week's episode. I'll be sending more voice notes from now on – see my guide on LinkedIn voice notes My average post length based on 5 years of data I want to do more guest podcasts! See my past appeara...

Is AI coming for all our jobs? That's the main topic this week, with lots of resources for you to check out so you can work out on which side of the fence to fall. Postbag Anon: How can I make my Featured items look the same size? Other topics in this week's show: Something Big Is Happening AI article by Matt Shumer Frank Prendergast has shared a voice note about this. Check out Frank's podcast wi...

This week's show comes out early to remind you of this weekend's price rise for the UpLift Live 26. We have an interview with our final speaker, the host of the Nudge podcast, Phill Agnew. Postbag Ashley Leeds: Premium banner image buttons Caryn Yuen: Some experts say that sharing glimpses of your personal life can help build your brand and make it easier for your audience to connect with you. How...

Being away for a week in Milan did wonders for people asking me questions for the show! Postbag Richard G Abrahams : As a fiction author, given that time learning and using social media is time not spent writing and editing fiction, and given that LinkedIn is a business platform, is there really any value for me to go through the learning curve to promote my novels? Will I really get return for th...

This week we look at audio pronunciation on your profile. Postbag Sara Gallagher: How can I realistically tell what advice is applicable to me, and what "works" because of the skewed sample but won’t in the broader LinkedIn universe? Does it just come down to trial and error? Is your security certificate valid? Recording an audio pronunciation Mystery speaker for UpLift Live 26 – who is it? Illiya...

Main topic is how others can be your marketing department via their recommendations and video testimonials. Postbag Mark Lee: I’m wondering what would happen if I chose to start another newsletter on a different topic potentially of interest to a different subset of my connections. Do all my connections get notified of the new newsletter? Does it have an impact on what happens with the other newsl...

What is real and what is fake on LinkedIn? We're looking at some fake accounts this week. Postbag Gillian Whitney voice note Can anything be done to stop DMs fragmenting when sending LinkedIn recommendations? LinkedIn security fake account Update on fake LinkedIn security accounts via Guy Strijbosch Where did all the Top Voices go? Keep your headline short: check out some tips on the importance of...

Happy New Year! Postbag Hanne Møller – reposting your own post Caryn Yuen – hashtags I know LinkedIn has removed the ability to follow hashtags, but people can still use them. Some include hashtags within the body of their post to draw attention to certain words, while others add several at the end in a more Instagram-style approach. So what purpose do hashtags actually serve on LinkedIn now? My t...