Erik K. Johnson

Influential Voices of Authority

Business EN ↓ 549 episodes

If you're looking to grow your podcast audience, radio and podcast veteran Erik K. Johnson helps you transform your podcast information into entertainment that keeps your audience coming back episode after episode.

Author

Erik K. Johnson

Category

Business

Podcast website

www.PodcastTalentCoach.com

Latest episode

Jul 6, 2026

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Episodes

How To Create Podcast Interviews When Your Guest Won't Drop The Script - Episode 144 02.09.2016

How To Create Podcast Interviews When Your Guest Won't Drop The Script - Episode 144 Over the past few weeks, we have been discussing how to create powerful podcast interviews. Thank you for the amazing questions and feedback. This week, we continue to answer those questions. My goal is to eventually help you with a podcast interview course that will walk you through the entire process of creating...

How To Land Podcast Interviews Like The Pros - Episode 143 25.08.2016

How To Land Podcast Interviews Like The Pros – Episode 143   Over the past few weeks, we have been discussing how to create powerful podcast interviews. We are off to a great start.   YOUR PODCAST INTERVIEW QUESTIONS   On the past two episodes, I asked for your questions regarding podcast interviews. Thank you for the tremendous response. This week, we will begin to go through those questions to g...

26-Point Podcast Interview Checklist - Episode 142 19.08.2016

26-Point Podcast Interview Checklist – Episode 142   Before we can create a powerful interview, we need to properly prepare. Great interviews do not simply happen. Engaging discussions rise from amazing preparation.   To help you prepare for your next podcast interview, I have created a 26-Point podcast intervew checklist for you.   Know your guest and what makes them tick Communicate expectations...

Why Do We Do Podcast Interviews? - Episode 141 11.08.2016

Why We Do Podcast Interviews – Episode 141   I was out for a bit. "Summer vacation."   Actually, a change in my employment. You know I have programmed radio stations for the past 20 years. Well, recently my employer thought my skills were strong enough to take over our entire market.   I was recently elevated to Sr. Vice President of Programming for our 7-station cluster in our market. I now overs...

Podcast Interview Terms You Should Know – Episode 140 23.05.2016

  Podcast Interview Terms You Should Know – Episode 140     Host – Interviewer   Guest – Interviewee   Prep – Show preparation   Prep Sheet – Preparation info for both host and guest   Advance The Interview – Coordinating the info in advance of the session   Outline – The guide for the host   Target Audience – The specific person who will listen and benefit from the show   Work The Mic – The techn...

Do You Gain More Podcast Engagement By Interviewing Or Being Interviewed – Episode 139 09.05.2016

Do You Gain More Podcast Engagement By Interviewing Or Being Interviewed – Episode 139   I was recently on Episode 88 of Podcast Junkies with Harry Duran. We had a great talk. We chatted about podcasting, architecture, magic and the New York Islanders . It was one of those conversations that could have gone twice as long.   Listen to Podcast Junkies HERE .   Interview podcasts are all the rage. It...

Make The Most Of Your Podcast Interview – Episode 138 30.04.2016

Make The Most Of Your Podcast Interview – Episode 138   I'm working on a podcast series where I interview high achievers. What's the "formula" for making an interview a good story? How long should it be? How do you keep the guest interesting ...and helping you tell the story ....without encumbering the interviewer? Doug Piper   The secret to a great interview is to be a great listener. Be curious,...

What Your Brand Can Learn From Prince – Episode 137 25.04.2016

What Your Brand Can Learn From Prince – Episode 137 We are making a quick change this week. On the last episode , I told you we were going to get into interviewing. We will do that next week. When I heard Prince had passed away, I started getting fascinated by the way people were reacting to the loss of one of the greatest musical artists of our time. I had to jump back in the studio and cut a new...

How To Make Best Use Of Both Podcast Co-Hosts – Episode 136 13.04.2016

  How To Make Best Use Of Both Podcast Co-Hosts – Episode 136     Today, we will open the Podcast Talent Coach mail bag and answer a few content questions I have received. The first questions is about making effective use of a co-host. The second is about consistently helping your listeners with your content.     I would love to hear an episode on involving a highly effective style with a cohost....

How To Organize Your Podcast Content – Episode 135 08.04.2016

How To Organize Your Podcast Content - Episode 135   When you organize your content, you allow yourself to be more creative during recording. You actually allow for more spontaneity and creativity.   Many podcasters believe that planning all of their content removes the opportunity for things to happen. Does planning remove the fun from your show?   Not at all.   When you spend less time trying to...

An Inside Look At My Podcast Creation Process – Episode 134 01.04.2016

  An Inside Look At My Podcast Creation Process – Episode 134   Do you struggle to find time to create your podcast each week? I think it is a challenge we all face at some point in time.   I have a few tips that can help you streamline your process while still creating great content. This week, I want to walk you through the process I use when creating my podcast every week.   This is part of a c...

Do It Yourself Podcast Critique – Episode 133 25.03.2016

Do It Yourself Podcast Critique – Episode 133     Do you fear sounding like a beginner? Do you have a desire to have stronger content?   On this episode, I want to help you learn to review and critique your own podcast in order to make your content stronger.   Reviewing your content on a regular basis is critical to your improvement. Learning how to critique yourself will help you sound more prepa...

How To Get Podcast Listeners To Return Next Week – Episode 132 18.03.2016

How To Get Podcast Listeners To Return Next Week – Episode 132   When you want your listeners to stick around and listen to what you have to say, you need to give them a compelling reason. Your listener needs to anticipate what is to come later in the show. You need to excite them. You need to tease them.   Anticipation is a key feature to storytelling. Your story should build just like a good plo...

Using Theater of the Mind to Create Powerful Podcast Engagement - Episode 131 10.03.2016

Using Theater of the Mind to Create Powerful Podcast Engagement - Episode 131   CREATE THEATER OF THE MIND The use of active language will stir the imagination of your listener and help you connect to your audience. Put the listener in the moment. Make the listener see the action you are describing.   "I'm walking in the bustling restaurant and shaking off the cold without even watching where I'm...

Can You Tell Stories Like Walt Disney? – Episode 130 02.03.2016

Can You Tell Stories Like Walt Disney? – Episode 130   Walt Disney  was one of the greatest storytellers of our time.   When you examine his work, you realize he wasn't a great story writer. He was a fantastic story teller.   Snow White, Pinocchio, Fantasia, Dumbo, Bambi, Cinderella, Peter Pan, Jungle Book. All are stories written by someone else. Disney just turned them into great stories that so...

Essential Elements of Powerful Storytelling – Episode 129 25.02.2016

Essential Elements of Powerful Storytelling – Episode 129   WHY STORYTELLING   Have you noticed a lot of interview podcasts in your niche sound the same? We are hearing the same guests answer the same questions time and time again. How do you become unique in this sea of sameness? Storytelling can transform your podcast.   THE POWER   Stories let your audience get to know, like and trust you. Thes...

Stronger Content With Better Podcast Prep (Free: Show Prep Cheat Sheet) – Episode 128 18.02.2016

Stronger Content With Better Podcast Prep (Free: Show Prep Cheat Sheet) – Episode 128   Do you wish your content was stronger. When you add stories and proper preparation to your podcast, your show will create more engagement.   Your episode could have more momentum and your presentation more spontaneity if you used these podcast preparation steps before you begin to record.   WHY DO WE PREPARE? A...

Deconstructing A Podcast Episode - Episode 127 12.02.2016

The Deconstruction Of A Podcast Episode – Episode 127   In a previous episode of Podcast Talent Coach , I shared 7 ways to drive listeners away from your show. One of the main points suggested you treat every listener as if they are new to the show. We need to continually feed the funnel.   Joshua Liston from The Deadly Arnold podcast was checking out my back catalog when he stumbled across this p...

Focus On Current Or New Podcast Listeners? – Episode 126 04.02.2016

Focus On Current Or New Podcast Listeners? – Episode 126   In a previous episode  of Podcast Talent Coach, I shared 7 ways to drive listeners away from your show. We work so hard to gain listeners. Why would we ever drive them away.   Joshua Liston from The Deadly Arnold podcast was checking out my back catalog when he stumbled across this particular episode. He took exception to one of the 7 ways...

Are You Losing Listeners? - Episode 125 28.01.2016

Episode 125 – Are You Driving Listeners Away?   In a previous episode of Podcast Talent Coach, I shared 7 ways to drive listeners away from your show. We work so hard to gain listeners. Why would we ever drive them away.   Joshua Liston from The Deadly Arnold podcast was checking out my back catalog when he stumbled across this particular episode. He took exception to one of the 7 ways I mentioned...

How To Construct a Powerful Podcast Introduction – Episode 124 18.01.2016

How To Construct a Powerful Podcast Introduction – Episode 124   TOPIC DEVELOPMENT WORKSHEET   On a recent episode of the Podcast Review Show that I do with Dave Jackson , we got into a discussion with a podcaster who struggles with the introduction of his show. This happens with so many hosts. How do you properly begin an episode? Why are the important elements of a solid introduction? What is th...

The Critical Piece To A Great Podcast – Episode 123 14.01.2016

The Critical Piece To A Great Podcast – Episode 123   On a recent episode of the Podcast Review Show that I do with Dave Jackson , we got into a discussion with a podcaster who struggles with the introduction of his show. This happens with so many hosts. How do you properly begin an episode? Why are the important elements of a solid introduction? What is the purpose?   We were talking with Doug Sa...

Why Podcast Avatar Gender Matters - Episode 122 07.01.2016

WHY PODCAST AVATAR GENDER MATTERS – PTC EPISODE 122   There is a big difference between marketing to men and marketing to women. The book “ Men Are From Mars, Women Are From Venus ” by John Gray, Ph. D. discussed in great detail the communication and relationship differences between men and women. These differences are critical in marketing. They are also important elements to your podcast strateg...

Where To Find Topic Ideas – Episode 121 31.12.2015

Where To Find Topic Ideas – Episode 121 Content creators struggle with topic ideas. It is natural. There are days when few ideas are coming to mind. The other day, I was listening to the great motivational speaker Les Brown . He says speaking is natural. You don't hear of people facing speaker's block. Why do people run into writer's block? You simply need to find topics that pique your interest....

9 Uncommon Books That Shaped My Podcast – Episode 120 23.12.2015

9 Uncommon Books That Shaped My Podcast – Episode 120 We are all looking for great books and inspiration. In the online business space, the same books are often recommended and discussed. Godin. Ries & Trout. Think & Grow Rich. Those are the must-reads to be in the game. Lesser known books can often offer powerful information and inspiration. They can also help you stand out from the crowd. When I...

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