Influencer Confidential

Want to know the hottest Instagram trends for 2023? New Instagram trends appear every month. With the evolution of content creation, what will the top trends be in 2023? I'll be showing you our predictions for the Instagram trends today, social media trends for 2023, the most popular content on Instagram 2022, and I'll be sharing some of the best new marketing ideas that you can try to take advant...

Ready to put together a TikTok media kit that helps you land your dream paid brand deals? You might think that you can throw some of your TikTok stats onto a media kit template that you found online and be on your way. However, TikTok influencers who put thought and intention into their TikTok media kits are always going to stand out more and have a greater success rate with landing paid brand dea...

If you’ve been creating on TikTok, you might be starting to wonder how to work with brands on TikTok or how much to charge for TikTok sponsorship deals. At Sidewalker Daily we work with Creators on Influencers on all platforms, and we typically see that TikTok Influencer prices are a bit lower than prices on other channels. In today’s episode we’re digging into why TikTok sponsorship might look a...

Pitching to brands as a micro-influencer can be easy, but there are some things you have to consider before reaching out. Pitching to a brand is a delicate process that requires a specific format. Many influencers (especially micro/small influencers) have no idea how to reach out to a brand and end up losing the opportunity. In this episode, I break down the essentials of how to pitch to your favo...

Do you dream of being a social media influencer? Do you want to be a paid influencer or an Instagram influencer? In this episode, we explore the many facets of what it means to be a 'Social Media Influencer' in 2023. Social media is growing, it's bigger than ever, and there are a ton of opportunities. So if you want to be a social media influencer, or if you are one and want to be a top influencer...

As the new year of 2023 quickly approaches, you might be reflecting on your 2022 resolutions. #contentcreators across the internet are already setting their resolution goals and what 2023 will be like for them. To start you off, we have 11 content creator resolutions that will benefit you! To make this a fun experience, comment down below what your #1 resolution will be! For Info: hello@sidewalker...

Influencer marketing is taking over in the marketing industry! Join me today as I interview Erica and Cassie, hosts of the Marketing Happy Hour Podcast, and we dive into everything from advice to misconceptions about social media marketing. Erica and Cassie are marketing influencer professionals with a passion for teaching their community how to grow their businesses by interviewing top marketing...

Instagram Collabs are the hottest new feature that allows users to co-author Instagram feed posts and Reels. When you can work together with other creators and brands, there's an opportunity to make bigger connections, get more exposure, and drive new opportunities. In this episode, we'll explore the basics of collabs, what creators can do with them and how creators can partner up. We'll also touc...

Link For Reference: https://s23.q4cdn.com/979560357/files/Adobe- 'Future-of-Creativity'-Study_Creators-in-the-Creator-Economy.pdf Becoming a creator who is able to monetize their work is no doubt becoming an easier goal to achieve. According to this new Adobe Creator Report, almost half of content creators make good money from their online activities. While professional creators can make a living...

One of our goals here at Sidewalker Daily is to support you, the Creator, in every aspect of your business. As someone who speaks to Creators all day long and various group coaching sessions and in our membership calls, I noticed one thing that constantly comes to the surface. And that is feeling unsupported. There are no virtual assistant programs that focus on the Creator and Influencer Industry...

If you’re an influencer or creator that is pitching to brands, you want to make sure that you understand that you never have to move forward with a brand deal. As an Influencer, it’s totally understandable if you want to say no to working with specific brands. I will go over when to say no to paid brand deals and paid partnerships on Instagram. If you want to get sponsored on Instagram or learn ho...

Elicia Goguen is a women's wellness and mental health influencer. She inspires and guides women on their own "glow up" journey into the best versions of themselves by sharing what's helped her on her own journey. Her work consists of recommending wellness products, mental health practices, beauty tips and more! Her community of women love to come to her for advice and tips on: womanhood, self love...

By now, you may have heard about Instagram Subscriptions - which is super exciting for Creators everywhere! Instagram Subscriptions allow YOU the Creator to monetize by offering exclusive content and benefits to your most engaged followers at a monthly fee. (Think of it as having your own membership program for your followers!) Now here at Sidewalker, we know how important Creator Monetization is...

Vero is a new social network that offers the same experience as Instagram and facebook, but without any restrictions or ads. The key feature of Vero is that it liberates you from the confines of a nameless and faceless mass audience and enables you to share your work amongst a creative community that truly appreciates what you're doing. I'm here to tell you more and also to answer some of the bigg...

Article mentioned in this episode: https://influencermarketinghub.com/influencer-marketing-statistics/ Influencer marketing is one of the fastest growing trends today on the marketing scene. Seen by marketers as a vehicle to connect with and influence consumers, influence marketing can be utilized in creating and forming some truly engaging online content. In this episode I break down everything y...

Since launching Miss Excel in June of 2020, Kat Norton has grown a 7-figure course sales business and a community of over 1 million people on TikTok & Instagram through viral Excel trick videos infused with creativity, music and dance. Kat was recently awarded the Microsoft MVP award and was named one of the Top 10 Social Media Influencers of 2021 by Forbes. Here are the resources she has mentione...

If you’re an Influencer or Creator that is looking to pitch to brands this holiday season, then you’re in luck, because today’s video is going to help you land those paid brand deals! Believe it or not, many brands have to spend their end of year budget before the new year comes around, which can be super advantageous to you as an influencer! Also, tons of brands are running ads during the holiday...

YouTube Shorts is an opportunity to tell a story in a different way, they're bite-sized entertainment which offers you more opportunities to get your audience watching. YouTube Shorts offers you to be creative, and fun and perhaps make some money along the way! But what exactly are YouTube shorts, and what makes them different from a regular YouTube video? What's a good posting strategy for YouTub...

Personal Branding For Influencers 🎓 Free Pitching To Brands Video Training: https://bit.ly/3dPdVbV 🎁 Free Gift For Influencers & Creators: https://bit.ly/2VwThl8 🚀 Grow Your Instagram: https://bit.ly/IGreelsbootcamp 👀 Want to get brands to notice you? Try THIS! https://bit.ly/howtogetbrandstonoticeyou Book your personal branding session with Kate: https://stan.store/katarinaterentieva TikT...

Are you looking to boost your income on YouTube? Are you pitching to reach the next level with your YouTube channels? How you can be a part of the booming short form video scene AND get paid brand deals on YouTube for making them? In today’s episode we go over what it is and how to make youtube shorts, youtube shorts monetization, and how to get brand deals on youtube for Shorts as a creator or in...

In this episode, I'm going to explain what Instagram insights are, why these analytics are important, and show you how to use Instagram Insights to analyze your performance and figure out why people might be engaging with your content. We'll talk about reach vs impressions, why you should care about both of them, and what you should look at when examining your insights to help you grow on Instagra...

Get the most out of your TikTok channel. Create engaging content and get more exposure with these 8 TikTok Live Content Ideas! We'll walk you through each content idea, some tips on TikTok Live, and how to go live on TikTok successfully so you can start putting your own ideas in place as soon as possible. Whether you're a beginner or already creating great content, this episode is meant to help yo...

Are you curious about how to change your direction as a content creator on social media? If you’re looking for a podcast that talks all about how to change your niche, steps to take on how to rebrand yourself, and niche marketing then this is the episode for you! I share social media tips and tricks on how to reinvent yourself on social media and switch niches. These simple steps can make a huge d...

If you're thinking about becoming a brand ambassador or pivoting into being a paid influencer, there are so many things you need to consider. Many people ask us, "What do I need to do to pivot from being a Brand Ambassador to actually getting paid as an influencer?". Today's episode explains what a brand ambassador is, some common scams to avoid, what to do to start being paid as an influencer, an...

Brands and businesses are spending more and more money on creators to develop UGC content for their social media, advertisements, and more. When it comes to creating content, there are a lot of different opinions out there. Should you be funny? Serious? Professional? In today’s episode I am focusing on just how you can create UGC content so whiche ever brand or business you partner with will love...