Sidewalker Daily
Influencer Confidential
Welcome to Influencer Confidential, a podcast brought to you by Sidewalker Daily. In this podcast, we are dedicated to creating transparency in the Influencer Industry and showing what it takes to succeed in this new world. Sidewalker Daily is a consulting agency that works on both sides of the influencer industry. On one hand, Sidewalker Daily consults for brands and public relations firms on their influencer marketing initiatives and social media strategy and on the other, the company works with influencers and creators to help them build sustainable businesses online. Sidewalker Daily's uni...
Author
Sidewalker Daily
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Podcast website
Latest episode
Jul 9, 2026
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Episodes
6 Instagram Live IDEAS to BOOST your Instagram Engagement! #31 15.06.2021 8:09
Doing an Instagram Live is an amazing way to connect with your audience. If you plan on going live on Instagram then you are going to love going live on instagram tips and all the instagram live ideas I have shared in this episode. I'll go over some instagram live tips as well as instagram live features. The best part about these instagram content ideas, is they can be used for Instagram live for...
Media Kit For Bloggers & Influencers | TOP Mistakes to AVOID! #30 14.06.2021 9:08
A Media Kit for Bloggers and Influencers is super important but you may be making silly mistakes, that are easily fixable. If you're a social media influencer or blogger that is looking to work with brands, then a media kit is super important. Whether you're creating a media kit for your Instagram, a blogger media kit, or an influencer media kit, this episode will highlight the most common mistake...
How To Get Paid Brand Deals On Instagram #29 20.05.2021 10:51
If you're looking to learn how to get brand deals on instagram with a small account, look no further because this episode will go over the main ways to learn how get sponsored on Instagram for small accounts and how to get paid brand deals with small following. I will go over the main ways that you can work with brands on instagram and teach you how to get brand deals with a small instagram. I'll...
YouTube Partnerships (How To Work With Brands On YouTube!) #28 14.05.2021 7:19
I love teaching all things on how to work with brands on youtube. This episode is going to break down the different types of youtube partnerships and brand partnerships on youtube. Whether you're interested on How To Get Sponsored On Youtube or overall youtube sponsorships for small channels - you'll love the different partnerships we cover. So many of my creators ask me how to work with brands an...
How To Create A Social Media Campaign Report As An Influencer #27 30.04.2021 12:46
If you're a travel blogger or influencer that is getting work (even if it's for trade) then you'll definitely want to consider creating a social media report for the brands you work with. Social Media Reports are important because not only do they help the brand understand the results of the collaboration, they also help you create a mini case study for yourself to use in the future. In this episo...
Instagram Engagement Groups _ Listen BEFORE you join an IG Pod! #26 29.04.2021 8:48
If you're an Instagrammer, Influencer or Content Creator that is thinking about joining an Instagram Pod, this video will share the pros and cons of this type of engagement strategy. Every since Instagram removed their chronological feed, influencers are using DM groups (direct message groups) also known as Engagement Groups or Engagement Pods to grow their engagement and following. The way it wor...
Instagram Sponsorships | Got Sponsored? DO THIS NEXT! #25 31.03.2021 10:20
I love working with influencers and see them land instagram sponsorships! One of the biggest questions I often get is, "how to get sponsored on instagram and instagram sponsorship for small accounts". In today's episode, I want to chat about what happens once you land that IG sponsored post. As someone who work with brands, I'll share how to get brand deals small influencer but also what to do onc...
Content Creator Tips You NEED to become SUCCESSFUL! #24 30.03.2021 9:49
To the content creators out there who are looking to learn tips on how to be a successful content creator, you've come to the right place. In this episode, we'll go over exact tips on how to make money as a content creator and ways to stand out! We'll start off by covering content creator meaning, and then dive into how to be a content creator on Instagram. Some of the best content creators know t...
Instagram Fails | 7 Instagram Growth Mistakes! #23 30.03.2021 9:18
Are you wondering why your Instagram Fails and isn't growing? It today's episode, I am going to cover the top Instagram Mistakes people make when it comes to grow on Instagram. By preventing these mistakes, hopefully you'll be able to get more followers and grow your influence online. We'll discuss how to grow on Instagram, (how to get more followers) as well as tips for Instagram growth. If you'r...
How To Write Instagram Captions (CHECKLIST for more LIKES!) #22 01.03.2021 10:16
I am so excited to show you guys how to write instagram caption and share some instagram caption ideas .When it comes to instagram captions and how to write an IG caption (especially how to write a good instagram caption) there are tons of different things to consider. In this episode, I'll share a checklist that shares how to write instagram captions for business, as well as business captions for...
Instagram Mistakes Influencers Should Avoid When Working With Brands #21 26.02.2021 8:27
If you're a content creator or an influencer that wants to work with brands, then you need to avoid these Instagram Mistakes. This episode is for influencers who want to work with brands on Instagram, and want to learn about the brands perspective. When you make these mistakes on Instagram, brands will be less likely to want to work with you. 🎁 Free Gift For Influencers & Creators: https://bit.ly...
Influencer Secrets (What NO ONE talks about!) #20 24.02.2021 11:15
I am so excited to share with you influencer secrets, particularly Instagram influencer secrets. In social media, so many of us play the comparison game, and while I'm not here to share influencers exposed, I do want to share the behind the scenes of what I've learned on how to be an influencer, especially how to be an influencer on social media. These Influencer hacks and influencer tips will hel...
3 Mistakes to Avoid When Working with Brands! #19 21.02.2021 8:15
We get it, as a content creator, working with brands and gaining partnerships is a big deal. We also understand how hard it is to say no to brands, especially when you're just starting out. But whether you're looking to work with brands on Instagram or YouTube or elsewhere, not all brands are always a good fit. At the end of the day, you need to treat your social identity as a brand too, and that...
Blogger Rate Card | EVERYTHING YOU NEED TO KNOW! #18 21.02.2021 5:37
So you’re a blogger, influencer or content creator and ready to take the next step and start pitching to brands. Before you start, you’ll need to get all of your pitching materials together – your media kit, case studies and blogger rate sheet. Creating a blogger rate sheet is simple once you’ve figured out the key components which are understanding your influence, knowing the value of your work,...
Influencer Merch (5 REASONS INFLUENCERS NEED MERCH) #17 20.02.2021 8:09
If you're an influencer that is considering creating influencer merch, then you're going to love today's video! I'll share the main reasons you need influencer merchandise (hint hint, has to do with how to make money as an influencer) Whether you want influencer merch ideas or general social media merch / youtube merch, I'll cover the main points. When it comes to influencer monetization and how t...
Brand Collaborations | How To Pitch To Brands CHECKLIST #16 14.02.2021 10:24
So many influencers and content creators are looking for brand collaborations and don't know where to start. In this episode, I am going to be providing the ULTIMATE checklist to brand collaborations and how to pitch to brands! Landing a brand partnership can strengthen your personal brand and launch your career as an influencer into its next phase. But what do you need to make pitching possible?...
Instagram Bio Tips | Do These 9 Things NOW! #15 11.02.2021 14:20
I've worked on so many different Instagram accounts - from businesses like hotels and tourism boards, to personal pages for influencers & content creators. And the one thing that people always miss the mark on is their Instagram BIO. The Instagram BIO is SOOOO important that I can't stress it enough. It's literally the first impression that people see when they land on your page. If you've ever as...
Micro Influencers | A MUST Watch On How To Pitch To Brands #14 09.02.2021 12:52
Landing brand partnerships is one way that influencers, bloggers and creators monetize their social influence. The good news is you don’t have to have millions of followers to get brand deals anymore. The trend of brands favoring micro-influencers is actually on the rise so if you’re not celebrity status just yet not to worry...we’re here to help steer you in the right direction. When it comes to...
How To Negotiate With Brands as an Influencer (SECRET TIPS!) #13 08.02.2021 11:59
Negotiating to get your worth may be one of the most frustrating parts about being a blogger or influencer but at the end of the day, it's all part of being an entrepreneur! Whether you want to be an influencer or are already one, we're going to go over everything from how to negotiate influencer brand deals to negotiating influencer contracts. Since we work with brands on their influencer marketi...
How To Grow An Email List with Instagram | FAST & EASY #12 07.02.2021 8:10
In today's episode, I'll cover how to build an email list and how to build an email list fast! I'll go over the best way on how to build an email list for free and how to build an email list on instagram. So many influencers and bloggers depend to much on Social Media, but having your own email list is so important for your business! It gives you full control on how you get to access your customer...
Influencer Collaborations | Collab With OTHER Influencers! #11 06.02.2021 11:23
If you're a creator or Influencer on Instagram, then you need to learn about influencer collaboration and how to collab with other influencers. In this episode, I'll give you tip son how to collaborate with influencers and explain why this is so important when it comes to growing your audience. If you want to learn how to grow your audience as an influencer, then you need to borrow other people's...
Instagram Monetization (How To Make MONEY On Instagram) #10 05.02.2021 7:44
If you're a creator or influencer on Instagram, you'll be super happy to hear that Instagram monetization is on its way! Instagram monetization 2020 is finally starting to roll out, and will be giving creators the opportunity to MONETIZE their content on IG! If you've been putting tons of time into creator content on Instagram, and wondering how to make money with Instagram, you'll be excited to k...
6 Things Brands Look For On Your Instagram Account (Travel Influencer & Blogger) #9 04.02.2021 10:15
You may be wondering what brands look for on your Instagram account when deciding if they want to work with you. Since we work on the brand side on influencer marketing, we want to let you in on the exact steps we take when looking at your Instagram account. This can also be referred to as an Instagram Audit (the marketing term), which is the act of going through your Instagram account to make sur...
Nano Influencers | Influencer Marketing Tips (For both Influencers & Brands!) #8 03.02.2021 9:19
Nano Influencers have officially arrived to the world of influencer marketing. The definition of a nano influencer is someone with under 10,000 followers on a social media platform. If you're a brand looking for word of mouth marketing, you'll want to consider social media influencers, specifically nano influencers on Instagram. We like to think of nano influencers as like the "cool kids" who's op...
Instagram Trends 2021 (11 IG TRENDS you MUST know!) #7 02.02.2021 17:36
I am beyond excited to share with you all our Instagram Trends 2021 and what we think instagram trends will be for the coming year. While Instagram trends today may vary, there are some trends that inevitably are here to stay. The social media trends that I will be sharing are part of Instagram best business practices. As someone who is always watching what is trending on instagram and interested...
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