Imperfect Marketing

Send us Fan Mail Ever wondered about the intriguing intersection of AI and content creation? Join me and the remarkable David Forman as we explore this dynamic domain. David, a seasoned digital marketer, brings a wealth of knowledge to our discussion, sharing his experiences of how Chat GPT can amplify your efficiency and effectiveness in content creation. But remember, it’s not a magic bullet. Th...

Send us Fan Mail Do you ever judge a book by its cover? When it comes to podcasting, your artwork could be the deciding factor for potential listeners. But don't stress, because we're here to help! In this episode, we discuss the crucial elements of podcast artwork and provide tips on how to create a lasting impression with your audience, whether you're a DIY enthusiast or ready to...

Send us Fan Mail Do you ever find yourself struggling with self-doubt, fearful of taking the leap to start your business or podcast? We're here to tell you that it's time to shake off that fear and embrace the confidence within you.  In this episode of Imperfect Marketing, Kendra Corman hosts Joyan Chan, an award-winning coach, international speaker, and podcaster who specializes in empo...

Send us Fan Mail Struggling to craft the perfect podcast description that captures your listener's attention? Fear not! This episode of Imperfect Marketing is your ultimate guide to creating a compelling description that clearly states your podcast's theme, highlights its uniqueness, and speaks directly to your target audience - all while being concise and enticing. Join me as we explore...

Send us Fan Mail What if you could amplify your business growth through podcasting? That's exactly what we're exploring with Sarah St John, an entrepreneur who knows her way around the podcasting world. Join us as we discuss the potential of using podcasts as a lead generator, how to initiate a podcast on a shoestring budget, and strategies to combat self-esteem issues that often crop up...

Send us Fan Mail Struggling to find the perfect name for your podcast? Don't worry, we've got you covered! In this episode of Imperfect Marketing, we dive into the art of naming your podcast, sharing tips and tricks to create a catchy, descriptive, and unique title that will truly represent your content and appeal to your target audience. Listen as we explore successful podcast names lik...

Send us Fan Mail Do you ever get the sinking feeling that nobody really cares about your business? Well, you're not alone. We're honored to have marketing maestro Ernie Martin on the show today, author of "Nobody Cares About Your Business: The Eight Universal Marketing Principles Every Entrepreneur Must Know To Make Customers Love Their Business." His eye-opening insights on wh...

Send us Fan Mail Are you tired of the same old podcast topics? Ready to break free and explore the exciting world of podcasting? Welcome back to Imperfect Marketing, where we're kicking off a series on podcasting, and in this episode, we're tackling the art of finding the perfect podcast topic. We'll explore the importance of passion, the balance between niche and broad topics, and...

Send us Fan Mail Do you want to learn how to deliver outstanding value to your listeners every time you appear as a guest on a podcast? Join me as I sit down with Sarah, the creative genius behind Favorite Daughter Media, as we unpack the art of becoming an exceptional podcast guest and utilizing podcast guesting for thought leadership. Sarah's knowledge in podcast production and writing brin...

Send us Fan Mail Are you struggling to find the perfect balance between staying focused on your core marketing strategies and experimenting with new, exciting approaches? Fear not, as this episode of Imperfect Marketing is dedicated to helping you navigate this crucial aspect of growing your business! Join us as we discuss the importance of understanding your target audience, refining your strateg...

Send us Fan Mail What if your first-time offers could work like coffee dates to accelerate high-ticket sales? Discover the secret to building trust with your prospects through an incredible conversation with Craig Andrews, the principal ally and founder of Marketing Agency Allies For Me. Craig shares a heartwarming story from his own life and reveals how a powerful first-time offer can create a la...

Send us Fan Mail Do you feel like the podcasting space is too crowded for your unique voice and ideas? Let me assure you, there's never been a better time to jump into the rapidly growing world of podcasting. In this eye-opening episode of Imperfect Marketing, I'm here to debunk misconceptions and reveal the vast audience waiting to discover your one-of-a-kind content. Listen in as I sha...

Send us Fan Mail What if there was a way to transform your relationship with paper clutter and finally make peace with that dreaded 'Doom box'? That's exactly what we're exploring today with our special guest, C. Lee Cawley, creator of the Paper Cleanse course. Her revolutionary approach to paper management, aptly named the KARMA of Paper Management, has changed my life, and I...

Send us Fan Mail Have you ever dreamed of becoming a successful nonfiction author, but struggled to find the right guidance? Look no further, as book coach Nancy Erickson shares her expertise on writing high-impact, nonfiction books in our latest conversation. Nancy reveals her step-by-step process to help authors clarify their message and create an engaging, informative book that resonates with r...

Send us Fan Mail Welcome back to Imperfect Marketing with your host, Kendra Corman, your personal marketing coach. In today's episode, we address a common dilemma faced by many marketers - "not enough time." Kendra shares effective strategies to help you regain control over your time and become a more efficient marketer. What to expect from this episode: Prioritize: You can't d...

Send us Fan Mail Are you tired of feeling stuck in your business and personal life? Discover the Emotional Freedom Technique, a tool that can help you process your emotions and find freedom from limiting beliefs. But can tapping really reduce stress and anxiety? Join us as we explore the science behind this practice and hear from those who have experienced its benefits firsthand. Just when you thi...

Send us Fan Mail Welcome back to the Imperfect Marketing podcast with your host, Kendra Corman. This episode takes a fascinating journey into the world of podcasting. If you've ever considered starting your own podcast, then you're in the right place! Kendra breaks down the top five compelling reasons why you should grab that microphone and share your voice with the world. In this episod...

Send us Fan Mail Are you ready to propel your business growth to new heights? Well, strap in and join us as we delve into the world of sales metrics and customer journey optimization with our expert guide, Gary Garth! In this episode, we're uncovering: - How to master the art of using sales metrics and customer journey to turbocharge your business ventures. - The secret recipe to designing en...

Send us Fan Mail Welcome to another thrilling episode of the Imperfect Marketing Brief with your host, Kendra Corman. Today, we dive into the heart of social media and storytelling, and why they go hand in hand. In this episode, you'll discover: Storytelling Everywhere: From the movies we watch to the books we read, storytelling plays a pivotal role in our daily lives. It's also present...

Send us Fan Mail Buckle up, because we're about to tackle that pesky writer's block and smash our goals, all in one go! How, you ask? Well, let's dive into the world of a non-fiction book coach and see how they work their magic for us, the busy bees of entrepreneurship! In this episode, we're unearthing: - The game-changing perks of having a non-fiction book coach in your corne...

Send us Fan Mail Welcome back to another Imperfect Marketing brief with Kendra Corman. In this episode, we delve into the world of AI - its power, its efficiency, and the careful navigation it requires. Here’s what you can expect from this enlightening episode: Ubiquity of AI: You may not realize it, but AI might already be playing a big role in your day-to-day tasks. From recording client meeting...

Send us Fan Mail Ever feel like your message is just not landing right? Like you're shouting into the void? Well, guess what? You're not alone. But don't worry, I've got your back. In this episode, we're gonna: - Crank up the emotional selling dial to make your ideas unforgettably sticky. - Play around with the magic of words. I'm talking rhymes, alliterations, - chia...

Send us Fan Mail Discover the unexpected twist in the world of AI and marketing as one developer uncovers the power of technology but warns against relying solely on it. Will businesses heed his caution and find the balance between human creativity and AI-generated content? Keep reading to find out. In this episode, you will be able to: Grasp the significance of responsible AI applications in your...

Send us Fan Mail Welcome back, folks, to another episode of Imperfect Marketing! Today, we're rolling up our sleeves to answer a question that might have you scratching your head: Do you need to know what your target audience is up to on the weekends? And if so, why? Hold onto your hats as we take a deep dive into this intriguing topic. In this episode, we'll discuss: Understanding your...

Send us Fan Mail Hello, marketing enthusiasts! Today on Episode 103 of Imperfect Marketing, we’re uncovering the exciting realm of ChatGPT, an Artificial Intelligence-based language model. Curious about what it is and how it can boost your marketing efforts? You're at the right place! In this episode, we're discussing: What is ChatGPT?: For those scratching their heads over this buzzword...