Ignite Your Estate Agency

How do you build your dream team, a tribe of people working for you and want your company to be the best? Building your team and communicating in the right way establishes a powerful company culture. In this week's episode of Ignite Your Estate Agency Sam and a very special guest, Louise Jones (Operations Manager at Ashdown-Jones) share easy steps to building your team the right way. So if yo...

Let’s talk about sponsorship and involving yourself in your local community. Is this the right decision for your agency? What are the types of communities YOU should get involved in and how do they align with your brand?  In this week's episode of Ignite Your Estate Agency Sam and Phil share their thoughts on Community and recognition, differentiating: what is a passion project, the most effe...

What does success mean to YOU? How can you leverage discipline to dictate the amount of success you have? In this week's episode of Ignite Your Estate Agency Sam and Phil discuss the importance of adopting a successful mental attitude. And how a small shift in thinking can have a huge impact on your health, business and lifestyle. Sam updates us on her fitness challenge explaining the powerfu...

If you have visions of growing your agency beyond two or more branches you have come to the right podcast episode! In this week of Ignite Your Estate Agency Sam and Phil continue part 2 of opening a 2nd branch (listen to episode 39 for part 1). Sharing valuable lessons so YOU avoid the typical mistakes, saving you the hassle of expensive investments as an agency owner. What are the challenges when...

How do you engage and grab people's attention online? With so much content flying around especially with social media, can email marketing be the better option? Is it worth it? In this week’s episode of Ignite Your Estate Agency Sam and Phil interview hypnotists/mind readers turned expert email marketers Rob and Kennedy from “The Email Marketing Show”. They talk about email marketing in a way...

How does your health and fitness affect your performance in business? What can you do on a personal level to grow? Just focusing on business isn’t enough and is not YOUR most effective approach.  In this week’s episode of Ignite Your Estate Agency Sam shares her simplified approach to significantly improving your health… Sharing her journey of losing over 1 stone(6kg),  proving how easily you can...

What is it about Disney that attracts thousands of people to spend so much of their time and money? Is it possible for you to do the same? In this week’s episode of the Ignite Your Estate Agency, Phil shares his magical moments from a recent experience visiting Disney World. Phil decodes 5 valuable business lessons you could be implementing to have a lasting impact on your agency. Imagine the effe...

In this week’s episode of Ignite Your Estate Agency Sam shares her breakthroughs on why you shouldn't pay out commissions and the best ways to incentivise your agents.  Motivating your staff, stimulating learning and improving your company culture could all be methods of positive incentivisation. What role does commission play in your organisation? Does it conflict with the best interest of y...

What are “Left Handed Knights”?  In this week’s episode of Ignite Your Estate Agency, Sam unpacks the idea of “Left Handed Knights”. A game changing tactic focusing on outside-of-the-box activities that other agents never do!  You’ll figure out what you can do to be different from your competition by overcoming any disadvantages or limitations in your industry by doing the unconventional. Listen t...

How can you harness the power of hate to flourish in your business and personal life?  In this week’s episode we have Phil explain how having haters (people who criticize our work) could be the best thing that happens to you! The most effective ways to deal with them, so they can impact your life and your activities as an estate agency in a positive way. Phil shares his and Sam’s experiences worki...

On this week's episode of the Ignite Your Estate Agency podcast we're continuing with our mini-series called "Don't Make Them Think". Designed to give you easily-implementable, fast-acting, actionable tips to up-level your agency and make YOU easier to do business with. On this episode you'll discover exactly what you should be doing on the phone to potential clients,...

On this week's episode of the Ignite Your Estate Agency podcast we're continuing with our mini-series called "Don't Make Them Think". Designed to give you easily-implementable, fast-acting, actionable tips to up-level your agency and make YOU easier to do business with. On this episode you'll discover exactly what a "CTA" (Call to Action) is, and how you can...

Welcome to a brand-new mini-series of the Ignite Your Estate Agency podcast called "Don't Make Them Think" and this week, following on from our episode last week, it's all about making your website as easy as possible for your clients to use. The aim of the game is to be as easy to do business with as possible, and by making your website simple, you're doing exactly that....

This week we've got a super-special guest from the Lake District itself! On this episode of the show we're welcoming Andrew Armitage, the founder of award winning digital agency A Digital and the author of the best-selling book Holistic Website Planning; Positioning your Website at the Centre of your Digital Transformation.  Andrew's an expert in his field. And has worked with huge...

In this week's episode of the Ignite Your Estate Agency podcast we're discussing the topic that's front of every single estate agents' mind in the UK. Your stock.   But this week we're not sharing how you can get more, or anything to do with lead generation for estate agents. We're discussing how your stock  directly impacts your ability to target high-value homes eff...

In this week's episode of the Ignite Your Estate Agency podcast Phil's away, Sam's solo, and she's discussing the rollercoaster of emotions that  is  estate agency. We all know the highs and lows of the industry... Big vals, big instructions, big wins. And then sometimes it falls through. And it's  stressful! And sometimes, there's outside influence that causes that s...

On this week's episode of the Ignite Your Estate Agency podcast we're discussing THE number 1 lead generation tool in the whole of the UK estate agency industry. Our now infamous Not on the Market letter. You might have already hear about it, and about the results that it's brought us, at our own estate agency, AshdownJones, and for our amazing Firewave members up and down the count...

In this week's episode we have not just 1, but 5 incredibly special guests joining us. We're super proud to introduce: Amy Rowlands, Ben Scrace, Lucy Joerin, and Lisa and John Curran. All of who are expert estate agents in their own rights, and they all have one thing in common. They're all an integral part of the Firewave family. We brought them on to the podcast discuss their expe...

On this super-quick podcast episode we're discussing the do's and do not's of language, and why it's so important we speak to potential and current clients in a certain way. The language we use directly impacts a clients thoughts and feelings, and to provide a world-class client experience you have to use language to convey your standards. For many people the first impression t...

In this week's episode of the Ignite Your Estate Agency podcast we're talking  lead generation . And you're going to discover 5 quick and easy tactics that we use every day in our own estate agency, AshdownJones, and why you should be implementing them too... We're sharing: A super-special Direct Mail mini-masterclass – so you can discover EXACTLY what you NEED to put in your D...

Today is a BIG one, we've got one of the biggest international names in world-wide real estate joining us the Ignite Your Estate Agency podcast... ... Tom Panos ! And he's joined us from Down Under today for a VERY special episode, where we'll be bringing various different scenarios to him, sent in by YOU, our listeners! He's going to be discussing how to increase your fee, get...

It seems like January is customer experience month on the Ignite Your Estate Agency podcast ... That's because it's something we're super passionate about at both Firewave and AshdownJones . And this week we've got a complete and utter LEGEND joining us as a guest. Shep Hyken, a world-leading EXPERT on customer service experiences, who lives by the mantra: "Your customers...

On this week's episode of the Ignite Your Estate Agency podcast we're talking all things opening a new branch of your estate agency. This is something we're going through right now at our own agency AshdownJones and we thought we'd like to share the experience. In this episode you'll discover... 1. How to chose the right location - Geographical area, the Not on the Market...

We're continuing 2022 with a bang! On this week's episode of the Ignite Your Estate Agency podcast we have Lee Cockerell , the former Executive Vice President of Operations for the Walt Disney World® Resort, joining us as a guest! As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members, with a management team of 5,000 and was responsible for the operations o...

Happy New Year! And welcome to the first FULL episode of the Ignite Your Estate Agency podcast of 2022. In this episode we're jumping straight into a look back at the AshdownJones figures from 2021, and measuring our KPIs, targets, and results. As Phil say's: "If you don't know your results, you don't know your business." We'll discuss exactly why we do this, the...