How I Do Content

Welcome back to Messaging on the Mic! This is the 3rd instalment of this 4 episode mini-series inside the How I Do Content Podcast. In Volume 1, I reviewed the messaging of a Virtual Assistant who specialises in Digital Marketing. And, in Volume 2, I reviewed the messaging of a Wedding Photographer. So if you haven’t listened to Volume 1 and Volume 2 , feel free to hit pause and go check them out...

A couple of weeks ago, Ned & I celebrated our 4th Business Birthday. And, as with any business milestone, you tend to reflect on your journey so far and all the changes that you've witnessed, navigated and survived. One thing I always think about is how much social media has changed over the past 4 years. And what worked back in 2019 – has 100% changed and evolved too. So what exactly IS...

Welcome to the second episode of Messaging on the Mic! The 4-week mini-series inside the How I Do Content Podcast where I review the messaging of 4 different businesses and share how they can take their messaging to the next level so they’re in demand with Beyonce-level clients 100% of the time. If you haven’t yet listened to Volume 1 where I reviewed the messaging of a Virtual Assistant who speci...

Welcome to the first episode of my Messaging on the Mic Series! If you’re thinking – “Wait, what is Messaging on Mic, Tahryn?”... Well, let me get you up to speed, wizard! Messaging on the Mic is a 4-week mini-series inside the How I Do Content Podcast. I put the call out a couple of weeks ago and invited brave business owners to apply – the premise being I select 4 businesses to feature on these...

Nothing is more refreshing to me than honest + open conversations about the realities of business life. I’m not a fan of surface-level small talk. I believe there’s so much magic to be found in these deeper-level conversations and it also helps you to find your people and form genuine connections. And one person I absolutely love having these conversations with is Jessie Parker. Jessie runs cup-fi...

I’m an absolute sucker for good marketing. Even though I have a degree in marketing and I know as a marketer there’s always an element of strategy in what brands are doing – when they nail their marketing + their messaging… TAKE MY MONEY! ⁠⁠ If you can make ME feel like I matter, that I’m important and not just another $$... AND you can back up that marketing with actual results and a kick-ass pro...

It’s no secret that if you’re marketing yourself and your business online you need to be constantly evolving. The landscape in the online space is always changing. I only need to look back 4 years ago when I started my business to see how much has shifted and changed. There’s always a new trend or marketing channel, or way of marketing and selling your offers, to keep on top of. Over these 4 years...

One hundred. One hundred episodes of the How I Do Content Podcast. One hundred episodes of me sitting down at the microphone, hitting record, and sharing what’s hot on my heart. And, in doing so – hoping that it resonates with you. But here we are today – 2 years later, over 20,000 downloads, 47 magical guests, and hitting record on episode 100. To celebrate, I’m handing over the mic to my extra s...

My launches don’t always go to plan. Shocking, I know, for this so-called “launch wizard”. But the reality is that sometimes… The tech dogs like to test me with tech issues Instagram engagement goes down the toilet mid-launch The unsubscribes and unfollows pile up There are multiple days in a row without sales All I hear is “NO I don’t have the time”, “NO I don’t have the money”, and “NO I’m not r...

If you’ve ever wanted a behind-the-scenes look into the backend of my business – you’re in luck! Because on today’s episode of the How I Do Content Podcast, I’m sharing the tech tools and team that support Ned & I, and help create the magic you see on the front end. You usually only see the finished product on the front end, but there’s a whole lot more that you don’t see when it comes to runn...

I want to let you in on a little secret. A way to get your ideal clients and customers to stop scrolling past your content… To take notice and have your content speak so deeply to them, they think you’ve taken up residence in their head … Which gives them no other option but to throw their money at you! In today’s episode of the How I Do Content Podcast, I’m sharing the messaging shifts you need t...

Shall we talk about the dementor in the room? No, it’s not just you – business IS a little slower than usual. The economy, the cost of living, and an impending recession mean that consumers are more discerning with how they spend their money. It’s not to say they’re not buying – it’s just at the moment it’s not as fast and free-flowing as it once was. Most business owners I’ve spoken to are also e...

A couple of weeks ago I launched my 90-minute intensive 'How to Create a Money-Making Personal Brand' sessions – and they quite literally flew out the door on their Nimbus 2000 broomstick. My goal was to sell 10 intensives at the special launch price of $299 – and I hit that goal in a week! I didn’t even get a chance to share some of the amazing content I had planned – so this was a very...

You have your email list because you’re a smart business owner… But how the heck do you grow it beyond your mum and your best friend? Now I don’t know about you – but I don't hand over my email address to any old business or simply because they told me I should sign up for their email list. People are spoilt for choice so you gotta give them a pretty good reason to hand over their email addre...

As more and more businesses market and sell their offers online, this means increased competition to get your business and your offers in front of your ideal clients. Your ideal buyers have endless options – so how do you stand out online when it feels like there are a million other [insert what you do here]s? And no, doing what you’ve always done is not going to cut it! The secret spell to making...

Are you BFFs with your business finances, or would you rather hang out with Voldemort than think about money? The stories you have around money could be limiting your earning capacity, so it’s kinda important to understand your numbers so you can create more money magic in your business. Today’s guest on the How I Do Content Podcast is here to help you! Clare Wood is a money mentor, author, speake...

Give me consistent cash and I’m as happy as Hermione at exam time.  Over the last 4 years, I’ve built a consistent $10k+ cash baseline in my business. It means $10k months are the minimum for my business – and anything I earn on top of that is a magical bonus. Now I didn’t get to this baseline by getting caught up in the latest trends or being distracted by shiny shit.  I’ve prioritised the boring...

As an introvert, I KNOW you love your alone time, and that a group of people is not your idea of a good time… However, there’s one situation where a group of people is actually a good time. It’s something that’s good for you AND your business – and that’s a group mastermind. Now hear me out! I’ve been part of a mastermind in one way or another since 3 months into my business and, as you know – I’m...

A $10k month is often one of the first goals you set when you start your business. And if you’ve hit a $10k month before, you’ll know how exciting it feels when you reach it for the first time. I can still remember my first $10k month and, honestly, I still feel excited when I hit $10k months. And if you’re yet to reach that milestone, not to worry, because today’s guest on the How I Do Content Po...

Mindset is a HUGE part of what I do. It’s not something I talk about a whole lot in my content, but it’s always a key piece of how I support my clients. Now, mindset is something you’ll be navigating whether you’re an introvert or not. But when you throw in the fact that the online space can favour the more extroverted – introverts in business can find themselves faced with different mindset chall...

As I always say – you don’t need to be an extrovert to be good at business or to have a successful business.  You can be an introvert AND build a 6 or 7-figure business. But being an introvert and growing a business in the online space means that sometimes you gotta step out of your comfort zone and do things that feel a little uncomfortable. Let me be clear – it’s not about completely changing wh...

Running a business is probably the greatest personal development journey there is. You learn a whole lot about yourself as you navigate business life: Your strengths Your weaknesses  What you like What you don’t And it can also open up new ways of thinking, doing business and learning about yourself.   One of my first new discoveries as a business owner was human design.   I’d never heard of it pr...

The last couple of years have often felt like being put through the washing machine several times – right? But right now I’m sensing a shift. I know many business owners who are ready for change. A change in the way they run their businesses. And a change in the way they live their lives. To quote Christine Caine – “Sometimes when you're in a dark place you think you've been buried, but...

2023 is well underway, and if you’ve set your goals for the year ahead and sustainable business growth is one of them – you’re in the right place. In today’s episode of the How I Do Content Podcast, I share with you the 4 key areas to focus on if you want to grow your business in 2023. The 4 areas I touched on in today’s episode are key foundations of business success, and they’ve supported me in...

Welcome back to a new year and a new season of the How I Do Content Podcast. I’ve missed you!  I hope you’re feeling rested, refreshed and ready to create incredible magic in your business this year – I know I’m bloody excited to dive in.  To kick off the new year and the first episode of the year I’ve dusted off my crystal ball and am sharing my online business predictions for 2023. I’m spilling...