Horizons Pod with Nate Desmond

Listen now on YouTube , Spotify , and Apple . (I recommend catching this one on YouTube to get the full experience .) What’s one marketing framework from Season 1 that actually stuck with you? If you’re like most people, the answer is... fuzzy. Maybe you remember a guest name. Maybe a general concept. But the specific framework? Gone. That’s why I turned all 45 episodes into songs. Not because I t...

Listen now on YouTube , Spotify , and Apple . — Alessia Morichi is a global marketing leader and startup founder who I met while we were both at Google. She has since gone on to cofounded a health tech company in the US, and now leads MarCom for a health tech company in Milan, Italy. Here’s some of my takeaways from this week’s episode… 1/ 🌱 Brand Growth Takes Time: Leaders often demand instant r...

Listen now on YouTube , Spotify , and Apple . — Dave Finnegan is a customer experience executive and brand strategist who serves as Strategic Advisor at NewRoad Capital Partners, following transformative leadership roles at Orvis and Build-A-Bear Workshop, where he helped grow the company from 4 stores to over 400 locations globally. Here’s some of my takeaways from this week’s episode… 1/ 🤝 Conn...

Listen now on YouTube , Spotify , and Apple . — Sarah Aird-Mash runs one of my favorite design and marketing communications agencies, and even finds time to run a nonprofit, Together Equal, in her free time. Here’s some of my takeaways from this week’s episode… 1/ 🎯 Clarity Beats Complexity: Keep briefs short and focused on a single message. A good brief answers: Who are you talking to? What do t...

Listen now on YouTube , Spotify , and Apple . — Tommy Walker is a content marketing strategist and founder of The Content Studio, who pioneered content programs at Shopify Plus and served as Global Editor-in-Chief at QuickBooks. Here’s some of my takeaways from this week’s episode… 1/ 🎭 Want vs Need > Surface Solutions Marketing often addresses surface wants (better landing pages, more traffic) b...

Listen now on YouTube , Spotify , and Apple . — Gautam Ramdurai is a business strategy advisor and CEO of Snowbird Global who spent 13 years at Google leading transformative initiatives across YouTube, Android, and Cloud before founding his cultural intelligence consultancy. Here’s some of my takeaways from this week’s episode… 1/ 🔍 Stop Trend-Spotting, Start Society-Watching - Culture isn’t just...

Listen now on YouTube , Spotify , and Apple . — Nick Cawthon is a UX research and design leader who founded Gauge in 2001, where he helps Fortune 100 companies solve complex design challenges through mixed-methods research and human-centered design. Here’s some of my takeaways from this week’s episode… 1/ 🎮 Product-Market Fit > Product Perfection: Uber's early “taxis nearby” loading screen shows...

Listen now on YouTube , Spotify , and Apple . — Marcus Goh is a Prudential Executive Financial Consultant and four-time Million Dollar Round Table qualifier who helps companies and individuals protect their health, wealth, and legacy while building thriving communities. Here’s some of my takeaways from this week’s episode… 1/ 🎯 “I’m not a smoker” > “I’m trying to quit” Identity shifts are more po...

Listen now on YouTube , Spotify , and Apple . — Elliott Holland is a Harvard MBA and founder of Guardian Due Diligence who helps entrepreneurs buy companies with a track record of saving buyers millions through rigorous financial due diligence and acquisition strategy. Here’s some of my takeaways from this week’s episode… 1/ 💰 Revenue > Cost = Job Security If you consistently generate more revenu...

Listen now on YouTube , Spotify , and Apple . — Kim Hacker is COO at Arrows , a customer onboarding and sales room platform, who specializes in making AI and automation accessible for non-technical teams. Here’s some of my takeaways from this week’s episode… 1/ 🎯 Perfect customers > More customers Focus on "star customer use cases" - the ideal fits who would never churn. Use these customers to gu...

Listen now on YouTube , Spotify , and Apple . — Alex McClafferty is a founder coach and serial entrepreneur who successfully exited to GoDaddy and previously held leadership roles at Canva, helping other founders scale without burning out. Here’s some of my takeaways from this week’s episode… 1/ 🎯 Clarity Conquers All: The clearer you are on your product/service offering, the easier it is for cus...

Listen now on YouTube , Spotify , and Apple . — Thomas Palm is Chief Marketing Officer at iPoint Systems and previously led marketing at Google for a decade including serving as CMO of CapitalG, Google's $4B growth fund. Here’s some of my takeaways from this week’s episode… 1/ 🎯 Lead with brutal honesty: When joining as CMO, start by acknowledging gaps. Present a clear assessment of marketing cap...

Listen now on YouTube , Spotify , and Apple . — Terri Yowe is a pioneering entertainment marketing leader who launched hit shows at Netflix, Hulu, and Apple TV+, and now teaches brands how to create compelling storytelling campaigns that drive growth. Here’s some of my takeaways from this week’s episode… 1/ 🎭 Make Your Customer the Hero, Not Your Product Your product isn't the main character - it...

Listen now on YouTube , Spotify , and Apple . — Jake Barnett is a marketing data expert and founder of Day1Data who previously led customer data foundations at Farfetch, helping optimize their $300M marketing budget through advanced analytics. Here’s some of my takeaways from this week’s episode… 1/ 📊 Perfect is the enemy of profitable: No attribution model tells the complete truth, but some driv...

Listen now on YouTube , Spotify , and Apple . — Amos Bar-Joseph is the CEO and co-founder of Swan AI, aiming to build a $30M ARR business with just 3 founders by pioneering autonomous AI-driven operations that achieve $10M revenue per employee. Here’s some of my takeaways from this week’s episode… 1/ 🤖 Digital Leverage > Digital Labor: Instead of building AI to replace humans, focus on creating t...

Listen now on YouTube , Spotify , and Apple . — Mada Seghete is the co-founder and CEO of Upside , a B2B revenue attribution pioneer who previously co-founded Branch and grew it to a $4B valuation. Here’s some of my takeaways from this week’s episode… 1/ 🎯 The Courage to Let Go: CMO Success is About Team Freedom Strong ICs often micromanage when becoming managers. True leadership means setting cl...

Listen now on YouTube , Spotify , and Apple . — Joey Coleman is a Wall Street Journal bestselling author and customer experience expert who has helped organizations like Hyatt Hotels, NASA and Zappos transform how they retain customers and employees through his First 100 Days methodology. Here’s some of my takeaways from this week’s episode… 1/ 🎁 The Gift Economy > The Sale Economy Invest 2-10% o...

Listen now on YouTube , Spotify , and Apple . — Alex Napier Holland is a conversion copywriter and founder of GorillaFlow who has helped 100+ startups and global tech brands boost revenue through strategic homepage copywriting and market positioning. Here’s some of my takeaways from this week’s episode… 1/ 🎯 The 80/20 Rule of Website Traffic: For startups, less than 5% of visitors understand your...

Listen now on YouTube , Spotify , and Apple . — Veena Gandhi is the founder and CEO of Digital Street Australia, a profit-first eCommerce growth agency that has generated over $250 million in client revenue working with brands like Coca-Cola, BeautyStat and Euclove. Here’s some of my takeaways from this week’s episode… 1/ 💰 Cash Flow Beats ROAS Break free from return on ad spend obsession. Focus...

Listen now on YouTube , Spotify , and Apple . — Karan Peri is a product leader and builder who has led groundbreaking products across Nansen, Coinbase, Flipkart, Amazon Prime Video and Microsoft, known for pioneering progressive web apps and reimagining digital experiences at scale. Here’s some of my takeaways from this week’s episode… 1/ 🎯 Prototype > PowerPoint: When pitching revolutionary idea...

Listen now on YouTube , Spotify , and Apple . — Kevin Dahlstrom is a 4-time founder and 4-time CMO who has been called the only person to successfully rebrand three public companies. Based in Boulder, he's an active investor in over 50 startups and rock climbing enthusiast who helps companies create unfair advantages through strategic branding. Here’s some of my takeaways from this week’s episode…...

Listen now on YouTube , Spotify , and Apple . — Sam Parr is the founder of multiple 8-figure businesses including The Hustle (acquired by HubSpot for $27M+) and host of My First Million podcast, who pioneered the newsletter business model and built a media company to millions of daily readers. Here’s some of my takeaways from this week’s episode… 1/ 📝 Master Copy Work Before Original Writing: Sta...

Listen now on YouTube , Spotify , and Apple . — Iuliia Shnai is a co-founder of Papermark, an open-source DocSend alternative, who transitioned from academia to indie hacking and built multiple viral tools by learning to code in public. Here’s some of my takeaways from this week’s episode… 1/ 🎯 Product-Market Fit > Perfect Product First launch doesn't need to be perfect - Papermark started with b...

Listen now on YouTube , Spotify , and Apple . — Leslie Venetz is a respected B2B sales strategist, keynote speaker, and the founder of The Sales-Led GTM Agency . With 15+ years of experience as a top-performing B2B sales professional and three-time Head of Sales, Leslie has established herself as an authority on outbound sales, email strategy, and creating buyer-centric sales experiences. Here’s s...

Listen now on YouTube , Spotify , and Apple . — Sam Preston is the CEO of Service Scalers , a specialized marketing agency focused on helping home service businesses grow through digital marketing. Here’s some of my takeaways from this week’s episode… 1/ 🎯 Your numbers tell the real story > Your gut instincts - Track the full funnel: leads → appointments → deals → revenue- One client went from $2...