Homecare Owners Corner

Visit https://www.thebrionesgroup.com today! Youtube Video: https://www.youtube.com/watch?v=1Jgf5zpuDIs   Youtube Channel: https://www.youtube.com/@HomecareOwnersCorner Book your Strategy Session: https://thebrionesgroup.com/book-online Website: http://www.thebrionesgroup.com Facebook Group: https://www.facebook.com/groups/homecareownerscorner  LinkedIn: https://es.linkedin.com/company/thebrionesg...

Visit https://www.thebrionesgroup.com today! Youtube Video: https://www.youtube.com/watch?v=pXZvwSk-PFI   Youtube Channel: https://www.youtube.com/@HomecareOwnersCorner Book your Strategy Session: https://thebrionesgroup.com/book-online Website: http://www.thebrionesgroup.com Facebook Group: https://www.facebook.com/groups/homecareownerscorner  LinkedIn: https://es.linkedin.com/company/thebrionesg...

Visit https://www.thebrionesgroup.com today! Youtube Video: https://www.youtube.com/watch?v=CwoQ3bMb5eQ   Youtube Channel: https://www.youtube.com/@HomecareOwnersCorner Book your Strategy Session: https://thebrionesgroup.com/book-online Website: http://www.thebrionesgroup.com Facebook Group: https://www.facebook.com/groups/homecareownerscorner  LinkedIn: https://es.linkedin.com/company/thebrionesg...

Youtube Video: https://www.youtube.com/watch?v=LQppNQ-u46o   Youtube Channel: https://www.youtube.com/@HomecareOwnersCorner Book your Strategy Session: https://thebrionesgroup.com/book-online Website: http://www.thebrionesgroup.com Facebook Group: https://www.facebook.com/groups/homecareownerscorner  LinkedIn: https://es.linkedin.com/company/thebrionesgroup

Visit https://www.thebrionesgroup.com today! Youtube Channel: https://www.youtube.com/@HomecareOwnersCorner Book your Strategy Session: https://thebrionesgroup.com/book-online Website: http://www.thebrionesgroup.com Facebook Group: https://www.facebook.com/groups/homecareownerscorner  LinkedIn: https://es.linkedin.com/company/thebrionesgroup

Ready to transform your homecare agency? In this episode, we dive deep into five proven strategies that will help you identify and attract your ideal clients — the ones who align with your mission and fuel your agency’s growth. Julio Briones breaks down how to leverage your agency’s purpose, analyze your current client base, craft a detailed ideal client persona, align your services with the right...

Join us for a special Ask the Home Care Expert live Q&A session with Julio Briones, CADDCT, CSP, CDP — a nationally recognized consultant and strategist in the home care and senior care industry. In this interactive episode, Julio answers real questions from listeners, offering expert advice on agency growth, operations, compliance, and strategic planning. Whether you're just starting out or l...

Join Julio Brionis as he dives into the essentials of communication in homecare marketing and business development. Learn effective strategies and tips. Like and share! Comment Below your thoughts. 00:00 Introduction 01:17 About the Speaker 02:30 Business Development 03:36 Key Elements 06:19 Pain Points 08:07 Desire to Fix 10:08 Resources 15:25 Decision Makers 18:28 Importance of Trust 22:03 Next...

Are you a home care business owner looking to expand and thrive in today's competitive market? Join us as we delve into proven strategies for business growth in the home care industry. Our seasoned home care industry consultant shares valuable tips, best practices, and real-life examples to help you take your business to the next level. Whether you're considering expanding into new markets or seek...

In today’s episode, we’re sharing exciting updates from The Briones Group and answering real questions from homecare agency owners looking to grow and strengthen their businesses. Whether you’re just starting out or scaling your agency, these insights are designed to help you navigate your next steps with confidence. If you find today’s conversation helpful, be sure to subscribe, leave us a review...

On a mission as the founder of Digital Champions, Nick Bonitatibus is dedicated to helping home care organizations implement social media and video marketing strategies to generate consistent leads and brand awareness. Over the last 7 plus years, Nick has helped thousands of companies all over the country about improving online presence with his digital marketing techniques. With the ever-changing...

Thank you to all who joined our inaugural Mastermind Session. Join our mailing list to get information on how to register for our next session. Today's mastermind we tackled the complex topic of recruiting caregivers. This is something that many agencies struggle with, but today we are joined by Samuel Sanchez, co founder of @Augusta and digital marketing / caregiver expert to help us navigate the...

Home Care Growth: Scaling with Automation Knowing the difference between growth and scale can have a significant impact to your senior care business, especially in the home care space. Today we will talk with David Schwartz about how to utilize technology to streamline repetitive services, grow your revenue and reduce recruitment costs in your agency. Contact David: dave@getschwartz.com ‪(973) 531...

Sarah is an expert in relationship building sales tactics in the home care space and today she will discuss with us why it makes sense to be that resource for your referral partners. Let's discuss how to improve your marketing outcomes by making their life easier. Connect with Sarah https://www.facebook.com/sarah.m.christ https://www.linkedin.com/in/sarahchristbarker/ Learn more about the Senior C...

You need to plan for the exit the minute you start your agency. This is something I always say to anyone asking me about starting a home care business. In this episode we talk with Wealth Manager and Exit Strategy expert Michael Ringel of Strategies for Wealth to discuss the top 3 considerations when selling your senior care business and how to avoid some of the more common pitfalls. Michael Ringe...

We are back on our regular schedule for Facebook Live Sessions. We will be live every Saturday at 9:30 AM EST in our Facebook Group (link below). This session we answered questions about caregivers, recruitment and retention, and home care marketing as well as taking view questions. Youtube Video: https://www.youtube.com/watch?v=L4YordphsLA     Youtube Channel: https://www.youtube.com/@HomecareOwn...

Are you stuck with your marketing efforts? It might just be you aren't targeting the right facilities. Let's deep dive into a marketing territory and create an avatar and build efficient zones that will stop the shotgun approach and give you streamlined results. For this example we will review Des Moines, Iowa. https://bit.ly/AvatarOpt 00:00 Intro 02:48 A little about my story 05:18 Franchise Supp...

Recruiting isn't easy, especially when talking about home care, home health, hospice, hospital, or other medical spaces. One vital step is to understand your service area and how analyzing demographics can greatly improve outcomes. In this video we break down recruitment potential in the Naperville, IL surrounding area for a Facebook Group Member. If you want to learn more on how we can help your...

First and foremost, thank you all for your comments and question submissions. Today we are responding to a comment request by @NURSE CAMPBELL and an email question by Linda A. 00:00 Intro 02:18 Hiring an employee from Indeed or Zip Recruiter Posting. 16:23 Tips on LinkedIn Marketing for Home Care Agencies 29:53 Updates and Closing Youtube Video: https://www.youtube.com/watch?v=P1jxYE5PJy0   Youtub...

Value is a matter of perception. This is especially true in the home care space. Being able to understand what you bring to the table and how to frame your conversations to properly shift your client's or caregiver's perception of a situation can change outcomes and improve your relationships and marketing / recruitment outcomes. This is a replay of our Facebook group Live training. Youtube Video:...

When people set out to open a business one of the more common reason cited is for "freedom". Being Independence day, we decided to do a Live in our Facebook group and talk about the top 6 home care marketing activities to prioritize if you want to grow your agency and acheive financial freedom as well as answer some key questions from Facebook group members. 00:00 Start 00:13 Intro 01:07 Defining...

Franchisor Blog Post https://www.thebrionesgroup.com/post/top-issues-affecting-home-care-franchisors Thinking about opening a Home Care Agency, but don't know if you want to go independent or with a franchise? Let us help. As Home Care Professionals with over 20 years in the industry and 8 years supporting franchise locations, we know about the key differences and we are here with our very own top...

Home Care, like other businesses, is a risky venture, our guest Robert "Puma" Richards knows that lesson all too well. He bought into and opened a Home Care Franchise and was able to find success, until the time came when his lack of business credit got the better of him and, ultimately, his agency. From then, his journey led him into the world of credit repair and full circle into the world of bu...