Melanie Campbell

Holistic Women's Business

Business EN ↓ 112 episodes

Welcome to the Holistic Women’s Business podcast, for heart-led women in service-based business over 40. It's time to discover your unique potential and create the freedom and fulfilment you deserve in your business. I’m your guide, Melanie Campbell.  Join me each week to hear my practical insights to align your business with who you are. You’ll also hear inspiring chats with my favourite people. I'm an Intuitive Business Alignment + Copywriting Coach for heart-led women, like you.  I weave intuition and practical insights with over 23 years of combined experience from copywriting to Human Des...

Author

Melanie Campbell

Category

Business

Podcast website

www.melaniecampbell.com.au

Latest episode

Jul 7, 2026

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Episodes

HWB 36: How to use your website as an authentic visibility platform. So you’re not relying on social media to get found. 21.01.2025

Are you looking for an authentic way to be visible online without relying on social media? This episode is for you. Today I’m chatting about how to use your website to be visible in your own unique way. I like to think of your website as your online home, a place to welcome and build genuine connections with your soul-aligned clients. 3 tips I share in this episode are: 1..What to include on your...

HWB 35: ChatGPT with authenticity. My essential tips for using ChatGPT authentically in your business. 14.01.2025

Do you want to know how to use ChatGPT as a tool in your business without losing your authenticity? This episode is for you. I’ll share my essential tips based on my own experiments with ChatGPT. Because I believe that even though ChatGPT is never a replacement for you, it can be a useful tool for overcoming procrastination and sparking ideas. 4 tips I share in this episode are: 1..How knowing you...

HWB 34: The freedom of intuitive choice in your business. How I’m making soul aligned choices and you can too. 07.01.2025

Do you want to make choices that feel aligned for you in your business so you can stay out of burn out? Instead of setting new year resolutions or intentions, I like to focus on the choices I’m making because it’s something that’s essential to do throughout the year, not just in January :) The important part to remember is that you get to choose how you do business even if sometimes it feels like...

HWB 33: Allow yourself time for fun outside your business so you can restore your energy. How to get started today. 01.01.2025

Do you give yourself time for fun or are you too busy working on and in your business? That used to be me and I learnt the hard way that it can be the path to burn out even if you’re doing work you enjoy. It’s why I believe it’s essential to allow some time for fun outside your business. It can be something simple, like reading a fiction book in between all the business books. That’s one of my sim...

HWB 32: Reflect and refine your soul-aligned business. My simple practices for any time of year. 25.12.2024

Do you wait until the end of the year to reflect on your business? And how does it make you feel? If you’re feeling like you still have so much to do or things didn’t turn out the way you were hoping, this episode is for you. It’s so important to regularly reflect on what’s working and not working so you can make choices in your business that feel right for you. It’s why I like to check in with my...

HWB 31: Work in flow with your energy so you don’t burn out in your business. My tips for finding what works for you. 17.12.2024

Do you want a simple way to work in flow with your energy instead of pushing through? This episode is for you. I share practical ways you can work with your energy flow so you don't burn out in your business. This matters to me because I’ve been through burn out. It’s why I created simple practices to work in flow with my own energy and help other heart-led women in business, like you, to fin...

HWB 30: Guilt-free planning for your soul-aligned business. My favourite flexible tips. 09.12.2024

Do you feel overwhelmed by traditional planning methods and want a more flexible way to do it? This episode is for you. Because I know what it’s like to feel the pressure to do more even if your energy is saying no. That’s why it’s essential to have flexible guilt-free planning methods that align with your personality and your energy. I want to inspire you to start experimenting and be more patien...

HWB 29: Authentic thought leadership and your unique voice. Why it’s essential for creating a soul-aligned business and how to get started. 02.12.2024

Do you want to discover your authentic thought leadership and unique voice so you can connect with your ideal people? I created this episode for you. Because I believe that sharing your unique thoughts and perspective in your own way is essential for creating a soul-aligned business. It means you can be authentically you which is the best way to build genuine connections with your ideal people. Th...

HWB 28: Discover your soul-aligned style after 40 so you can be authentically visible in your business. 25.11.2024

Do you want to look and feel good when you show up in your business? It's so much easier to be visible when you choose clothes that feel authentic to who you are. Your soul-aligned personal style means wearing things that feel like you and help you feel comfortable and confident when you're showing up in your business. Your soul-aligned style can also be another way of expressing your pe...

HWB 27: Intuitive pricing to value your energy and expertise. My favourite tips for pricing with integrity. 19.11.2024

Are you valuing your own energy and expertise in your pricing? If you feel like you’re undercharging or you’re looking for a more intuitive approach on how to charge for your services, this episode is for you. As heart-led entrepreneurs and service providers, I know how challenging it can be to value our own expertise. It’s why I’m sharing my insights and tips on how you can create pricing that fe...

HWB 26: Why your authentic voice is essential in an AI world and how to choose connection over volume on social media. 11.11.2024

Are you tired of the pressure to do more on social media because AI can supposedly create all of your content for you? In today’s episode, I’m sharing my thoughts on why AI isn’t a replacement for your unique insights and voice and how you can show up online without burning out. I’ll share my favourite way to be visible on social media without the pressure of constant content creation and posting....

HWB 25: Build connection through value-led content marketing with Mel Daniels 04.11.2024

Do you want to create authentic content that builds genuine connections with your ideal people? So you can contribute in a meaningful way without feeling like you’re adding to the noise. This episode will give you the insights you need. My special guest today is purpose-led Content Marketing Strategist Mel Daniels who helps big-hearted women, like you, grow your business with authentic content tha...

HWB 24: Simple tips for your authentic bio so you can share who you are and what you do. 30.10.2024

Do you want to create an authentic bio for your business in your own unique words? I created this episode for you because, as women in business, we all know that having a bio is essential for everything from our website to social media and answering that “what do you do” question. The challenging part is finding the words that feel aligned for you. Today I’ll guide you through my tips and framewor...

HWB 23: Stand out by being authentically you in your business. 23.10.2024

Would you love to know what makes you unique so you can stand out by being authentically you in your business? I created this episode for you because I know how challenging it can be to see your own value. And it’s so important in your business. It’s what will attract your ideal people to want to work with you. And the best part is, it’s what’s already inside you. You don’t need to change who you...

HWB 22: Create your soul-aligned business after 40. Why it matters and how to get started. 16.10.2024

Do you want more freedom and flow in your business so you can do the work you love without burning out? I created this episode for you. Because it’s easy to get off track when you’re following someone else's path in business. It's why it's essential to choose the things that work for you. I’ve been there and I know there's a better way. So think of this episode as your starting...

HWB 21: Say no to shoulds in your business and choose what’s aligned for you 08.10.2024

Are you struggling to manage all the “shoulds” in your business? This  is your invitation to start saying no to the “shoulds” so you can make space for the things that inspire you. Because you're allowed to make choices that feel right for you. With all the advice out there from how often to post on social media to which content platform we should be on to what type of content we have to crea...

HWB 20: Speaking with Authenticity and Confidence with Cat Matson 01.10.2024

Would you love to feel more confident to speak up and be heard in your own authentic way? So you can share your message and make a difference for the people you’re here to help. Today, I’m chatting with one of my favourite people, the fabulous Cat Matson, to help you do exactly that. Cat Matson is an authentic Speaker and heart-led Facilitator, Mentor and Coach with over 25 years experience. She w...

HWB 19: My favourite confidence strategies for being visible in your business 25.09.2024

Do you feel like you need more confidence before you can be visible and share what you do? It’s something we all struggle with but it doesn’t have to keep you stuck. You already have what you need. This episode will help you get started. Join me to hear my own experience with confidence and how you can use what I’ve learnt in your business too. 3 confidence tips I’ll chat about in today’s episode...

HWB 18: Why you need a content platform that works for you 18.09.2024

Do you want to find the best place for you to share your value-based content? Without feeling like you have to post on social media. This is the episode for you. I’m sure you already know that you need to be visible to attract your soul-aligned clients. But it can feel like another thing to add to your growing to-do list when you’re following someone else’s ideas on which content platform you shou...

HWB 17: Authentic ways to use ChatGPT without losing your unique voice 10.09.2024

Are you wondering if it’s possible to use ChatGPT in your business without losing your authenticity? I created this episode for you. Today I’m sharing my insights into how to use ChatGPT to save time and energy without losing your own unique voice and your authenticity. 3 of the things I’ll share in this episode are: 1. Why my number one tip is to start with your own ideas and words first because...

HWB 16: Create a soul-aligned sales page for your website 06.09.2024

Do you struggle to write your sales page because you don’t feel comfortable about selling? This episode is for you. Because there’s an easier way to share your offer so it feels aligned with who you are and helps you connect with your soul-aligned clients in an authentic way. In this episode, I’ll share my thoughts and tips on creating a soul-aligned sales page for your website. 3 of the things I’...

HWB 15: Healthy boundaries for your business and life 28.08.2024

Do you say yes to things because you think you should? This episode is for you. Because you’e allowed to make decisions that feel aligned with you and your energy and say no to the things that deplete you. In this episode, I’ll share my own experience with creating healthier boundaries in my business and give you simple tips to create the boundaries that feel aligned for you. 3 of the things I’ll...

HWB 14: Magical branding for your business with Naomi Gora 21.08.2024

Would you love to have business branding that feels authentic to you? This episode is for you. Today I’m chatting with Naomi Gora , the Chief Fairy Brandmother from Brand Whisperers . She’s also a designer and personality profiler with a degree in marketing. Naomi weaved her magic to create all of my business branding so I know how truly magical she is. She’s a branding problem solver who will get...

HWB 13: Copywriting for your business. My top tips. 14.08.2024

Do you want to write words for your business that feel authentic to you? This episode is for you. Today I’m sharing the copywriting insights I’ve learnt from my own personal experience and working with my done-with-you copywriting clients. Even though I’ve been writing for over 23 years, I still need to remind myself of the things I’ll be sharing in this episode. 3 of the things I’ll chat about in...

HWB 12: How to find a coach, guide or mentor that aligns with you. 07.08.2024

Today I’m sharing my personal experience and tips on finding the right people to work with for guidance, coaching or mentoring in your business.  Being a solopreneur can be lonely so it’s comforting to know that you don’t have to figure it all out on your own. Support and guidance is out there but you need to be clear on what you’re looking for first. That way you can choose the people that feel a...

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