Holistic Women's Business

Are you struggling to create an elevator pitch because you don't want to feel like you're selling? Today's conversation with Cat Matson is for you. Join us to hear how you can create a heart-led conversation starter instead of an elevator pitch.  Which means you don’t need to come up with the perfect script or feel like you have to sell. Instead, it’s about creating genuine connecti...

Are you looking for inspiration to create programs and offers that align with your unique gifts and energy flow? This episode is for you. Today I want to encourage you to experiment with new ways of helping your clients. If the thought of having to include weekly zoom calls in your program doesn’t feel like the right fit for you then it’s okay to create your own way of guiding and supporting your...

Do you want to change the energy around marketing your business so it feels heart-led and aligned? This episode is for you. It’s time to say no to the pushy energy of traditional marketing and create a heart-led system that feels aligned with you. Which means you don’t need to focus on selling, it becomes a natural process instead. Authentic marketing is really about sharing value, building genuin...

Do you want to create a heart-led business that feels authentic to who you are? Today’s episode is for you. This is one of my favourite topics because I believe that creating a soul-aligned business starts with you. To help you get started, I’m sharing 5 essential things for you to reflect on so you can create a heart-led business that feels inspiring, fulfilling and in flow with your energy. Whet...

If you’re tired of seeing and hearing about AI generated content, this episode is for you. Today I’m sharing my thoughts on why it’s more important than ever before to share your authentic voice in all of your content. Because AI will never be a replacement for you and your heart-led words. When you use words that come from your heart in your content, you can create meaningful connections with the...

Do you want a simple way to follow your own intuition so you can make choices in your heart-led business that feel right for you? This episode is for you. Today I’m talking about how to use your intuition to guide the choices you make in your business. Which means you can say no to the business strategies that don’t feel aligned for you and create your own path. I’ll guide you through a simple way...

Do you wish you could spend less time worrying about marketing your business on social media? If social media doesn't feel aligned for you and you're looking for ways to build genuine connections with your ideal people, this episode is for you. I’m here to show you that you do have a choice. Because if you’re a heart-led business, like me, then social media might not feel aligned with th...

Have you always wondered why you feel more energised at different times of the month? It could be the moon cycles. This episode is for you if you’re tired of pushing through and you want a simple way to feel more in flow with your own energy cycles. Today I’m sharing what I discovered when I aligned my energy and the tasks in my business with the phase before the new moon. Because I want to inspir...

Do you want to know how ChatGPT can be a useful tool for your business without losing your integrity? If you’ve been worried about using ChatGPT because it doesn’t feel aligned with your value of authenticity, this episode is for you.  Today I’m talking about some of the tasks I use it for in my business to help overcome procrastination and overwhelm.  When you know how to use it in an authentic w...

Are you feeling the pressure to outsource some of your tasks so you can stop wearing all the hats and grow your business? Today I’m talking about choosing when you’re ready to get support and how you can choose the right type of help for you. I know for me, I prefer to work with a specialised expert on a project by project basis instead of hiring a permanent virtual assistant. For other women in m...

Do you feel guilty because you don’t feel energised first thing on Monday morning? You’re not alone. That was me too. This episode is your permission slip to plan your week so it feels in flow with your energy and let go of the productivity guilt. Today I’m sharing my experiment of planning my week inspired by astrology and the planetary energies. I can already tell you that it’s life-changing. By...

Have you ever felt like you needed more qualifications to show your value and attract your ideal clients? This episode is for you because that used to be me. Until I realised that even though qualifications are important, what makes you stand out is so much more than that.  You are the reason your soul-aligned clients will choose to work with you. You have your own unique perspective and approach....

Do you want simple tips on how to use SEO on your website without the technical  jargon? This episode is for you. I often get asked about SEO when people discover that I used to have a website design and development business.  The most important thing for you to know is that it doesn’t need to be complicated and you don’t need to get stuck in trying to figure out or implement SEO to get found by y...

Do you want to learn how to attract your soul-aligned clients by being authentically you? Today I’m talking about why you don’t need to try to be like anyone else to attract your ideal people. It’s not about asking who you think your ideal people want you to be. You get to choose who you want to work with and by letting your own uniqueness and authenticity shine through you will attract your soul-...

Do you have lots of ideas that you wish you could implement in your business?  But you never seem to get past the planning phase because it feels like too big a task to get done. So you get stuck in planning overwhelm and never get started. I know how you feel because that used to be me. Until I discovered a better way to get things done without the overwhelm, procrastination or burn out. Today I’...

Do you feel guilty because you’re not getting enough done in your business? This episode is for you because I’ve been there too. Today I’m talking about how to trust in divine timing instead of feeling like you have to push through to meet a perceived deadline. In my own business, I’ve discovered that things usually work out better when I allow myself the time and space to adapt when unexpected th...

Do you want to connect with your ideal clients through words that align with who you are? I created this episode for you because authentic messaging is a common ingredient that’s missing for many of the heart-led women I work with. And I’ve been there too. The reason is, we get told that we have to copy and paste our ideal client’s words to create our messaging instead of connecting with our own u...

Do you struggle to share your offers because you don’t want people to think you’re being salesy or pushy? This episode is for you. Because I know if you’re listening to this podcast then you’re a heart-led woman in business who cares about being authentic and giving value rather than focusing on sales pitches. And I know there’s a lot of pressure out there in the online business world to be consta...

Are you feeling overwhelmed by all the things you think you SHOULD do to create a successful business? Especially when it comes to launching your offers. This episode is for you. I was inspired to record this episode by a conversation I was having with a friend of mine who was feeling stuck in the overwhelm of creating and launching her course. The online business world is noisy and there are so m...

If you’ve been resisting using ChatGPT because it didn’t feel aligned with your values, this episode is for you. I’ve been there too so I know exactly how you feel. That was me in 2023 when I first heard about ChatGPT. Since then I’ve made friends with it and discovered that it’s a great assistant when you know how to use it in a way that feels authentic.  In this episode, I’ll share three of my f...

Are you offering services in your business that don’t inspire and fulfil you? Today’s episode is for you. Because it’s easy to get caught in the trap of offering things that you can do even though they aren’t what you want to be doing. I’m sharing this from my own personal experience of creating a past business that didn’t light me up which was part of what led me to burn out. It’s why I now help...

Do you feel lost for words as soon as someone asks what you do even though you already know the answer? If that question stops you in your tracks and all the right words disappear out of your head, this episode is for you.  Because I know exactly how you feel, that used to be me. Until I found a simple way to overcome it and give myself the breathing space to collect my thoughts and give a meaning...

Do you want an intuitive way to discover your soul-aligned niche and who your ideal clients are? This episode is for you. Instead of looking outside yourself for the answer to what you do and who it’s for, I’ll show you how to focus on what feels aligned for you. Because when you trust your intuition for guidance you’ll get the answers you need.  In this episode, I’ll share a few simple ways to ge...

 Do you struggle with perfectionism when you're trying to create your content?  Do you obsess over all the details before you even put it out there? Which means it doesn’t get finished and out into the world. I created this episode for you.  Because I’ve been there too and it’s an ongoing journey. The good part is I’ve discovered a few simple and realistic ways to navigate perfectionism so it...

Are you feeling the pressure to use AI in your business but you’re not sure if it feels aligned? I made this episode for you. Today I’m sharing my simple process for using your values to help you decide whether you want to use AI or not. Because it can be a useful productivity tool when you use it in a way that feels authentically aligned for you. And if you don’t want to use it at all, that’s oka...