HerBusiness

In this episode of the HerBusiness podcast, I am joined by best-selling author and leading online business owner, Denise Duffield-Thomas. We discuss her updated and expanded edition of Chillpreneur - which is titled: Chill And Prosper. Whether you're an aspiring entrepreneur, already have your own business, or need a little expert guidance to take the next step, you'll find simple, actionable advi...

In this episode of the HerBusiness podcast, I share with you how to discover WHO your IDEAL Client is so that you can easily find MORE ideal clients just like them and know exactly where to look for them and have them buy from you sooner. Because now you finally feel clear and confident about what products and services to offer and who you serve. EVERYTHING in your business becomes clearer and mor...

I'm sure you'll agree that trying to grow a successful business isn't as simple as some people make it seem. Running a business doesn't feel ideal AT ALL most of the time. On any given day, you might need to deal with... Getting the right team and support around you Juggling finances Creating Systems Making Decisions about Technology Then there's. Planning - How do you find the time to get a plan...

If you find yourself frequently cutting your prices, accepting lower fees, or spending a whole lot more time delivering a service than you'd planned… this episode is for you. When you find yourself overdelivering, again and again, you can start to feel resentful because you're putting in way too much time and effort for what you're getting in return. In this episode of the HerBusiness Podcast, we...

As business owners, we have an ongoing need to upskill and grow our knowledge. How we market our business changes. New technology comes along that makes the old way of doing things obsolete. Trends change and evolve. What worked yesterday, no longer works and so we need to grow and learn and implement new strategies. But when should you spend money on conferences, retreats, courses and other busin...

Right now, you could be so close to breaking through in your business. You may only be missing a few pieces of the puzzle and my goal is to help you find those missing pieces. Maybe you're just getting started in your business. Working hard to get a new business off the ground can be really overwhelming and knowing exactly where to put your energy so that things move forward can be challenging, es...

Stu McLaren is one of my favourite people in the world. He has helped more people than anybody to start, launch and grow membership businesses. A membership gives you a recurring revenue stream and a more predictable cash flow - which can make a big difference to the value of your business and how confident you feel about your bank account will look from month to month. When you know where your ne...

When we think about making progress in business, we are often asked to set a vision, set our sights forward, and look ahead at what we want and what we can create in the future. But, what if the better and faster way to make progress is to look backward? Today I want to share with you the counter-intuitive way to make progress. This way creates a more straightforward path for you, accelerates your...

It can be the first thing you think about in the morning and the last thing on your mind before you go to bed. Whether things are going great or not so well… running a business can often feel "all-consuming". Then squeeze in all the other commitments you have on top of that... You can be forgiven for feeling like there's very little space for YOU. But (and here's something I've had to learn from e...

What I've found coaching women for over 26 years is that the mistake business owners make over and over again is that they are too general in three business areas. Unfortunately, being too general moves you in the opposite direction to your goals of more clients and a more profitable business. What are three specific focus areas that can help your sales go up and the pressure down? That's what we...

Do you ever feel like your business COULD grow if only you would stop doing ALL the things?  In today's episode, you'll meet HerBusiness Network member Julia Watts. Julia is the CEO of Australia's Leading Pattern Making Business — Sample Room. She has been part of our network for over a year and recently joined our Marketing Success Mastermind. Julia has a sizeable business that she's been growing...

Hey there, If right now: You feel like you're a little bit away from your financial goals You've been knocking on the door of that six-figure business (but it seems like no-ones home) You've been at six figures for a while, and you haven't quite worked out how to get to the next level or sustainably run your business. Then you're going to enjoy this episode. I walk you through the three-step roadm...

If you avoid sounding salesy or pushy, so you don't speak up about your business — this episode is for you. Every day I see women missing out on new clients because they don't know how to speak up about their business. So, they: Post on social media hoping that people will look, comment and buy Spend a ton of money on a website, but we don't have the traffic, so the site doesn't do the job of conv...

Every day in business we are trying to get people to say yes. Yes to our offers Yes to joining our team Yes to taking up that discovery call Yes to clicking the button on our website Yes to our proposals Yes to our invitations to collaborate. What if there were seven ethical and proven ways to persuade people to move in your direction… to say YES to you? The good news is that these seven principle...

Welcome to a brand-new season of the Her Business podcast. If you're a brand-new listener, let me introduce myself. I'm Suzi Dafnis, CEO at HerBusiness and for the last 25+ years, I've helped women to grow and scale sustainable businesses through our HerBusiness Network membership, our Mastermind program, business women's retreats, courses and mentoring. I've grown four 7-figure businesses and one...

Do you feel like there is a LOT more potential in your business that you just aren't tapping into? As women business owners, we are often busy ALL THE TIME. We don't find time to even think about planning or strategic thinking. We find ourselves slogging away IN the business without much focus at all to working ON the business. And, while we INTEND to give ourselves every chance to be successful,...

Last month my home was the feature story in Australian House & Garden , the leading home design magazine in the country. Pretty cool, yes? The house looks fantastic, and the story was ten pages of prime real estate in a magazine with hundreds of thousands of subscribers. Plus, we got some bonus exposure when they decided to do a question, and answer story with me, asking me about my inspirations,...

When was the last time you took time away from your usual environment? With COVID having put the brakes on any major travel, many business owners have been working harder than ever without a break. With so many working from home, it means that you're in the same environment day in, day out. This COULD be stifling your creativity and ability to have breakthrough ideas for your business. Some of my...

Today I have a VERY special treat for you. Maybe you've noticed... ... membership and subscription businesses are thriving. Even in the midst of a massive pandemic, companies worldwide are having to shift and adjust to the new economy. And those who have incorporated subscriptions and membership business models are seeing massive growth. Why? It's actually quite simple. Because a membership busine...

"My biggest challenge is finding the time to market and pitch myself outside of paid projects. I know I need to do it to ensure a consistent pipeline of clients in future, but I can't shake this weird feeling of guilt and worry when I'm not working on tasks that I can't invoice." I loved this question from HerBusiness Member, Brittany, because it's a trap that we can ALL fall into. We sell somethi...

If it ever feels like you have too many promotions to focus on and share and market, it might be time to simplify your marketing plan. What I've found is that MORE promotions don't necessarily lead to better results. When we analysed our marketing activity, we found that some of our seemingly successful promotions didn't deliver the RIGHT results. On the surface, they looked great. But when we dug...

We live in a world that's obsessed with planning, achieving, and goal setting. But how do you move forward in times when your goals aren't yet clear, your plan is still unfolding, or you can't quite see the path ahead? My guest in this episode of the HerBusiness Podcast has an answer to this question that's both reassuring and radically different to the advice you may have had before. So, if you'r...

Why is it that some women have a rich ready-made network of people who send them business all the time, while others feel isolated and stuck with nobody to do business with. I asked hundreds of women business owners what they felt were some of the big stumbling blocks for them getting new clients. And so many of them said they were not getting enough referrals. They said things like: "People aren'...

Over the years I've been asked so many times if I'd mentor and coach women. And, to be honest. With so many women looking for support, it's just not feasible for me to do that effectively and still serve my high-paying clients. So, I've reserved the high-level input and coaching for the women inside of the HerBusiness Network and in our high-level Marketing Success Mastermind program. That's until...

You have a product or a service that you KNOW people need. But, you're not getting as many sales, and you know you want. You're settling for fewer clients than you could have. What's happening? And, what can you do that will turn the tide and give you a flow of new clients coming your way? I recently interviewed hundreds of women business owners who were experiencing low sales and noticed seven th...