Healthcare Rap

Jared and Zain share some provocative thinking about Product-Market Fit and describe a couple of tools to put in your new toolset that will help you better understand how to design products, service lines, and experiences with the healthcare consumer at the center. Learn how to use a value proposition canvas, an important tool for building the Healthcare of Tomorrow. This bonus episode is part of...

Irina Pelphrey, VP of Health and Managed Care for Albertsons, discusses how grocery retail can become a health and wellness destination. If you thought you knew what grocery retailers were capable of when it comes to health and wellness, you’re going to get a lot out of this conversation as Irina connects the dots between food as medicine, prevention, medication adherence, behavior change, and ult...

Jared and Zain share some provocative thinking about what might happen if hospitals don’t ultimately change course in the midst of their unsustainable trajectory. Hospitals aren’t ever going away. But the ways that they operate, engage with consumers, and market themselves could look very different in the near future. This bonus episode is part of the Greatest Hits collection — episodes from the p...

Jared welcomes Jason Wolf, Founder of the Beryl Institute, a luminary in the patient experience field, and recent author of Transforming the Future of Healthcare . Pay attention to what Jason has to say about the current and future state of the patient experience, and the aspects of consumer experience that have been instrumental in pushing the industry forward as he looks back at 15 years of the...

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #183, and it originally aired in October 2021.  Jared and Zain share some provocative thinking about why it has been so hard historically to create consumer-first healthcare services and experiences. They dive deep into the patriarchal origins of traditional m...

It’s an AVIA party! Jared and Zain welcome Jen Melby and Sara Samson from AVIA to discuss their newest benchmarking report and some of the surprises that came up along the way. Spoiler alert: there’s a lot of innovation going on when it comes to addressing consumers’ needs, but health systems overall aren’t quite as sophisticated in their approaches as some might expect at this point.  All that, p...

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #232, and it originally aired in September 2022.  Dr. Gordon Chen, who at the time served as Chief Medical Officer at ChenMed, discusses the company's vision of transformative care and disruptive physician leadership. A key to transformative healthcare is equi...

Dr. Sanjay Shetty, President of CenterWell at Humana, covers a lot of ground, from the little things that make a big difference in patient engagement, to the big announcement about Centerwell leasing space in former Walmart Health clinics. All that, plus the Flava of the Week about Humana’s new research on senior-focused primary care. What does the study tell us about the benefits of senior-focuse...

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #174, and it originally aired in August 2021.  Jared and Zain discuss how hard it is to maintain a relationship with consumers in between episodes of care. So why not align with brands that have an ongoing relationship, such as their Peloton bike or your neigh...

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #252, and it originally aired in February 2023.  Michael Hasselberg, Chief Digital Health Officer at University of Rochester Medical Center, gives insights into the ecosystem where digital health startups, consumers, and academic medicine intersect for the goo...

It's a jam-packed conversation with the Oura team! Holly Shelton, Chief Product Officer, and Jason Oberfest, VP of Health Partnerships, dive into the design process behind the Oura Ring’s newest heart health features. By the time you finish hearing from Holly and Jason, you’ll have a whole new sense of what’s possible with next-generation wearables and health data.  All that, plus the Flava of the...

Ryan McPherson from Cedar helps us benchmark the patient financial experience. If you feel like your well-being has been negatively impacted by a medical bill, you’re not alone – you’ll hear all about that and other metrics from Cedar’s new PFX benchmark report. All that, plus the Flava of the Week about Pfizer’s new online direct to consumer play. What did our test drive of PfizerForAll teach us,...

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #249, and it originally aired in January 2023.  Victor Reiss sheds light on being a Vice President of Consumerism for a major health system. Victor knows that if it was easy to undergo a Consumer Transformation, more organizations would be further along that j...

Darren Sabo, CEO of Primefocus Health, gives an inside look at the company’s launch in partnership with LG. He covers a lot of ground about health at home and educating consumers on this quickly evolving space.  All that, plus the Flava of the Week about what Rock Health is saying about wearables. What can we learn from their data about wearable usage, and how should we remember mature technologie...

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #237, and it originally aired in October 2022.  Eric Steinberger, Chief Marketing Officer at Atlantic Health, shared his thoughts as a retail-inspired marketing leader. He was the former CMO at Bed Bath & Beyond, so his retail experience is especially rele...

Ryan Thurlwell, the VA Health and Benefits Mobile App Design Lead, recognizes a milestone: the app has been downloaded more than 2 million times, ranking it among the most popular digital health apps. Ryan shares the app's most popular features, insights about connecting digital aspects of a Veteran’s healthcare experience, and what it all tells us about digital engagement.  All that, plus the Fla...

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It originally aired in May 2022.  Craig Kartchner shares some provocative thinking about the challenges of reaching consumers in legacy health systems. It’s fair to say that a majority of consumers don’t understand the complexity of the healthcare industry, and they don’t re...

Craig Kartchner, Chief Marketing and Customer Engagement Officer at HonorHealth, returns to share how more marketers are taking on consumer experience responsibilities, yet widespread progress is still slow. He shares why at some point, the industry will have to have a paradigm shift, why companies that excel at consumer experience seem to flounder when they wade into healthcare, and how health sy...

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It originally aired in September 2021.  Dr. Paul Thomas is in the house to share some provocative thinking about how direct primary care is revolutionizing the patient experience. Learn how the DPC movement is making it possible for consumers to have control of their care an...

Dr. Paul Thomas returns to highlight the momentum behind the Direct Primary Care movement and the revolutionary opportunities to break out of the insurance-based primary care model.  All that, plus the Flava of the Week about CVS Health’s new plans to locate Oak Street Health centers side-by-side with pharmacies. Does this latest announcement by a payvider signal that there is a new opportunity fo...

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It originally aired in May 2023.  Deborah Di Sanzo, President of Best Buy Health, detailed the three components of Best Buy’s vision for enabling care at home, the extra training that Geek Squad members undergo to set up health tech in your home, and the value proposition to...

Dr. Ben Zaniello, chief medical officer at Best Buy Health, gives an update about health at home from the consumer’s point of view and dives into some of Best Buy’s highlights in healthcare this year.  All that, plus the Flava of the Week about CenterWell leasing clinical space and opening senior-focused primary care centers at Walmart Supercenters. What will this next chapter of retail health loo...

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It originally aired in November 2022.  Jared and guest co-host James Gardner spoke with Tim Barry, CEO and Chair of VillageMD, shortly after they announced their $9 billion acquisition of Summit Health. Tim shared how he expect the acquisition would accelerate VillageMD’s vi...

Privia Health is on an upward trajectory, and Dr. Bartley Bryt and Mark Foulke discuss some of the reasons why — including how they are engaging modern health consumers and reducing the administrative burdens of value-based care. All that, plus the Flava of the Week about The Vitamin Shoppe offering weight management services through a telehealth partnership. What do we need to know about nontradi...

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It originally aired in June 2023.  Jared and guest co-host James Gardner spoke with Dr. Chinni Pulluru, who at the time was Chief Clinical Executive and Vice President of Clinical Operations for Walmart Health Omnichannel Care. Dr. Pulluru dove deep into Walmart Health’s vis...