Grow Your Wellth

AI isn’t coming; it’s already here. And it’s actively shaping how brands are discovered, trusted, and chosen. In this episode of Grow Your Wellth , we’re breaking down what actually shifted in 2025 and shares our grounded, forward-looking predictions for brand growth in 2026 , along with how you can leverage AI intentionally to make this your strongest year in business yet. This isn’t an episode a...

If you're starting the new year feeling overwhelmed, overcommitted, or just plain over it, my conversation with Lisa Woodruff of Organize 365 is your permission slip to reset. In this episode, Lisa sits down to chat with us about why your household deserves the same systems, structure, and support as any thriving business. Lisa shares how her own struggles with time, mental load, and perfectio...

Hey there, and welcome back to Grow Your Wellth ! I’m your host Reena Goodwin — PR strategist, founder of FACTEUR, and your guide to building a brand that stands out and sustains you. Now, if you're a founder, expert, or service provider thinking “This is the year I finally get serious about publicity and visibility,” you are in the right place. Because in this episode, I’m giving you a sneak...

How to Create a PR Plan That Actually Gets You Press in 2026 Hey there, and welcome back to Grow Your Wellth ! I’m your host Reena Goodwin — PR strategist, founder of FACTEUR, and your guide to building a brand that stands out and sustains you. Now, if you're a founder, expert, or service provider thinking “This is the year I finally get serious about publicity and visibility,” you are in the...

If you’ve ever found yourself doing all the right things but still feeling exhausted, emotionally flooded, or quietly on the edge of burnout... this episode is for you. In this episode of Grow Your Wellth, trauma-informed coach and nervous system educator Emily Greenway of Rise to Her breaks down what burnout really is, and why it has more to do with your past and your wiring than your planner or...

Going Solo, Owning Your Brand & Leading with Confidence with Dr. Gina Maccarone of The Surgeonista What does it take to leave a traditional path, build your own brand, and become one of the few women owning the room, and the OR, in cosmetic surgery? In this episode, triple-board certified cosmetic surgeon, Dr. Gina Maccarone, also known as The Surgeonista , shares her journey from working in h...

From sweeping the floors of her family’s salon to coaching beauty professionals nationwide, Krystine Sherwood, also known as the BeautyPro Coach, is an educator and podcast host who knows what it takes to build a business that supports both your income and your energy. In this episode of Grow Your Wellth , we dive into the real challenges facing salon owners and beauty service providers — from und...

Most entrepreneurs feel like they’re running on fumes, not because they’re working too much—but because they’re working in too many directions at once. In this episode, I’ll share the biggest hidden productivity killer in most businesses I work with. You’ll discover the one simple hack to protect your focus so you can get more done in less time while feeling more energized. Show links: Watch the A...

What makes a story unforgettable ? And how can storytelling be the single most powerful tool to grow your brand? In this episode of Grow Your Wellth , journalist and content strategist Alexandra Frost takes us behind the scenes of media and brand storytelling. From writing for The New York Times and Parents to helping brands shape their content strategies, Alex shares what makes a pitch irresistib...

If you’ve been wondering how to age well without guessing your way through supplements and skincare trends, this episode is for you. In today’s conversation, I’m joined by Body+Beauty Lab’s Krysha Mallari , a board-certified nurse practitioner whose work blends integrative health, aesthetic medicine, and functional longevity. Krysha shares her journey from traditional hospital settings to helping...

Paid or Organic Media – Which Should You Invest in First? When you’re building your brand, knowing whether to prioritize paid ads or organic media can feel overwhelming. During this episode of Grow Your Wellth, we’ll break down the pros and cons of each, how they work together, and the smarter order of investment if you want to grow sustainably. You’ll learn how to avoid wasting money on ads too s...

When we think about wellness, we think about the body. We think about mindset. Maybe we even think about money. But here’s something most of us don’t think about until it’s too late: legal wellness . It’s one of the most powerful forms of self-protection and empowerment, especially for entrepreneurs, creatives, and consumers alike. In this episode of Grow Your Wellth, attorney and law professor Da...

Hey friends. Today’s episode of Grow Your Wellth is an inside look into a coaching call with one of our new DIY PR clients. Rohit Murthy of Belfiore Herbal and I sit down to chat about growing his family’s e-commerce skincare business. I’m really excited for this one because it’s a really REAL inside look on what’s top of mind for beauty brand founder these days, what are they struggling with, and...

We’re told to be strong…as mothers, as founders, as women. But what if true strength doesn’t come from pushing through, but from being deeply supported? In today’s episode of Grow Your Wellth, I’m joined by Erica Manto Paulson, co-founder of Nurture and a passionate childbirth educator, certified doula, and doula trainer with 20+ years of experience and more than 1,000 births under her belt. From...

Is SEO dead? Not quite — but it’s no longer the only way people discover brands. In this episode of Grow Your Wellth , we explore the rise of GEO (Generative Engine Optimization) and how AI discovery is reshaping brand visibility. Drawing from a groundbreaking Muck Rack study that analyzed 1 million AI prompts, I’m breaking down what is driving nearly all AI citations, why consistency is the new k...

For many women, midlife is the moment when careers are thriving, businesses are scaling, and family responsibilities are at their peak. Yet this is also the season when hormonal changes can start to impact energy, focus, and overall health. In this empowering episode of Grow Your Wellth, Reena Goodwin sits down with Emily Sadri of Aurelia Health to talk about how women can take control of their ho...

Think media coverage is all luck or big budgets? Not anymore. In this episode of Grow Your Wellth, I’m breaking down exactly how our CPG clients at FACTEUR PR are landing 50% more press – without spending a dime extra. From affiliate link strategy to smart product bundling, I’ll walk you through the shifts in the media landscape and how to make your brand stand out in today’s pay-to-play environme...

What makes a brand truly unforgettable? According to designer and brand strategist Charity D’Amato, it’s not just about what it looks like; it’s about what it communicates . In this episode, I sit down with Charity, founder of Cleveland-based Studio Chartreuse, to explore the intersection of design, storytelling, and strategy, and how thoughtful branding can help you connect more deeply, show up m...

Stop competing and start outshining. Most businesses in your market are playing by the same rules:⁠ → Running more ads⁠ to the same people⁠ → Offering discounts⁠ and trials⁠ → Producing loads of time-consuming social content in hopes of going viral⁠ ⁠But the businesses that dominate their markets? They don’t work harder.⁠ They work smarter by positioning themselves as nationally recognized experts...

Are you a service-based entrepreneur drowning in admin tasks, client emails, and endless to-dos? In this episode of Grow Your Wellth , Taylor Hedden, founder of Chanel & Lee, shares how she built a six-figure business by swapping burnout for business automation and streamlined systems. We dive into the power of client onboarding systems, automation tools like Dubsado, and the exact processes t...

The holiday season may seem distant, but for editors and influencers, it’s top of mind now. If you want your brand featured in gift guides, this is the moment to act. In this episode of Grow Your Wellth , I’m sharing six essentials to help you stand out and secure press during the most competitive, and profitable time of the year. Whether you sell beauty, wellness, home, lifestyle, or food product...

Money isn’t just numbers—it’s strategy, security, and sustainability. In this episode of Grow Your Wellth , I sit down with Danya Karram, financial planner and co-founder of Brilliant Advice Wealth Management, to explore what every entrepreneur needs to know about building wealth that lasts. Danya shares her journey from accounting to financial planning and why she sees it as “your personal strate...

If your PR pitches keep disappearing into the void, you’re not alone — 78% of journalists say they receive irrelevant pitches daily, and only 3% lead to coverage. The problem? You’re probably pitching the wrong people, at the wrong time, in the wrong way. In this episode of Grow Your Wellth, FACTEUR PR founder and host Reena Goodwin shares how to find the right media contacts and build relationshi...

Especially as entrepreneurs, founders, and high performers, we carry so much. The pressure to perform, to provide, to keep pushing. But when we return to gratitude, we return to presence. We remember how far we’ve come. In this episode of Grow Your Wellth, I’m sharing 15 of my favorite quotes, mantras, and thought-starters that have kept me grounded and growing – not just in business, but in life....

Listen, ladies and gentlemen – if you’re running a business, staying on top of your medspa appointments can be a task, am I right? Not any more! In this episode of Grow Your Wellth , I’m joined by Jaclyn Luongo—esthetician, sales strategist, and Vice President of Business Development and Brand Partnerships at PDO Max—for a conversation every busy entrepreneur needs to hear. We’re diving into how t...