GROW by Design

Today we dive into SPRING: specifically, the things your lawn and landscape company should be doing to prepare and advertise for spring now in January & February. We talk marketing, budgets, suppliers & pricing, organizational charts, hiring & more. Join the GROW Comm waitlist: https://JacobGodar.com/grow-comm

Hey, entrepreneurial parents… this one is for you - AND it’s for the entrepreneurs who are not yet parents (and even for the non-business owning parents!). We are diving into the unique stresses that come with raising kids while raising businesses and what we do to stay accountable and remain connected (despite living life at 1,000,000 MPH). Join the GROW Comm waitlist here: https://jacobgodar.com...

In today’s episode, we dive into a few ideas: how some business owners are NOT meant to be business owners; the importance of intrapreneurs in a company and how to identify an intrapreneur on your team - or within yourself; and the importance of having employee-minded team members inside your company. TRAINING DAY IS SOLD OUT - but our GROW Comm coaching group opens again this spring: https://jaco...

Are you struggling to find the right people to help grow your business? Do you struggle to lead them? Keep them around? In this episode, Jacob sits down with Jess Humphrey, the Production Manager at our southwest Florida landscaping company, to talk hiring, managing, and retaining team members - and more. This episode is for YOU if you’ve ever said (or thought): “Nobody wants to work.” “Everybody...

Training day is THREE weeks away! Snag the last seat here . In today’s episode, we dive into our plans for 2023: how we do NOT intend to add more cups to our table, but instead pour into the cups we already have. We talk our “Word of the Year,” Tough Mudder training, personal & professional travel, business goals at both of our landscaping locations, business education courses coming to GROW C...

Today we get *really* honest about how we didn’t hit our goals for 2022… but this one is really about YOU and celebrating your wins, so stick around. We kick it off with the Tip of the Week on a Florida client’s issue with their sod installation, then we dive straight into it ALL: the goals we missed and the unexpected wins we experienced this year. 
We talk business revenue, the ways our companie...

Today’s episode is all about MARKETING in the green industry - and what you should be incorporating into your branding & marketing strategies in 2023. We kick off this episode by talking about Jacob’s upcoming trip to our Illinois landscaping location (and the wild new thing we’re doing there). Then we talk about trying new things, “how do I get my ads to be more effective?!”, the transition in ma...

Today we are talking CONSISTENCY: when it’s boring, when it sucks, and even when you don’t seem to be making progress. 
But first: GROW Comm is open - for the LAST time in 2022. Gain mentorship, join weekly group calls with like-minded business owners, get marketing & HR templates, and so much more now: https://bit.ly/3HgS5uF In this episode, we dive right into the Tip of the Week on perceived per...

Well, this is a weird one - no Nicholle this week. But Jacob kicks it off *strong* with an awesome tip of the week on “playing the hand you’re dealt,” then dives into the FEAR many business owners feel surrounding growing their business. Have you ever wondered: “When do I hire?” “How do I know what to spend?” “Should I finance?” If you have been absolutely terrified as an entrepreneur, you aren’t...

This episode is GREAT for you if you are a new or newer landscaping business owner feeling the pressure of the impending "off-season." We are going back in time to share how our central Illinois lawn and landscape company has evolved during the winter through the years - plus, we get real about what we would do differently, our practical advice to get YOU through the winter (including how to assis...

In this episode, we discuss a beautiful idea presented by Ed Mylett during the Arete Live event in Nashville, Tennessee, that can go far past your relationship with your family and make massive impacts in your company… …plus a story about Jacob taking the *wrong* edible before a coaching call (and more). But first: don’t forget about Training Day’s new date! Our in-person coaching event is happeni...

In this episode, we talk about our kids’ homeschooling journey: how we juggle entrepreneurship with their education, *why* we do it, the local homeschooling community (and “socialization”), plus more. But first, in the Tip of the Week, we discuss the self-doubt so many of us feel as parents (and business owners and humans)… and why it’s a good thing! Link to the virtual classes Nicholle mentioned:...

This episode is for YOU if you get caught up in the anxieties of the world or have ever let current events (*cough cough* a pandemic or recession) affect your business decisions. 
But first, in the Tip of the Week, we discuss the grind of getting started - and how important it is to build *and keep* the momentum going. TRAIN WITH US on January 20, 2023: https://JacobGodar.com/Training-Day GROW Com...

A new date has been announced for Training Day: a full day of motivational and strategic coaching on resetting your mindset, clarifying your vision, maximizing the attraction your ideal candidates & clients feel toward your company, sculpting your brand, improving your culture, and crushing your sales. Join us in Cape Coral, Florida, on Friday, January 20, 2023: https://JacobGodar.com/Training-Day...

We are getting back to normal after Hurricane Ian, so it feels right to get back to business on the podcast. At the time this episode airs, Jacob will be at the Equip Exposition with the Scooter’s team in Louisville, Kentucky. Event takeaways coming in episode 57! Today we share our thoughts and professional experiences on buying out other lawn care and landscaping companies, as well as our though...

This is a sort of “part two” from last week. Today we are going to talk about *everything* that has happened since we hit the “stop record” button on our “Before Ian” episode.  
But first, happy first birthday to the GROW by Design podcast! We have come a long way and look forward to continuing to evolve and share our lives with complete authenticity in a way that we hope can add value to YOUR lif...

We recorded this episode hours before Hurricane Ian hit Florida. We were in full preparation mode - in our home, as our multi-generational hurricane "party" was about to commence (with 7 adults, 12 kids, 2 dogs, and 2 reptiles) - and in our business, as our team came together to serve our clients, prepare their own families, and navigate uncertain times with our community. We discuss evacuations (...

Training Day is in TWO WEEKS: https://JacobGodar.com/Training-Day We kick off this episode with Jacob’s biggest takeaway from the Mile High Profit Summit, then we dive into the Tip of the Week on self-talk, programming, and boundaries. Then comes the big talk on imposter syndrome (revisited). We get real about what makes *us* feel imposter syndrome, like we don’t belong - and it’s totally opposite...

GROW Comm fall registration is OPEN (9/20/22 - 9/26/22): https://bit.ly/3qVrQAd First, Nicholle f*cks up the intro… but this episode is GOLD. This is for anyone who is building their administrative team and wants to help them WIN so the company can thrive. But before we dive in, we hit the Tip of the Week: a friendly reminder (because we care about YOU) to get your bloodwork done. Check your level...

Does this sound familiar? You turn on some paid ads. Season hits. Work gets CRAZY. Leads are pouring in. You are overwhelmed - so you shut off your ads and stop marketing so you can catch up. Then the calls stop. The work slows down. You start struggling to keep your team working. Sh*t. You rush to turn the paid ads back on. You push out marketing. You do all you can to get the phone to ring. And...

Cheers to our 50th Episode! Instead of one big talk, we break this episode into five sections: 1) JIM HUSTON We tell the story of the cosmically-aligned meeting between Jacob and “the king of the industry” - a financial guru that coaches green industry professionals, plus our thoughts on investing in yourself & your business Contact Jim at Green Industry Management Consulting: https://jrhuston.biz...

Training with us in October? https://JacobGodar.com/Training-Day We start this episode by sharing what Jacob did yesterday and *why* he did it - and will continue doing it. Then we go right into the Tip of the Week: “what gets measured gets improved.” This is SO true for all sectors of life - in your business, your health, and even in your relationships. But if you’re here for the big talk, then y...

Woooooo, this is a heavy one. But first, the Tip of the Week: leaders can be vulnerable too… do you struggle with putting your walls down? Don’t be afraid to have conversations like the one we have today. Then our main topic kicks off with the question “what tools did you learn in marriage counseling that helped your communication the MOST?” We may not be able to give you quotes from our therapist...

We kick off this episode by talking acne treatments, back pain, and annoying happiness… but then we get into what really matters: a big Tip of the Week on marketing that you *cannot* miss. Then we dive into the main topic: employing our children at our landscaping company. We recently put Jace (almost 7) and Blake (just turned 5) on our payroll - and now we’re telling you all about it. 
(Spoiler a...

We kick this episode off by talking shaggy rugs, colds, and consistency (in our Tip of the Week). The hard-hitting Tip of the Week transitions right into our main talk on a weird trend we noticed happening in August every year. If you have ever felt overwhelmed by too much (or not enough work), lack of employees, or the burnout that comes with business ownership… this one is for you. In this episo...