GROW by Design

Every business owner will eventually face a difficult client. In this episode of Grow by Design, Jacob shares the story of his most challenging project and the lessons it taught him about leadership, pricing, contracts, communication, and trusting your instincts. Whether you're in landscaping, construction, or any service business, these real-world experiences can help you avoid costly mistakes an...

What would you do if you had to start over with no employees, no reputation, and only $5,000?In this episode of Grow By Design, Jacob breaks down the exact 90-day plan he would follow to build a service business from the ground up. From finding your first customers and securing your first job to networking, marketing, hiring your first employee, and creating momentum, this episode is a practical r...

Growing a service business isn't just about getting more customers—it's about getting the right customers in the right locations. In this episode, we break down how route density increases profitability, strengthens recurring revenue, creates marketing opportunities, and boosts the long-term value of your company. Learn why maintenance accounts can become one of your most powerful growth assets.

In this episode of Grow by Design, we dive into the dangerous comfort of complacency in business, relationships, and personal growth. Success isn’t something you earn once — it requires constant effort, evolution, and accountability. If you’ve been feeling stuck, burned out, or frustrated by a lack of progress, this episode is your reminder that someone else is always willing to work for what you’...

In this episode of Grow By Design , we break down why the “perfect CRM” is not the real answer for service business owners. Instead of chasing software, learn how to build the right systems around lead management, estimating, job costing, dispatching, and team execution so your business can scale with clarity and control.

If you don’t understand your numbers, you don’t understand your business—period. In this episode, we break down how to simplify budgeting, calculate real costs, and build profitable pricing without overcomplicating the process. Learn how to stop guessing, avoid costly mistakes, and make smarter decisions that actually grow your business.

Feeling stuck or overwhelmed in your business? This episode breaks down how 90-day planning can bring clarity, focus, and real results. Learn how to turn big goals into simple daily actions, prioritize what truly matters, and start stacking wins every single day. If you’re ready to stop guessing and start growing, this is for you.

Running a business but not seeing growth? The truth might be simple: doing the same thing over and over while expecting different results will keep your business stuck. In this video, we talk about why businesses fail when they refuse to evolve, how outdated processes slow growth, and why adapting to new technology, systems, and strategies is critical for long-term success. You’ll learn: Why stayi...

In this episode, we dive into one of the biggest challenges entrepreneurs face: juggling family and business. Building a business requires sacrifice, long hours, and constant decision-making. But if you're not careful, the pursuit of growth can slowly start taking away from the very reason you started in the first place, your family. In this conversation, we talk honestly about the reality of entr...

In this episode of Grow By Design, we break down how service business owners can increase revenue without constantly chasing new customers. Learn practical upselling strategies, mindset shifts, and value-driven sales techniques that help lawn care, landscaping, home service, and contractor businesses sell more while better serving their clients. Discover how recognizing opportunities on every job,...

Growing your business isn’t about chasing more leads, bigger jobs, or the next shiny “hack". It’s about one thing most business owners overlook: the client experience. In this episode, I break down how focusing on your client’s journey - from the first call to final payment and everything in between - creates a compounding snowball effect that drives real growth. We cover: Why “client first” doesn...

In this episode of Grow by Design, we break down why great employees really leave—and how leadership, culture, and hiring decisions directly impact turnover and growth. We cover culture killers, accountability, career paths, and what business owners must fix to build teams that scale and stay.

In this episode of Grow by Design, I break down my biggest business mistake of the year: overspending on marketing without alignment, tracking, and accountability. We talk about why “more ads” isn’t the answer, how fragmented marketing kills results, and the systems every business owner must have in place before spending another dollar. If you’re a service business owner investing in marketing—or...

In this episode, I break down why pain is unavoidable—but suffering is optional. We dive into hard truths about leadership, accountability, scaling service businesses, management failures, efficiency, marketing struggles, and building a company that can survive the next economic cycle. I also share personal lessons from fitness, mindset work, Tony Robbins events, and the perspective shifts that ch...

In this short but important episode, I dive into the reason behind this decision and share a message that applies to every business owner: sometimes doing more doesn’t move you forward, it spreads you thin. I reflect on what it means to overcommit, how that affects leadership and life, and the power of evaluating what truly drives results. If you’ve been grinding nonstop and feel like you’re skimm...

Today I talk about the brutal, unfiltered reality of my 2025 business journey, the wins we celebrated, the losses that nearly broke me, and the leadership shifts that changed everything. This year wasn’t just another chapter; it was a true test of resilience, vision, and the willingness to own every mistake along the way. From massive financial obligations and losing key team members to building b...

Today I go over our first Level 10 meeting and why I waited way too long to implement this game-changing system in my business. If you're a business owner struggling with direction, wanting things perfect before taking action, or questioning your leadership strength, this episode is exactly what you need to hear. I'm sharing the real story of how we hit $5 million in sales by throwing mud at the w...

In this raw episode of Grow By Design, I dive deep into the real meaning of passion and why suffering is absolutely required for business success. Recording from our Naples location, I break down the one correlation I've found between all my biggest wins - passion drove everything. I share insights from Cameron Haynes' book "Undeniable" about how the Latin roots of passion literally mean "to suffe...

In this episode of Grow By Design, we dive deep into Alex Hormozi’s latest insights from the Modern Wisdom podcast and explore five game-changing business principles that every entrepreneur needs to understand. If you’re a business owner struggling with direction, perfectionism, or leadership confidence, this episode will shift your perspective on what really matters in business and life. We break...

In today's episode I break down how we just sold our first six-figure project in Florida and what made this client our absolute ideal customer to work with. First, I explain the concept of identifying your ideal client by looking back at the five people you've most enjoyed working with in your business - those clients where everything just clicked, communication was easy, they didn't question ever...

Facing fear in business? You’re not alone. In this episode of Grow By Design, we break down the mindset shift every entrepreneur must make to overcome fear and grow with confidence. Whether you’re just starting or scaling your business, you’ll learn why fear (False Expectations Appearing Real) is holding you back—and how to stop letting it. From hiring your first employee to pushing through platea...

In this episode of Grow By Design, I break down the three essential elements you absolutely must master to make money in your business. First, I dive deep into removing the "head trash" - all the mental roadblocks, limiting beliefs, and guilt around charging what you're worth that keep business owners selling out of their own pockets. I share personal stories about overcoming negative voices and w...

In this episode, I dive into the four key focus areas driving our landscape business forward right now. I share our renewed emphasis on client satisfaction through consistent training, automated follow-ups, and what I call "minding the gap" between sale and production. I explain our exciting expansion into Naples, Florida as a strategic move to increase our geographical reach without overextending...

In this episode, I dive deep into the critical aspects of effective business management, sharing insights from my own journey growing a 50+ employee company with plans for expansion. I break down three key elements every leader must master: becoming a leader worth following with a vision so compelling others want to be part of it, cultivating high-energy leadership that pulls people forward instea...

In this episode, I sit down with marketing expert Jaime Longoria to explore how landscape and service businesses can leverage AI tools like ChatGPT and Claude to save time and improve operations. Jaime shares insider tips from his recent industry conference, explaining how to "train" AI with your business information for better results, use AI to analyze competitors' websites for SEO advantages, c...