GRC PR 360

In This Episode… In this week’s PR 360, we talk with KWORLD MEDIA CEO Fama Ndiaye about video, video SEO, web3, influencer marketing, virtual and physical influencers, and more! A little about Fama: Fama Ndiaye (originally from Senegal) began her career in Paris and New York, gaining unparalleled experience in the marketing space while establishing herself as a respected Korean beauty consultant....

In This Episode… In this week’s PR 360, we talk with Rosemarie Sanchez about ads, what has changed in the ad space, Web3, and how advertising and public relation must be combined. Here's a little about Rosemarie:   Rosemarie Sanchez specializes in Marketing and Strategic Communication planning with 20+ years of experience in the Advertising Industry. She has worked at top advertising agencies...

In This Episode… On this week’s PR 360, we talk with Joe Martin about small businesses. What do PR pros need to know to be successful with small businesses? What are the pain points small businesses face? A little about Joe: He is currently the VP of marketing at Scorpion, a leading provider of technology and marketing to help small businesses grow. Formerly he was CloudApp’s GM and CMO and a Head...

In This Episode… On this week’s PR 360, we talk with Kaitlin Rodriguez - an expert in influencer marketing. We talk about influencer marketing, organic reach, paid reach, social audio, and more!   Show Notes ·      [01:09] Are you a coffee or tea drinker? ·      [01:20] Any favorite coffee or tea brands? ·   &nbsp...

In This Episode… On this week’s PR 360, we talk with Dave Lee, Co-Founder of International Podcast Day. We talk about podcasting, ads, YouTube, and social audio. We talk about the mix of the independent and branded podcasts, how brands should look at ads, and starting a podcast.   Show Notes ·      [01:26] Are you a coffee or tea drinker? ·   &nbsp...

In This Episode… We talk with Molly McPherson, an APR crisis communications expert, about social media, social audio, audio releases, cancel culture, and more! Tune in to learn how companies can have both internal and external crises and how to navigate crises.   Show Notes ·      [01:14] Are you a coffee or tea drinker? ·      [01:5...

In This Episode… We talk with Bill Coletti all about brand reputation and crisis communications. We talk about soft assets and cancel culture while discussing how to effectively manage a crisis. Should you have a hard and digital copy of a crisis plan? How does cancel culture impact a crisis?   Show Notes ·      [01:17] Are you a coffee or tea drinker? · &nb...

In This Episode… We talk with Evan Hamilton from Reddit about customer experience. Customer experience is vital for a company. It can keep a customer happy and make them lifelong customers or turn them away forever. We talk about how to invest and not overinvest in the customer experience. We talk about NFTs, Web3, consumer advisory board, and more!   Show Notes ·    &nbsp...

In This Episode… We talk with Kirsten Agnello-Dean from Upwork about social media. We discuss how freelancers can use social media, TikTok and its organic reach, Web3 and what PR pros could implement now. We also talk about the features she would like to see from social media, the future of social media, how can struggling Social Media Managers keep creating content, and what features from social...

In This Episode… We talk with Michelle Garrett all about Twitter and content. We discuss Twitter Spaces, the downvote feature, Twitter Chat, Web3, and social audio. We discuss how some parts of Web3 could be implemented today and the future of content. Plus, how long-form and short-form could be used to answer questions.   Show Notes ·      [01:08] Are you a coff...

In This Episode… We talk with Shana Bull. A digital marketing expert, author, and mom. We discuss everything about being an author and marketing books, what’s important about marketing books, and what has changed since the pandemic. We also discuss Web3 and NFTs and how they could help with building a community.   Show Notes ·      [00:46] Are you a coffee or tea...

In This Episode… We catch up with Neal Schaffer about his new favorite coffee, his thoughts on social audio, what was the problems with Clubhouse, his opinions of Web3. We also talk about Twitter, Twitter Spaces, and the future of social media.   Show Notes ·      [01:18] Since we’ve spoken, have you tried any new coffee? ·      [04:...

In This Episode… We talk with Justin Goldstein, the Founder of Press Record Communications, all about media relations. We discuss important topics about media relations, why you should always reply to a media contact within 48 hours, how to tackle misinformation, key tips for PR pros, and how to avoid common mistakes.   Show Notes ·      [01:02] Are you a coffee...

In This Episode… We talk with Adam Brady from the Anaheim Ducks about working in sports PR. We talk about NFTs, TikTok, Esports, Social Audio, Content Creation, and more. If you’re interested in sports PR or looking to get a better understanding of sports PR, this is the episode for you.   Show Notes ·      [01:38] Are you a coffee or tea drinker? ·  &n...

In This Episode… We talk with Melinda Pham about Global Results Communications' Tiger Team and its role in giving back and making a difference. This is an uplifting and positive episode about the importance of caring for the community. If your business or PR agency is interested in doing your part to support your community, this is the episode for you.   Show Notes ·    &n...

In This Episode… We talk with Corey Haines about new ways of rethinking your PR strategy and marketing. We talk about sustainable marketing, engineer marketing, and employee influencers. We talk about ways to implement these strategies and if companies should start a podcast or not.   Show Notes ·      [00:56] Are you a coffee or tea drinker? ·   &...

In This Episode… We talk with Brian Hart about reputation management. In a society full of new controversies every week, brands need to walk a fine line between adding to the conversation and staying away from controversies. We talk about how to maintain an excellent reputation and what to do when things go bad.   Show Notes ·      [01:17] Are you a coffee or tea...

PR 360 is a podcast interviewing the best and brightest minds in the public relations industry. We are on a mission to make our listeners the best PR pros. Join us on this journey to be the PR pros in the industry. Hosted on Acast. See acast.com/privacy for more information.

In This Episode… We talk with John Cass about AI in the PR industry. We discuss the importance of AI, how AI can help create better content, why AI is important for SEO, what content is going to be popular in 2022, and what AI personality would he create.   Show Notes       [00:42] Are you a coffee or tea drinker?       [01:19] Can y...

In This Episode… We talk with Tyllah, Founder and CEO of Touched By Ty Creative Agency and PrintGami about social media, podcasting, and content. We discuss how to build your brand on social media, what’s the best way to do it, trends, and more! If you are a small business owner or just getting into social media, this episode is for you! Show Notes       [00:56] Are y...

In This Episode… We have a fun twist in this episode! Global Results Communications ' Jessica Levy interview the host of PR 360 Brett Deister. We get to know about his love for coffee, gaming, and what’s new in the podcasting industry. If you are interested in starting a podcast, this is the episode to listen to!   Show Notes ·      [01:13] Are you a coffee or te...

In This Episode… We talk with Bloomberg’s Head of Innovation Communication Chaim Haas about influencer marketing within a company. We talk about why it’s important to find the right employees and show their excellence. We talk about tips to get them to say what’s important and not anything confidential.   Show Notes ·      [00:50] Are you a coffee or tea drinker?...

In This Episode… We talk with Ally.io’s Director of Content Lucy Hitz about SaaS and content. We discuss how to create great content for your SaaS company, how to keep the content in line with guidelines and standards, what the future looks like for SaaS, and more!   Show Notes ·      [01:09] Are you a coffee or tea drinker? ·      [...

In This Episode… We talk with Fit Body App’s CMO Lia Haberman about the influencer industry. We discuss the issues of finding influencers as a small team, how influencer marketing is changing, and how changes in content and social media affect influencer marketing.   Show Notes ·      [00:52] Are you a coffee or tea drinker? ·      [...

In This Episode… We talk with Peter Shafer about the polling industry. We talk about asking the right questions, the fallout from the 2016 elections and the polling industry, what question annoys Peter, and the future of the polling industry. Show Notes •[00:56] Are you a coffee or tea drinker? •[01:28] Can you summarize your expertise? •[02:42] How PR pros use data effectively? •[05:13] How do yo...