GRC PR 360

In This Episode… In this week’s PR 360, we talk with Stephanie Solomon about writing books, self-publishing, purpose over profit, and more! She is a coach, hypnotherapist, and author.   More of an "about me" would be an entrepreneur of all sorts. Stephanie owns a travel franchise, works full-time at an orthodontic office, and is a part-time coach in the dental field. She's also a hypnotherapi...

In This Episode… In this week’s PR 360, we talk with Kelly Lam, Founder of The Whole Purpose and Wellness Expert, about wellness communication, events, dogs, healthy competition, and more!. A little about Kelly:   Kelly Lam is a wellness expert and founder of The Whole Purpose, a company that offers individuals and corporations an innovative approach to physical and emotional wellbeing t...

In This Episode… In this week’s PR 360, we talk with Roberto Martinez, Founder of Braven Agency and a Google Coach, about coffee, digital transformation, Web 3.0., website optimization, and more. A little about Roberto:   Roberto is the Founder and CEO of Braven Agency, a digital marketing agency, and SMRTS, a SMB success tracking software company. He is also Google’s California Digital Coach...

In This Episode… In this week’s PR 360, we talk with Jason Bradwell about audits, formulas, tea, content, social media, and the transparency culture. A little about Jason:   Jason Bradwell is on a mission to prove that B2B marketing doesn't have to be boring. With over a decade of experience working at private equity-backed and bootstrapped brands, he has built marketing functions from the gr...

In This Episode… In this week’s PR 360, we talk with Sean Lawless, Content Specialist at Global Results Communications. A little about Sean:   Sean Lawless is a creative content specialist at Global Results Communications (GRC), responsible for conveying succinct client messaging across all channels, with a focus on writing impactful press releases, engaging blog posts, concise web copy and c...

In This Episode… In this week’s PR 360, we talk with Nicole M. Christopherson, a Real Estate Agent and Founder of NMC Realty. We discuss real estate, COVID, relocation, high-interest rates, content, and more! A little about Nicole:   Nicole M. Christopherson is a highly respected and sought-after real estate expert who has been helping couples, families and individuals buy and sell distinctiv...

In This Episode… In this week’s PR 360, we talk with Dan Quitério who specializes in social media marketing. We discuss social audio, espresso drinks, creating avid followers, social media, and more! A little about Dan:   Dan Quitério’s 15-year marketing career has spanned both the agency and client sides, working for agencies 360i and Ogilvy, followed by roles with The WNET Group and Paramou...

In This Episode… In this week’s PR 360, we talk with Martha Garcia, Founder and CEO of I Am Collective. She specializes in creating powerful stories that turn customers from fans to advocates. We discuss stories, mediums, analytics, and how to use analytics with your storytelling. Learn about what is important for creating stories and more! A little about Martha:   Martha M. Garcia is many th...

In This Episode… In this week’s PR 360, we talk with Nicole Lazzaro who specializes in the gaming and mobile gaming space. We discuss mobile gaming, ads, gamification, and more! A little about Nicole:   Nicole Lazzaro is President of XEODesign and XEOPlay. Nicole is the leading authority on emotion and player experience, a champion for the people-centric Metaverse, and designed the first iPho...

In This Episode… In this week’s PR 360, we talk with KWORLD MEDIA CEO Fama Ndiaye about video, video SEO, web3, influencer marketing, virtual and physical influencers, and more! A little about Fama: Fama Ndiaye (originally from Senegal) began her career in Paris and New York, gaining unparalleled experience in the marketing space while establishing herself as a respected Korean beauty consultant....

In This Episode… In this week’s PR 360, we talk with Rosemarie Sanchez about ads, what has changed in the ad space, Web3, and how advertising and public relation must be combined. Here's a little about Rosemarie:   Rosemarie Sanchez specializes in Marketing and Strategic Communication planning with 20+ years of experience in the Advertising Industry. She has worked at top advertising agencies...

In This Episode… On this week’s PR 360, we talk with Joe Martin about small businesses. What do PR pros need to know to be successful with small businesses? What are the pain points small businesses face? A little about Joe: He is currently the VP of marketing at Scorpion, a leading provider of technology and marketing to help small businesses grow. Formerly he was CloudApp’s GM and CMO and a Head...

In This Episode… On this week’s PR 360, we talk with Kaitlin Rodriguez - an expert in influencer marketing. We talk about influencer marketing, organic reach, paid reach, social audio, and more!   Show Notes ·      [01:09] Are you a coffee or tea drinker? ·      [01:20] Any favorite coffee or tea brands? ·   &nbsp...

In This Episode… On this week’s PR 360, we talk with Dave Lee, Co-Founder of International Podcast Day. We talk about podcasting, ads, YouTube, and social audio. We talk about the mix of the independent and branded podcasts, how brands should look at ads, and starting a podcast.   Show Notes ·      [01:26] Are you a coffee or tea drinker? ·   &nbsp...

In This Episode… We talk with Molly McPherson, an APR crisis communications expert, about social media, social audio, audio releases, cancel culture, and more! Tune in to learn how companies can have both internal and external crises and how to navigate crises.   Show Notes ·      [01:14] Are you a coffee or tea drinker? ·      [01:5...

In This Episode… We talk with Bill Coletti all about brand reputation and crisis communications. We talk about soft assets and cancel culture while discussing how to effectively manage a crisis. Should you have a hard and digital copy of a crisis plan? How does cancel culture impact a crisis?   Show Notes ·      [01:17] Are you a coffee or tea drinker? · &nb...

In This Episode… We talk with Evan Hamilton from Reddit about customer experience. Customer experience is vital for a company. It can keep a customer happy and make them lifelong customers or turn them away forever. We talk about how to invest and not overinvest in the customer experience. We talk about NFTs, Web3, consumer advisory board, and more!   Show Notes ·    &nbsp...

In This Episode… We talk with Kirsten Agnello-Dean from Upwork about social media. We discuss how freelancers can use social media, TikTok and its organic reach, Web3 and what PR pros could implement now. We also talk about the features she would like to see from social media, the future of social media, how can struggling Social Media Managers keep creating content, and what features from social...

In This Episode… We talk with Michelle Garrett all about Twitter and content. We discuss Twitter Spaces, the downvote feature, Twitter Chat, Web3, and social audio. We discuss how some parts of Web3 could be implemented today and the future of content. Plus, how long-form and short-form could be used to answer questions.   Show Notes ·      [01:08] Are you a coff...

In This Episode… We talk with Shana Bull. A digital marketing expert, author, and mom. We discuss everything about being an author and marketing books, what’s important about marketing books, and what has changed since the pandemic. We also discuss Web3 and NFTs and how they could help with building a community.   Show Notes ·      [00:46] Are you a coffee or tea...

In This Episode… We catch up with Neal Schaffer about his new favorite coffee, his thoughts on social audio, what was the problems with Clubhouse, his opinions of Web3. We also talk about Twitter, Twitter Spaces, and the future of social media.   Show Notes ·      [01:18] Since we’ve spoken, have you tried any new coffee? ·      [04:...

In This Episode… We talk with Justin Goldstein, the Founder of Press Record Communications, all about media relations. We discuss important topics about media relations, why you should always reply to a media contact within 48 hours, how to tackle misinformation, key tips for PR pros, and how to avoid common mistakes.   Show Notes ·      [01:02] Are you a coffee...

In This Episode… We talk with Adam Brady from the Anaheim Ducks about working in sports PR. We talk about NFTs, TikTok, Esports, Social Audio, Content Creation, and more. If you’re interested in sports PR or looking to get a better understanding of sports PR, this is the episode for you.   Show Notes ·      [01:38] Are you a coffee or tea drinker? ·  &n...

In This Episode… We talk with Melinda Pham about Global Results Communications' Tiger Team and its role in giving back and making a difference. This is an uplifting and positive episode about the importance of caring for the community. If your business or PR agency is interested in doing your part to support your community, this is the episode for you.   Show Notes ·    &n...

In This Episode… We talk with Corey Haines about new ways of rethinking your PR strategy and marketing. We talk about sustainable marketing, engineer marketing, and employee influencers. We talk about ways to implement these strategies and if companies should start a podcast or not.   Show Notes ·      [00:56] Are you a coffee or tea drinker? ·   &...