Grassroots Marketing

Canna Advisors was Recognized by Benzinga for Best Cannabis Consulting for Business Development as we welcome Founding Partner Jay Czarkowski. Canna Advisors originated and is headquartered in Boulder, Colorado. As the first state to legalize marijuana for recreational use, Colorado is a cannabis industry hotbed.  Canna Advisors helped Colorado and its cannabis entrepreneurs create the revolutiona...

Grassroots Marketing Introducies A New Money Saving Cannabis Website: Jerry’s Deals. We learn more from the site founder Uri Bogler. Cannabis deals destination Jerry’s Cannabis Deals has recently launched in the Greater Los Angeles area, enabling cannabis customers to potentially save hundreds or thousands of dollars annually, depending on their consumption habits. The deals site, accessible at  j...

Grassroots Marketing Gets Inside the High Times Acquisition of Moxie in California   with Jordan Lams CEO of Moxie. High Times has inked a deal to acquire multistate cannabis operator Moxie’s operations in California, the world’s largest legal cannabis market. High Times Holding Corporation has entered into an agreement to acquire the California operations of Moxie, the state’s first licensed cann...

Talking AI Pest & Disease Detection on Grassroots Marketing with Valeria Kogan, Founder & CEO of Fermata .. Since the advent of agriculture, growers have been at war with pests and diseases bent on the destruction of their crops. As technology has evolved however, farmers focused on increasing their yields by mitigating these losses now have a new weapon in their arsenal: artificial intell...

Grassroots Marketing welcomes co-owners and equity applicants Maur Stringer and Cynthia Mompoint, who are looking toward expansion in other legal markets across the country. The product was developed in a collaboration with Revolutionary Clinics. We learn about their new product, Shakti Green Lit , designed to enhance ‘energy, ability, strength, effort, power and capability’, for which the word in...

Grassroots Marketing opens up a conversation on Advocating Cannabis Decriminalization and Social Equity with GRAV CEO Brandon Miranda. CEO of GRAV, the world’s premier weed accessory brand and champion of outlaws and underdogs, Brandon Miranda is a leader and strategist extraordinaire. With roots in both the art and tech startup worlds, Brandon’s blend of creative and analytical thinking, in combi...

Escape Artists Launches Pharmaceutical-Grade Cannabis Lotions Nationwide, and we learn more from with Dr. Kyle Hammerick, Chief Science Officer of Escape Artists. -Escape Artists, a leader in cannabis-infused wellness products, today announces the launch of its CBD Cream (shop.letsescape.com) with its signature lavender scent, now available online for purchase nationwide and in-room at the chic lu...

Grassroots Marketing discusses Ayr Wellness Cultivating in a Challenging Cannabis Market with their SVP of Cultivation, Mark Bruno. A legacy grower with decades-long roots in the most competitive cannabis market in the country (California), Mark Bruno has successfully scaled Ayr’s cultivation operations across eight states and 18 cultivation and production sites to a 1.2M sq. ft. canopy. He’s know...

Weiwei "Vivian" Fellman, the Owner of Kota Botanics speaks with Grassroots Marketing about How Kota Botanics is Giving Back to Communities. Launched in 2019 by Weiwei (pronounced Way Way) “Vivian” Fellman, North Dakota CBD wellness brand Kota Botanics™ has become synonymous with quality, transparency, authenticity, and social responsibility. This November, the Kota experience comes to the...

Grassroots Marketing discusses Blue River Terps and Their Innovative Solventless Technology with with Tony Verzura, Founder & COO of Blue River Terps . Blue River™ originated as the world’s first cannabis-derived terpene company aiding in the popularization of the word “Terps”. Blue River™ went on to popularize the art of “deconstructed” extracts through the development of its proprietary adva...

Grassroots Marketing welcomes the VP of Marketing for Ethos Cannabis , Blandine Jean-Paul. Blandine is a global brand strategist with expertise in building MarTech Stacks that drive direct-to-consumer (DTC) engagement via CRM and other retargeting strategies. Ethos Cannabis operates cultivation, processing and dispensing of medical and/or recreational marijuana in Pennsylvania, Massachusetts, Mary...

Grassroots Marketing discusses Enterprise Resource Planning and the PROTEUS Business Solution with Dawne Morris, the CMO and Co-Founder PROTEUS420. PROTEUS Business Solution Inc. is an online enterprise resource planning (ERP) system for businesses in e-commerce, retail, healthcare, and highly regulated industries, including alcohol and cannabis. David is a globally recognized entrepreneur with ov...

Grozeebo’s mission is to set a new standard for grow enclosures that make it easy for anyone with a passion to start growing. We learn more from Adam Wolf, CEO of 118 Grow Concepts, the makers of Growzeebo. For the past two decades, indoor gardeners have largely relied on grow tents. When grow tents first emerged, they were a great solution for anyone lacking a permanent space for their plants. Un...

Grassroots Marketing welcomes Grant Boatman, the founder of Canna River, a line of premium cannabinoid products known for its affordable price point where everything is $100 or less. The Canna River ethos is embodied in three core pillars: accessibility, quality, and potency. Accessibility means we offer all of our products (CBD, CBG, Delta-8, Delta-9 and HHC) for $100 or less. It’s no secret that...

Now that  final regulations  have been issued for marijuana consumption lounges to begin operating in Nevada, Las Vegas cannabis executives are gearing up to lure customers off the Strip and into their smoking rooms. Thrive Cannabis Marketplace , the largest independent cannabis retailer in Nevada, recently opened a new dispensary off the Strip next to Resorts World and Sapphires Gentlemen's C...

Grassrrots Marketing welcomes Raheem Uqdah, the Corporate Social Responsibility Director for Curaleaf to discuss Cannabis and The Continued Fight Towards Equity. We learn about Curaleaf's Rooted in Good program , which is committed to racial and social equity work in cannabis year-round. We’ve committed to doing business with 420 diverse businesses and brands by 2025, of which they have alread...

Grassroots Marketing showcases Four Twenty Pipes and The Concept of $4.20 Pipes with their founder Nicholas Thomas. He recently told a local paper “We started Four Twenty Pipes initially because we kept breaking and needing to replace our pieces,” said Nicholas. “The first thought was, "man, I wish I could get a good new bowl without breaking the bank." That seemed like something people wa...

Grassroots Marketing welcomes Greenlight CEO John Muelller to talk to us about how his native roots and his company’s expanding medical operation have provided a homefield advantage ahead of adult-use legalization in the state of Missouri. Greenlight is a multi-state vertically integrated operator with over 33 cannabis dispensary licenses, 3 in-house brands, 350 plus exceptional team members, more...

Grassroots Marketing discusses Cannabis-Assisted Psychotherapy with with Donald Currie with Dimensions Retreats, Clinical Director - Algonquin Highlands. Recent studies have shown that the marriage of ‘’traditional’ psychedelics and psychotherapy can successfully help patients suffering from depression and PTSD to move through trauma.  However, cannabis --which has not been traditionally considere...

Grassroots Marketing welcomes Caroline Yeh, Co - Founder & Chief Executive Officer at TSUMo Snacks about their new product deemed Snoop Dogg’s favorite snack, Snazzle Os. What goes best with gin and juice? How about salty-savory snacks infused with cannabis? Snoop Dogg and TSUMo Snacks have launched their partnership with the release of Snazzle Os, a new line of cannabis-infused snacks in two...

Grassroots Marketing welcomes Andrew Wilson with GrowerIQ, the leading cannabis enterprise resource planning (ERP) platform. He shares his take on the leveraging and security of the cannabis software data: protecting user-supplied data, selecting the right machine learning algorithm, selecting the correct infrastructure. Plus, we discuss the successful model of legalizing cannabis in Canada, that...

We showcase Cloud Cannabis and the Growing Michigan Cannabis Market with John McLeod, Co-Founder of Cloud Cannabis. Cloud Cannabis helps consumers live higher. Headquartered in Troy, the company is a single-state operator and leading vertically integrated cannabis business in Michigan centered on education, assortment, community and service. Cloud was founded in 2020 with a mission to elevate the...

Cannabis Community College Launches Cannabis Essentials 5 Course Bundle and we speak with Christi McAdams, Christi McAdams, CEO of Highlite Staffing and Chairman of Cannabis Community College. The five-course bundle runs $270 and students and course graduates also have access to their online community, various clubs such as the Global Cannabis Industry Networking Group, and live educational webina...

Helps Cannabis Industry Retailers and Brands we speak with the CEO of Birchmount Network, Alex Barseghian about their Gift Card Programs and Convenient Payment Solutions. Founded by gift card industry veterans, Birchmount Network is the market-leading gift card platform for the cannabis industry, leveraging more than 100 years of collective experience developing successful gift card programs for i...

The Course of Cannabis Education and Training as we speak with Lisa Black, the Head of Education and Training for Insa. We speak about her article in Benzinga where she wrote: Cannabis education is essential to understanding the constantly evolving products in this burgeoning industry. For consumers, workers, and policymakers, understanding about this product is crucial, and unfortunately, a great...