Google Ads Unleashed | Winning Strategies for E-Commerce Marketers

Send us Fan Mail In this episode of Google Ads Unleashed, host Jeremy reveals essential strategies to keep your campaigns profitable over Christmas.  Perfect for advertisers navigating the holiday slowdown, this episode shares everything you need to know to stay efficient and ready to scale in the New Year.  We'll see you in the New Year 👋 Get your free 30 minute strategy session with Jeremy...

Send us Fan Mail Discover how to scale your brand with YouTube Shorts through Google Ads! In this episode of Google Ads Unleashed , we uncover a game-changing strategy to tap into one of the most undervalued ad placements on YouTube. Learn how to set up Demand Gen shorts, recycle winning creatives, and leverage unbeatable CPM rates. P This episode shares everything from targeting tips to ad optimi...

Send us Fan Mail In this episode of Google Ads Unleashed , we dive into one of the most underrated yet game-changing tools in your Google Shopping arsenal: Feed Rules .  From automatically setting product colours to dynamically grouping sale items for maximum ROI, feed rules allow you to optimise your product data effortlessly. Host Jeremy will also cover how feed rules can transform your Merchant...

Send us Fan Mail Struggling to scale your campaigns? In this episode of the Google Ads Unleashed Podcast , Jeremy breaks down Dynamic Search Ads (DSAs)—the often overlooked but powerful tool for driving conversions.  Learn the DSA setup process, key optimisation strategies, and why Google might integrate DSAs into Performance Max campaigns. Get your free 30 minute strategy session with Jeremy here...

Send us Fan Mail Ready to expand beyond Google Ads? In this episode of Google Ads Unleashed , host Jeremy shares a beginner-friendly guide to setting up Microsoft Ads.  Learn how to unlock additional PPC potential by leveraging Bing’s unique audience, simplifying campaign structures, and automating key integrations.   Whether you're new to Microsoft Ads or looking to diversify your strategy,...

Send us Fan Mail Unlock new potential in your Google Shopping Ads with post-purchase data! In this episode of Google Ads Unleashed , discover how analysing customer survey insights post-purchase can reveal key product benefits to optimise your ad titles and descriptions—resulting in better search alignment, higher CTRs, and more conversions.  Jeremy Young breaks down practical ways to gather and l...

Send us Fan Mail Discover how to save 20% on Google Shopping ad costs with one simple trick! In this episode of Google Ads Unleashed , we reveal a powerful, underutilised tactic using CSS (Comparison Shopping Services) that can give you a competitive edge by reducing click costs and boosting bidding power.  Perfect for EU-based advertisers looking to maximise Q4 profitability, this episode covers...

Send us Fan Mail In this Google Ads Unleashed episode, hist Jeremy Young reveals why Demand Gen campaigns are the secret weapon for Q4 success.   Explore how to build high-performing Demand Gen campaigns for Black Friday and beyond, from optimising with third-party attribution to selecting ad formats that increase conversions.  Jeremy also covers tips for targeting, creative strategies, and best p...

Send us Fan Mail In this episode of Google Ads Unleashed , host Jeremy Young dives into Google's game-changing update on Performance Max (PMax) and Shopping campaigns.   Learn how the new ad rank dynamics between PMax and Shopping can impact your holiday strategy and lead to smarter campaign management.  Tune in to explore why this update is stirring the industry and how it could shift your G...

Send us Fan Mail In this episode of Google Ads Unleashed , Jeremy Young shares how he slashed lead costs by 40% without increasing ad spend.  Discover the step-by-step process that optimised conversion tracking, revamped campaigns, and leveraged AI-driven customer insights to generate higher-quality leads. Whether you're in lead generation or eCommerce, these actionable strategies can boost y...

Send us Fan Mail In this episode of Google Ads Unleashed , Jeremy Young shares three underused Google Ads strategies that can supercharge your campaigns.  Discover how leveraging scripts, remarketing, and ad customisers can drastically improve your results, especially during Q4. Tune in to learn actionable tips on optimising your PPC efforts with tools and techniques no one is talking about. Get y...

Send us Fan Mail In this episode of Google Ads Unleashed , host Jeremy Young shares his experience attending Brighton SEO and explores whether PPC events are worth the investment.  He dives into the quality of content, networking opportunities, and key takeaways from the event, offering valuable insights for PPC professionals considering future conferences. Tune in to hear his honest breakdown of...

Send us Fan Mail Q4 is upon us, and for most businesses, this is when 50-70% of their yearly revenue rolls in. If you haven’t started prepping your Google Ads strategy yet, now’s the time! Want Jeremy's full strategy? Jeremy will be hosting a free webinar on October 1st where he will go deeper and answer all of your burning questions — no sales pitch, just pure value! *He is also giving away...

Send us Fan Mail "Copy This 8-Step Plan to Smash Q4" is your go-to guide for dominating Google Ads during the most lucrative shopping season of the year.  In this episode of the Google Ads Unleashed Podcast, you'll get a practical, step-by-step strategy to optimise your campaigns, create high-converting offers, and scale your ad performance.  Learn how to fine-tune the fundamentals,...

Send us Fan Mail Want to save money on your Google Ads campaigns?  In this episode of the Google Ads Unleashed podcast, host Jeremy dives into the power of portfolio bid strategies. Jeremy breaks down how these underutilised strategies allow you to pool data across multiple campaigns, share budgets, and set CPC caps, all while boosting efficiency and reducing costs.  Learn how to optimise your bid...

Send us Fan Mail Wonder how Google Ads tracks conversions?  In this episode, host Jeremy is joined by Vince Wagenknecht who breaks down the complexities of Google Ads conversion attribution and shares insights into his innovative attribution and tracking model, Kickbite.  We discuss how in-platform data can often fall short, the importance of testing for more accurate insights, and the future of m...

Send us Fan Mail In this episode of Google Ads Unleashed, Elizabeth Greene, Co-Founder of Junglr, dives into mastering Amazon Ads.  Discover how building a quality-focused Amazon agency, making data-driven decisions, and aligning ad strategy with business goals can transform your ad performance. Elizabeth also shares key insights on optimising listings, understanding ACoS, and the impact of ad typ...

Send us Fan Mail In this weeks episode of the Google Ads Unleashed podcast discover how to save thousands on your brand campaigns with Jeremy's game-changing brand campaign hack.  Host Jeremy shares a proven method that recently helped a client reduce ad spend by 70%. Learn how to optimise your campaigns, minimise CPCs, and maximise ROI.  Get your free 30 minute strategy session with Jeremy h...

Send us Fan Mail In this episode of Google Ads Unleashed , we dive into the future of PPC with Tomasz Abbott-Wieczorek, a top Google Ads expert who has managed over $250M in ad spend. Tom shares his journey, insights on building the PPC Profit Club, and a game-changing client case study. Tune in for actionable tips, the evolving role of match types, and the challenges AI brings to Google Ads. Don’...

Send us Fan Mail Is YouTube the right channel for your e-commerce business?  In this episode of the Google Ads Unleashed Podcast, we dive into a quick & dirty guide on YouTube's effectiveness for driving sales and why Google Ads might be the smarter choice. Let us know what you think of the podcast & leave us a review wherever you listen! Get your free 30 minute strategy session with...

Send us Fan Mail In this episode of Google Ads Unleashed, podcast host Jeremy Young delves into the future of revenue marketing with Matthis Janssen, Head of Revenue Marketing at Yoyaba. Matthis shares invaluable insights on B2B SaaS marketing, discussing strategies to optimise Google Ads campaigns for long sales cycles and complex customer journeys. Learn how to leverage CRM data, smart bidding,...

Send us Fan Mail Unlock the secrets of Google Ads success with Adriaan Dekker! In this episode of the Google Ads Unleashed podcast, Adriaan shares expert insights on optimising campaigns. Learn actionable strategies to boost your ROI and stay ahead in the ever-evolving digital marketing landscape. Don't miss this deep dive with a top Google Ads freelancer! Connect with Adriaan on LinkedIn: ht...

Send us Fan Mail Discover how we scaled a personalised gifting brand to €265K on Mother's Day in this in-depth case study episode of the Google Ads Unleashed Podcast.  Learn about: ✅ Achieving impressive results with Google Ads through our step-by-step process for success ✅  The importance of proper account setup and optimisation ✅  Reverse engineering customer demand, and preparation. ✅ ...

Send us Fan Mail Discover how to 'Choose the Right Strategy for Your E-Commerce Store' in the latest episode of the Google Ads Unleashed Podcast.  Learn about the fundamental forces for a successful account, strategies for one-product stores, and tactics for stores with multiple products and varying margins. Understand the importance of starting with the right strategy to maximise your G...

Send us Fan Mail Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/ Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-coaching